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Every organization must deal with new challenges such as automation, digitization, or structural transformation, which requires a highly resilient and engaged workforce to stay competitive. Strong leadership in a firm and specific abilities of the leader are necessary to manage uncertainties and to be able to react to certain changes. Various studies regarding organizations and resilience focus on large enterprises, while studies on small- and medium-sized enterprises (SMEs) are lacking. SMEs account for 99.6% of all companies in Austria and are largely run by entrepreneurial owners and their families. Based on transformational theory, the theory of resilience as well as positive psychology, we investigate five SME owners and their personal resilience in an exploratory study. The owners were selected by purposive sampling with the aim to develop a framework with recommended actions for the personal resilience of SME leaders.

The primary objective of this research is to identify and analyze the influence of digital marketing practises on performance of business of manufacturing enterprises in Delhi-NCR. A quantitative and descriptive research design was implemented in this study. 368 participants from various enterprises were chosen. Questionnaires were used to collect data on the benefits and challenges which are perceived of digital marketing, as well as usage and business performance of these enterprises. SPSS v24.0 is utilized to carry out statistical analysis on the collected data. The study discovered that advantages and problems of digital marketing practices influenced the usage of digital marketing. Furthermore, the execution of digital marketing had a prominent influence on sales and total number of customers of these enterprises, and this relationship was moderated by type and size of businesses. It was discovered that using digital marketing strategies increased business profits by raising digital marketing awareness among consumers and various industries. It made digital marketing easier to implement in various businesses. However, research should be conducted for appropriate generalization in a larger scale.

Patriotism is often described as the “love of country” that individuals display in the acclamation of their national community. Despite the prominence of this sentiment in various societies around the world, organizational research on patriotism is largely absent. This omission is surprising because entrepreneurs, human resource (HR) divisions, and firms frequently embrace both patriotism and patriotic organizational practices. These procedures include (among other interventions) national symbol embracing, HR practices targeted toward military members and first responders, the adulation of patriots and celebration of patriotic events, and patriotic-oriented corporate social responsibility (CSR). Here, the authors argue that research on HR management and organization studies will likely be further enhanced with a deeper understanding of the national obligation that can spur employee productivity and loyalty. In an attempt to jumpstart the collective understanding of this phenomenon, the authors explore the antecedents of patriotic organizational practices, namely, the effects of founder orientation, employee dispersion, and firm strategy. It is suggested that HR practices such as these lead to a patriotic organizational image, which in turn impacts investor, customer, and employee responses. Notably, the effect of a patriotic organizational image on firm-related outcomes is largely contingent on how it fits with the patriotic views of other stakeholders, such as investors, customers, and employees. After outlining this model, the authors then present a thought experiment of how this model may appear in action. The authors then discuss ways the field can move forward in studying patriotism in HR management and organizational contexts by outlining several future directions that span multiple levels (i.e., micro and macro). Taken together, in this chapter, the authors introduce a conversation of something quite prevalent and largely unheeded – the patriotic organization.

This chapter reviews new technologies, new types of players and new types of financial products that together are fundamentally affecting supply and demand dynamics in the financial sector and contributing to the emerging digital financial landscape. The aim of this chapter is to set a common understanding on the underlying forces of digital disruption in the financial sector before exploring the challenges to monetary and financial stability that are arising. In later chapters, the book will examine how central banks might deal with the challenges and help shape the emerging digital financial landscape.

COVID entered the world in 2019 as a pandemic and the intensity of this health crisis is only increasing in several regions. Therefore, it is critical to study and detect the public's frame of mind, government and economists' perception regarding the COVID crisis, as well as the primary worries that the public has expressed, and how this evolves over time. Responsive measures towards COVID-19 from the Indian economy have been explored as a key objective. Moreover, efforts have been made to explore recovery in India through economists and policymakers. Data have been explored through online interviews of key economists which were published in leading newspapers and covered through media channels such as NDTV, CNBC, etc. Moreover, various newspapers and reports were explored to understand government initiatives to address COVID-19 in India. The study's findings show how essential economic recovery from the second wave is in India, and how it may be achieved by strong fiscal and monetary policies, as well as specific attention to impoverished households, small and micro-businesses and increased employment. The short-term focus of the developing economic strategy must be on giving crisis relief to the most unprotected segments of society since long-term system stimulation is impossible.

This chapter examines three common fintech use cases transforming the financial industry. First, the chapter introduces fintech's role in enhancing financial services and promoting financial inclusion, especially through digital platforms. Second, it investigates various fintech applications that support financial institution management by harnessing the power of artificial intelligence (AI) and machine learning (ML). Finally, the chapter explores fintech use cases related to the regulatory environment, including regulatory technology (regtech), blockchain technology, and cryptocurrencies. The insights presented in this chapter cater to researchers and practitioners keen on better understanding fintech's diverse applications in the ever-evolving financial industry landscape.

The 21st century is marked by significant transformative shifts and pivotal global events that have exerted a profound impact on the global economy. These changes in market perceptions have served as the bedrock for shaping marketing actions and formulating strategic processes. Since the onset of this century, the landscape of marketing has experienced an unceasing evolution, compelling enterprises to engage in competitive endeavours, vying to introduce cutting-edge strategies and customer acquisition methodologies.

The fundamental objective of the conducted research was to unearth pioneering solutions within the domain of online marketing and discern the opportunities that these innovations confer within the framework of attaining organizational objectives. In pursuit of this objective, an exhaustive inquiry was undertaken through in-depth interviews conducted with three small-size enterprises. The findings underscored the critical role that innovations on the Instagram platform play in charting a course towards the accomplishment of business objectives for these companies.

Given the dynamic alterations brought about by the COVID-19 pandemic, which include heightened consumer consciousness and the expeditious advancement of digitalisation, this subject assumes paramount importance. Empirical findings derived from the research unequivocally substantiate that the incorporation of marketing innovations on the Instagram platform stands as a pivotal facet of companies' overarching marketing strategies. This integrative approach translates to augmented sales outcomes, heightened viewership, cultivation of brand image and an enhanced competitive stance.

Despite long-standing efforts, higher education's transformation to meet the challenges of the 21st century and foster sustainable development remains elusive, particularly in management education. responsible management education (RME) emphasizes sustainability, ethics, and responsibility in business, yet progress is slow. This book, stemming from the 9th Responsible Management Education Research Conference, explores innovative approaches to RME. The book is divided into three parts, delving into curriculum design and policy directives, teaching methods, and insights from business practice. The book advocates for a paradigm shift in education, emphasizing the need for higher education institutions to embrace sustainable development principles. It provides inspiration for educators and practitioners to incorporate responsible management education into various contexts, aiming to drive positive societal change and shape future leaders with a social impact.