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Purpose – The advancement of multimedia technology has spurred the use of multimedia in business practice. The adoption of audio and visual data will accelerate as marketing scholars become more aware of the value of audio and visual data and the technologies required to reveal insights into marketing problems. This chapter aims to introduce marketing scholars into this field of research.Design/methodology/approach – This chapter reviews the current technology in audio and visual data analysis and discusses rewarding research opportunities in marketing using these data.Findings – Compared with traditional data like survey and scanner data, audio and visual data provides richer information and is easier to collect. Given these superiority, data availability, feasibility of storage, and increasing computational power, we believe that these data will contribute to better marketing practices with the help of marketing scholars in the near future.Practical implications: The adoption of audio and visual data in marketing practices will help practitioners to get better insights into marketing problems and thus make better decisions.Value/originality – This chapter makes first attempt in the marketing literature to review the current technology in audio and visual data analysis and proposes promising applications of such technology. We hope it will inspire scholars to utilize audio and visual data in marketing research.

The professional discourse on academic library planning and design is examined. A critical realist philosophical stance and a constructionist perspective constitute the theoretical framework that, paired with Fairclough's methodology for critical discourse analysis, is used to examine the constitution of interpretative repertoires and of a discourse constructing the academic library as a learning place. The information commons, learning commons, and library designed for learning repertoires are described and the effects of discursive activity are analyzed. Three types of effects are presented: (1) the production by the LIS community of discourse on academic libraries of a sizable body of literature on the information commons and on the learning commons, (2) the construction of new types of libraries on the commons model proposed by Beagle, and (3) the metaphorization of the library as business. The study concludes that the existing discourse takes a facilities management perspective dominated by concerns with technology, equipment, and space requirements that does not address the physical, psychological, and environmental qualities of library space design. Consequently, it is suggested that architectural programming techniques should be used in library planning and design that consider the architectural features and environmental design factors contributing to the making of a place where learning is facilitated.

This chapter aims to explore how emotional language construing experiences of UK COVID-19 lockdown in the present frames expectations for future behaviours and intended memories. We analyse 102 responses collected through an online narrative survey during the first lockdown in the United Kingdom. The survey asked participants to articulate ‘an image to remember lockdown by’. Taking a positive discourse analysis approach, using corpus linguistics and systemic functional linguistics tools, we challenge the primarily negative mainstream discourses of COVID-19 and lockdown experiences and explore how language choices evaluating different aspects of life in lockdown evoke emotion to construe a desired projected future. Findings indicate that respondents actively and selectively articulate primarily positive intended memories based on kinship peace and nature that contrast with normal life experiences. Such choices are framed within emotional states enacted through language choices. We argue that these projected memories act as a ‘time capsule’ whereby decisions to retain positive memories help to promote adaptive well-being in the face of potentially overwhelmingly negative circumstances.

Role-taking is a basic social process underpinning much of the structural social psychology paradigm – a paradigm built on empirical studies of human interaction. Yet today, our social worlds are occupied by bots, voice assistants, decision aids, and other machinic entities collectively referred to as artificial intelligence (AI). The integration of AI into daily life presents both challenges and opportunities for social psychologists. Through a vignette study, the authors investigate role-taking and gender in human-AI relations.

Participants read a first-person narrative attributed to either a human or AI, with varied gender presentation based on a feminine or masculine first name. Participants then infer the narrator's thoughts and feelings and report on their own emotions, producing indicators of cognitive and affective role-taking. The authors supplement results with qualitative analysis from two open-ended survey questions.

Participants score higher on role-taking measures when the narrator is human versus AI. However, gender dynamics differ between human and AI conditions. When the text is attributed to a human, masculinized narrators elicit stronger role-taking responses than their feminized counterparts, and women participants score higher on role-taking measures than men. This aligns with prior research on gender, status, and role-taking variation. When the text is attributed to an AI, results deviate from established findings and in some cases, reverse.

This first study of human-AI role-taking tests the scope of key theoretical tenets and sets a foundation for addressing group processes in a newly emergent form.

Using a sample of 214 US metropolitan areas, we examine the connection between the Great Recession and bad jobs, taking into consideration the macro-level determinants of the troubled economy. Our measure of bad jobs is derived from Kalleberg, Reskin, and Hudson’s (2000) conceptualization as those that have low pay, lack health insurance, and lack pension plans. We find that the Great Recession increased the prevalence of bad jobs, consistently for men and selectively for women. Among the macro-level processes, the decline of the manufacturing base, union membership, and public sector employment are sources of increasing bad jobs, especially for men. Those macro-level processes which are growing in influence such as casualization, globalization and financialization show no signs of reversing the negative trends in bad jobs. Human capital variables in the labor market such as educational and age variability consistently suggest more adverse effects on bad jobs for men than women. Our findings contribute to the further understanding of the nature of precarious work in a troubled economy.

Kuala Lumpur, the capital of Malaysia, is exposed to several natural hazards, among which flash floods are most common and frequent. Expanding development and higher intensity of rainfall are the primary causes of flash floods. As the urbanisation is growing, the number of exposed properties, people and business premises are also increasing. This may have a detrimental impact on the socio-economic state of the city. Therefore, the purpose of this chapter is to investigate the frequency and intensity of flash flood occurrences between 2011 and 2016 and to delineate how it is impacting the urban livelihood. For this study, several news reports of flash flood events, previously published and reports were reviewed to elicit information so that the frequency and intensity of flash floods can be analysed for identifying flash flood risk areas. Along with the information from newspapers, Google map was used to identify the spatial locations of flash flood events, thus identifying the risk zones. This study found the City Centre as the most risk prone to flash floods. It was noted that 39% of flash floods occurred in this place. The Damansara-Penchala area comes in the second position with 20% of flash floods occurring in this place. Most of the people of these zones are exposed to flash flood and the affected people suffer from road blocking and heavy traffic jam. This study will help researchers and policymakers to understand the impact of flash floods in the city. This will also help to identify the most flood-prone areas of the city.

This chapter is to introduce to the reader the background, purpose, core themes and structure of the volume. Brief summaries of all the following chapters in the book are provided.

Literature review and desk research.

This chapter suggests that CSR communication as a cross-section of communication studies and CSR research should be highlighted as an important subject of inquiry to bridge the communicative gap between businesses and their stakeholders as well as the public at large. An initial theoretical framework on CSR communication is presented.

A general research direction is provided for CSR communication. It encourages more future scholarly studies in this emerging and fascinating field.

The overall purpose is to help grow knowledge and develop understanding of the ways in which businesses communicate CSR.

It is the first time in the field of CSR communication that a relatively comprehensive and systematic framework is presented. The chapters that follow in the book cover many contents of the framework.

In this chapter, we review relational demography literature underpinned by the similarity–attraction paradigm and status characteristics and social identity theories. We then develop an uncertainty reduction model of relational demography, which describes a two-stage process of uncertainty emergence and reduction in a workgroup setting. The first stage depicts how structural features of the workgroup (workgroup composition) and occupation (the legitimacy of its status hierarchy) induce two forms of uncertainty: uncertainty about group norms and uncertainty about instrumental outcomes. The second part of the model illustrates employees' choice of uncertainty reduction strategies, depending on the type of uncertainty they experience, and the status of their demographic categories. Implications for theory and practice are discussed.

This chapter explores the dual constructs of Winnicott’s notion of holding environment and Altvatar et al.’s notion of “stepping up and stepping back” into leadership roles. The merging of the two constructs provides a double lens through which to analyze the Truth and Reconciliation Commission (TRC) process in post-apartheid South Africa in the mid-1990s. Reporting from that era provides first-hand recollections and transcripts of the process. In addition, the political moment of transition and healing via TRCs serves as an arena in which to consider the importance of a holding environment when undertaking social justice missions in which leadership and followership are ineluctably entwined. While the outcome of South Africa’s TRCs is considered imperfect, I suggest that the establishment of similar such holding environments would further dialogue and efforts toward peace and reconciliation in the United States around issues of race.