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Article
Publication date: 11 April 2023

Gongtao Zhang and M.N. Ravishankar

Digital technologies create myriad innovation opportunities and have inspired the establishment of many new start-ups in recent years. Despite the growing knowledge on digital

Abstract

Purpose

Digital technologies create myriad innovation opportunities and have inspired the establishment of many new start-ups in recent years. Despite the growing knowledge on digital entrepreneurship, few studies explore how start-ups exploit these opportunities to achieve entrepreneurial success. The purpose of this paper is to explore start-ups’ capabilities for successful delivery of digital artefacts in a cloud computing infrastructure.

Design/methodology/approach

Empirical data were collected during a qualitative case study of an established start-up in the Chinese market by interviewing 41 interviewees. Informed by the notion of dynamic capabilities and using the Gioia methodology, the case firm's life cycle was analysed in detail.

Findings

The study identifies start-ups’ ordinary and dynamic capabilities for successful development and delivery of digital services. The findings provide insights into a portfolio of start-ups’ capabilities, namely adaptation, networking, reengineering and refinement.

Originality/value

The study suggests that start-ups’ capabilities and underlying entrepreneurial actions determine the degree to which adoption of digital technologies create and transfer value to customers. The study offers specific insights into how start-ups successfully develop and deliver digital artefacts in a cloud infrastructure based on entrepreneurs' prior expertise, vision and accumulated experience.

Details

Information Technology & People, vol. 37 no. 3
Type: Research Article
ISSN: 0959-3845

Keywords

Open Access
Article
Publication date: 23 May 2023

Aswathy Sreenivasan and M. Suresh

Research on the intersection of start-ups and digital transformation is still in its infancy, but it is gathering speed and has entered a period of ferment that may lead to…

1909

Abstract

Purpose

Research on the intersection of start-ups and digital transformation is still in its infancy, but it is gathering speed and has entered a period of ferment that may lead to discoveries and deeper understandings. From a purely descriptive standpoint, the topic has only recently entered an exponential development phase. This study aims to provide an overview of the digital transformation in start-ups.

Design/methodology/approach

The research only looked into account papers that mentioned the ((“Digital transformation”) AND (“Startups”) OR (“Entrepreneurship”) OR (“Entrepreneur”)) for the title, abstract and keywords. The R programming language's Biblioshiny package was considered for thoroughly examining the papers.

Findings

This study evaluated the overview of digital transformation in start-ups between 20162022 using the articles from the Dimension database. The study of digital transformation is increasingly popular, but there needs to be more research focused specifically on the digital transformation of start-up companies. While the overall trend shows a rise in the interest and investigation of digital transformation, the number of studies explicitly addressing start-up digital transformation still needs to be higher. The highest publication and citation related to digital transformation is of Andreja Pucihar. The findings also show that the Sustainability journal has the highest network with other citations. Also, it has been found that the focus on digital transformation addresses the need for more research based on various theoretical perspectives. Based on the prominence percentile, the top three future research topics that can be explored are Product Innovation; Sustainability; Frugality, Digital Transformation; Strategic Alignment, and Cybersecurity; Strategies; Digital Transformation.

Research limitations/implications

The current study may serve as a general guideline for future investigation into this topic.

Practical implications

Regarding the practical ramifications, this study’s findings can help entrepreneurs prepare to launch a business or are already doing so. This study’s results provide a comprehensive framework of success variables that must be considered to improve the venture's performance.

Originality/value

This study’s originality is from presenting a structured and in-depth literature review that describes the current state of the art for digital transformation in start-ups. A complete analysis of the data gathered on its digital transformation in start-ups is offered to establish that it is sustainable.

Details

Digital Transformation and Society, vol. 2 no. 3
Type: Research Article
ISSN: 2755-0761

Keywords

Open Access
Article
Publication date: 25 October 2022

Elidjen Elidjen, Asri Pertiwi, Tirta Nugraha Mursitama and Jap Tji Beng

Digital start-ups have limited resources. With the demands of rapid growth, digital start-ups need to rely on their ability to explore external knowledge and exploit it into swift…

1416

Abstract

Purpose

Digital start-ups have limited resources. With the demands of rapid growth, digital start-ups need to rely on their ability to explore external knowledge and exploit it into swift innovation. Developing absorptive capacity is an alternative to overcome this difficulty. This study aims to demonstrate how the potential and realized an increase in absorptive capacity enables organizations to innovate moderated by structural ambidexterity. Empirical evidence places more emphasis on the impact of absorptive capacity on innovation but still leaves the “black-box” question of innovation and how potential absorptive capacity (PACAP) can achieve realized absorptive capacity (RACAP).

Design/methodology/approach

This study tests, with a structural equation model, samples collected from 143 digital start-ups in Indonesia.

Findings

The finding of this study suggests that PACAP influences the ability to innovate only if RACAP mediates it and structural ambidexterity positively moderates the relationship between these two variables.

Research limitations/implications

First, this study uses digital start-up organizations as respondents. Second, this study explores the role of the structural ambidexterity that moderates the relationship between PACAP and RACAP manifested in digital start-ups organizations that are identical to temporary companies with limited resources. Third, digital start-ups have a fast-growth life cycle, unlike regular companies. Finally, the validated scale is based on data collected entirely from digital start-ups located in Indonesia, which may limit the generalizability of the findings to other industry contexts.

Practical implications

Start-ups suffer from the ability to innovate that increases their propensity to fail. They overcome this failure by increasing the absorptive capacity of the founding team to improve their ability to innovate. Because of limited resources available at digital start-ups, the flexibility of their management style can overcome these barriers, allowing the pursuit of both knowledge exploration and exploitation in a balanced way.

Originality/value

Most of the studies explained that the ability to innovate comes from absorptive capacity. In fact, they do not explore PACAP and RACAP and their relationships. Moreover, the studies also indicated that the contextual ambidexterity moderated PACAP and RACAP. Meanwhile, digital start-ups in this study revealed that structural ambidexterity with two dimensions, i.e. shared value, and behavioral integration, enables and positively moderates the relationship between PACAP and RACAP.

Details

VINE Journal of Information and Knowledge Management Systems, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 2059-5891

Keywords

Book part
Publication date: 25 September 2023

Daphne Halkias, Mark Esposito, Tatiana Harkiolakis, Jordi Diaz and Nicholas Mmaduabuchi Ikpogu

The global shipping industry has been rocked by a wave of disruptive innovation driven by a thriving ecosystem of digital technology start-ups that have emerged in the last few…

Abstract

The global shipping industry has been rocked by a wave of disruptive innovation driven by a thriving ecosystem of digital technology start-ups that have emerged in the last few years and set up offices in Greece. After the appearance of COVID-19, entrepreneurial leadership has grown in importance for guiding commercial shipping through times of exceptional circumstances. The problem is that there is a lack of understanding of the experiences of Greek digital entrepreneurs launching their tech start-ups within the maritime sector – from the initial vision to a real-world innovative business disruptor. We aim to answer the questions of who the Greek digital entrepreneur in the maritime sector is and how their entrepreneurial actions contribute to a growing knowledge base of digital entrepreneurship for future theoretical research and professional practice. This single-subject, archival case study demonstrates the social and commercial value of the “who” and “how” of digital entrepreneurship in the maritime sector through the case of Harbor Lab, an Athens-based start-up that disrupted the maritime industry through innovative use of emerging technologies to calculate disbursements (port expenses) and through the establishment of a horizontal, empathetic, open workplace culture. The outcomes of this study contributed a fresh perspective of scholarly knowledge on digital entrepreneurship for future theoretical research and professional practice.

Details

Entrepreneurship Development in the Balkans: Perspective from Diverse Contexts
Type: Book
ISBN: 978-1-83753-455-5

Keywords

Article
Publication date: 2 June 2021

Zahy Ramadan and Nour Zakaria Nsouli

With US$ 320 bn spent on luxury fashion in the Middle East and a growing digital consumer presence, local start-ups must form an integrated online relationship with millennials in…

2140

Abstract

Purpose

With US$ 320 bn spent on luxury fashion in the Middle East and a growing digital consumer presence, local start-ups must form an integrated online relationship with millennials in order to recruit and retain a viable customer base. Nonetheless, these elements are yet to be extensively and properly researched as the literature is still scarce vis-à-vis this area.

Design/methodology/approach

A mixed qualitative approach was adopted using both in-depth interviews and focus groups. Two qualitative studies were conducted, with a total of 13 elite respondents and 28 consumer respondents from Saudi Arabia and the United Arab Emirates (UAE) using semi-structured interviews. Four focus groups were also conducted in both countries with six participants each group for triangulation of the findings.

Findings

The findings enhance current understanding pertaining to Gen Ys' motivations when selecting and engaging online with a luxury fashion start-up brand. The study suggests a detailed strategic framework that can be used in an integrated omni-channel approach. It also discusses the different touchpoints that play a role in influencing luxury consumption across different motivation stages.

Originality/value

The literature relating to digital strategies for luxury fashion start-up brands in the Middle East is still nascent. This study fills a considerable gap in the literature related to such brands that are aiming to stay relevant amidst the growing impact of the digital landscape on luxury fashion brand shoppers in the Middle East.

Details

Journal of Fashion Marketing and Management: An International Journal, vol. 26 no. 2
Type: Research Article
ISSN: 1361-2026

Keywords

Article
Publication date: 25 October 2021

Raffaele Filieri, Elettra D’Amico, Alessandro Destefanis, Emilio Paolucci and Elisabetta Raguseo

The travel and tourism industry (TTI) could benefit the most from artificial intelligence (AI), which could reshape this industry. This study aims to explore the characteristics…

4447

Abstract

Purpose

The travel and tourism industry (TTI) could benefit the most from artificial intelligence (AI), which could reshape this industry. This study aims to explore the characteristics of tourism AI start-ups, the AI technological domains financed by Venture Capitalists (VCs), and the phases of the supply chain where the AI domains are in high demand.

Design/methodology/approach

This study developed a database of the European AI start-ups operating in the TTI from the Crunchbase database (2005–2020). The authors used start-ups as the unit of analysis as they often foster radical change. The authors complemented quantitative and qualitative methods.

Findings

AI start-ups have been mainly created by male Science, Technology, Engineering and Mathematics graduates between 2015 and 2017. The number of founders and previous study experience in non-start-up companies was positively related to securing a higher amount of funding. European AI start-ups are concentrated in the capital town of major tourism destinations (France, UK and Spain). The AI technological domains that received more funding from VCs were Learning, Communication and Services (i.e. big data, machine learning and natural language processing), indicating a strong interest in AI solutions enabling marketing automation, segmentation and customisation. Furthermore, VC-backed AI solutions focus on the pre-trip and post-trip.

Originality/value

To the best of the authors’ knowledge, this is the first study focussing on digital entrepreneurship, specifically VC-backed AI start-ups operating in the TTI. The authors apply, for the first time, a mixed-method approach in the study of tourism entrepreneurship.

Details

International Journal of Contemporary Hospitality Management, vol. 33 no. 11
Type: Research Article
ISSN: 0959-6119

Keywords

Article
Publication date: 16 August 2021

Eko Heru Prasetyo

This study aims to investigate how digital entrepreneurs develop platforms business models under an unregulated market and what approach they take to address informal economy (IE…

Abstract

Purpose

This study aims to investigate how digital entrepreneurs develop platforms business models under an unregulated market and what approach they take to address informal economy (IE) activities.

Design/methodology/approach

The author used a qualitative method by interviewing sixteen respondents, including founders, Chief Executive Officers, and managers of digital-driven start-ups in Indonesia. I then analysed the interviews into several codes and themes for further discussion.

Findings

This study reveals distinctive approaches performed by startups within three-level institutions, namely, users, market and regulation. Each level represents digital entrepreneurs’ unique behaviour, which the author described as collective, narrative and compliant.

Research limitations/implications

This paper demonstrates that digital entrepreneurs leveraging informal sectors contribute to the process of formalisation. However, the author emphasise less on how it impacts informality and who receives incentives.

Practical implications

This study suggests appropriate strategies for entrepreneurs who build and develop a platform beyond immature setting and unveils different directions to comprehend their legitimacy building.

Social implications

This study also elucidates political implications such as how the dynamics between regulators’ response and entrepreneurs’ reaction shape the new regulative environment. An idea of self-regulate – entrepreneurs as actors instead of a subject of regulation – might be suitable to reflect how they overcome the bottom of the pyramid using technology innovation.

Originality/value

While previous studies focused primarily on sharing economy, this study provides a different array of discussion on the digitalisation of the informal economy in emerging markets.

Details

Journal of Entrepreneurship in Emerging Economies, vol. 14 no. 6
Type: Research Article
ISSN: 2053-4604

Keywords

Article
Publication date: 31 October 2023

Nidhi Singh, Safiya Mukhtar Alshibani, Pooja Misra, Rabiya Nawaz and Bhumika Gupta

Along with technology-based ecosystems, healthcare start-ups are expanding multi-fold. On the other hand, underlying uncertainties pose several challenges for these health-tech…

Abstract

Purpose

Along with technology-based ecosystems, healthcare start-ups are expanding multi-fold. On the other hand, underlying uncertainties pose several challenges for these health-tech enterprises at macro-meso-micro level, influencing their business circumstances and profitability. The current study aims to comprehend the macro-, meso- and micro-level barriers that make it difficult for enterprises to set up healthcare technology start-ups. The study also observed the perceived effect of these challenges on firms' performance and cost structure over time. Using the theory of behaviour under uncertainty, the study revealed multiple systemic, sector-related, human and implementation barriers that hinder business growth and lead to uncertainties for health-tech start-ups.

Design/methodology/approach

Using a grounded theory approach, the study collected the views of 51 health tech start-ups in the UK using an online participants pool. The data was collected using qualitative data techniques in the form of open-ended essays, and a content analysis using thematic coding process was conducted. The questions centered around the different institutional uncertainties or barriers while setting up or running a healthcare start-up.

Findings

The study revealed several macro-, meso- and micro-level barriers these technology-based enterprises perceive in the healthcare industry. These are recognised as systemic barriers, such as lack of funding and procedural issues; sector-related barriers, such as market-related impediments; human barriers, including psychological barriers and resistance to new technology; and implementation barriers, such as operational and personnel issues.

Research limitations/implications

The study used qualitative, open-ended essay techniques to collect the data. Future studies may use a mixed-methods approach to provide holistic insights. The study is conducted in a single developed country, the UK. Future work may expand these findings by comparing developed market challenges with those of emerging markets and by assessing the viewpoints of healthcare start-ups.

Practical implications

This research will assist the healthcare sector and government understand health tech start-up hurdles and uncertainty. Policymakers must assist start-ups and encourage entrepreneurial innovation. Regulating and enabling policies will help. The paper examines start-ups' macro, meso and micro uncertainties. Policymakers promoting sector entrepreneurship must consider these barriers while designing policy guidelines.

Originality/value

The study contributes to the existing literature on technology start-ups, particularly in the healthcare industry, and identifies significant barriers these start-ups face. The study synthesizes research on health-tech start-up uncertainty and bridges the gap between theory and practice by applying empirical findings.

Details

Journal of Enterprise Information Management, vol. 36 no. 6
Type: Research Article
ISSN: 1741-0398

Keywords

Article
Publication date: 5 June 2023

Anubhav Tiwari, Payel Das, Ritesh Kumar Dubey, Tavleen Kaur, Saurabh Kumar Dixit and Santanu Mandal

This paper aims to explore the challenges faced by start-ups during COVID-19 and highlight solutions for catering to the new-normal consumer behaviour. The study accounts for 15…

Abstract

Purpose

This paper aims to explore the challenges faced by start-ups during COVID-19 and highlight solutions for catering to the new-normal consumer behaviour. The study accounts for 15 deep-tech start-ups sailing through the pandemic and their responsiveness. This study brings forth insights and experiences from the Indian start-up founders and CEOs during COVID-19.

Design/methodology/approach

This study uses a qualitative approach and is exploratory and phenomenological. A purposive sample of 15 young start-ups founded between the years 2013–2020 by founders aged between 24 and 41 was selected for the study. The recorded telephonic interview was collected from the founders from April 2021 to September 2021. The thematic analysis of the study evolves from Braun and Clarke (2006) using the MAXQDA 2020.

Findings

The study emphasizes upon challenges faced by start-ups, crisis management of start-ups and the relevance of technology-based start-ups during challenging times. This research provides a qualitative framework to establish the role of the technology acceptance model (TAM) towards the adaptability, responsiveness and resilience demonstrated by the start-ups. The findings also highlight the solutions to address challenges faced by start-ups and road to recovery.

Practical implications

The study has great relevance and lessons for budding entrepreneurs during crisis management. The study has implications for corporations and governments in terms of setting up incubators and accelerators to support budding entrepreneurs.

Originality/value

The study is unique in highlighting the relevance and importance of TAM for start-ups during crisis management like COVID-19. The study thrusts upon the need of technology acceptance for better crisis management.

Details

Qualitative Market Research: An International Journal, vol. 26 no. 4
Type: Research Article
ISSN: 1352-2752

Keywords

Open Access
Article
Publication date: 25 April 2020

Federico Brunetti, Dominik T. Matt, Angelo Bonfanti, Alberto De Longhi, Giulio Pedrini and Guido Orzes

This paper proposes adequate strategies that companies, public administrators and organisations in the education industry can undertake to successfully face the challenges of…

35427

Abstract

Purpose

This paper proposes adequate strategies that companies, public administrators and organisations in the education industry can undertake to successfully face the challenges of digital transformation in a regional innovation system. This research considers stakeholders that operate in the Tyrol–Veneto macroregion (the Tyrol, South Tyrol and Veneto areas), a significant case of moderately innovative European macroregion.

Design/methodology/approach

This study undertakes explorative research based on a qualitative method. It adopts a place-based multi-stakeholder approach to emphasise the role of three categories of stakeholders (companies, educational system and regional governments) in facing digital changes. More precisely, interviews with 60 stakeholders from the Tyrol–Veneto macroregion were conducted and examined via both text mining analysis and content analysis. First, correspondence factor analysis was performed using IRaMuTeQ software to identify homogeneous subsets of concepts (pillars–i.e., macroareas of strategic actions). Second, two coding phases were implemented using NVivo software to detect strategic fields of action and specific strategic actions undertaken to address the challenges of digital transformation.

Findings

The results highlight that digital transformation is a pervasive challenge of regional innovative system that requires a multifaceted set of strategic actions falling into three main pillars. The first pillar, named “culture and skills”, includes three strategic fields of action as follows: digital education, talents and digital culture. The second pillar, named “infrastructures and technologies”, points out the need of information, interaction and artificial intelligence as key strategic fields of action. The third pillar, named “ecosystems”, highlights the importance of investing in medium- to long-term visions, partnerships and life quality. In brief, this study shows that standalone interventions are insufficient to tackle digital transformation from a systemic perspective. Moreover, this study outlines the potential contribution of each category of stakeholder to foster the digitalisation of the Tyrol–Veneto macroregion.

Practical implications

This study highlights the importance of developing digital culture and skills before investing in digital infrastructure and technology in a moderately innovative macroregion. Companies should alter their vision before reconfiguring their business models, invest in smart working and establish contacts with start-ups. In addition, this study recommends that public administration should mainly invest in digital education and partnerships, while, in terms of education and training organisations, it suggests providing digital skills to several cohorts of both students and workers. Policy implications call for the creation of new occasions of cooperation among stakeholders by fostering “table talks” as strategic and policy actions and by making more financial resources available to encourage the digital transformation processes.

Originality/value

The results of this study may be adapted to the characteristics of other regional innovative systems and used as a reference point in terms of the improvement of business, market and local development.

1 – 10 of over 7000