Search results

1 – 10 of over 20000
To view the access options for this content please click here
Article
Publication date: 7 September 2010

Arthur Hendricks

The aim of this paper is to gauge how academic libraries treat publishing a blog.

Downloads
1181

Abstract

Purpose

The aim of this paper is to gauge how academic libraries treat publishing a blog.

Design/methodology/approach

As blogging becomes more popular, the question arises as to whether it should count as scholarship or a creative activity in academic promotion and tenure. To find out, the author sent a link to a questionnaire to several e‐mail lists, inviting academic librarians to answer a short survey.

Findings

In total, 73.9 percent of respondents indicated that their institution expects them to engage in scholarly activities and/or publish scholarly articles, 53.6 percent indicated that their performance review committees do not weigh a blog the same as an article published in a peer‐reviewed journal.

Research limitations/implications

As technology changes, policies will need to change.

Practical implications

Libraries may need to adapt to new forms of scholarship. Electronic scholarship needs a mechanism for peer‐review.

Originality/value

The paper is original – the author did not find any other surveys regarding blogging as scholarship in the library literature.

Details

Library Hi Tech, vol. 28 no. 3
Type: Research Article
ISSN: 0737-8831

Keywords

To view the access options for this content please click here
Article
Publication date: 3 October 2008

Alison McIntyre and Janette Nicolle

The purpose of this paper is to describe two case studies conducted at the University of Canterbury (UC) which demonstrate the potential of blogging as an internal and…

Downloads
2303

Abstract

Purpose

The purpose of this paper is to describe two case studies conducted at the University of Canterbury (UC) which demonstrate the potential of blogging as an internal and external communication tool. The internal blog was used to communicate and manage information for service staff across the library system, while the external blog communicated content and service updates to the academic community.

Design/methodology/approach

The paper relates the experience of setting up an internal and external library blog. Selecting blog software and staff training issues are mentioned. The advantages of blogging and the challenges of developing and maintaining readership are discussed, as are criteria for success. A survey of academic staff on their use of information and information technology was also conducted.

Findings

Blogs are a successful strategy for disseminating internal information to library staff working in public services. They provide a convenient medium for the transfer of day‐to‐day communication, facilitate best practice and create an archive of institutional knowledge. Blogs are also a valuable tool to communicate targeted subject specific library information to academic staff.

Originality/value

The experience at UC Library suggests that, although faculty are heavy users of the internet, this does not necessarily generalise to their use of blogs, and librarians need to take a leadership role in promoting blog technology as a way of transforming internal communication and external relationships with library users.

Details

The Electronic Library, vol. 26 no. 5
Type: Research Article
ISSN: 0264-0473

Keywords

To view the access options for this content please click here
Article
Publication date: 1 August 2006

Haiwang Yuan and Rosemary L. Meszaros

Aims to provide a methodology to establishing a campwide‐blog service and the reasons why libraries might consider using blogging software in their institutions.

Downloads
2996

Abstract

Purpose

Aims to provide a methodology to establishing a campwide‐blog service and the reasons why libraries might consider using blogging software in their institutions.

Design/methodology/approach

A summary of the main features of the blogging software.

Findings

This article provides an overview of blogging software: what it is, how it works, and its benefits and offers a practical approach to implementation including training, marketing and policy development.

Originality/value

This paper is useful for information management professionals who seek greater understanding of blogging software implementations.

Details

Library Hi Tech News, vol. 23 no. 7
Type: Research Article
ISSN: 0741-9058

Keywords

To view the access options for this content please click here
Article
Publication date: 21 September 2010

Markus Schaal, Guven Fidan, Roland M. Müller and Orhan Dagli

The purpose of this paper is the presentation of a new method for blog quality assessment. The method uses the temporal sequence of link creation events between blogs as…

Downloads
835

Abstract

Purpose

The purpose of this paper is the presentation of a new method for blog quality assessment. The method uses the temporal sequence of link creation events between blogs as an implicit source for the collective tacit knowledge of blog authors about blog quality.

Design/methodology/approach

The blog data are processed by the novel method for the assessment of blog quality. The results are compared to Google Page Rank with respect to the Gold Standard, the BlogRazzi Bookmark Rank.

Findings

The method is similar or better than Google Page Rank with respect to the chosen Gold Standard.

Originality/value

The major contribution of this paper is the introduction of a novel method for blog quality assessment. Even though its superiority to other and more established methods cannot be proven in the context of this limited study, it enriches the toolset available for blog quality assessment and may become important for a deeper understanding of organizational learning.

Details

The Learning Organization, vol. 17 no. 6
Type: Research Article
ISSN: 0969-6474

Keywords

To view the access options for this content please click here
Article
Publication date: 21 September 2010

Flora S. Tsai and Kap Luk Chan

The paper aims to explore the performance of redundancy and novelty mining in the business blogosphere, which has not been studied before.

Abstract

Purpose

The paper aims to explore the performance of redundancy and novelty mining in the business blogosphere, which has not been studied before.

Design/methodology/approach

Novelty mining techniques are implemented to single out novel information out of a massive set of text documents. This paper adopted the mixed metric approach which combines symmetric and asymmetric metrics.

Findings

The results show that the novelty mining system can detect novel and redundant blogs in the dataset of business blogs with a very high accuracy.

Originality/value

This paper shows that novelty mining techniques can be applied to business blogs to help organizations filter redundant information, and that the cosine and mixed metrics approaches produce better results.

Details

The Learning Organization, vol. 17 no. 6
Type: Research Article
ISSN: 0969-6474

Keywords

To view the access options for this content please click here
Article
Publication date: 14 August 2007

Tom Goodfellow and Sarah Graham

The considerable cost of sending staff to a conference is often not matched by the benefits that the library then gains. The aim of this paper was to maximise the…

Downloads
4192

Abstract

Purpose

The considerable cost of sending staff to a conference is often not matched by the benefits that the library then gains. The aim of this paper was to maximise the institutional impact of the authors' attendance at the ALIA Click06 conference in Perth, Western Australia by providing a blog of the event and encouraging interaction with colleagues during the conference itself.

Design/methodology/approach

The University of Sydney's “Blogs dot Usyd” service provided the platform for the blog, using WordPress software and holding the blog within the usyd.edu.au domain. Prior to the conference postings were done occasionally in order to build up interest in the blog. During the conference, postings were done several times each day using conference or hotel wifi facilities and internet cafes. Pictures were also posted to Flickr. Posts were a mix of informal/contextual and formal/informational.

Findings

The response from colleagues was very positive. Usage statistics show that a high proportion of the target audience read the blog with many of them using RSS. Some posts also attracted a number of comments, which often produced results that added value to our original posts. The authors were also surprised to find a high level of interest from the wider library community. In particular, Australian bloggers seem to be forming a strong community bond based around the librariesinteract.info communal blog. Producing the blog enabled the authors to meet with a number of peers, thereby increasing the benefits from the conference activity.

Practical implications

The further use of blogs as staff communication tools during conferences and similar events should be encouraged. This could be linked with staff development activities such as training in blogging and RSS.

Originality/value

The blog differed from most institutional blogs in that it had a tightly defined target audience, a predetermined period of existence and a very tight focus on a single event.

Details

The Electronic Library, vol. 25 no. 4
Type: Research Article
ISSN: 0264-0473

Keywords

To view the access options for this content please click here
Article
Publication date: 20 March 2009

Barrie Gunter

The purpose of this paper is to show how blogging has grown as an online phenomenon.

Downloads
2635

Abstract

Purpose

The purpose of this paper is to show how blogging has grown as an online phenomenon.

Design/methodology/approach

Examines the way that blogs have become a phenomenon that embrace private authors who go online to write personal diaries through to representatives from different types of commercial, political and voluntary organisations who utilise them for a range of information exchange, debating, promotional and support purposes.

Findings

As blogging grows as an online phenomenon its impact in areas such as news, politics, and social networking is being taken ever more seriously. While the internet has been held up by governments as holding great economic and political promise, acting as a vehicle that can enhance public services, empower and engage citizens, and trigger new ways of doing business, the reality in terms of how it is actually applied can be poles apart from the ideal.

Originality/value

The paper provides an overview of blogging and introduces the papers in this special issue.

Details

Aslib Proceedings, vol. 61 no. 2
Type: Research Article
ISSN: 0001-253X

Keywords

To view the access options for this content please click here
Article
Publication date: 29 October 2021

Giada Mainolfi, Vittoria Marino and Riccardo Resciniti

The present study investigates the impact of perceived enjoyment, blogger credibility and homophily on readers' engagement. Moreover, the study investigates the role…

Abstract

Purpose

The present study investigates the impact of perceived enjoyment, blogger credibility and homophily on readers' engagement. Moreover, the study investigates the role exerted by blog engagement on intentions to follow blogger's recommendations. Despite the growing relevance of these issues, past studies have neglected the relevance of a joint analysis of such dimensions within the context of food blogs.

Design/methodology/approach

The empirical research builds on an online survey with a sample of 821 blog readers (353 Italian and 468 American). The proposed model was tested through structural equation modelling.

Findings

Results from a survey on Italian and American consumers show that perceived enjoyment and homophily have a significant effect on blog engagement, which, in turn, positively influences both intention to taste and visit. Moreover, blogger credibility does not show a significant influence on blog engagement for Italian and American followers.

Originality/value

The study contributes to a better understanding of the influence exerted by blog engagement on intention to follow blogger's recommendations. The study also examines perceived enjoyment, credibility and homophily as antecedents of engagement, which have not been extensively researched in the past with respect to food blogs.

Details

British Food Journal, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 0007-070X

Keywords

To view the access options for this content please click here
Article
Publication date: 26 July 2021

Giada Mainolfi and Donata Tania Vergura

The study aims to contribute to the knowledge on the role of the fashion bloggers in the product adoption process in both advanced and emerging markets. Specifically, the…

Abstract

Purpose

The study aims to contribute to the knowledge on the role of the fashion bloggers in the product adoption process in both advanced and emerging markets. Specifically, the study investigates the impact of credibility, engagement and homophily on intentions to buy fashion products recommended by the blogger.

Design/methodology/approach

The empirical research builds on an online survey with a sample of 402 consumers (189 Italian and 213 Taiwanese). The proposed model was tested through structural equation modeling.

Findings

Results showed that homophily and the fashion blogger credibility positively influenced the engagement within the blog. Moreover, perceived similarity with the other blog's followers (homophily) and a higher engagement with the blog both translated in a stronger intention to buy the sponsored products and to spread a positive word-of-mouth about the fashion blogger.

Practical implications

The study has practical implications since it identifies strategic suggestions for both companies that create partnerships with famous fashion bloggers and bloggers who have turned their diary-style websites into a business.

Originality/value

The study contributes to a better understanding of the influence exerted by blog engagement on intentions to follow blogger's recommendations. The study also examines credibility and homophily as antecedents of engagement, which have not been extensively researched in the past with respect to blogs.

Details

Journal of Fashion Marketing and Management: An International Journal, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 1361-2026

Keywords

To view the access options for this content please click here
Article
Publication date: 13 August 2021

Tugce Ertem-Eray and Eyun-Jung Ki

As the number of corporate blogs has continued to increase over the years, this study examines the use of relationship cultivation strategies of Fortune 500 companies on…

Abstract

Purpose

As the number of corporate blogs has continued to increase over the years, this study examines the use of relationship cultivation strategies of Fortune 500 companies on their corporate blogs. Moreover, it focuses on how companies use corporate blogs as interactive online communication channels to create a sense of community among their publics.

Design/methodology/approach

A content analysis of Fortune 500 company corporate blogs was conducted to examine the use of relational cultivation strategies and their methods of promoting a sense of community.

Findings

Findings indicate that networking and sharing tasks are used most frequently among all relational cultivation strategies on corporate blogs, and that there are statistically significant differences among industries for using relationship cultivation strategies on corporate blogs. The most frequently used dimension of sense of community on corporate blogs is shared emotional connection.

Originality/value

Studies analyzing social media as public relations tools have not yet focused on community building. In fact, few studies have examined the community building aspect of corporate blogs in the public relations field. To fill this gap, this study focuses on community building and analyzes how companies use corporate blogs as an interactive online communication channel to create a sense of community among their publics.

Details

Corporate Communications: An International Journal, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 1356-3289

Keywords

1 – 10 of over 20000