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1 – 10 of over 9000Christopher Long and Bridget Whittle
The purpose of this paper is to discuss the history and contents of an archival resource that is of interest to scholars of historical marketing. The Pirate Group Inc. archive…
Abstract
Purpose
The purpose of this paper is to discuss the history and contents of an archival resource that is of interest to scholars of historical marketing. The Pirate Group Inc. archive, held by McMaster University Library’s William Ready Division of Archives and Research Collections consists of over 27,000 sound recordings and 84 metres of textual records, documenting the work of Pirate, an award-winning Toronto-based advertising company founded in 1990. The comprehensiveness of the archives, which includes tens of thousands of advertising “spots”, gives researchers unprecedented access to the creative forces behind some of the most memorable advertisements produced in Canada.
Design/methodology/approach
This paper aims to answer the following questions: what is the Pirate Group Inc. and what is their documentary legacy? How can scholars of marketing history benefit from the records contained within the Pirate Group Inc. archive? How can researchers access the material at McMaster University Library’s William Ready Division of Archives and Research Collections?
Findings
The authors assert that the Pirate Group Inc. archive may be of particular interest to scholars engaged in research on the following topics: Canadian nationalism in marketing campaigns, the advertising history of companies whose histories are under-studied due to a lack of archival resources and the recent history of radio and television political ad campaigns.
Originality/value
The paper contributes to historical research in marketing by asserting that the Pirate Group Inc. archive has continuing value for further research. The Pirate archive, which allows for unprecedented access into the study of Canadian advertising due to its comprehensiveness and its uniqueness among archival collections from the contemporary era, makes it a strong primary source for marketing historians.
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Uses the story of an encounter between a male student and a femaleinstructor to illustrate the subtle but powerful interaction betweengender and individual development in adult…
Abstract
Uses the story of an encounter between a male student and a female instructor to illustrate the subtle but powerful interaction between gender and individual development in adult education. Offers insights into the dilemmas posed for the instructor and explores the implications for teaching, learning, and management development.
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Piyya Muhammad Rafi-Ul-Shan, David B. Grant, Patsy Perry and Shehzad Ahmed
Fashion supply chain (FSC) research has identified two important issues of sustainability management and risk management. However, investigation of these issues is relatively…
Abstract
Purpose
Fashion supply chain (FSC) research has identified two important issues of sustainability management and risk management. However, investigation of these issues is relatively sparse and has primarily been independent with little combinatory research, despite their important interrelationships. The purpose of this paper is to address that gap by critically reviewing extant literature to synthesise important sustainability risk issues in FSCs and proposing an empirical research agenda.
Design/methodology/approach
This paper uses a structured literature review approach and Denyer and Tranfield’s (2009) context, intervention, mechanisms and outcome (CIMO) criteria for critical analysis to enable the development of future empirical research areas.
Findings
While sustainability and risk are discussed independently in the supply chain literature, combinatory discussions are very limited, despite the interdependence of these concepts. There is little substantial research on sustainability risk in global FSCs and therefore, an empirical research agenda is proposed with the four research directions to address the gap and take forward the notion of supply chain sustainability risk management in FSCs: definition; organisation and management; influence on performance; and development of a conceptual framework.
Research limitations/implications
This paper provides a critical literature review and thus lacks empirical study.
Practical implications
This paper highlights important issues in sustainability risk management for FSCs and presents an agenda for future empirical research.
Originality/value
This paper contributes by providing a combinatory synthesis of sustainability and risk management in FSC literature and an agenda for future empirical research.
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Richard Wilding and Andrew S. Humphries
Within the supply chain the need for much closer, long‐term relationships is increasing due to supplier rationalisation and globalisation and more information about these…
Abstract
Purpose
Within the supply chain the need for much closer, long‐term relationships is increasing due to supplier rationalisation and globalisation and more information about these interactions is required. The research specifically tested the well‐accepted Williamson's economic organisations failure framework as a theoretical model through which long‐term collaborative relationships can be viewed.
Design/methodology/approach
An exploratory research project was designed and carried out on a self‐selected census of 54 monopolistic relationships representing £575.8 m annual spend on equipment and associated services within the UK defence procurement organisation (a 10 per cent sample). Its aims were to understand the relationship dynamics within long‐term, sustained monopolies and to determine if generic success factors could be found to assist managers to break out of the essentially negative situation. A triangulated data capture approach was employed using both quantitative and qualitative methods from both the industry and MoD sides of each relationship and the research instruments concentrated on the five dimensions of the theoretical model with questions grounded in the literature.
Findings
The study demonstrated that the theoretical model could provide powerful insights into the research subject and especially revealed the important part played by co‐operation, co‐ordination and collaboration (C3 behaviour) in reducing the inherently negative effects of close proximity and limited choice relationships.
Research limitations/implications
The research has used a narrow view through a specific theoretical model lens to achieve a broad understanding of business relationships within a single, albeit large, organisation.
Practical implications
Managers can reduce sources of frustration that generate negative behaviours by taking joint actions. Central to achieving this is C3 behaviour where setting synchronised objectives, pursuing joint approaches to service and product delivery, lowering costs and risks and promoting measures to support the growth of trust appear to be the best ways of halting negative behaviour spirals.
Originality/value
The prime contribution of this exploratory research is the exposure of relationship dynamics within a large sample of long‐term, collaborative supply chain business dyads using an integrated application of Williamson's organisations failure framework.
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Klas Hjort, Björn Lantz, Dag Ericsson and John Gattorna
The purpose of this paper is twofold: first, to empirically test whether a “one size fits all” strategy fits the fashion e-commerce business and second, to evaluate whether…
Abstract
Purpose
The purpose of this paper is twofold: first, to empirically test whether a “one size fits all” strategy fits the fashion e-commerce business and second, to evaluate whether consumer returns are a central aspect of the creation of profitability and, if so, to discuss the role of returns management (RM) in the supply chain strategy.
Design/methodology/approach
Transactional sales and return data were analysed and used to categorise customers based on their buying and returning behaviours, measuring each customer's net contribution margins.
Findings
The e-commerce business collects a vast quantity of data, but these data are seldom used for the development of service differentiation. This study analysed behaviour patterns and determined that the segmentation of customers on the basis of both sales and return patterns can facilitate a differentiated service delivery approach.
Research limitations/implications
This research empirically supports the theory that customer buying and returning behaviours can be used to appropriately categorise customers and thereby guide the development of a more differentiated service approach.
Practical implications
The findings support a differentiated service delivery system that utilises a more dynamic approach, conserving resources and linking the supply chain and/or organisational strategies with customers' buying and returning behaviours to avoid over and underservicing customers.
Originality/value
Consumer returns are often viewed as a negative aspect of doing business; interestingly, however, the authors revealed that the most profitable customer is a repeat customer who frequently returns goods.
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The emergence of new manufacturing technologies, spurred by intense competition, will lead to dramatically new products and processes. New management systems, organizational…
Abstract
Purpose
The emergence of new manufacturing technologies, spurred by intense competition, will lead to dramatically new products and processes. New management systems, organizational structures, and decision‐making methods will also emerge as complements to new products and processes. This paper attempts to investigate technologies, systems and paradigms for the effective management of networked enterprise (supply chain networks), especially long supply chains. In doing so, the paper presents not only an exhaustive literature review to identify the complexities, gaps and challenges associated with long supply chains but also the emerging enabling technologies to support these gaps and challenges.
Design/methodology/approach
The approach takes the form of an interview of industrials, researchers and a literature review.
Findings
“Competition in the future will not be between individual enterprises but between competing supply chains.” Business opportunities are captured by groups of enterprises in the same enterprise network. This is due to the global competition that forces enterprises to focus on their core competences.
Practical implications
The paper presents a vision of the future technical issues relating to long supply chains and an insight into the future scientific and industrial advances required to meet future market and public demands.
Originality/value
This research work highlights the research issues and discusses the key enabling features, which will need to evolve and be perfected in industry in the future manufacturing networked enterprises and especially long manufacturing supply chains.
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Javad Feizabadi, Michael Maloni and David Gligor
Limited research examines the triple-A supply chain of agility, adaptability and alignment. The purpose of this paper is to draw on extant literature under the lens of resource…
Abstract
Purpose
Limited research examines the triple-A supply chain of agility, adaptability and alignment. The purpose of this paper is to draw on extant literature under the lens of resource orchestration theory to develop a comprehensive framework of antecedents and consequences of triple-A supply chains, allowing both scholars and practitioners to benchmark and prioritize triple-A capabilities.
Design/methodology/approach
A systematic literature review focusing on four supply chain journals is conducted to integrate the distinct bodies of knowledge on supply chain agility, adaptability and alignment.
Findings
The integration of this literature identifies common and distinct antecedents and consequences of each, developing a comprehensive model of triple-A supply chains as well as proposing opportunities for further study.
Originality/value
Limited studies to date have an integrated agility, adaptability and alignment, thus lacking a comprehensive framework of triple-A supply chains. Managers can use the findings to determine actions needed to deploy triple-A capabilities and better understand the resulting potential benefits.
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Árni Halldórsson and Martin Svanberg
The aim of this research paper is to explain how principles of supply chain management (SCM) provide important conditions for the production, accessibility and use of energy, from…
Abstract
Purpose
The aim of this research paper is to explain how principles of supply chain management (SCM) provide important conditions for the production, accessibility and use of energy, from the point of origin to the point of consumption.
Design/methodology/approach
The paper identifies three distinct trajectories in which the interplay between energy and SCM can release potential for research and practice.
Findings
Energy resources are vital to power industrial processes in manufacturing and logistics, while their use is also a major contributor to carbon emissions. The integrative nature of SCM provides conditions for improvement in use and accessibility of energy, and can facilitate the transition in which fossil fuels are replaced with a system of supply and conversion of renewable energy. These opportunities are highlighted by developing a set of three trajectories, which range from a true supply chain perspective on the energy sector, to an up‐stream and down‐stream perspective, respectively.
Research limitations/implications
The impact of energy resources on carbon emissions makes them important units of analysis in further SCM research. Future research must acknowledge the variety in the nature of energy resources, and provide frameworks that are able to address the particular features of these.
Practical implications
Supply chain strategists must assess how energy use, efficiency, dependency and accessibility influence operations, both internally and externally in the supply chain. Logistics flows are powered by energy. As a considerable portion of carbon emissions created by supply chain operations is energy related, energy must be seen as a means towards achievement of environmental sustainability.
Social implications
Understanding the relationship between energy and SCM will help managers to address environmental sustainability.
Originality/value
This is a timely topic of a cross‐disciplinary nature that has only been addressed to a limited extent by SCM so far. The topic is relevant to a large group of problem owners: supply chain strategists of companies where energy use, efficiency, dependency and security is an issue, and where operations processes have an impact on carbon emissions; for the energy sector, that needs to sustain a steady supply of energy, and increase accessibility to renewable energy sources that can replace fossil fuel; for policy makers, where energy dependency and security at a national level is an issue.
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Michael Wang, Sobhan Asian, Lincoln C. Wood and Bill Wang
The purpose of the paper is to present an empirical study on the logistics innovation capability and its impacts on the supply chain risk in the Australian courier firms. Based on…
Abstract
Purpose
The purpose of the paper is to present an empirical study on the logistics innovation capability and its impacts on the supply chain risk in the Australian courier firms. Based on the resource-based review, logistics innovation capability provides valuable insight into mitigating supply chain risks in the Industry 4.0 era.
Design/methodology/approach
The research model focuses on the relationships between logistics innovation capability and supply chain risk. Partial least squares approach for structural equation modelling is used to validate the research model by empirically analysing survey data.
Findings
The empirical result shows negative relationships between logistics innovation capability and supply chain risks. These relationships may imply that firms can mitigate the negative impacts of supply chain risks by developing logistics innovation capabilities. The findings demonstrate the applicability of logistics innovation capability for mitigating supply chain risks in the Australian courier firms.
Originality/value
There are very few empirical studies on the mitigating supply chain risk through logistics innovation capability. The empirical results provide an insight into innovation management and risk management in logistics and supply chain. This insight offers practical guidance for developing and deploying logistics innovation capability to support and enable supply chain risk management strategies in the Industry 4.0 era.
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Omera Khan, Martin Christopher and Alessandro Creazza
The purpose of this paper is to investigate the alignment between product design and the supply chain and to identify how this alignment impacts on a firm's supply chain…
Abstract
Purpose
The purpose of this paper is to investigate the alignment between product design and the supply chain and to identify how this alignment impacts on a firm's supply chain responsiveness and resilience.
Design/methodology/approach
An in‐depth case study methodology was adopted to uncover the strategies undertaken by one of the UK's fastest growing fashion retailers to create a competitive advantage through its management of the product design/supply chain alignment.
Findings
The findings of this case illustrate that not only is the alignment of product design with the supply chain important in improving competitive advantage for the focal company, but it also has a significant impact in improving supply chain resilience and supply chain responsiveness. This case illustrates how fundamental shifts in the organisation, particularly in integrating product design and supply chain have enabled the repositioning of the company from a low priced fashion store to becoming a leading global fast fashion retailer.
Practical Implications
The paper provides guidance for companies seeking to improve supply chain costs and performance by a higher alignment of product design and the supply chain.
Originality/value
This case study highlights the importance of the product design/supply chain alignment and highlights the benefits of adopting a “design centric” approach. The findings from this paper also contribute to the growing debate on supply chain risk management.
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