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A boarding school research center annually invites students, professors, and others to collaborate with faculty members, forming interconnected communities of practice. The authors interviewed visitors to determine how their experience contributed to their identity as a scholar and the extent to which they felt part of a community of practice. Categorizing emergent themes according to Wenger's (1998) categories of communities of practice, we identified six subthemes that characterize their experience. All participants valued their stay and expressed a desire to remain connected to the school, visiting scholars, and other people they met and now consider part of their network.

Institutions of higher education are increasingly facing a myriad of challenges emanating from a fast changing higher educational landscape. One strategy colleges and universities adopt as they pursue their missions in a progressively competitive global environment is to form strategic partnerships with other colleges and universities locally and globally. This chapter examines a partnership, anchored in faculty exchange, between an American metropolitan community college, and a public university in the Republic of Kenya, East Africa. The issues discussed include the rationale for the formation of a partnership between a two-year institution and a doctoral-granting institution in spite of their differing missions, the partnership formalization process, types of activities undertaken in each country, program outcomes, and program management and challenges. The chapter concludes with some recommendations that would be useful to anyone considering starting a cross-border faculty exchange program, especially at an institution where infrastructure for internationalization activities is limited.

Current construction management programmes in higher education institutions provide students with sound technical and management knowledge. However, in the twenty‐first century, construction professionals need to be familiar with the cultural, environmental, and political factors that could affect international projects and know how to work effectively in the global arena. How to face the unique challenges due to rapidly increasing globalisation is the question that concerns construction educators around the world. However, current construction management curricula do not usually provide students with even basic training on international project management. To remedy this defect, globalisation components have been incorporated into construction management education at East Carolina University through lecture exchange, study abroad, student exchange, scholar exchange, and research exchange activities. This paper presents the international activities performed, the outcomes, and student growth in international construction management.

Andreas Al-Laham has been holding the chair for strategic and international management at the University of Mannheim since September 2009. After his studies of economics and business administration at the Technical University of Dortmund he received his PhD (1996) and Habilitation (2000) degree at the same University, Faculty of Business Administration, Chair of Strategic and International Management. From 2000 to 2002 he worked as a visiting research scholar and visiting professor for strategic management and organizational theory at the J.L. Rotman School of Management, University of Toronto, Canada. Afterward he became professor of international management and business policy at the University of Stuttgart. In 2004 he took a professorship of strategic management at the CASS Business School, City University of London, UK. Up till today, he is visiting professor for General Management and International Strategy. Between 2006 and 2009 he held the chair for management and international strategy at the University of Kaiserslautern. He has written several books, for example! Strategisches Management. Theoretische Grundlagen-Prozesse-Implementierung (together with M. K. Welge), Organisationales Wissensmanagement. Vahlens Handbücher der Wirtschafts- und Sozialwissenschaft, Praxis des strategischen Managements (together with M. K. Welge and P. Kajüter) and Strategieprozesse in deutschen Unternehmungen. His current research focuses on evolutionary dynamics in the German biotech-industry, alliances and network dynamics as well as the internationalization of SME.

This paper is focused on my search over nearly 60 years for an understanding of marketing – not just as a management technology, but as a social discipline which gives meaning and purpose to the technology.

This paper illustrates my life as an academic in context, which began with a strong focus on marketing in contemporary management and went on to conclude that marketing is much more than management. It was my travels across the world to widely differing markets and marketplaces that led me to this conclusion. I saw individuals, groups and organizations linking with each other in the voluntary exchange of economic and social value, self-organizing into increasingly complex networks that in the end become the institutions that frame marketing action.

I gradually came to see marketing in a much wider, intensely human setting, and to realize some of the complexities of the networks that marketing activities generate.

My story may be of assistance to younger scholars beginning a career in marketing.

Marketing is much more than management and if re-framed should/could stand alongside other social sciences in considering social and economic policy.

To build on my recollections of an unplanned life spent in search of marketing to highlight the need for younger scholars to think about marketing in a dynamic ever-changing systems setting.

The aim of this paper is to help management scholars and executives learn from the COVID-19 global crisis by analyzing if and how the level of financial literacy affected stakeholders' sensitivity to corporate social responsibility (CSR) issues during the pandemic, as well as identifying whether financial literacy is an important variable to account for in the postpandemic period. The authors test the relationship between objective (measurable) and subjective (self-assessed) financial literacy, as well as financial happiness (i.e. satisfaction with one's current financial situation) with CSR during the pandemic. High levels of financial literacy cause individuals to reward companies that implement CSR strategies and processes.

The authors designed an online survey and obtained data on objective and subjective financial literacy, financial happiness and COVID-19 infections, as well as on the demographic and socioeconomic characteristics of a representative sample of 1,334 Italian respondents. From a methodological point of view, the authors perform a factor analysis on the CSR-related questions to extract the principal components (PCs) that were used as dependent variables in the regression models to analyze the effects of explanatory variables (financial literacy, financial happiness and COVID-19 infections) and consider the control variables (demographic and socioeconomic characteristics). The authors follow a theoretical approach merging stakeholder theory with CSR.

Respondents with a high level of financial literacy and financial happiness are highly sensitive to all CSR components (ethical, philanthropic, economic and legal social responsibilities). Being infected by COVID-19 increased participants' sensitivity to ethical and philanthropic social responsibility (SR), but not to economic and legal SR. The more educated and employed respondents were, the more sensitive they were to CSR, especially compared to their less educated and unemployed counterparts.

While the sample used is large and representative of the Italian population, Italy is an interesting and useful case to analyze, given that it was the first Western country to be severely hit by COVID-19; since the paper only refers to a specific country scenario, the results cannot be generalized to other countries. A cross-country comparison relating financial literacy and financial happiness to CSR during the COVID-19 pandemic period would be desirable. The research study has theoretical implications for management scholars since the authors show that, during the pandemic period, financial education and financial happiness are relevant in explaining stakeholders' greater sensitivity to CSR issues. The findings may thus help scholars to learn from the COVID-19 period, with the aim of further developing and enhancing stakeholders' theory.

The research also has practical implications, both for corporate executives and for policymakers, helping them to learn from the COVID-19 global crisis concerning the role of financial literacy and financial happiness on CSR sensitivity and, consequently, how they may consider these important variables in the postpandemic era. On the one hand, executives may improve stakeholders' segmentation and eventually modify CSR policies, considering the higher sensitivity of their stakeholders' due to a higher degree of financial literacy. On the other hand, the findings suggest that policymakers should have a stronger role in supporting employment and education in general and in promoting programs to improve financial literacy to increase stakeholders' sensitivity to CSR, thus further stimulating the inclusion of CSR factors in companies' strategies. Increasing stakeholders' sensitivity to CSR will, in turn, increase the propensity of companies to include SR in their strategies. Thus, increasing financial literacy will have tangible positive effects of increasing CSR. Given the greater role played by companies during the COVID-19 period with respect to societal risk, the findings seem particularly useful.

To the best of the authors’ knowledge, this study represents the first that links financial literacy and financial happiness with CSR during the COVID-19 crisis. The large and representative dataset, as well as the use of specific variables related to financial literacy, financial happiness and COVID-19 infections in the CSR assessment model, makes our analysis original, robust and significant by contributing to the CSR literature and to the financial literacy literature from a methodological point of view, as well as by informing corporate executives and policymakers about the role of financial literacy with regard to CSR during the pandemic, which may help them in learning how to improve their decisions and actions in the postpandemic era.

A place brand is a culmination of its exclusive history, people and traditions that affect customer and community experiences. Place branding has become increasingly important for collective heritage brand strategy, as stakeholders undertake efforts to create an aura of a distinctive geographic location. Though place branding has received considerable scholarly attention, there is a lacuna: the role of residents as co-creators of a place and its heritage. Accordingly, this paper aims to develop a “bi-directional participatory place branding” model by applying the stimulus–organism–response approach grounded theory.

A grounded theory approach with multi-sited ethnography, personal interviews (with residents and city leaders) and observational techniques were adopted in a UNESCO world heritage city of India, Ahmedabad.

The findings indicate that the people (residents) aspect of place branding is associated with their life stories, past experiences, feelings and aspirations. However, the place acts as a nostalgia enabler, disseminating symbolic and heritage metaphors to residents and visitors as place brand ambassadors. When the place and people components are perceived positively, residents participate involve themselves with the place and thus, in turn, become the place ambassadors.

No prior studies have analyzed the association between residents, the place where they reside and the resultant behavior toward the place. The unique contribution is the bi-directional participatory place branding model, especially involving a UNESCO world heritage city rather than solely a site.

The insulation of globally mobile workers into communities is often influenced by political considerations within the host country. Most studies examining this area have focused on how expatriates and globally mobile workers seclude themselves into insulated communities when working abroad. This perspective does not take into consideration political and societal factors that often pressure globally mobile workers into secluded communities composed of people similar to themselves. This study examines how host-country political imperatives can help create and maintain insulated communities of foreign workers.

This study is based on a case study methodology that examines the J-1 Visa program in the United States and how it has, in many instances, evolved into a de facto guest worker program that secludes foreign workers into insulated communities. The case study includes interviews with five J-1 administrators at sponsoring organizations that employ J-1 recipients.

This study finds that political pressures do have an impact on the insulation of J-1 recipients into secluded communities in the United States. This is largely accomplished through the legal requirements of the program, pressure from sponsoring employers on the government and the significant political and economic ties that the United States maintains with the home countries of J-1 recipients.

This is one of the few studies to examine insulated communities of globally mobile workers from a political perspective. It is exploratory in nature and recommends that further studies be conducted.

Deposit insurance is a key element in modern banking, as it guarantees the financial safety of deposits at depository financial institutions. It is necessary to have at least a dual fair premium rate system based on creditworthiness of financial institutions, as considering singular premium system for all banks will have moral hazard. This paper aims to develop theoretical and empirical model for calculating dual fair premium rates.

The definition of a fair premium rate in this paper is a rate that covers the operational expenditures of the deposit insuring organization, provides it with sufficient funds to enable it to pay a certain percentage share of deposit amounts to depositors in case of bank default and provides it with sufficient funds as precautionary reserves. To identify and classify healthier and more stable banks, the authors use credit rating methods that use two major dimensional reduction techniques. For forecasting nonperforming loans (NPLs), the authors develop a model that can capture both macro shocks and idiosyncratic shocks to financial institutions in a vector error correction model.

The response of NPLs/loans to macro shocks and idiosyncratic innovations shows that using a model with macro variables only is insufficient, as it is possible that under favorable economic conditions, some banks show negative performance due to bank level reasons such as mismanagement or vice versa. The final results show that deposit insurance premium rate needs to be vary based on banks’ creditworthiness.

The results provide interesting insight for financial authorities to set fair deposit insurance premium rate. A high premium rate reduces the capital adequacy of individual financial institutions, which endangers the stability of the financial system; a low premium rate will reduce the security of the financial system.

Intercultural awareness and skills are important competencies for hospitality and tourism management program graduates due to the internationalization of the tourism industry. Graduates will work with coworkers and serve customers from diverse cultural backgrounds. With the exponential growth of China’s tourism industry, an examination of intercultural awareness and skills education in China’s hospitality and tourism higher education is needed. This study employed a qualitative approach by interviewing 11 educators in Chinese mainland universities on their views of the current status of intercultural awareness education, their role in this learning process, and how their program offerings enhance students’ learning of cultural diversity. Implications for administrators and faculty members are discussed.