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The purpose of this paper is to respond to the existing gap in the literature and analyze empirically the mediating role of potential absorptive capacity and innovation capacity in the relationship between socio-cognitive capital and new product performance in tourism businesses.

Partial least squares structural equation modeling (PLS-SEM) was applied to measure the effect of independent variables and mediators on the results of new products through information collected from 300 companies through a structured questionnaire applied to tourism companies.

Important findings are presented demonstrating the positive and significant influence of cognitive social capital on the results of new products; however, this is not enough, so the potential absorption capacity and the capacity for innovation play a very important role in improving the effect on the results of new products. The findings suggest that organizations should direct their culture and shared goals toward assimilation and knowledge and the development of innovation capabilities in order to obtain more successful new product results.

The study adds value to the study of social capital by analyzing social cognitive capital and its impact on new product performance. In contrast to previous studies, it suggests incorporating potential absorptive capacity and innovation capacity as mediating variables in a comprehensive model that illustrates the positive spillover effect, thereby enhancing the outcomes related to new product performance.

本文旨在處理現存文獻內的研究缺口。研究人員以實證研究法、去分析於旅遊業內潛在的吸收能力和創新能力在社會認知性資本與新產品性能之間的關聯上所扮演的協調角色。

研究人員以結構型問卷向300間旅遊公司收集資料和數據,並使用偏最小平方法的結構方程模型 (PLS-SEM),去測量各自變數與協調者對新產品的成效所產生的影響。

研究結果頗為重要,因它證明了認知性社會資本,對新產品的成效會產生積極和重大的影響。唯這仍不足夠; 研究結果更確認了潛在的吸收能力和創新能力在優化新產品成效所帶來的影響方面,確扮演著極其重要的角色; 因此,研究結果建議組織應引導其文化和共同目標,走向知識同化和發展創新能力的道路上,以獲取更成功的新產品成效。

本研究分析社會認知性資本及它對新產品成效的影響,就此而言,本研究增添了研究社會資本的價值。與過去的研究相比,本研究建議設計一個顯示積極的溢出效應的全面性模型,當中包含潛在的吸收能力和創新能力,作為中介變數,因此,與新產品性能有關的成果得以提昇。

The purpose of this study is to explore brand customer erosion at both the category and brand levels while considering consumer socio-demographic characteristics and weight of purchase factors.

Data from 3,563 buyers encompassing 20,601 purchases were collected from a prominent household data panel.

Brand customer erosion varies depending on socio-demographic factors (householder age, family size, life cycle and social class) and weight of purchase; variations are evident depending on the specific brand.

The paper makes a substantial contribution to the established fields of marketing and consumer behavior literature by opening a new line of research. It does so by demonstrating, the impact of socio-demographic factors on customer erosion. Simultaneously, it presents results that contradict the limited existing research on the influence of weight of purchase on brand customer erosion.

The link between theory and practice in innovation studies still has some gaps, despite scholars’ efforts to illustrate and identify them in real-world situations. To fully understand the dynamics of the innovation ecosystem, it is crucial to consider key actors and their roles and recognize their impact on ecosystem outcomes. Therefore, this paper seeks to discuss how analytical structures of innovation ecosystems address the dynamics of actors and their contribution to the ecosystem outcomes.

A research protocol was developed to query the Web of Science database to identify analytical structures of innovation ecosystems based on pre-established criteria.

The dynamics of actors interfere with their contribution to value creation. That is, the actor changes his contribution. Therefore, depending on the ecosystem's value proposition, the activities and dynamics of the actors change over time.

It contributes to advancing the discussion of innovation ecosystems, addressing insights into the dynamics of actors in different analytical structures. The essay proposal considers innovation ecosystems' evolutionary aspects, value propositions and exchange. In addition, the importance of orchestration in the various stages of the ecosystem is highlighted.

This study aims to evaluate the effect of diversity of knowledge and intrinsic motivation on individual absorptive capacity, its effect on innovative behavior at work, as well as the moderating effect of autonomy at work.

Data collection was carried out at the Companhia do Metropolitano de São Paulo – Metrô – obtaining 192 valid questionnaires, which were analyzed using descriptive statistics and structural equation modeling with partial least squares estimation.

Intrinsic motivation and diversity of prior knowledge have a direct effect on individual absorptive capacity (IAC) and an indirect effect on innovative work behavior (IWB). The relationship between IAC and IWB is strengthened as work autonomy increases (moderating effect).

The results are not generalizable as this is a nonprobabilistic sample with respondents from the public sector who have job stability.

To encourage innovative behavior at work, the organization can implement practices that promote autonomy at work, and consider personal experiences that are not directly related to work during the selection and hiring process.

By valuing life experience and autonomy at work and promoting innovative behavior at work, a working environment in which people feel good must be created.

The main highlights are the operationalization of the diversity of prior knowledge as a three-dimensional construct that promotes IAC, in addition to the moderating effect of autonomy at work.

The study aims to embrace the lingering call for more empirical studies that can theorize the role of digital platforms in digital entrepreneurship. Hence, this study seeks to reveal the liminal space entrepreneurial experience of third-party application developers, by investigating how the platform boundary resources promote third-party entrepreneurial actions, as they transition through the disoriented, uncertain and ambiguous processes of digital entrepreneurship development.

To conduct this investigation, an expert interview qualitative method was used. This approach is a well-established technique in the field of social sciences, which allowed a detailed exploration of the theory of liminality. Liminality refers to the transitional phase that individuals or groups experience when moving from one social or cultural context to another. The expert interview method is appropriate for this study because it involves engaging with knowledgeable individuals who have extensive experience and expertise in the subject area being investigated. Through in-depth and unstructured interviews, the experts were able to provide valuable insights and perspectives about the phenomenon investigated.

The research findings demonstrate that digital platform boundary resources play a significant role in the behaviour of third-party developers’ who engage in the development of digital entrepreneurship in today’s market. The study highlights three ways that show how these resources (software development kit (SDK), API, integrated development environment (IDE), libraries, frameworks) enable third-party developers to create new applications that are used to pursue entrepreneurship in a digital platform, leading to increased user engagement and revenue generation.

The research addresses the critical roles of digital platform boundary resources in digital entrepreneurship development processes. Also, using liminality theory, the research explicated the core experiences of third-party developers as they navigated the challenges and ambiguities experienced in the pursuit of entrepreneurship. Thus, contributing to the existing body of knowledge in literature and practice.

The present paper aims to highlight how manufacturing expansions under conditions of increasing returns, which involve the growth of intermediate goods specializations, support advanced service employment. In addition, the increasing use of manufacturing products in services highlights additional, new service sector employment opportunities.

This paper investigates (1) the manufacturing and service interactions and (2) the investment behaviour in manufacturing using Auto-Regressive Distributed lags (ARDL) and Vector Autoregressive (VAR) models. The models allow for different specifications to study whether investment behaviour in manufacturing supports dynamic manufacturing and service interactions.

The results underpin how Kaldorian manufacturing as an engine of growth is still relevant in Indian growth and is key to achieving higher advanced employment, export-orientation and services and manufacturing nexus outcomes. What matters, though, is that manufacturing investments are to be guided mainly by intermediate goods specializations. The slowdown of these specializations, explaining the slowdown of manufacturing investment, is therefore, a concern.

A reinterpretation of manufacturing as an engine of growth in which primacy is given to investment behaviour in technical progress functions that can support the growth of specializations in manufacturing and such specialized service employment.

Technologies are dramatically reshaping various aspects of the store space, modifying design, services and usage. Accordingly, several studies tackled technology impact on each of these aspects, investigating design, service and usage singularly, but lacking a holistic viewpoint. Thus, this paper aims to identify the different dimensions of the store space (levels) and assess the impact of technology introduction on store space dimensions (levels).

The research employs a qualitative approach based on direct observations of apparel brand stores located in London between March and April 2023. Data collection followed a structured observation protocol covering store information, adopted technologies and their effects across various store space levels, i.e. consumption activities, service environment and customer experience.

Results show that the store space can be defined as the sum of different dimensions consisting of consumption activities, service environment and customer experience. Accordingly, technology introduction holistically influences each of the three store space levels as follows: (1) first, technologies redefine how activities are performed or alters the location where certain activities are consumed; (2) within the service environment, technologies replace traditional elements, fill empty spaces and enhance the atmospherics; finally, (3) customer experience is enhanced in hedonic and/or utilitarian terms due to technology adoption.

This paper defines the space as a dynamic entity, providing a deeper understanding of how the store space is produced, from a holistic point of view and the role of retail technology in this process.

This paper aims to argue that important elements in the capital budgeting process are either undervalued or not considered and are a significant reason for both low and slow growth in large firms. Adopting an entrepreneurial mindset in conjunction with a portfolio approach based on different types of innovation to allow for growth projects to enter the process and be evaluated for possible selection are outlined as an alternative to strengthen the capital budgeting process.

Concepts and processes drawn from the finance, economics and entrepreneurship literature are used to form a proposed new approach to the capital budgeting process.

Only a handful of large firms even achieve returns more than their cost of capital. This manuscript argues that the reason for the lack of growth is a function of a capital budgeting process that does not allow the full spectrum of risk projects because of behavioral factors. This manuscript further proposes a portfolio approach that would allow for all projects to be fairly considered and aligned with stakeholder interests.

The current literature tends to focus on the financial evaluative aspect of the capital budgeting process. The void in the literature is with other aspects of the capital budgeting process both in terms of currency and in pursuing alternative explanations for the reasons the full risk spectrum of projects is not considered.

Prior research seldom explores the different structures of marketing presence in the top management team (MPTMT) and their impact on new product performance. In this paper, we distinguish among three structures of MPTMT: (1) a dedicated MPTMT; (2) a joint marketing and sales MPTMT; and (3) a joint marketing and other operations MPTMT. We then examine how these three structures of MPTMT are related to cross-functional integration in NPD and, subsequently, new product performance.

Path analysis is used to test the model using data collected from 139 U.S. manufacturing firms. We conducted two rounds of survey data collection (with a one-year gap) to assess the potential effect of common method variance.

The results show that, compared with no MPTMT, all MPTMT structures positively affect cross-functional integration in NPD, which, in turn, enhances new product performance. However, joint MPTMT structures have a greater impact than a dedicated MPTMT. Our moderation analysis also reveals that as TMT heterogeneity increases, the effect of dedicated MPTMT diminishes, but the effects of the other two joint structures remain positive and stable.

The model could include alternative mediating organizational processes and performance outcomes.

The findings provide managers with insight on how to configure and leverage marketing influence in the upper echelons in both SMEs and large firms.

The findings of this study highlight the importance of delineating MPTMT structures, understanding how they create value, and specifying their boundary conditions.

This study aims to explore and theorize value gaps within value chain management (VCM) by extending the service quality gap model to the context of global manufacturing value chains.

Drawing upon a case study of a small, family-owned Swedish furniture wholesaler, Alpha, this research adapts the service quality gap model and integrates it into the VCM framework. The investigation examines the value creation and delivery processes across a network of actors, highlighting how various gaps emerge at different stages of the value chain.

The study identifies and describes several value gaps, including those related to consumer understanding, manufacturing capabilities and coordination across the value chain. Value creation gaps arise from poor communication about consumer needs and product features, whereas value delivery gaps are mainly tied to manufacturing capacity and material restrictions. These gaps can result in misalignment between consumer expectations and the delivered value.

Although this study provides insights into the emergence of value gaps, further research is needed to determine the magnitude and reduction strategies for these gaps. In addition, understanding how consumers evaluate new products remains a critical area for investigation.

The research highlights the significance of a coordinated approach to managing value creation and delivery processes. It underscores the need for companies to capture accurate consumer data, consider manufacturing capabilities and engage in effective coordination with various actors in the value chain.

By addressing value gaps, companies can enhance consumer satisfaction and minimize potential dissatisfaction caused by misalignment between consumer expectations and delivered value. This, in turn, can lead to improved relationships with consumers and other actors within the value chain.

This research offers a novel perspective on value gaps in VCM, extending the service quality gap model to the realm of manufacturing. It underscores the importance of managing both value creation and delivery processes for enhancing competitive advantage in a global market.