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Article
Publication date: 6 May 2024

Shafqat Ullah, Zhu Jianjun, Saad Saif, Khizar Hayat and Sharafat Ali

Corporate social responsibility (CSR) ISO standards have been noted as an essential marketing strategy by which firms can achieve consumer trust while improving environmental…

Abstract

Purpose

Corporate social responsibility (CSR) ISO standards have been noted as an essential marketing strategy by which firms can achieve consumer trust while improving environmental, social, and quality factors. This study discloses the contextual relationship between CSR ISO standards and sustainable impulse buying behavior. This study also looks to uncover the CSR ISO driving and linkage factors that motivate consumers to make sustainable impulsive purchases.

Design/methodology/approach

Three distinct research methods were employed in this research. First, a consumer expert opinion-based Interpretive Structural Modeling (ISM) approach was adopted to reveal the contextual relationship between CSR ISO factors and sustainable impulse buying behavior. Secondly, Matrice Impacts Croises Multiplication Appliques Classement (MICMAC) was used to examine these factors' driving and dependent power. In addition, Minitab package software was also used to check the statistical validation of ISM-MICMAC results.

Findings

The results indicate that although environmentally responsible CSR ISO 14001, socially responsible CSR ISO 26000, and consumer perception of product quality CSR ISO 9001 standards contain strong driving power, their dependent power was weak. All these CSR ISO factors (14,001, 26,000, and 9001) strongly impact each other and sustainable impulse buying. Therefore, these three CSR ISO factors have been placed at the bottom of the ISM model. The CSR ISO 14020 standard (labeling of the product), knowledge of CSR ISO standards, consumer trust, and advertising about CSR ISO standards have been placed in the middle. The mentioned factors have intense driving and dependent power and are classified as linkage factors for sustainable impulse buying. Impulse buying behavior has weak driving and strong dependent power, yet this factor strongly depends on other CSR ISO factors. Hence, this factor is placed at the top of the ISM model. In addition, the Minitab package software results indicate that ISM-MICMAC results are statistically valid.

Originality/value

To the best of our knowledge, this research is unique and examines the influence of CSR ISO factors on sustainable impulse buying in the context of Pakistani consumers. Secondly, our study has thoroughly investigated several CSR ISO factors and allied these factors in the context of consumer buying behavior. Third, several CSR ISO factors and impulse buying behavior were examined using a mix of ISM-MICAC and Minitab methods. Thus, including these steps in our study has led to the development of a novel technique.

Article
Publication date: 1 April 2014

Richard Benon-be-isan Nyuur, Daniel F. Ofori and Yaw Debrah

In recent years, the concept of corporate social responsibility (CSR) has gained recognition and importance in both business and political settings. While considerable research…

1626

Abstract

Purpose

In recent years, the concept of corporate social responsibility (CSR) has gained recognition and importance in both business and political settings. While considerable research has been conducted on CSR in developed countries, the extant literature on CSR in Sub-Saharan Africa (SSA) is scant and CSR is seen in terms of philanthropy. This paper aims to examine CSR from a broader perspective and in particular to identify the factors that hinder and promote CSR activities in SSA using the Smit (2009) CSR Value Chain Model.

Design/methodology/approach

This paper is based on data obtained from a survey conducted by GTZ (now GIZ) on factors promoting and hindering CSR in SSA. The study surveyed 85 companies from six countries, namely; South Africa, Ghana, Kenya, Malawi, Mozambique and Namibia. The study essentially examined the internal and external CSR environments of the companies in the participating countries.

Findings

The study revealed that there are nine key promoting and hindering factors of CSR for businesses in SSA. These include: leadership and governance, policy framework, project management, monitoring, evaluation and reporting, stakeholder engagement, staff engagement, government, funding and beneficiation. The study recommends a systemic and context-sensitive approach that relies on the potential of organisations and communities to design and implement their own solution within global frameworks in order to further develop CSR in the region.

Research limitations/implications

There are a number of limitations in this study. First, this study did not include any informants from the responding organisations’ stakeholder groups, but relied mainly on information obtained from single respondents from organisations. Further research should include responses from other stakeholder groups.

Practical implications

To promote or achieve the successful implementation of CSR and broaden its scope within the region beyond its current focus on philanthropy, managers must build bridges with their stakeholders through both formal and informal dialogues and engagement practices. Additionally, firms may enhance and maximise both social and economic value created when managers link their CSR activities to areas that improve firms’ long-term competitive potential by collectively and systematically applying their distinctive strengths to such activities in accordance with the value chain model.

Originality/value

The finding in this study is novel and adds an important contribution to the developing CSR literature in the SSA region.

Details

African Journal of Economic and Management Studies, vol. 5 no. 1
Type: Research Article
ISSN: 2040-0705

Keywords

Article
Publication date: 6 July 2012

Graeme Newell and Chyi Lin Lee

Corporate social responsibility (CSR) has taken on increased stature and importance in recent years, as property investors have given an increased priority to environmental…

4148

Abstract

Purpose

Corporate social responsibility (CSR) has taken on increased stature and importance in recent years, as property investors have given an increased priority to environmental, social and corporate governance issues in their property investment decision‐making. The purpose of this paper is to empirically examine the impact of CSR factors and financial factors on the performance of Real Estate Investment Trusts (REITs) in Australia (A‐REITs) and assess whether these three CSR factors are separately priced by A‐REIT investors in uniquely adding value to A‐REIT investment performance.

Design/methodology/approach

Using CSR rating factors and financial factors for the 16 A‐REITs in the ASX200, cross‐sectional multi‐factor models are employed to identify the separate pricing of these CSR factors in A‐REIT performance over 2005‐2010.

Findings

The empirical results show that the environmental, social and corporate governance dimensions of CSR are not currently separately priced by A‐REIT investors, with most of the A‐REIT performance accounted for by the financial factors. Amongst the three CSR dimensions, corporate governance is seen to be the most influential CSR factor on A‐REIT performance.

Practical implications

This paper empirically determines that the CSR dimensions of environment, social and corporate governance are currently less influential than the financial factors of size, book‐to‐market value, gearing and beta in influencing A‐REIT performance. Given the increased role of CSR amongst A‐REITs, corporate governance is seen to have a more influential role in A‐REIT pricing than either environmental or social factors. This finding also has practical implications for CSR practices in other REIT markets internationally.

Originality/value

This paper is the first published property research analysis on the separate role of CSR factors, compared to the traditional financial factors, in the performance of A‐REITs. Given the increased focus on CSR by property investors, this research enables empirically‐validated and practical property investment decisions by A‐REIT investors regarding the separate pricing of these CSR factors in A‐REIT performance.

Article
Publication date: 4 October 2011

Rita Vilke

The purpose of this paper is to summarise corporate social responsibility (CSR) development issues by organising critical CSR promoting and hindering factors, and to evaluate CSR

1255

Abstract

Purpose

The purpose of this paper is to summarise corporate social responsibility (CSR) development issues by organising critical CSR promoting and hindering factors, and to evaluate CSR development problems in Lithuania according to organised factors, legal context and previously implemented empirical investigations in new EU member states and Lithuania.

Design/methodology/approach

Analysis and generalisation of various literature sources were applied to organise critical CSR promoting and hindering factors. In order to evaluate the CSR development problems in Lithuania, legal documents and collateral analysis of empirical CSR research in new EU member states and Lithuania methods were applied.

Findings

The antithesis between economic and social firms' objectives has existed for a long time, but the current modern world's construct refuted this concept in economic terms and has highlighted social, ethical and environmental values, taking into account definite quality options for everyone – the public sector, NGOs and society – with great expectations to act in a socially responsible way. The priorities of CSR, as emphasised by the European Union (EU), are relevant not only to old EU member states, but also to new ones. The research results show that despite the Lithuanian CSR development vision and goals, the main problems relate to the lack of understanding of CSR and a systematic CSR implementation approach.

Research limitations/implications

The study is based on previously implemented empirical investigations in new EU member states with particular attention to CSR promoting and hindering factors and deeper insight into Lithuanian CSR development issues, which provide a starting point for further CSR research in the area of transitional economies.

Practical implications

The paper summarises empirical investigations implemented in new EU member states during the last few years and brings a broader understanding of CSR development problems in transitional economies.

Originality/value

The paper attempts to stimulate discussion about CSR promoting and hindering factors in new EU member states with particular insight into Lithuanian problems.

Details

Social Responsibility Journal, vol. 7 no. 4
Type: Research Article
ISSN: 1747-1117

Keywords

Article
Publication date: 10 September 2024

Minh Van Nguyen, Le Dinh Thuc and Tu Thanh Nguyen

This study aims to investigate the influence of external factors identified by the Political, Economic, Social, Technological, Environmental and Legal (PESTEL) framework on…

Abstract

Purpose

This study aims to investigate the influence of external factors identified by the Political, Economic, Social, Technological, Environmental and Legal (PESTEL) framework on corporate social responsibility (CSR) performance in Vietnamese construction firms.

Design/methodology/approach

The snowball sampling method was employed to gather 182 validated responses. Employing Partial Least Squares Structural Equation Modeling (PLS-SEM), the research analyzed how these factors correlate with CSR practices under institutional theory.

Findings

Results indicated that social, economic, environmental, legal and technological factors positively impacted CSR performance. Among these, social factors had the most significant effect, followed sequentially by economic, environmental, legal and technological influences. Intriguingly, political factors demonstrated no significant association with CSR performance.

Research limitations/implications

The strong impact of social factors confirms that societal norms and cultural values are critical in shaping corporate behavior in Vietnam. Firms can leverage this insight by intensifying their community engagement and social investment. Additionally, the negligible role of political factors in shaping CSR suggests that firms might not need to focus heavily on political engagement in Vietnam. However, firms should remain aware of legal changes as legal factors influence CSR outcomes.

Originality/value

Despite CSR’s growing importance, there remains a notable research gap regarding how external macro-environmental factors influence CSR performance, particularly within the construction industry. The findings emphasize the importance of aligning business strategies with socioeconomic and environmental aspects.

Details

Engineering, Construction and Architectural Management, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 0969-9988

Keywords

Article
Publication date: 29 January 2020

Sungwook Min, Namwoon Kim and Carlos Lo

The purpose of this study provides the enhancing factors of corporate social responsibility (CSR) and examines their differential effects on corporate social performances for…

Abstract

Purpose

The purpose of this study provides the enhancing factors of corporate social responsibility (CSR) and examines their differential effects on corporate social performances for business-stakeholder groups (i.e. investors, employees, suppliers and customers) and public-stakeholder groups (i.e. communities and the environment).

Design/methodology/approach

This study uses a differenced-equation model to test the differential effects of CSR-enhancing factors. The study tests the impact of each factor controlling the effects of the other CSR-enhancing factors in one multivariate analysis with survey data of 776 small and medium-sized enterprises from Hong Kong.

Findings

This study finds that firms give more CSR efforts for public stakeholders than for business stakeholders as firms’ financial resources, institutional conformity and their perceived regulatory pressure increase. On the other hand, firms provide more CSR efforts for business stakeholders than for public stakeholders when such efforts are based on their strategic motivation.

Originality/value

The main contribution of this study is to clarify diverse CSR-enhancing factors for different stakeholders, in particular, business vs public stakeholders, thus to help firms understand the effective ways to increase CSR actions for specific target stakeholder groups.

Article
Publication date: 16 February 2022

Qian Zhang, Bee Lan Oo and Benson Teck-Heng Lim

The ability of construction firms to become more environmentally conscious and socially responsible for their business activities has been touted as the key driver for improved…

1346

Abstract

Purpose

The ability of construction firms to become more environmentally conscious and socially responsible for their business activities has been touted as the key driver for improved individual firms' competitiveness. This study explores the key dimensions of corporate social responsibility (CSR) practices and their impact factors among construction firms.

Design/methodology/approach

Through the institutional, stakeholders and self-determination theories, this study proposed a conceptual framework of CSR implementation. For its validation, data were collected from 90 top-tier construction firms using an online survey and analyzed via a two-pronged factor analysis method.

Findings

The empirical results demonstrate that the CSR practices of construction firms include eight key dimensions, e.g. shareholders' interests, government commitment and CSR institutional arrangement. The three key groups of impact factor of CSR implementation are (1) identified factors (i.e. contractors' perceived importance of CSR practices); (2) external institutional factors (i.e. coercive and normative factors and mimetic factors); and (3) intrinsic factors (i.e. strategic business direction, resource and capability and organizational culture).

Practical implications

The research findings inform the practitioners about how to enact, manage and improve firms' socially responsible goals so as to fulfill their key stakeholders' requirements and expectations and thus enhance their legitimacy in construction businesses.

Originality/value

This study contributes to CSR knowledge by identifying and empirically demonstrating valid measurements of the key dimensions of practices and impact factors toward CSR implementation by construction firms.

Details

Engineering, Construction and Architectural Management, vol. 30 no. 5
Type: Research Article
ISSN: 0969-9988

Keywords

Article
Publication date: 20 September 2013

Freek Cronjé and Johann van Wyk

Responding to the growing amounts of power that corporations exert within society, stakeholder groups are increasingly placing companies under pressure to prove their commitments…

1258

Abstract

Purpose

Responding to the growing amounts of power that corporations exert within society, stakeholder groups are increasingly placing companies under pressure to prove their commitments to the idea of corporate social responsibility (CSR). Despite various mechanisms such as codes and principles being implemented in order to guide corporate actions, a clear need has been identified for better measuring tools of CSR. The bench marks is one of the most comprehensive CSR frameworks available and was chosen by this study to develop into a practical measuring instrument. The purpose of this paper is to report on the development process of the instrument.

Design/methodology/approach

Two main research methods have been applied, namely a literature review and an empirical study which included theoretically recognised phases for measuring instrument development. One of the phases involved a survey with questionnaires administered on 189 randomly selected respondents.

Findings

Apart from successfully measuring CSR performance in line with the bench marks, the developed instrument has been found to be useful as a measuring mechanism for corporate personality (CP).

Originality/value

CP valuation is achieved by measuring company behaviour in terms of the theoretical dimensions of CSR and sustainable development. In doing so, this instrument provides companies with a unique way of identifying their status of being true corporate citizens.

Details

Journal of Global Responsibility, vol. 4 no. 2
Type: Research Article
ISSN: 2041-2568

Keywords

Article
Publication date: 26 February 2019

Dongfeng Liu, Rob Wilson, Daniel Plumley and Xiaofeng Chen

The purpose of this paper is to analyze fans’ perceptions of the corporate social responsibility (CSR) activities of a professional football club, specifically whether or not…

1429

Abstract

Purpose

The purpose of this paper is to analyze fans’ perceptions of the corporate social responsibility (CSR) activities of a professional football club, specifically whether or not perceived CSR performances are then likely to influence patronage intentions of the fans in relation to the football club.

Design/methodology/approach

The paper uses the example of a professional football club in China as a case study for data analysis. Based on a sample of 451 home team fans, analysis was conducted through calculation of descriptive statistics, and exploratory factor analysis. Regression analysis was conducted to determine the impact of perceived CSR performance on fans’ patronage intentions.

Findings

The results revealed that factor 3 (“CSR to customer and employee”) and factor 4 (“Community development and youth education”) were significantly predictive of all the three patronage intention variables, i.e. repeat purchase, word-of-mouth and merchandise consumption. In addition, factor 2 (“charity”) would also affect merchandise consumption intention, but have no effect on any other dimensions.

Originality/value

A scale measuring perceived CSR performance in professional football clubs by the fans in the Chinese context has been developed. In addition, the authors have identified that the two main CSR factors that would influence fans’ patronage intentions are: “CSR to the customer and employee” and “community development and youth education.” Thus, if football clubs are to use CSR strategically to leverage spend, then it is these two areas that they should focus on, explicitly in relation to CSR activities. This paper adds value to an area that is currently under-researched in respect of CSR activities in Chinese professional football.

Details

International Journal of Sports Marketing and Sponsorship, vol. 20 no. 2
Type: Research Article
ISSN: 1464-6668

Keywords

Article
Publication date: 12 October 2018

Guihai Huang and Wai Ming To

Employees play a significant role in implementing corporate social responsibility (CSR) practices. This paper aims to examine the perceived importance of CSR practices and…

1125

Abstract

Purpose

Employees play a significant role in implementing corporate social responsibility (CSR) practices. This paper aims to examine the perceived importance of CSR practices and identifies improvement areas of CSR practices using the importance-performance analysis from Macao’s casino employees’ perspective.

Design/methodology/approach

Based on a literature review of CSR in the hospitality industry and ISO 26000, a comprehensive set of CSR practices including responsible gaming practices was identified. Data were collected from 298 casino employees. Importance-performance analysis as well as exploratory and confirmatory factor analysis were used to identify important CSR practices and the factor structure of CSR in Macao’s gaming industry.

Findings

Employees rated “providing good wages and health insurance” as the most important practice, followed by “creating a health and safe working environment” and “be fair and honest with employees.” The importance-performance analysis shows that employees perceived their firms performing well in “providing good wages and health insurance,” “protecting consumer data and consumer privacy” and “providing good consumer service and support.” The results of confirmatory factor analysis indicate that CSR in Macao’s gaming industry encompasses seven factors, namely, “Labor Practices,” “The Environment,” “Fair Operating Practices,” “Consumer Issues,” “Human Rights,” “Community Involvement” and “Responsible Gaming”.

Originality/value

Casino employees shape customer experience, recognizing and understanding how employees view CSR practices can help casino operators refine their CSR initiatives.

Details

International Journal of Contemporary Hospitality Management, vol. 30 no. 9
Type: Research Article
ISSN: 0959-6119

Keywords

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