Search results

The purpose of this paper is to statistically explore the relationship between web usability and web presence of the universities. As a case study, five Turkish universities in different rankings which were selected from Webometrics rankings were evaluated and compared.

Two different methods were employed for performing usability evaluation of the selected universities: a user testing was used to measure the user performance on the selected tasks and a questionnaire to assess the user satisfaction on the website use. Both usability evaluation methods were applied on the pre-determined tasks for each university by participation of 20 subjects. After the usability evaluation, the universities were ranked in terms of usability results and finally, the relationship between web usability and web presence of universities was statistically investigated by using Kendall’s rank correlation.

Several common usability problems which were asserted by related previous studies were identified at the end of usability evaluation of university websites. The usability results also revealed that selected Turkish university websites suffer from numerous usability problems. Further, a strong positive correlation (p < 0.05) between the usability of the university websites and their web presences were identified. Hence, the participants showed a higher success and satisfaction while performing the tasks on the university websites which have strong web presences.

The findings from this study have practical implications for universities. Correlation results showed that universities can improve their web usability by giving importance to their web presence volumes. Universities can estimate their web usability levels by investigating their web presence rankings and they can also raise their rankings in Webometrics ranking system by improving the usability of their websites. Moreover, university web developers can design more usable and more user-friendly websites by avoiding usability and design problems identified through usability evaluation.

Different from the prior research efforts focussing on usability of educational web pages, this study contributes to the growing literature by statistically exploring the relationship between web presence and web usability of universities. This study is also precious from the point of view that it is one of the first attempts to evaluate and compare usability levels of a set of universities’ websites from Turkey.

The purpose of this paper is to explore the determinants of online corporate reporting in three Latin American emerging markets, Argentina, Mexico and Chile, providing further evidence to test the mediation role of web presence development in the relationship between these determinants and e-disclosure. Web presence development measures the firm's efforts to archive web visibility, web usability and convenience.

Based on a content analysis of corporate web sites, the extent of the information is measured by three internet disclosure indexes. Four constructs which are considered key drivers of a firm's disclosure strategy are identified. Structural equation modelling (SEM) was used to assess the research model. The sample contains publicly available data on listed companies’ web sites.

The results reveal that the development of a firm's presence on the internet is as important as its characteristics in determining corporate transparency and in mediating the relationship between firm size and cross-listing and e-disclosure.

Companies should be aware that investors are attaching increasing importance to corporate transparency. Consequently, managers should put more effort into improving web sites, which would increase corporate visibility and open up a direct communication channel with their stakeholders. They should also take advantage of web sites to provide information, above and beyond that required by local law. Not only do current and potential investors find this useful, it also increases their confidence in the company.

This paper proposes an integrative model of the determinants of the level of online corporate reporting using constructs that reflect their multidimensional nature. A non-financial latent variable for web presence on the internet is proposed as a mediator in the relationship between e-disclosure and traditional determinants. The SEM approach simultaneously examines the direct and indirect relationships between the proposed latent variables and how these relationships influence the level of e-disclosure.

The purpose of this paper is to investigate the Web Impact Factor of Arab universities.

The study included 99 universities representing 20 Arab countries. The advanced search facility of AltaVista was used for data collection. Two rounds of data collection were conducted to retrieve the links as well as the web presence of the included universities.

Jordanian universities represent 40 per cent of the top ten universities with the revised web impact factor. However, this was not the case in terms of the universities' web presence. Results indicated a strong correlation between external links and web presence.

The variability of search engine results and the unavailability of some university web sites are limitations to the study.

By investigating, for the first time, the Web Impact Factors of Arab universities as well as the relation to other variables such as language, the paper will provide universities with some measure of how they are viewed by the outside world.

The purpose of this paper is to examine the importance of websites and social media platforms to find out how they contribute to the improvement of business performance. A new automated data collection method is developed to determine the technology maturity level of websites. These website quality indicators are linked to and compared against small and medium enterprise (SME) competitiveness data set to find competency pillars having significant impacts on the online presence, and to identify most important factors for online digital transformation. In this way, periodic analysis of websites can signal early warnings if competitiveness data of an SME is worth to refresh. Continuous maturity monitoring of competitors’ websites provides useful benchmark information for an enterprise as well.

A conceptual model was developed for the examination of the online presence and its effect on the competitiveness of small- and medium-sized businesses. An innovative, automatically generated WebIX indicator was developed through technical and content analysis of websites of 958 SMEs’ included in the Global Competitiveness Project (GCP) network data set. A series of ANOVA analysis was used for both data sources to determine the relationships between Web quality and competitiveness levels to define the online presence maturity categories.

Both the existence and the quality of the websites proved to have positive impact on the SME’s competitiveness. Different online presence maturity categories contribute to different competitiveness pillars; therefore, key factors of online digital transformation were identified. According to the findings, company websites are more related to marketing functions than information technology from the point of competitiveness.

Competency relationships were identified between online activity and competitiveness. The foundations of automated competitiveness measures were developed. The traditional survey based subjective data collection was combined with objective data collection methodology in a reproducible way.

Public libraries are an integral part of North American communities. With the wide perception that all information people want is freely available, questions arise about the ways in which public libraries are using Web technology. This article assesses public library accessibility via the Web based on a simple random sample of 189 entries coded as “public library type” in the American Library Directory. An e‐mail survey to the heads of public libraries in Winter 2002 augmented the data we collected from an examination of Web sites of the sampled libraries.

This study investigates electronic customer service, e‐service, by Australian organisations, replicating and building on Heuchan et al.’s study of relationships among organisational characteristics and e‐service. Compared to one year earlier, the study found more organisations with Web sites, shorter response times to customer e‐mails and higher response quality to customer e‐mails. Response rate and response quality, however, was virtually the same – poor. Australian organisations have e‐service tools such as Web sites and e‐mail, yet they face an assimilation gap delivering e‐service. Organisational diffusion of innovations provides a theoretical base for these results and future research. The paper gives manager insights into existing e‐service and ways to improve e‐service in their organisation.

This study attempts to better understand how marketers are creating bridges between traditional advertising and the Internet. As such, it describes the Web presence in print advertisement. A content analysis of 1,249 ads in 20 magazines found: 42 percent included Web addresses; Business Week ads were most likely to include Web addresses; 98 percent of print advertisements for autos included Web addresses, while office equipment advertisements (including computer ads) included Web addresses only 10 percent of the time; and that 68 percent of Web sites were used to develop a database of potential customers.

The purpose of this paper is to investigate the extent to which Web 2.0 applications are prevalent in government web sites, the ways in which Web 2.0 applications have been used in government web sites, as well as whether the presence of Web 2.0 applications correlates with the perceived quality of government web sites.

Divided equally between developing and advanced economies, a total of 200 government web sites were analysed using content analysis and multiple regression analysis.

The prevalence of seven Web 2.0 applications in descending order was: RSS, multimedia sharing services, blogs, forums, social tagging services, social networking services and wikis. More web sites in advanced countries include Web 2.0 applications than those in developing countries. The presence of Web 2.0 applications was found to have a correlation with the overall web site quality, and in particular, service quality.

This paper only covers government web sites in English. Emerging genres of Web 2.0 applications such as mashups and virtual worlds have not been included. Moreover the data were drawn solely from the public domain.

Decision makers and e‐government web developers may benchmark their own efforts in deploying Web 2.0 applications against this study. The numerous exemplars cited here serve as a springboard to generate more ideas on how Web 2.0 applications could be used and harnessed to improve the overall quality of government web sites.

This paper unites two research interests: Web 2.0 and web site quality. It also extends previous studies by investigating the suite of Web 2.0 applications found in government web sites around the world.

There are two main objectives of the paper. First, in a systematic and statistically rigorous manner, we attempt to descriptively document the types and nature of marketing information on commercial home‐pages, with a view to identifying the major objectives of contemporary commercial Web sites that pre‐dominate the Web. Using Resnik and Stern’s “information content” paradigm, we evaluate the informativeness of commercial home pages. Second, we attempt to empirically examine various important factors of commercial home‐pages that lead to increased visits, or hit‐rates. The identification of hit‐rate determinants is likely to be of great value, both to Web page designers and to the many small and large firms seeking to establish their presence on the Web.

Examines the Web sites of online fashion retailers. It evaluates the role of the Internet as a distribution channel and in particular discusses issues of Web page design. Retailer and consumer views within the fashion sector are explored in a three‐stage qualitative research process. This research highlights the differences in retail and consumer perception of fashion Web sites. While retailers are satisfied by their online offer they lack an understanding of consumer needs. Consumers are disappointed in the lack of service and product provision provided by fashion Web sites. Areas of concern include overall Web page design, level of interactivity, absence of information about fashion trends and inconsistency across Web sites.