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To sufficiently fulfill the travel potential of people with mobility impairments (PwMIs), this study aims to propose a valuable supplement to facility/service accommodation by hospitality/tourism businesses by identifying and purposefully cultivating the superior motivation types for empowering PwMI’s travel pursuits despite challenges. To this end, the study proposes a self-determined versus controlled motivation subdivision to the predominant travel motivation typologies, with its practical value, theoretical value and application feasibility verified.

To ensure the verification reliability across challenge travels, the study adopts an extreme groups design for data collection. Qualtrics surveys situated in two resort-package scenarios contrast in facility/service accommodation levels are paired with two US PwMI groups contrast in travel capabilities. An unconventional mix of analytical information and seemingly unrelated regressions are adopted for data analyses.

Self-determined motivations are found as the superior facilitators of PwMI’s challenging resort-travel pursuits, confirming the practical value of the proposed motivation subdivision. The theoretical value is verified given the subdivision’s significant explanatory power for resort-travel attitude and behavioral intentions, after controlling for travel purpose fulfillment. It is also feasible to achieve the targeted cultivation of self-determined motivations by supporting the basic physiological needs of autonomy, competence and relatedness.

The study’s context-based findings on the effective motivational mechanisms for PwMI can guide hospitality/tourism businesses to improve PwMI-targeted marketing effectiveness and efficiency.

Key theoretical contributions include expanding the explanatory power of travel motivation typologies, enhanced integration of self-determination theory into travel motivation conceptualization and more accurate reflection of the widespread presence of social factors in travel motivations.

This study aims to explore the role of trust and effect of age in the process of technology acceptance.

Using data collected from an online survey, this study conducts structural equation modeling to assess the relationship between technology adoption and users’ trust in that technology.

Findings of this study indicate that the formation of trust in technology is based on user experiences (i.e. the perception of usefulness and ease of use), while the perception of trust in technology is similar to human-like trust (i.e. competence and benevolence). This study clarifies that trust has a mediating effect on the relationship between perceived technology ease of use and behavioral intention to use. Trust belief of competence is found to be more effective on adoption behavior than trust belief of benevolence. In exploring the moderating effect of age, results find that easy use of an app is crucial for elderly people to create trust belief in technical competence and develop behavioral control over such technologies. Trust in technology is an essential factor that should be widely applied when analyzing technology adoption behaviors.

This study contributes in three ways. First, it reveals both how trust in technology is formed and the effect of that trust on technology adoption. Second, it extends the discussion of age as a variable in tourism app usage. Third, it shows how the experience of usage influences intentions towards the adoption of tourism apps.

重新认识旅游APP的技术信任：年龄的调节作用

本研究旨在探索技术信任和年龄对技术采用行为的作用。

本研究通过发放网络问卷收集数据，并构建结构方程模型验证并分析技术信任感知对技术采用行为的影响方式。

研究发现，技术信任是基于用户体验而形成的（如，对技术有用性和易用性的感知），用户对技术信任的感知与人际信任相似（如，对其能力信任和善意信任的感知）。研究结果表明，技术信任对感知技术易用性与使用意向之间的关系具有显著的中介作用，在这个过程中，用户更关注技术的能力信任而非其善意信任。此外，年龄对实现技术信任有一定调节作用，如，对于老年人用户而言，易用性更容易建立技术的能力信任，并有效帮助增强其对技术的控制感知。因此，技术信任应作为技术采用行为研究的重要考量因素。

首先，研究揭示了技术信任的实现路径，并解释了用户的技术信任感知对技术采用行为的影响方式。 其次，本文将年龄作为调节变量检验了其对用户技术采用行为的作用。 最后，本文讨论了旅游APP使用体验是如何影响用户采用意向的。

As the hospitality industry is shifting its focus from service to experience, customers are becoming co-creators of the perceived value of a hospitality service because experiences customers obtained when consuming a hospitality service involve the participation of the customers. Thus, more research is needed to examine the relationships among consumer’s personal factors and their evaluations of hospitality services. This study developed and tested hypotheses that examined the effects of customers’ intrinsic characteristics on their evaluations of a restaurant service. Data were collected from college students in the United States (n = 220) and China (n = 254) using a scenario approach. Findings reveal that customers’ gender, personality, and cultural background had significant effects on their evaluations of a restaurant service. Specifically, female customers rated the same service higher than male customers on the reliability dimension of service quality and overall service quality; customers with personalities of extroversion, conscientiousness, agreeableness, and openness rated the service higher than customers with neuroticism personality on the responsiveness dimension; and customers in individualistic cultures rated the service higher than those in collectivistic cultures on most of the service evaluation measures. Implications of the study’s findings are discussed.

This research examines impacts from tourists’ destination knowledge and destination interest upon Generation Z’s recognition memory of advertisement for a new travel destination (Taiwan). The findings of this study indicated that participants with high destination knowledge are more likely to exhibit a lower level of new travel destination advertising recognition than participants with low destination knowledge, while the destination interest is low. Practical and theoretical implications of this outcome for destination marketers and tourism scholars are suggested to better understand and anticipate the processes of tourists’ learning and retaining of new travel destination information.

While not all air travel experiences are pleasant, the question of how to cope with and ease people’s fear of flying has long been an interesting topic for research. This study investigates the impact of media on public anxiety and physiological reactions toward air travel. In addition, it aims to examine the dimensionality of the public’s fear of taking an air flight and the media usage characteristics of fearful fliers. A quasiexperiment with a treatment group and a control group is designed to evaluate the study propositions. A total of 260 samples are collected using a structured questionnaire after the participants view three-minute-long, airline-related video clips. Principal component analysis and cluster analysis are used to analyze the data. This study finds that a negative media report could lead to an increase in the public’s anxiety toward air travel. These specific air travel anxieties are grouped with the corresponding symptoms among participants who viewed the accident-related video reports. Implications and further research are discussed.

The aim of this study is to examine the roles of social identity and perceived cultural distance in forming the attitude of Hong Kong residents toward the relaxation of the individual visit scheme (IVS).

Face-to-face interviews with local Hong Kong residents were conducted. A total of 24 respondents’ interviews were qualified for qualitative analysis using the snowball sampling technique.

The perceived positive and negative impacts, social identity and perceived cultural distance of Hong Kong residents were important in explaining their attitude toward tourism development. Perceived cultural distance influenced both the perceived negative impacts and social identity of residents, which, in turn, affected their attitude toward mainland Chinese tourists and tourism development.

The sample size for the interviews was relatively small; however, it was acceptable for qualitative studies.

First, the Hong Kong Government should enhance civic education among mainland Chinese tourists to reduce their cultural conflicts with Hong Kong residents. Second, the Hong Kong Government should enhance national education among Hong Kong residents to mitigate the negative influence of the relaxation of the IVS.

This study sheds light on the roles of perceived cultural distance and social identity in the attitude of residents toward tourism development, thus narrowing research gaps. Moreover, the current study applies an intercultural-interaction perspective, social identity theory, common in-group identity theory and social distance theory to understand resident attitude toward tourism development.

The purpose of this study is to investigate a four-year mentorship program for Japanese graduate students at a private university in Tokyo, Japan. The following research questions were investigated: First, does mentorship provide effective and adequate preparation needed for graduate students to perform competitively (e.g. attending conferences, publishing in journals, etc.) in academic forums? Second, what kinds of benefits are gained by the mentees? Third, what factors are conducive to the benefits accrued by the mentees? Fourth, what are the obstacles to providing an effective mentorship program?

Adopting narrative approach as its research method, this study collected and analyzed reflective essays from 13 Japanese students in a TESOL (Teaching English to Speakers of Other Languages) program.

Particular types of mentoring which encouraged active participation in scholarly activities through appropriately scaffolded inductions into academia led to increased mentee confidence in terms of making the transition from student to scholar.

The students should not remain assistants on the periphery of academia, but rather play active roles to extend their knowledge and expertise to something that they can attain only with appropriate scaffolding (Vygotsky, 1981). In order to promote such mentorship, it is emphasized that institutional support is indispensable, and that the significance of solid mentorship programs should be re-acknowledged and discussed on an official level.

The study of mentoring within a Japanese context, in particular from the perspectives of sociocultural theory (Vygotsky, 1981) and Bandura's (1994, 1995) self-efficacy theory, is an under-researched area.