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Book part
Publication date: 11 November 2015

Michelle Christian

This paper explores how racial neoliberalism is the latest evolution of race and global capitalism and is analyzed in the example of global tourism in Costa Rica. Racial…

Abstract

Purpose

This paper explores how racial neoliberalism is the latest evolution of race and global capitalism and is analyzed in the example of global tourism in Costa Rica. Racial neoliberalism represents two important features: colorblind ideology and new racial practices.

Methodology/approach

Two beach tourism localities in Costa Rica are investigated to identify the racial neoliberal practices that racialize tourism spaces and bodies and the ideological discourses deployed to justify racial hierarchical placement that perpetuates new forms of global and national inequality.

Findings

Three neoliberal racial practices in tourism globalization were found. First, “neoliberal networks” supported white transnational actors’ linkage to national and global tourism providers. Second, “neoliberal conservation” in beach land protection policies secured private tourism business development and impacted current and future racial community displacement. Third, “neoliberal activism” exposed how community fights to change local tourism development was demarcated along racial lines.

Practical implications

An inquiry into the mechanisms and logics of how racism contemporarily operates in the global economy exposes the importance of acknowledging that race has an impact on different actor’s global economic participation by organizing the distribution of material economic rewards unevenly.

Originality/value

As scholarship exposes how gender, ethnicity, and class are constituted through global economic arrangements it is imperative that research uncovers how race is a salient category also shaping current global inequality but experienced differently in diverse geographies and histories.

Details

States and Citizens: Accommodation, Facilitation and Resistance to Globalization
Type: Book
ISBN: 978-1-78560-180-4

Keywords

Article
Publication date: 12 October 2020

Nikhilesh Dholakia, Aras Ozgun and Deniz Atik

This paper aims to uncover links, overlaps and influence flows across two seemingly unrelated historical processes – the broadening of the marketing concept and the rapid rise of…

Abstract

Purpose

This paper aims to uncover links, overlaps and influence flows across two seemingly unrelated historical processes – the broadening of the marketing concept and the rapid rise of neoliberal ideology, and associated economic and social policies.

Design/methodology/approach

Historical examination of the pivotal points in marketing thought, especially since 1960s and 1970s, is juxtaposed with the historical rise of neoliberalism to uncover linkages between marketing and neoliberalism, with a particular reference to Foucault’s analysis of the neoliberal transgression of classical liberalism.

Findings

While noble intentions were behind the broadening of the concept of marketing, the implicit assumptions reinforced neoliberal ideology and policies that led to rapid rise in inequality and to disastrous financial and economic crises.

Research limitations/implications

This study, relying on extensive interdisciplinary theorizing, could benefit from empirical and practical extensions.

Practical implications

Globally pervasive marketing practices – based on the broadening of the marketing concept – have become imbricated in contemporary spiraling crises. To escape such spirals, radical rethinking of marketing theories and practices is required.

Social implications

To reorient away from serving only the interests of centralized capital and to serve the needs of people the world over, marketing thought and practice need to reorient to innovative ideas that transcend the broadened and generic marketing concepts.

Originality/value

The paper develops the linkages between marketing theory and practices since the late 1960s and the neoliberal ideology politics and policies, with roots in the 1920s, that rose to prominence in the 1970s. A key contribution is an exploration of, in a marketing context, Foucault’s analysis of the neoliberal eclipsing of classical liberalism.

Details

European Journal of Marketing, vol. 55 no. 3
Type: Research Article
ISSN: 0309-0566

Keywords

Article
Publication date: 5 January 2021

Terhi Chakhovich

This study locates one surprisingly powerful ally of neoliberalism enabling its proliferation in certain contexts, the discursive notion of the “long term” (LT). Earlier…

Abstract

Purpose

This study locates one surprisingly powerful ally of neoliberalism enabling its proliferation in certain contexts, the discursive notion of the “long term” (LT). Earlier literature has shown that neoliberalism is concerned with investors' decision-making that has been claimed to be based on LT forecasts. This research explains this focus on the “long term.”

Design/methodology/approach

Share-based compensation (SBC) is investigated in one case company. The data consist of interviews with executives, board members, analysts and owners and also of archival data on the executives' performance measurement and compensation.

Findings

Much research equates “share-based compensation” with “long-term compensation,” and the present study terms this relation “the myth of long-term compensation.” It is demonstrated that multiple features of share-based plans, characteristics of the management in question and contextual factors of the company and its governance tie in with the time orientation of such compensation. Multiple contradictions and irregularities in the literature on SBC are analyzed, undermining the claim that SBC is invariably LT oriented. Relying on Barthes' work, the study illustrates how LT SBC is a myth contributing to the ideology of neoliberalism.

Research limitations/implications

It is proposed that the terms “share-based compensation” and “long term” be distinguished from each other for analytical and practical purposes. SBC, and thus neoliberalism, can sometimes be linked to the short term.

Originality/value

“Long term” is illustrated as a significant instrument for deploying ideologies.

Details

Accounting, Auditing & Accountability Journal, vol. 34 no. 8
Type: Research Article
ISSN: 0951-3574

Keywords

Article
Publication date: 24 December 2020

Seuwandhi Buddhika Ranasinghe and Danture Wickramasinghe

Drawing on the ideas of postcolonial hybridity and postcolonial feminism, the purpose of this paper is to explore a contextual variant of neoliberalism, which the authors call…

Abstract

Purpose

Drawing on the ideas of postcolonial hybridity and postcolonial feminism, the purpose of this paper is to explore a contextual variant of neoliberalism, which the authors call postcolonial neoliberalism. It unpacks the peculiarities of hybridised practices of management controls therein to reflect on its construction and consequences.

Design/methodology/approach

A seven-month ethnographic study was carried out in a Sri Lankan tea estate to understand both the nature and the practices of these controls.

Findings

Postcolonial neoliberalism has been animated by a hybrid form of management controls encompassing colonial action controls, postcolonial cultural controls and neoliberal results controls. This created an emancipatory space for female workers to engage in some confrontations to attain some compromises.

Originality/value

The message is that the hybridised controls are central to the construction of this form of postcolonial neoliberalism and to its reproduction. However, as these controls accompany a gendered form, female workers find a condition of possibility for some emancipatory potentials within the neoliberal development policy.

Details

Accounting, Auditing & Accountability Journal, vol. 34 no. 3
Type: Research Article
ISSN: 0951-3574

Keywords

Article
Publication date: 9 July 2018

Aisling O’Donnell

The purpose of this paper is to highlight the relative absence of a theoretical underpinning to modern neoliberalism. Tracing the history of the term, it becomes clear that modern…

1001

Abstract

Purpose

The purpose of this paper is to highlight the relative absence of a theoretical underpinning to modern neoliberalism. Tracing the history of the term, it becomes clear that modern economics has only a tenuous relationship to the type of economics the term “neoliberalism” originally described. Furthermore, modern neoliberalism appears to be strengthened by the crisis it creates. Particular qualities of the orthodoxy make it at the same time both vague and omnipresent, allowing it to operate to exacerbate a pattern of crisis, resulting in profound socio-political consequences, such as the election of Donald Trump and in the rise of populist movements generally.

Design/methodology/approach

Critical analysis rejects the premise that prevailing knowledge is ultimately true, but rather seeks to trace the basis of knowledge to structural inequalities at significant junctions in history. The premise of interpretative research is that social phenomena have mutually impacting relationships with social contexts and human activities. Using a critical interpretive research methodology, this paper contends that there are critical social and theoretical issues which have contributed to the resilience of modern neoliberalism, even where it has manifest crisis. Furthermore, unique qualities of the orthodoxy have operated to oppress and manipulate social processes that would challenge or curtail its reach.

Findings

This paper contends that, first, modern neoliberalism has an inverted relationship to crisis in that it is ultimately able to leverage the crisis it creates to its advantage. Second, this is partly a result of the theoretical ambiguity associated with the orthodoxy, and finally, the rise of the populist right in various political forums and contexts is connected in some way to the failure of the left and to respond effectively to it.

Research limitations/implications

The subject of the paper helps to explain and analyse the way that the neoliberal orthodoxy is able to leverage crisis to its advantage, and why, therefore, it continues to thrive even though it creates economic upheaval, environmental destruction, social and cultural division and increased inequality. After economic crisis, the orthodoxy presents not as the cause of it, but rather the appropriate policy response to it. The failure of the left to effectively challenge the neoliberal policy programme post-crisis is argued to be an important link in a causal chain which connects neoliberalism to the rise of the populist right.

Practical implications

This paper brings emphasis to the ways in which modern economics has subverted the constraints of a theoretical foundation, and ultimately has become a policy practice that exacerbates inequality and leverages crises that it has created to its advantage. It also highlights the linkages between economic crisis, the persistence of the neoliberal paradigm and the rise of right-wing populism in recent years.

Originality/value

The paper combines descriptive and normative accounts of the origins and evolution of neoliberalism as it has been accounted for by major economists and scholars, adding to this the understanding that in breeching from theoretical foundations, the policy programme has become vague and malleable, which curtails the possibility for the left to respond to it effectively, and contributes to the rise of the populist right in various contexts.

Details

International Journal of Social Economics, vol. 45 no. 7
Type: Research Article
ISSN: 0306-8293

Keywords

Abstract

Details

The Corruption of Play: Mapping the Ideological Play-Space of AAA Videogames
Type: Book
ISBN: 978-1-80117-736-8

Book part
Publication date: 23 February 2016

Matthew Clair

Given the increasing use of social media and other digital technologies, critical theorists argue that social life has become increasingly structured by neoliberal market logics…

Abstract

Purpose

Given the increasing use of social media and other digital technologies, critical theorists argue that social life has become increasingly structured by neoliberal market logics. Little research has empirically tested these claims.

Methodology/approach

This study is the first to examine whether the use of digital technologies in the avant-garde literary field is accompanied by neoliberal logics. Developing a cultural logics approach to neoliberalism, which allows for the identification of the independent logics of entrepreneurship, market-faith, profit-maximization, efficiency, and individualism, I draw on archival data and interviews with editors and writers to explore the relationship between digital technologies and neoliberalism.

Findings

Editors and writers legitimate some neoliberal logics and reject others. Entrepreneurship and efficiency are strongly legitimated. Profit-maximization is generally rejected. Market-faith and individualism are legitimated differently by editors and writers who occupy different positions within the field, drawing attention to the importance of field position, organizational affiliation, and career exhaustion in the use of digital technologies in the avant-garde literary world. Many of these findings are surprising given the historically non-economic orientation of the field.

Research implications

Future research should explore neoliberal logics in other aspects of literary production and in other social domains.

Originality/value

This study provides a novel approach to the study of neoliberal logics as well as their relationship to digital technologies. Such an approach complements recent agendas in economic sociology and contributes to debates about the relationship between new technologies and capitalism.

Details

Communication and Information Technologies Annual
Type: Book
ISBN: 978-1-78560-785-1

Keywords

Book part
Publication date: 23 January 2023

Iryna Kushnir

This chapter conceptualises inclusion and neoliberalism and theorises the relationship between these two phenomena in order to contextualise the debates presented in the rest of…

Abstract

This chapter conceptualises inclusion and neoliberalism and theorises the relationship between these two phenomena in order to contextualise the debates presented in the rest of the chapters in this book. Additionally, this chapter investigates the evolution of the meaning of ‘inclusion’ in the key international Bologna Process (BP) policy documents. This chapter is informed by a thematic analysis of 26 documents, issued between 1998 and 2020. The chapter demonstrates that understanding ‘inclusion’ only with regard to lifelong learning, student-centred education and the social dimension has pitfalls – there are overlaps between these action lines and, consequently, the relationships among them are unclear. A better way of understanding inclusion in Bologna may be through considering a tight relationship between the inclusion and neoliberal discourses in the support of marginalised groups in higher education (HE). The relationship has been evolving in relevant policy documents since 1998 which is the year that marks the preparatory Sorbonne meeting that gave life to Bologna in 1999. The inclusion discourse grew in strengths, while the neoliberal rhetoric firmly stood its ground since the beginning of the BP, while undergoing some transformations. In spite of such seemingly positive dynamic in the development of inclusion in the BP, its definition remained vague in the policy documents until 2020 as it was unclear which exact underprivileged groups were meant to be supported in the European Higher Education Area (EHEA). The 2020 conference outcome documents made a significant step towards closing the gaps in our understanding of whom inclusion targets in Bologna and how to implement these inclusion ideas. The chapter highlights this achievement and also prepares the reader to problematise its reach in national contexts later in the book.

Details

Towards Social Justice in the Neoliberal Bologna Process
Type: Book
ISBN: 978-1-80117-880-8

Keywords

Article
Publication date: 25 April 2023

Lachlan McDonald-Kerr and Gordon Boyce

The purpose of this paper is to investigate public disclosures and accountability for government decision-making in the case of a major prison project delivered through a…

Abstract

Purpose

The purpose of this paper is to investigate public disclosures and accountability for government decision-making in the case of a major prison project delivered through a Public–Private Partnership (PPP) in the State of Victoria (Australia).

Design/methodology/approach

The study explores a unique case to provide insights into public disclosures for PPPs in a jurisdiction that is a recognised leader in PPP policy and practice. The analysis is theoretically framed by an understanding of neoliberalism and New Public Management, and draws on data from case-specific reporting, media reporting and public policy, to examine interconnections between accounting, public discourse and accountability.

Findings

The analysis shows how publicly available information relating to key government decisions routinely lacked supporting evidence or explanation, even though areas of subjectivity were recognised in public policy. Accounting was deployed numerically and discursively to present potentially contestable decisions as being based on common-sense “facts”. The implied “truth” status of government reporting is problematised by media disclosure of key issues absent from government disclosures.

Social implications

Under neoliberalism, accountingisation can help depoliticise the public sphere and limit discourse by constructing ostensible “facts” in an inherently contestable arena. By contrast, democratic accountability requires public disclosures that infuse a critical dialogical public sphere.

Originality/value

The paper shows how neoliberalism can be embedded in public policies and institutional practices, and buttressed by the use of accounting. The analysis illuminates the persistence and “failing forward” character of neoliberalism, whereby crises are addressed through further neoliberalisation.

Details

Accounting, Auditing & Accountability Journal, vol. 37 no. 1
Type: Research Article
ISSN: 0951-3574

Keywords

Article
Publication date: 10 July 2017

Martin Lackéus

An emerging scholarly critique has claimed that entrepreneurial education triggers more neoliberalism in education, leading to increased inequality, neglect of civic values and an…

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Abstract

Purpose

An emerging scholarly critique has claimed that entrepreneurial education triggers more neoliberalism in education, leading to increased inequality, neglect of civic values and an unjust blame of poor citizens for their misfortunes. The purpose of this paper is to develop a deeper understanding of this potentially problematic relationship between entrepreneurial education and neoliberalism.

Design/methodology/approach

A Hegelian dialectic method is used consisting of three steps. First, a thesis is articulated based on emerging literature, stating that entrepreneurial education triggers more neoliberalism in education. Then an antithesis is developed representing a logical opposite to the thesis. Finally, the resulting tensions are embraced in a synthesis that triggers deeper understanding.

Findings

The synthesis indicates that entrepreneurial education based on a self-oriented search for own happiness leads to more neoliberalism in education, and entrepreneurial education based on an others-oriented search for a meaningful impact on others mitigates some of the already strong neoliberal tendencies in education.

Research limitations/implications

Due to an overlap between the two constructs, happiness and meaningfulness, it is difficult to fully disentangle doing well from doing good. How these two opposites interact is a topic that requires more research.

Practical implications

A “students-as-givers” kind of entrepreneurial education could represent a way to reach teachers currently skeptical of entrepreneurial education due to its perceived connection to capitalism. This could also make entrepreneurial education relevant to a wider student audience.

Originality/value

The paper represents a rare attempt to reconcile critical and praising perspectives on entrepreneurial education.

Details

Education + Training, vol. 59 no. 6
Type: Research Article
ISSN: 0040-0912

Keywords

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