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The main purpose of this study was to investigate how the experiential value of lodging tourists affected the relationship between authentic happiness and behavioural intention.

A purposive sampling technique was adopted for Taiwanese tourists with lodging experience during the 2017 Taipei International Travel Fair; and utilises confirmatory factor analysis (CFA), and structural equation modelling (SEM) to validate the suitability of questionnaire items, model fit, and the proposed hypotheses.

The results demonstrated that experiential value significantly and positively influenced authentic happiness. The mediating effect of authentic happiness through which experiential value enhances behavioural intention of lodging tourists was also found to exist.

This study provides a novel approach which presents experiential value as the antecedent variable, authentic happiness as the mediator, and behavioural intention as the dependent variable, in order to better understand tourists’ lodging decision-making processes and behaviours and this approach is considered an advancement within the literature.

本研究最主要的目的是在调查台湾住宿游客的体验价值如何影响真实快乐与行为意图之间的关系。

本研究采用目的抽样, 选取2017年台北国际旅展中有住宿经验的台湾游客为问卷受测对象, 并使用验证性因素分析（CFA）及结构方程模型（SEM）来验证模型的适合度及所提出的研究假设。

研究结果显示体验价值显著正向影响真实快乐, 同时也发现真实快乐的中介效果显著存在, 透过真实快乐的中介, 体验价值可以增强住宿游客的行为意图。

本研究提供一种新颖的途径, 将体验价值做为前因变数、真实快乐视为中介变数、及行为意图做为依变数, 以利于清楚了解游客的住宿决策过程和行为, 同时该途径在文献上被视为是一种进步。

El objetivo principal de este estudio fue investigar cómo el valor experiencial de los turistas de alojamiento afectó la relación entre la felicidad auténtica y la intención de comportamiento.

Se adoptó una técnica de muestreo intencional para los turistas taiwaneses con experiencia de alojamiento durante la Feria Internacional de Viajes de Taipei 2017; utilizando el análisis factorial confirmatorio (CFA) y el modelado de ecuaciones estructurales (SEM) para validar la idoneidad de los ítems del cuestionario, el ajuste del modelo y las hipótesis propuestas.

Los resultados demostraron que el valor experiencial influyó de manera significativa y positiva en la felicidad auténtica. También se descubrió que el efecto mediador de la felicidad auténtica a través del cual el valor experiencial mejora la intención conductual de los turistas de alojarse.

Este estudio proporciona un enfoque novedoso que presenta el valor experiencial como la variable antecedente, la felicidad auténtica como mediador y la intención de comportamiento como la variable dependiente, para comprender mejor los procesos y comportamientos de toma de decisiones de alojamiento de los turistas, y este enfoque se considera un avance dentro de la literatura.

Prior research suggests that consumers can engage in moral decoupling by separating their judgments of morality from their judgments of performance. Hence, they might rationalize the benefits of unethical behavior without condoning the behavior itself. This paper aims to study how a discrete positive emotion, such as authentic pride, can mitigate moral decoupling.

Using three experimental studies, this research investigates and tests the underlying mechanism driving authentic pride, its effects and its key moderator. The results are analyzed using ANOVAs, regression-based serial mediation and moderated mediation analyses.

The results show that authentic pride decreases consumer acceptance of unethical behavior across different contexts, including purchase intentions for unethically manufactured products (Study 1), evaluations of the corporate social responsibility activities of a tobacco company (Study 2) and acceptance of questionable consumer behavior in daily situations (Study 3).

This research explores attitudes and behavioral intentions as dependent variables. It would thus be of interest for future research to examine a behavioral measure.

Given the potential problems of moral decoupling among consumers, marketers can devise effective strategies to reduce this problem using authentic pride appeals.

This research demonstrates how authentic pride can decrease consumer acceptance of unethical behavior. More importantly, this research enriches our understanding of the underlying mechanism driving the influence of authentic pride such that it increases the belief in a just world, which in turn lowers moral decoupling (a serial mediation).

This study examines the impact of incidental pride on consumer preference for attention-grabbing products. This effect is mediated by the desire to gain attention. This study also shows that the effect of incidental pride is qualified by visibility of consumption.

Using two studies with between-subjects designs, this research examines the difference in preferences for attention-grabbing products between hubristic and authentic pride.

Individuals who experience hubristic pride (vs authentic pride) show greater preference for attention-grabbing products and have a strong desire to gain attention from others. However, when consumption is perceived as private (vs public), preferences for attention-grabbing products weaken for those who experience hubristic pride.

This research studies the effect of incidental pride on consumer preference. By examining dispositional pride effects, future research may expand these findings, which enrich the literature on emotion. Future research can identify the potential mechanism for the relationship between authentic pride and preference for attention-grabbing products in the context of private consumption.

Marketers and salespersons can guide and recommend products with attention-grabbing features to customers celebrating a friend’s success in recognition of their innate ability. Second, marketers may encourage consumers to buy attention-grabbing products with targeted advertising or emotion-eliciting advertising (i.e., evoke a certain type of pride).

While prior studies focused on basic emotions, this research has investigated self-conscious emotions that are central to consumer behavior. This research contributes to the understanding of self-conscious emotions that affect consumers’ behavioral responses in unrelated situations. Investigating the two facets of pride, the findings show the impact of pride on the preference for attention-grabbing products and reveals that visibility of consumption moderates the effect of pride.

The leadership of entrepreneurs/business founders, as perceived by their employees, has received limited research attention. Using the Authentic Leadership Model as a guiding framework, this study seeks to provide an exploratory examination of the linkage between employees' perception of the business founder as an authentic leader and the employees' attitudes and happiness.

Participants are employees (n=179) of 62 newer, smaller businesses. Each business represented in the study had been founded by a single owner still active in the daily operations of the company. Hierarchical linear modeling was used to analyze the two levels of data (individual and business level) gathered in the study.

As hypothesized, the employees' perception of authentic leadership serves as the strongest single predictor of employee job satisfaction (t=6.453, p=0.000), organizational commitment (t=6.665, p=0.000), and work happiness (t=5.488, p=0.000).

A convenience sampling method limits the generalizability of results. Experimental and longitudinal future research is needed to assess issues of causality as well as the strength and duration of relationships noted. Future research should focus on how the authentic leadership of the founder/entrepreneur impacts not only employee attitudes, but also the performance and long‐term viability of the emerging organization.

This exploratory study offers the first application of the Authentic Leadership Model within the context of entrepreneurial ventures, and provides new insights into the relationship between entrepreneur/leader behavior and employee attitudes. Findings indicate that if employees in newer, small organizations view their founder/entrepreneur as an authentic leader, it can have a positive impact on their work‐related attitudes and happiness.

This study aims to investigate the relationship between perceptions of authentic leadership (AL) and affective commitment (AC) both directly and indirectly through the mediating effect of happiness at work.

Empirical research has analyzed the data from a questionnaire administered to a sample of 543 employees belonging to various public and private organizations in Cape Verde. Structural equation modeling was used to test the model.

It was found that the perceptions of AL explain employees’ happiness at work. Perceptions of AL also predict AC both directly and through the mediating effect of happiness at work.

The findings suggest that AL predicts happiness at work, which, in turn, explain employees` emotional bond to the organization. These results provide evidence that the quality of working environment created by leaders plays an important role in the extent to which employees develop a better emotional bond at work. So, the organizations, particularly in Cape Verde, should focus on training leaders with authentic characteristics.

In addition to verifying the direct relationship between AL and AC, this study introduced the mediating effect of the happiness, providing a model that depicts the chain effect between AL, AC and happiness, integrating these concepts in a single study.

Millennial managers are required to adopt to contemporary management practices and continually evolve to manage the workforce. To help them evolve and create positive workplaces, this study aims to extrapolate the associations between job crafting, mental toughness and authentic happiness (AH) among millennials and derive implications.

Data was collected from 496 millennial employees at Time-1 (March 2018), Time-2 (November 2018) and Time-3 (August 2019) from multiple sectors. A combined structural equation modelling and artificial neural networks approach was implied to test the strength of the proposed associations.

With reference to the relationships thus obtained between job crafting, mental toughness and AH, the results specifically conclude that challenging job demand is significant predictor of AH. Mental toughness partially mediates the relationship between challenging job demands and AH, indicating that mental toughness is an essential component for employee happiness.

Millennial managers and policymakers must challenge the skills of employees for obtaining optimal performance. When employees perceive adequate workload and have a set deadline for the completion of tasks assigned to them, they carry out the tasks with greater efficacy, in turn, leading them to find greater meaning (focusing on essential tasks), purpose and engagement in life (enthusiastic, interested, engaged). Overall, when millennial managers focus on such associations, they can help enhance productivity and constitute happier workplaces.

This study explores constructs such as mental toughness to support the job crafting and happiness relationship. A hybrid statistical analysis strengthens the accuracy of the proposed model and enhances its empirical and implied value.

This paper aims to compare free market capitalism and Islamic moral economy in terms of corresponding means and ends for a happy life. The paper reveals that global consumer culture is the inevitable outcome of secularization. As people pursue fulfillment with worldly possession, position and pleasure, they mistakenly think that higher material consumption would result in higher subjective wellbeing. Muslims are increasingly joining consumer culture because they are affected by global consumerism. The paper attempts to show that Islam has a potential to curb unsustainable consumer culture.

The paper explores a relationship between consumer culture and free market capitalism. It presents Islamic way of happiness as an alternative to hedonic happiness which is promoted by global consumer culture. It defines happiness as fulfillment in life through the realization of God and pursuit of His pleasure by finding transcendental meaning for having, being and doing.

The paper concludes that the Islamic way to happiness is different from hedonic happiness which leads to conspicuous consumption. It argues that once internalized, Islamic worldview would make possible to achieve a higher level of happiness without engaging in higher material consumption. It maintains that authentic happiness from an Islamic perspective is not the maximization of pleasure through indulging in consumer culture. Rather it is the fulfillment of heart and other faculties through remembrance (seeing the transcendental reality of the universe and the self) of God. Submission to God and living to gain His pleasure are the logical implications of such realization.

The paper reveals how consumer culture brings less happiness through more consumption, while Islam offers more happiness through less consumption.

Authentic leadership (AL) as a style can influence, directly or indirectly, employees’ attitudes and behaviors. In this perspective, the purpose of this study is to investigate how AL predicts affective well-being (AWB) and employees’ creativity. The mediating role of AWB and the moderating role of satisfaction with management will be analyzed.

The researchers have analyzed the data from a questionnaire administered to a sample of 543 employees belonging to various public and private organizations in Cape Verde. Structural equation modelling was used to test the proposed hypotheses and a multi-group analysis was performed to identify how the level of satisfaction with the management may impact the proposed relationships.

The results of this study reveal that perceptions of AL predict employees’ creativity both directly and through the mediating role of AWB. Satisfaction with the management seems to moderate the relationship between AL, AWB and creativity.

The research outcomes suggest that organizations should focus on training leaders who value self-awareness and transparency in their relationships with others, who display an internal moral perspective and demonstrate balanced processing of information, to guarantee good results at the individual level and, consequently, at the organizational level. This study provides practitioners with possible routes to act in favor of a much happier and more creative workforce.

The originality of this study is because of the integration of these four concepts in a single study, providing evidence of the relationship between AL and creativity through the mediating role of AWB and moderating role of satisfaction with the management.

The purpose of this paper is to offer a new theory of human nature to explain the happiness paradox of capitalism.

It is argued that happiness crisis in capitalism stems from the lack of full understanding of human nature which is like a black box from which key assumptions in capitalist market system are derived. The author attempts to unlock this black box in order to understand the failure of capitalism in bringing happiness.

As the success of capitalism comes from its partial understanding of human nature, its failure comes from its partial misunderstanding or exploitation of human nature. This leads to ignoring the needs and desires of certain elements of human nature for the sake of serving only the animal spirit and self‐centric ego. The proposed new theory offers a new understanding of happiness and its determinants. Comparing the human body to a luxury recreational vehicle (RV) and the elements of human nature to the companions on this vehicle, the theory suggests that an individual cannot be truly happy if he or she listens only to one of his/her residents while disregarding the others. The new theory offers better explanation for the 2008 financial crisis and the happiness paradox in wealthy nations. It also provides an underlining framework for the existing happiness theories.

The new theory needs to be tested through empirical studies.

The paper theoretically argues that that authentic happiness is possible if individuals listen to the voices of all elements of human nature and try to fulfil their needs and desires in a balanced manner.

The paper offers a new comprehensive theory on human nature.