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Article
Publication date: 1 April 2005

Sheila L. Darrow

480

Abstract

Details

Reference Reviews, vol. 19 no. 3
Type: Research Article
ISSN: 0950-4125

Keywords

Article
Publication date: 23 May 2022

Naveen Donthu, Satish Kumar, Saumyaranjan Sahoo, Weng Marc Lim and Yatish Joshi

The Journal of Product and Brand Management (JPBM) has a 30-year long history. To commemorate the journal’s 30th anniversary, this research paper aims to present a…

Abstract

Purpose

The Journal of Product and Brand Management (JPBM) has a 30-year long history. To commemorate the journal’s 30th anniversary, this research paper aims to present a retrospective overview of JPBM.

Design/methodology/approach

This research examines the performance of the research constituents, social structure and intellectual structure of scholarly publications produced by JPBM between 1992 and 2021 using bibliometric analysis.

Findings

This research sheds light on the growing influence of JPBM through four major knowledge clusters (themes): strategic brand management; consumer behavior; product development and innovation management; and brand engagement. A temporal analysis of decade-by-decade cataloguing of the JPBM corpus revealed another set of three distinct knowledge clusters (themes): retailing and pricing strategies; marketing communications; and relationship marketing.

Research limitations/implications

Though the state-of-the-art overview herein offers seminal and useful insights about product and brand management research curated by JPBM, which can be used by the editorial board and prospective authors to curate and position the novelty of future contributions, it remains limited to the accuracy and availability of bibliographic records acquired from Scopus.

Originality/value

This research advances the internal review and subjective evaluation of the evolution of brand management thinking in JPBM by Veloutsou and Guzmán (2017) with an objective retrospection on the performance and scientific evolution of product and brand management research in JPBM.

Details

Journal of Product & Brand Management, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 1061-0421

Keywords

Article
Publication date: 19 May 2022

Anqi Cao, Fangfang Shi and Billy Bai

The purpose of this review paper is to identify the themes of hospitality and tourism innovation research published in academic and trade journals between 2010 and 2020…

Abstract

Purpose

The purpose of this review paper is to identify the themes of hospitality and tourism innovation research published in academic and trade journals between 2010 and 2020, to explore the common and different areas of interest between academia and the industry and to examine the trends of innovation research themes during this period to suggest future research directions.

Design/methodology/approach

The EBSCO Hospitality and Tourism Index was used as the data source. Co-word analysis was conducted via the Leximancer software to identify key areas of interest in hospitality and tourism innovation. Trends in hospitality and tourism innovation over the ten-year period were revealed by a time-dimension analysis.

Findings

This study produced a conceptual map demonstrating focal points and trends in hospitality and tourism innovation. Trade journals were found to be dominated by product innovation driven by technological development, while academic journals covered more topics, such as employee innovation, sustainable innovation, leadership innovation and user generated content (UGC). Academia was shown to follow in the footsteps of industry in publication on several topics. Furthermore, academic interest in certain topics, such as hotel service innovation, UGC and social media, lasted several years.

Practical implications

This study can facilitate knowledge transfer between academia and the industry. It also provides directions for future research based on historical and comparative analysis.

Originality/value

This research extends the scope of existing review studies by including articles published by trade journals. It also adds a time dimension, which helps to unveil the evolution process of hospitality and tourism innovation research and practice.

Details

International Journal of Contemporary Hospitality Management, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 0959-6119

Keywords

Article
Publication date: 26 May 2022

Juhi Gahlot Sarkar, Abhigyan Sarkar and Sreejesh S.

This study aims to examine how brands can leverage on advergames as an interactive marketing tool to foster prosumer culture and build a sacred brand. Drawing from game…

Abstract

Purpose

This study aims to examine how brands can leverage on advergames as an interactive marketing tool to foster prosumer culture and build a sacred brand. Drawing from game theory, this research scrutinizes how advergame format (cooperative vs noncooperative) influences consumers’ perceived brand sacredness by harnessing positive brand relationship quality (BRQ) and intention to prosume. It also examines how reward types moderate the relationship between advergame format and advergamers’ BRQ.

Design/methodology/approach

Three different studies were conducted. Study 1 develops a measure to capture advergamers’ intention to prosume. Study 2 uses survey to collect data from brand-controlled gaming community platform. Study 3 is an experiment that uses 2 (game format: cooperative vs noncooperative) × 2 (reward type: hedonic vs utilitarian) between-subject format.

Findings

Study 1 provides a reliable and valid measure to capture “intention to prosume.” The results of Study 2 elucidate that (non) cooperative advergame format generates strong cold (hot) BRQ, leading to intention to prosume, which, in turn, drives brand sacredness. The results of Study 3 elucidate that using (utilitarian) hedonic rewards strengthens the impact of (non) cooperative advergame format on (cold) hot BRQ.

Research limitations/implications

This research has examined the roles of cooperative vs noncooperative game design formats and hedonic vs utilitarian reward formats. Future research may focus on other possible advergame design formats and reward types.

Practical implications

This research provides insights to advergame marketers toward designing appropriate hedonic or utilitarian game rewards to strengthen the impact of cooperative vs noncooperative advergame format on brand sacredness through enhancing BRQ and intention to prosume among the target advergamers.

Originality/value

This research applies game theory in the advergaming context to manoeuvre game format and rewards so that a sustainable prosumption culture is built, which has strong beliefs about the sacredness of the brand.

Details

European Journal of Marketing, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 0309-0566

Keywords

Article
Publication date: 26 May 2022

Arup Varma, Satish Kumar, Weng Marc Marc Lim and Nitesh Pandey

Personnel Review (PR) is a leading human resource management journal. The article endeavors to provide a retrospective of the journal to commemorate the journal's 50th anniversary.

Abstract

Purpose

Personnel Review (PR) is a leading human resource management journal. The article endeavors to provide a retrospective of the journal to commemorate the journal's 50th anniversary.

Design/methodology/approach

The article employs a variety of bibliometric analysis techniques such as performance analysis, co-authorship analysis, bibliographic coupling, and negative binomial regression to provide a retrospective of PR.

Findings

The performance analysis suggests that PR has grown steadily in PR's publications and citations. Though most of PR's contributions originate from Europe, a geographical shift toward global contributions has been witnessed in recent years. Besides that, a culture of collaboration among PR authors has manifested and proliferated over time. Though a third of European studies are qualitative and more than 90% of Asian studies are quantitative, PR studies, as a whole, are moving away from conceptual and qualitative to empirical and quantitative research. Next, the bibliographic coupling of the PR corpus indicates five major themes—namely, human resource management policies and practices; personnel competency, experience, and well-being; career management and employee engagement; strategic human resource management; and organizational culture and workplace environment. Finally, the negative binomial regression reveals that article age, abstract and article length and number of keywords and references significantly drive PR citations.

Originality/value

The article represents the inaugural retrospective of PR.

Details

Personnel Review, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 0048-3486

Keywords

Article
Publication date: 26 May 2022

Deepak Jaiswal, Vikrant Kaushal, Arun Kumar Deshmukh, Rishi Kant and Pradeep Kautish

The study aims to investigate the consumers' adoption of battery electric vehicles (BEVs) using socio-cognitive perceptions and socio-demographic moderators in an emerging…

Abstract

Purpose

The study aims to investigate the consumers' adoption of battery electric vehicles (BEVs) using socio-cognitive perceptions and socio-demographic moderators in an emerging sustainable mobility market.

Design/methodology/approach

The conceptual model is analyzed via path analysis using online survey data collected from Indian respondents.

Findings

The findings substantiate to a greater extent the linkage of social-cognitive perceptions-attitude-intention with the moderation of socio-demographic variables and mediation of attitude towards BEV.

Research limitations/implications

The study advocates several interesting theoretical and policy implications offering guidance to academics, policymakers and corporate professionals to encourage the adoption of BEVs in the milieu of the budding transportation industry.

Originality/value

The study is built upon a social-psychological linkage framework of ‘perceptions-attitude-intention’. Previous studies have overlooked the impact of social-psychological attributes and the socio-demographic moderators in envisaging the adoption of BEV, which largely remained understudied in the Indian backdrop.

Details

Marketing Intelligence & Planning, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 0263-4503

Keywords

Book part
Publication date: 8 December 2016

Derek Marshall, Laurel Sammonds Crawford and Karen Harker

The authors present analysis of journal evaluations in creating a customized serials collection specific to veterinary medicine. Readers may apply techniques used for the…

Abstract

Purpose

The authors present analysis of journal evaluations in creating a customized serials collection specific to veterinary medicine. Readers may apply techniques used for the veterinary medicine library to their own subject specific collections.

Methodology/approach

A review of research in journal evaluations and collection assessment was conducted with emphasis on veterinary medicine. This chapter provides a detailed critique of research on journal evaluations for academic libraries as well as the authors’ customized approach in creating a subject specific core journal list for a veterinary medicine library.

Findings

By utilizing the current research in evaluating library journal collections, librarians can customize their own approach to create core journal lists specific to the academic departments they serve, allowing for a more effective serials collection.

Originality/value

Collection assessment and development differs according to user groups based on local needs. Librarians can develop collection development plans specific to their subject areas by using national standards along with local qualitative and quantitative data.

Abstract

Details

Research on Professional Responsibility and Ethics in Accounting
Type: Book
ISBN: 978-0-76231-367-9

Book part
Publication date: 14 December 2004

Mike Thelwall

Abstract

Details

Link Analysis: An Information Science Approach
Type: Book
ISBN: 978-012088-553-4

Article
Publication date: 3 May 2022

Sasmita Samanta, Bijayalaxmi Rautaray and Dillip K. Swain

This study aims to sketch a bibliometric portrait of the International Journal of Innovation Science (IJIS) and attempts to evaluate its publication patterns from 2011 to…

28

Abstract

Purpose

This study aims to sketch a bibliometric portrait of the International Journal of Innovation Science (IJIS) and attempts to evaluate its publication patterns from 2011 to 2020 by unfolding the key aspects of its publication trends for the audience of the journal and scholars of bibliometric studies as well.

Design/methodology/approach

This study analyzes papers published in the IJIS from 2011 to 2020 by using the required bibliometric measures to analyze the key aspects of the publishing trends of IJIS.

Findings

This study finds that a total of 487 authors published 271 articles in IJIS during 2011–2020. The USA leads the table with 89 papers followed by India (29 papers) and China (26 papers). The degree of collaboration in IJIS ranged from 0.36 to 0.94. Moreover, this study finds that the keyword “design/methodology/approach” is the central theme of research in IJIS around which all other keywords revolve.

Research limitations/implications

This study focuses on the publication patterns of the IJIS over a period of ten years. Patterns of research output in 271 publications are comprehended and analyzed. For making a ten-year bibliometric study, the papers published before 2011 were excluded from the purview of research.

Practical implications

Readers of the IJIS, teachers and research scholars interested in bibliometric studies can benefit from insights into the scholarly papers published in IJIS from 2011 to 2020.

Originality/value

This study would provide the readers of IJIS to ascertain significant contributions, top cited papers, the most prolific authors, geographical distribution of papers, keyword co-occurrence and bibliographic coupling.

Details

International Journal of Innovation Science, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 1757-2223

Keywords

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