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Article
Publication date: 1 October 2006

Miguel P. Caldas

This paper puts forth a conceptual framework of multiple and fluid national culture focused on the contemporary Brazilian context. Drawing from recent criticism on the excessive…

Abstract

This paper puts forth a conceptual framework of multiple and fluid national culture focused on the contemporary Brazilian context. Drawing from recent criticism on the excessive determinism and simplicity of typical cross‐cultural depictions, the study (1) analyzes Brazilian contemporary culture from a historical perspective; (2) summarizes prevailing Brazilian cultural depictions in the literature; (3) proposes a conceptual framework centered on the dynamics between cultural differentiation and homogeneity, putting forth predictions on the potential future shifts of the Brazilian cultural texture along these two extremes; and (4) makes the case for culture research focused further on the study and depiction of multiple national cultures, and on their fluidity over time, rather than on monolithic and stable national cultures.

Details

Management Research: Journal of the Iberoamerican Academy of Management, vol. 4 no. 3
Type: Research Article
ISSN: 1536-5433

Keywords

Article
Publication date: 6 September 2013

Brendan McSweeney

To comment on Brewer and Venaik's review of the misapplication of the national culture dimensions of Hofstede and GLOBE at the individual and other sub‐national levels. This paper…

4163

Abstract

Purpose

To comment on Brewer and Venaik's review of the misapplication of the national culture dimensions of Hofstede and GLOBE at the individual and other sub‐national levels. This paper supports and extends their critique.

Design/methodology/approach

The implausibility of deterministic claims about the multi‐level power of national culture is described and discussed by drawing on a wide range of disciplines (including anthropology, geography, sociology, and historiography).

Findings

Descriptions of the characteristics and origins of sub‐national level behaviour based on a priori depictions of national culture values are invalid and misleading.

Practical implications

There are important implications for practitioners. The paper highlights the unsoundness of descriptions of the sub‐national (individuals, consumer segments, organizations, and so forth) which are derived from national‐level depictions of culture and the dangers of ignoring the independent causal influence of non‐national culture and non‐cultural factors.

Originality/value

The ecological fallacy in the national culture literature is located within a wider and long‐standing critique of that fallacy. The paper is the first to show that the fallacy in the national culture literature is often an extreme causal version. It not merely supposes cross‐level equivalence, as in the standard version, but more aggressively, it attributes deterministic power to national culture thus excluding other independent influences and agency.

Details

International Marketing Review, vol. 30 no. 5
Type: Research Article
ISSN: 0265-1335

Keywords

Article
Publication date: 4 February 2014

Deepa Ray

The purpose of this paper is to examine the barriers to knowledge management (KM) due to various national cultural dimensions and to understand how social media can be used to…

5649

Abstract

Purpose

The purpose of this paper is to examine the barriers to knowledge management (KM) due to various national cultural dimensions and to understand how social media can be used to mitigate those barriers to KM processes within organizations.

Design/methodology/approach

The paper begins with a focussed review of existing literature to understand the key concepts in KM and national culture. The paper then outlined the important dimensions of national culture and the barriers they introduce to the KM processes. The paper also briefly reviews the features of some of the popular social media tools available. The paper then conceptually link the three areas of KM, national culture and social media to emerge with a clear picture of how social media can overcome KM barriers due to specific cultural traits.

Findings

National culture has multiple dimensions and each of these dimensions can act as a significant barrier to KM within organizations. Social media tools have rich interactive features which can help overcome these barriers. Choosing the correct social media tool with specific features can help alleviate the issues introduced by specific cultural traits.

Originality/value

This paper integrates the three areas of KM, national culture and social media. It provides an understanding of how the various cultural dimensions can act as barriers to KM. It particularly outlines specific social media tools to remedy obstacles to KM due to each of the national culture dimension.

Details

Journal of Enterprise Information Management, vol. 27 no. 1
Type: Research Article
ISSN: 1741-0398

Keywords

Article
Publication date: 23 May 2008

Denise E. Gengatharen

This paper aims to examine the impact of cultural factors on the success or failure of three Western Australian (WA) government‐funded collaboratively‐owned regional internet…

Abstract

Purpose

This paper aims to examine the impact of cultural factors on the success or failure of three Western Australian (WA) government‐funded collaboratively‐owned regional internet community portals designed to encourage small to medium‐sized enterprise adoption of e‐commerce. Two portals were rural/country‐based and the third was in metropolitan WA.

Design/methodology/approach

Hofstede's cultural dimensions theory is used to interpret the findings of study which employed the structured case study methodology using a multiple‐case embedded‐design.

Findings

Australia with cultural traits of high individualism, masculinity, low power distance and moderately low uncertainty avoidance, would not be a laggard in adopting technological innovation. In such a culture, the individual's perceived usefulness and personal gain will be the most important factors in technology acceptance. However, this research highlights a need for caution in using national culture to examine IS adoption. In this study, the collectivist culture of the rural communities was instrumental in initially sustaining their portals, as participants placed the community's perceived usefulness and gain from the portal above that of the individual. The individualistic nature of the owners and the communities catered for by the metropolitan portal resulted in its failure.

Research limitations/implications

While culture is an important construct in the success of community‐based IS endeavours, it should be examined at the local level instead of a national one. The limitations of this paper are that culture is examined only from the perspective of collectivism or individualism, and that the study is based only in Australia.

Practical implications

Cultural contexts underlying regional collaborative IS efforts can in some cases be leveraged to achieve intended outcomes. In others, they can indicate that the initiatives are not suitable and would require significantly greater resources.

Originality/value

This study contributes to knowledge in the area of the role of culture in community‐based IS initiatives by showing that outcomes of similar initiatives can differ based on sub cultural differences within a national culture.

Details

Journal of Systems and Information Technology, vol. 10 no. 1
Type: Research Article
ISSN: 1328-7265

Keywords

Article
Publication date: 9 June 2022

Liming Zhang, Yuxin Yi and Guichuan Zhou

This paper presents a meta-analysis of the electronic banking (e-banking) customer loyalty literature in the last 10 years. The study investigated the moderating role of national

1825

Abstract

Purpose

This paper presents a meta-analysis of the electronic banking (e-banking) customer loyalty literature in the last 10 years. The study investigated the moderating role of national culture in the relationship between e-banking customer loyalty and its antecedents.

Design/methodology/approach

Using a meta-analysis of customer loyalty in 19 countries, the authors incorporated national culture scores based on Hofstede's cultural dimensions to explore how the relative importance of e-banking customer loyalty antecedents varies across cultures.

Findings

The study revealed that national culture moderates the relationship between e-banking customer loyalty and its seven antecedents for four cultural dimensions, yet there was no significant moderation for satisfaction.

Research limitations/implications

This study reviewed the relationships in the literature on customer loyalty in e-banking contexts, extending and enriching the current knowledge. However, some specific limitations, such as the non-use of qualitative studies and the clipping of adverse concepts, exist in the secondary data and should be considered.

Practical implications

The results show that the seven antecedents affect e-banking customer loyalty to different degrees. Managers should incorporate cultural factors in e-banking customer management.

Originality/value

Only a few studies have assessed cultural differences in relation to e-banking customer loyalty. The authors address this need by offering deeper insights into how cultural dimensions moderate the relationships between e-banking customer loyalty and its antecedents through a meta-analytical review. The study findings offer managers a new perspective of leveraging the benefits of cultural differences, enhancing their decision-making in international business.

Details

Cross Cultural & Strategic Management, vol. 29 no. 3
Type: Research Article
ISSN: 2059-5794

Keywords

Article
Publication date: 31 May 2023

Pettis Kent, Enno Siemsen and Xiaofeng Shao

This paper enhances our understanding of how national culture impacts manufacturing performance (assembly speed, consistency between teams, etc.) during a production process…

Abstract

Purpose

This paper enhances our understanding of how national culture impacts manufacturing performance (assembly speed, consistency between teams, etc.) during a production process move. The authors also investigate the efficacy of co-location as a strategy to enhance knowledge transfer from one organization to another.

Design/methodology/approach

To study the impact of national culture on production process moves, the authors develop and employ a team-based behavioral experiment within and between an individualist society (the United States) and a collectivist one (China). The authors also examine the impact of co-location on knowledge transfer effectiveness within and between these two unique cultures.

Findings

Interestingly, co-location has little impact on the performance of US recipient teams. Without co-location, Chinese recipient team performance lags significantly behind the US teams. However, firms can overcome these knowledge transfer challenges by co-locating source and recipient team members. These results suggest that firms should assess the national cultural context when considering co-location to manage their production move. There are contexts where co-location may be incredibly useful to facilitate an effective knowledge transfer (e.g. collectivist cultures like China) and contexts where this approach may not be as valuable (e.g. individualistic cultures such as the United States).

Originality/value

This research contributes to the academic literature in several ways. First, while past research demonstrates that national culture can be an essential barrier to information and knowledge sharing, this paper extends these findings showing that co-location may effectively overcome this barrier. After the authors offer and test the merits of co-location, they also establish the boundary conditions of this approach by showing that the effect of co-location on knowledge transfer is contingent on the cultural context. This contribution enhances our understanding of the relationship between national culture and knowledge sharing and has implications for managers developing approaches to transfer knowledge between cultures. Second, the authors develop and execute a novel cross-country experimental design. While cross-country experiments have been done before (e.g. Ozer et al. 2014, Kuwabara et al. 2007, etc.), it is still rare to see such experiments due to them being “technically difficult and costly” (Ozer et al. 2014, p. 2437). This research not only offer insights into how teams of people from individualist and collectivist societies send, receive and comprehend production knowledge. It also documents how these teams convert this knowledge into production results.

Details

International Journal of Operations & Production Management, vol. 44 no. 1
Type: Research Article
ISSN: 0144-3577

Keywords

Book part
Publication date: 6 March 2023

Amber A. Johnson, James D. Ludema and Joyce S. Osland

It is commonly believed that the complexities of different languages, cultures, histories, time zones, locations, governments, financial and legal systems contribute to the…

Abstract

It is commonly believed that the complexities of different languages, cultures, histories, time zones, locations, governments, financial and legal systems contribute to the difficulty of leading global change. And yet, there is surprisingly little research at the intersection of global change and global leadership to guide practitioners. To fill this crucial gap, we provide a helpful framework for global leadership practitioners and scholars that emerged from a qualitative study of success factors in leading effective global change initiatives. We employed a comparative case study methodology to examine strategies and processes used by leaders of successful corporate and NGO global change projects. After comparing multiple cases of successful and unsuccessful global change initiatives in four organizations, we concluded that effective global change requires leaders to pay attention to 14 success factors categorized into three key design imperatives: (1) participatory process, (2) representative leadership, and (3) nested implementation. Participatory process consists of these success factors: (1) establish a clear vision, (2) ensure a collaborative start, (3) invite to the table as equals, (4) seek ideas from outside headquarters, (5) recognize and celebrate others, and (6) build systems for interdependence and accountability. Representative leadership includes: (7) create local leadership, (8) enable knowledgeable leadership, (9) empower willing leadership, and (10) develop bridge people. Nested implementation is composed of: (11) leverage formal communication channels, (12) attend to individual needs via interpersonal communication, (13) set global standards with local flexibility, and (14) test for regional credibility. We discuss these factors in light of existing literature and identify the implications and new horizons for global leadership theory and practice with respect to leading global change.

Abstract

Details

The Cultures of Knowledge Organizations: Knowledge, Learning, Collaboration (KLC)
Type: Book
ISBN: 978-1-83909-336-4

Article
Publication date: 27 April 2012

Christina Kirsch, John Chelliah and Warren Parry

The purpose of this paper is to introduce a proprietary survey instrument – “ChangeTracking Survey®” – which measures employees' perceptions of organizational change and captures…

8154

Abstract

Purpose

The purpose of this paper is to introduce a proprietary survey instrument – “ChangeTracking Survey®” – which measures employees' perceptions of organizational change and captures their experiences during the course of change management in their organizations.

Design/methodology/approach

The authors present an empirical study of employees involved in change management projects in 146 organizations situated in 27 countries across a variety of industries, nationalities and languages, using robust statistical analysis. Hofstede's work is used as a foundation for understanding cross‐cultural differences in organizations from across the world.

Findings

The paper finds significant differences in certain characteristics of change projects between different nationalities.

Practical implications

The findings present new and recent knowledge of the cross‐cultural dynamics in change management projects, which would prove useful to change managers throughout the world.

Originality/value

This research is recent and is extensive in its examination of the effects of national cultures on change management initiatives internationally.

Details

Cross Cultural Management: An International Journal, vol. 19 no. 2
Type: Research Article
ISSN: 1352-7606

Keywords

Book part
Publication date: 26 January 2022

Katherine C. Cotter

Globalization introduces new challenges related to increased levels of diversity and complexity that organizations cannot meet without capable global leaders. Such leaders are…

Abstract

Globalization introduces new challenges related to increased levels of diversity and complexity that organizations cannot meet without capable global leaders. Such leaders are currently lacking, so a theory-based approach to global leader development is needed. A critical intermediary outcome that enables competent global leadership performance is global leader self-complexity, defined by the number of unique leader identities contained within a leader's self-concept (self-differentiation) and the extent to which the identities are integrated with the leader's sense of self (self-integration). This research aims to generate and test a theory of the development of global leader self-complexity through identity construction during international experiences. In Study 1, I gathered qualitative data through retrospectively interviewing 27 global leaders about identity-related changes following their international experiences. Using a grounded theory approach, I developed a theoretical model of global leader identity construction during international experiences, which I empirically tested using quantitative data in Study 2. Specifically, I tested the hypothesized relationships through structural equation modeling with cross-sectional survey data from a sample of 610 global leaders. Findings from both studies indicate global leader identity construction during international experiences primarily occurs through interacting with locals and local culture over a sustained period, motivated by appreciation of cultural differences and resulting in increased global leader self-complexity. These results advance understanding of the global leader self-complexity construct (i.e., what develops) and global leader development processes (i.e., how it develops). Additionally, the findings have practical implications for global leader development initiatives.

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