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Article
Publication date: 29 March 2013

Anne Pässilä, Tuija Oikarinen and Anne Kallio

The objective of this paper is to develop practice and theory from Augusto Boal's dialogue technique (Image Theatre) for organisational use. The paper aims to examine how…

Abstract

Purpose

The objective of this paper is to develop practice and theory from Augusto Boal's dialogue technique (Image Theatre) for organisational use. The paper aims to examine how the members in an organisation create dialogue together by using a dramaturgical storytelling framework where the dialogue emerges from storytelling facilitated by symbolic representations of still images.

Design/methodology/approach

The study follows the lines of participatory action and art‐based research. The data are collected from 13 dramaturgical work story storytelling sessions in four different organisations. The research design belongs to the tradition of research‐based theatre, which implies artful inquiry, scripting and performance in research.

Findings

The paper presents a model for organisational dialogue. The model illustrates the dramaturgical storytelling of work story which influences problem shifting in a positive way.

Research limitations/implications

The limitations of this study are related to the scope of the research. The Scandinavian cultural context facilitates an open, bottom up process. More case studies in different kinds of environments should be conducted. In the future it might be advantageous to conduct more longitudinal studies on how organisations can nurture continuous dialogue.

Practical implications

Work story as a dialogue practice facilitated members from the same occupational groups to share experiences with each other and construct common interests by investigating unstructured and uncertain social situations at work.

Originality/value

The paper combines research fields that explore art‐based initiatives within organisations, workplace learning and innovation research.

Details

Journal of Workplace Learning, vol. 25 no. 3
Type: Research Article
ISSN: 1366-5626

Keywords

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Article
Publication date: 4 December 2017

Anne Pässilä, Allan Owens, Paula Kuusipalo-Määttä, Tuija Oikarinen and Raquel Benmergui

In exploring the impact of reflective and work applied approaches, the authors are curious how vivid new insights and collective “Eureka” momentums occur. These momentums…

Abstract

Purpose

In exploring the impact of reflective and work applied approaches, the authors are curious how vivid new insights and collective “Eureka” momentums occur. These momentums can be forces for work communities to gain competitive advantages. However, the authors know little of how learning is actively involved in the processing of creating new insights and how such a turning to learning mode (Pässilä and Owens, 2016) can be facilitated. In the light of cultural studies and art education, the purpose of this paper is to explore how the method of dramatising characters (DC) in a specific innovation culture can be facilitated. In this viewpoint, the authors are suggesting one approach for this type of turning to learning which the authors call Beyond Text, outlining its theoretical underpinnings, its co-creative development and its application.

Design/methodology/approach

In this Beyond Text context, the authors are introducing the method of DC and the method of iStory both of which are the authors’ own design based on the theory of the four existing categories of a research-based theatre.

Findings

The findings of this viewpoint paper are that both iStory as well as DC methods are useful and practical learning facilitation processes and platforms that can be adopted for use in organisations for promoting reflexivity. Especially they can act as a bridge between various forms of knowing and consummate the other knowledge types (experiential, practical and propositional) in a way that advances practice-based innovation.

Originality/value

The originality and value of iStory and DC is that they can be utilised as dialogical evaluation methods when traditional evaluation strategies and pre-determined indicators are unusable.

Details

Journal of Work-Applied Management, vol. 9 no. 2
Type: Research Article
ISSN: 2205-2062

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Book part
Publication date: 19 March 2013

Scott J. Warren, Jenny S. Wakefield and Leila A. Mills

Transmedia – a single experience that spans across multiple forms of media – is still a new media in the educational landscape and therefore may pose a challenge to…

Abstract

Transmedia – a single experience that spans across multiple forms of media – is still a new media in the educational landscape and therefore may pose a challenge to educators wanting to create opportunities for interactive media communications in their classrooms. In this chapter, we share an instance in which a university professor introduced transmedia to support graduate student learning to encourage inquiry, critical thinking, problem solving, creativity, contemplation, and critical discourses. Further, we examine how two of the graduate students took their learning a step further by designing and creating a model transmedia lesson tailored for the 6th grade Social Studies classroom. This chapter provides a theoretical framework within which transmedia may be used: Learning and teaching as communicative actions theory – LTCA.

Details

Increasing Student Engagement and Retention using Multimedia Technologies: Video Annotation, Multimedia Applications, Videoconferencing and Transmedia Storytelling
Type: Book
ISBN: 978-1-78190-514-2

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Article
Publication date: 18 November 2013

Lawrence T. Corrigan and Louis Beaubien

The purpose of this paper is to develop and apply Goffman's dramaturgical perspective to the study of organizations in the context of their internet presence(s), or as…

Abstract

Purpose

The purpose of this paper is to develop and apply Goffman's dramaturgical perspective to the study of organizations in the context of their internet presence(s), or as Goffman might have called it, internet play-acting. The paper responds to recent criticism of dramaturgy, and advocates its continuing relevance for organizational studies on the contemporary stage – the internet.

Design/methodology/approach

The paper studies the proposed merger of three accounting bodies in Canada using data obtained from publically available sources and employing dramaturgical techniques. Data includes documents (such as position papers, PowerPoint slides and practitioner journal articles). Particular attention was paid to sources of data from the internet such as YouTube videos, web sites, on-line media stories and chat from discussion boards.

Findings

The paper concludes that the criticisms of dramaturgy are overstated, and that dramaturgy enables robust recovery of complex organizational stories providing insights into how and why individual behaviour unfolds in organizations.

Originality/value

The paper is directed to qualitative researchers working in the interpretive tradition. It engages with the recent discussion in the literature which considers the significance of dramaturgy as a useful methodology to understand the emergence of behaviour and action, and how internet activities unfold in such a powerful and ubiquitous communication medium.

Details

Qualitative Research in Organizations and Management: An International Journal, vol. 8 no. 3
Type: Research Article
ISSN: 1746-5648

Keywords

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Abstract

Details

Storytelling-Case Archetype Decoding and Assignment Manual (SCADAM)
Type: Book
ISBN: 978-1-78560-216-0

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Book part
Publication date: 7 December 2016

Arch G. Woodside

Case study research frequently includes collecting and interpreting stories individuals tell about their lives and event that they believe that they know about. Chapter 3…

Abstract

Synopsis

Case study research frequently includes collecting and interpreting stories individuals tell about their lives and event that they believe that they know about. Chapter 3 discusses storytelling theory and describes case study research in consumer behavior of stories that consumers tell about buying and using products and services. Storytelling is pervasive through life. Much information is stored, indexed, and retrieved in the form of stories. Although lectures tend to put people to sleep, stories move them to action. People relate to each other in terms of stories — and products and brands often play both central and peripheral roles in their stories. To aid storytelling research in consumer psychology, this chapter develops a narrative theory that describes how consumers use brands as props or anthropomorphic actors in stories they report about themselves and others. Such drama enactments enable these storytellers to experience powerful myths that reflect psychological archetypes. The chapter includes findings from case study research that probes propositions of the theory. Implications for consumer psychology and marketing practice follow the discussion of the findings.

Details

Case Study Research
Type: Book
ISBN: 978-1-78560-461-4

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Book part
Publication date: 1 November 2017

This chapter will examine the basis for the teaching of integrity-based competencies to prison officers as part of their training. This training underpins the performance…

Abstract

This chapter will examine the basis for the teaching of integrity-based competencies to prison officers as part of their training. This training underpins the performance of prison officers in the execution of their daily workplace duties, and forms a part of the ‘Sustainable Justice’ approach to rehabilitation. At the heart of this approach is a desire to understand and explain how a prison officer can be taught to go beyond what is the basic requirement in their tasks, in order to deliver the ‘safe, secure and humane’ service required of them in the Irish Prison Service (IPS) Mission Statement. The degree of success in achieving this form of elevated integrity within the prison can be seen to impact upon the lives of the prisoners in the officer’s care, and on wider society as a whole.

This chapter will also discuss mentoring as a key form of learning within the prisons. While the world of the prison is one which is closed to many in society, the author gained insights when he worked as an ‘embedded sociologist’, working as the senior academic on the IPS recruit training programme for five years between 2008 and 2013 within Ireland’s prison system. Here, he used his academic experience to put together an award-winning academic programme with his colleagues and senior IPS training staff. This experience provided him with valuable sociological understandings into the hidden world of the Irish prison system, as well as the officers who work behind their walls.

Details

The Sustainable Nation
Type: Book
ISBN: 978-1-78743-379-3

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Article
Publication date: 5 December 2019

Florence Nansubuga and John C. Munene

The knowledge management (KM) models in the African organisations are influenced by the interplay between human agents from diverse societies whose experiences, values…

Abstract

Purpose

The knowledge management (KM) models in the African organisations are influenced by the interplay between human agents from diverse societies whose experiences, values, contextual information and insights that are perceived controversial in Africa. The purpose of this paper is to elucidate the indigenous assumptions related to knowledge and its management in Africa and the perceived contradictions in the existing models by adopting the Ubuntu philosophy.

Design/methodology/approach

The authors used a perspective lens to examine the existing management practices and propose an integrated framework that is appropriate for the utilisation of the Ubuntu epistemic knowledge management practices and at the same time provide highlights on the perceived paradoxes and how they can be managed to improve knowledge management and people management in African societies.

Findings

The inductive posteriori knowledge approach is perceived to be dynamic, applicable and more desirable in the African societies as it allows organisational managers and their work teams to embrace knowledge construction, dependent on experiences in form of stories and metaphors that demonstrate successful work samples. The Ubuntu dramaturgical knowledge management approach adds value to the posteriori knowledge by refining the rhetoric stories and metaphors into empirical performance scripts that are tailored to the audiences’ expectations.

Research limitations/implications

The paper adapted a perspective view to explain knowledge management; therefore, it was not possible to provide empirical data on the metaphysical and dramaturgical elements that are assumed to influence knowledge management in Africa. However, based on theoretical analysis, the authors have proposed a coherent knowledge management framework based on the interaction between posteriori KM assumptions and Ubuntu dramaturgy.

Practical implications

Ubuntu ideology has been appreciated since it treasures interdependency and interconnectedness among people. Therefore, collaborating partners working in Africa would be expected to act as interdependent agents, whereby this interdependency is perceived as an integral part of the knowledge management process. The proposed Ubuntu knowledge management model is grounded on the posteriori knowledge approach which assumes that experience is the source of knowledge. Through social interactions and experiences sharing, organisational members can create new processes, innovative technologies and dynamic context based performance scripts that can drive productivity.

Social implications

The authors concluded that a coherent framework that is tailored to social interactions and contextual needs of the people and their communities can promote productive knowledge and knowledge management systems in the African contexts. Moreover knowledge management requires one to acknowledge the complexity of Ubuntu ideology in a sense that it recognises the past experiences and contributions of the diverse individuals in the same community/organisation.

Originality/value

This paper focused on examining how the Ubuntu philosophy can promote knowledge development and management strategies that are tailored to social and contextual needs of the organisations in Africa to curtail the perceived paradoxes in the existing knowledge management models.

Details

Journal of Knowledge Management, vol. 24 no. 1
Type: Research Article
ISSN: 1367-3270

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Book part
Publication date: 5 January 2016

Abstract

Details

Storytelling-Case Archetype Decoding and Assignment Manual (SCADAM)
Type: Book
ISBN: 978-1-78560-216-0

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Article
Publication date: 2 December 2019

Maria Ivanova-Gongne and Stefan Lång

This paper aims to investigate a company’s corporate social responsibility (CSR) communications in a business network with regard to the flow of critical events related to CSR.

Abstract

Purpose

This paper aims to investigate a company’s corporate social responsibility (CSR) communications in a business network with regard to the flow of critical events related to CSR.

Design/methodology/approach

The paper focuses on the drama that unfolded at a Nordic-based multinational corporation, Stora Enso, after a critical event related to CSR and the specific signs and codes applied by the company to justify its actions. To achieve the aims, the authors conducted a dramaturgical and semiotic analysis of the company’s corporate communications in connection with various actions prior to or following the major critical event.

Findings

The findings consist of a five-act drama that unfolded around certain CSR communication activities at the company. The authors followed the company’s shift in communication strategy as they were compelled to adopt a more responsive and involved approach. The results also show the roles of the various business network actors in shaping CSR communications.

Practical implications

This case has practical uses for providing the framework to create effective messages at different stages of the communication process related to a major CSR event.

Originality/value

The originality of the study lies in its application of a dramaturgical and semiotic approach to the analysis of CSR communication. It also contributes to the scarce literature on CSR communication within business networks.

Details

critical perspectives on international business, vol. 16 no. 3
Type: Research Article
ISSN: 1742-2043

Keywords

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