Suggests that sociological and social anthropological studies offood‐related behaviour can provide information that is the“missing link”, essential if nutritional health promotion…
Suggests that sociological and social anthropological studies of food‐related behaviour can provide information that is the “missing link”, essential if nutritional health promotion is to achieve its goals. Nutritional health promotion messages need to work within, or change existing tastes, and this requires an understanding of how social roles are expressed through food, and how cultural values and associations shape taste.
Taste is defined in a variety of ways, and arises from physiological processes which are influenced by social factors. Explanations of taste therefore require information from biological, sociological and cultural perspectives. Discusses the contribution made to our understanding of taste by the biological and social sciences, with reference to recent sociological and social anthropological research and writing. It argues that food is a particularly powerful medium for the realization of social relationships and the creation of individual identity. The social context therefore has an indirect but causal relationship with individual tastes. The cultural context is also crucial, as the socially constructed meaning of a food can influence taste perception itself. Explanations of taste therefore require an understanding of the social and cultural contexts of food‐related behaviour.
While many researchers have commented on the relationship betweenmen and food, most empirical research has focused on men′s dietarybeliefs and practices as perceived by women. Yet…
While many researchers have commented on the relationship between men and food, most empirical research has focused on men′s dietary beliefs and practices as perceived by women. Yet the consumption of food is a process instilled with cultural values and meanings that offers an insight into the workings of society, in particular household relations. In addition, research exploring the link between diet and health has emphasized the need to identify and work with the dietary beliefs of men in the design and implementation of health promotion programmes. Outlines the origins of a research project which seeks to identify and examine the dietary beliefs and practices of 30 men drawn from the service sector. The research will be conducted in both the workplace and the home of respondents, over the next two years.
Sarajevo is under siege and the UN agencies are the main suppliers of food aid to the population. Food needs are calculated on theoretical requirements, but the basic ration is not nutritionally adequate for the circumstances. Reports on a nutritional survey, carried out in 1993 which elicited the range of food sources available to the population of the city. These are varied, but domestic stocks range between none and about four weeks′ supply. Access to food sources varies according to an individual′s circumstances. The conditions in Sarajevo have fuelled a growing debate about the adequacy of food aid rations. Gives the food/nutrient composition of the basic ration, the ration actually received, and typical daily intakes. Food is a physical and psychological weapon of war, but to improve conditions in Sarajevo requires political commitment as well as aid.
At present no frameworks exist for services marketers to incorporate social media (SM) within marketing communications planning. The majority of integrated marketing…
At present no frameworks exist for services marketers to incorporate social media (SM) within marketing communications planning. The majority of integrated marketing communications (IMC) frameworks were developed prior to the development of the widespread use of digital and SM for information seeking, sales and service. The purpose of this paper is to investigate this issue for services marketers specifically as they differ from FMCG, industrial and durable marketers in terms of marketing messages, branding, media and channels. Furthermore, as they are less reliant on outsourced sale channels they have more potential than other industries to integrate social and digital media to build awareness, brands and sales.
Depth interviews were conducted with eight senior services marketing executives to identify the impact of SM on marketing communications planning, implementation and measurement.
The findings revealed that the unique characteristics of SM (such as interactivity and individualisation, integration of communication and distribution channels, immediacy and information collection) impact traditional marketing communications frameworks. These impacts manifested in 12 modifications specific to services and SM to traditional generic IMC frameworks encompassed by the themes of reach, service channel, word-of-mouth advocacy, consumer generated messages, listening and behavioural measurement.
The rapidly evolving nature of SM means senior services marketers need to educate organisational stakeholders regarding implementation issues, which may be a barrier to effective integration of SM within marketing communications.
With digital marketing communications budgets reaching 30 per cent within some organisations, it is timely to put forward a marketing communication decision-making framework that first incorporates SM and second is suitable for services marketers.
The purpose of this research is to provide a systematic insight into corporate social responsibility (CSR) and corporate citizenship (CC) in supply chain development, by analyzing…
The purpose of this research is to provide a systematic insight into corporate social responsibility (CSR) and corporate citizenship (CC) in supply chain development, by analyzing the current literature, contemporary concepts, data and gaps for future discipline research.
This research identifies information from existing academic journals and investigates research designs and methods, data analysis techniques, industry involvement and geographic locations. Information regarding university affiliation, publishers, authors, year of publication is also documented. A collection of online databases from 2001 to 2018 were explored, using the keywords “corporate social responsibility”, “corporate citizenship” and “supply chain” in their title and abstract, to deliver an inclusive listing of journal articles in this discipline area. Based on this approach, a total of 164 articles were found, and information on a chain of variables was collected.
There has been visible growth in published articles over the last 18 years regarding supply chain sustainability, CSR and CC. Analysis of the data collected shows that only five literature reviews have been published in this area. Further, key findings include 41% of publications were narrowly focused on four sectors of industry, leaving gaps in the research. 85% centered on the survey and conceptual model, leaving an additional gap for future research. Finally, developing and developed nation status should be delineated, researched and analyzed based on further segmentation of the industry by region.
This research is limited to reviewing only academic and professional articles available from Emerald, Elsevier, Wiley, Sage, Taylor and Francis, Springer, Scopus, JSTOR and EBSCO containing the words “corporate social responsibility”, “corporate citizenship” and “supply chain” in the title and abstract.
This assessment provides an enhanced appreciation of the current practices of current research and offers further directions within the CSR and CC in supply chain sustainable development.