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Article
Publication date: 22 January 2024

Shivam Joshi, Anita Sengar and Atri Nautiyal

The digital direct-to-consumer (D2C) approach has seen widespread adoption across many industries, but its application to regional food products has been slower. This study aims…

Abstract

Purpose

The digital direct-to-consumer (D2C) approach has seen widespread adoption across many industries, but its application to regional food products has been slower. This study aims to identify and rank the most significant challenges to the widespread use of digital D2C for regional food products.

Design/methodology/approach

A multi-criteria decision-making method called a fuzzy analytic hierarchy process (FAHP) was used to determine the order in which these obstacles were evaluated. Thirty-five barriers were identified and categorized into six categories named technological, operational, sociocultural, financial, market and institutional and regulatory barriers.

Findings

Market barriers ranked as the top barrier, and the technological barrier ranked the least significant amongst the main barrier categories for the adoption of digital D2C model for the regional food products. Lack of consumer awareness ranked number one globally, and lack of government subsidies ranked the least amongst the thirty-five identified barriers. Operational barriers came out to be second most significant barrier followed by institutional and regulatory barrier, sociocultural barrier, financial barrier and technological barrier.

Research limitations/implications

The findings of this research were derived through a numerical examination of data gathered from the Indian setting. It follows that the technological, sociocultural, financial, market, operational and institutional constraints, among others, outlined here are all unique to India. Because of the unique nature of the Indian setting, the results of this study can only be used there and not elsewhere. It is possible that future research will broaden the aims of this one and refine its methodology. Digital D2C adoption for regional food products may be prioritized and ranked using quantitative and qualitative data sources like ANP and TOPSIS. It is possible that similar studies may be conducted in nations which have a different set of operational, technological, sociocultural market and financial and regulatory barriers. Conceptual framework can be formed by integrating TAM and TPB to understand the buying behavior of regional food products via digital D2C.

Originality/value

This research is the first to identify challenges to the widespread use of the digital D2C model for regional food products. Policymakers and other interested parties can use this information to better understand the difficulties of expanding the distribution of regional food products beyond their immediate regions.

Details

Journal of Agribusiness in Developing and Emerging Economies, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 2044-0839

Keywords

Article
Publication date: 1 May 2023

Shreyasi Nautiyal and Prachi Pathak

Resilience has evolved as a dynamic process in the entrepreneurship field. The purpose of this paper is to outline a comprehensive structure to analyse the patterns and trends in…

368

Abstract

Purpose

Resilience has evolved as a dynamic process in the entrepreneurship field. The purpose of this paper is to outline a comprehensive structure to analyse the patterns and trends in the publications of the existing literature at the junction of entrepreneurship and resilience. With the help of bibliometric and network analysis, this study offers insights into the topic that have not been evaluated and assessed by previous reviews.

Design/methodology/approach

A computerised search of 104 papers was performed using the Scopus database, and graphical visualisation of the bibliographic material was developed using VOSviewer software.

Findings

This comprehensive bibliometric mapping helps in the graphical visualisation of publication evolution of the domain along with identifying present research trends and possible future directions. There is not much collaborative research in the field, as most prolific thinkers work in isolation or in pairs. Hence, there are limited publications in top-rated journals. Future researchers need to work collaboratively to produce high-quality papers. Developed nations make a sound contribution to the field. The exact significance of resilience in entrepreneurship is yet to be determined due to a wide variety of themes that reflect the multi-disciplinary nature of the domain.

Originality/value

Uncovering the trends and developments of the field, this study provides a global perspective and potential themes lying at the junction of resilience and entrepreneurship. Hence, this study provides a robust roadmap for future researchers interested in this area.

Details

International Journal of Organizational Analysis, vol. 32 no. 3
Type: Research Article
ISSN: 1934-8835

Keywords

Article
Publication date: 1 September 2023

Cong Doanh Duong, Duc Tho Bui, Huong Thao Pham, Anh Trong Vu and Van Hoang Nguyen

The emergence of artificial intelligence technologies, like ChatGPT, has taken the world by storm, particularly in the education sector. This study aims to adopt the unified…

1341

Abstract

Purpose

The emergence of artificial intelligence technologies, like ChatGPT, has taken the world by storm, particularly in the education sector. This study aims to adopt the unified theory of acceptance and use of technology to explore how effort expectancy (EEC) and performance expectancy (PEE) individually, jointly, congruently and incongruently affect higher education students’ intentions and actual uses of ChatGPT for their learning.

Design/methodology/approach

An advanced methodology – polynomial regression with response surface analysis – and a sample of 1,461 higher education students recruited in Vietnam through three-phase stratified random sampling approach were adopted to test developed hypotheses.

Findings

Both EEC and PEE were found to have a direct positive impact on the likelihood of higher education students’ intention to use ChatGPT, which in turn promotes them actually use this tool for learning purposes. Conversely, a large incongruence between EEC and PEE will lower the level of intentions and actual uses of ChatGPT for learning. However, when there is a growing incongruence between EEC and PEE, either in a positive or negative direction, the likelihood of students’ intentions to use ChatGPT for learning decreases.

Practical implications

Some practical implications are subsequently recommended to obtain advantages and address potential threats arising from the implementation of this novel technology in the education context.

Originality/value

This study shed the new light on the educational setting by testing how higher education students’ intentions to use ChatGPT and subsequent actual uses of ChatGPT are synthesized from the balance between high EEC and PEE.

Details

Interactive Technology and Smart Education, vol. 21 no. 3
Type: Research Article
ISSN: 1741-5659

Keywords

Article
Publication date: 18 June 2024

Thereza Raquel Sales de Aguiar

This study aims to explore ChatGPT in the context of the UK higher education (HE) and accountancy profession.

Abstract

Purpose

This study aims to explore ChatGPT in the context of the UK higher education (HE) and accountancy profession.

Design/methodology/approach

Narrative research that applies deductive thematic analysis to investigate secondary data produced by the UK HE governing bodies, the ancient UK universities, accountancy bodies and BIG4s.

Findings

Discussions held by the governing bodies of HE in the UK follow the advice found in the literature on how to acknowledge contributions from artificial intelligence. However, these discussions are informal. Universities provide guidance on the use of ChatGPT; however, these documents differ, compromising a consistent approach across institutions. Similarly, accountancy researchers lack uniform guidance. This is concerning because the data analysis indicates that ChatGPT’s limitations may have a detrimental impact on compliance with the UK Concordat to support research integrity. Moreover, accountancy bodies are predicting major changes in the accountancy profession due to automation, which will potentially change the job market and the content of qualification examinations. BIG4s have begun automating, with some negative impacts already evident. Thus, the field should be ready for future challenges.

Originality/value

This study explores ChatGPT in the context of the UK HE and accountancy profession. It provides a detailed analysis of the risks and opportunities associated with the use of ChatGPG, while also providing suggestions for risk mitigation to assist accountancy students, researchers and practitioners.

Details

Accounting Research Journal, vol. 37 no. 3
Type: Research Article
ISSN: 1030-9616

Keywords

Article
Publication date: 5 July 2024

Shubham Garg, Karam Pal Narwal and Sanjeev Kumar

In the recent few decades, there has been a rampant increase in the demand of sustainable food products around the world because of high cognizance of consumers toward environment…

Abstract

Purpose

In the recent few decades, there has been a rampant increase in the demand of sustainable food products around the world because of high cognizance of consumers toward environment and health. Asian countries, especially India and China, are also expecting a tremendous boost in the domestic demand for organic food products in the upcoming few years. Therefore, it becomes pertinent to explore the factors affecting the purchase intention behavior of organic food items, especially in emerging economies, i.e. India. Hence, the paper aims to explore the factors driving the purchase decision of organic consumers by collecting data set from 603 organic food item consumers in India.

Design/methodology/approach

The study has applied advanced statistical tools, i.e. structural equation modeling, Harman’s single factor test and other statistical measures, to analyze the collected research data.

Findings

The results posit that consumers’ purchase intention has a favorable impact on health aspects; trustworthiness; social innovativeness; functional value; subjective norms and organic product knowledge. Moreover, the result explicates that health consciousness and trustworthiness are vital predictors of organic food purchase intention.

Practical implications

The findings may assist the producers, processors, marketers, policymakers and regulators in devising appropriate policies and strategies for comprehending the complex phenomenon of organic consumers’ purchase behavior.

Originality/value

To the best of the authors’ knowledge, this is the first study to explore the drivers of purchase intention of organic food items by collecting data from well-defined consumers of organic food items in India.

Details

Social Responsibility Journal, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 1747-1117

Keywords

Article
Publication date: 26 August 2024

Zehra Altinay, Fahriye Altinay, Ahmed Tlili and Sanaz Vatankhah

ChatGPT has been receiving mounting research attention recently. However, its application and challenges to adopt for tourism and hospitality businesses remain relatively…

Abstract

Purpose

ChatGPT has been receiving mounting research attention recently. However, its application and challenges to adopt for tourism and hospitality businesses remain relatively unexplored. To address this research gap, this study aims to systematically assess the application of ChatGPT and its challenges within the domain of tourism and hospitality.

Design/methodology/approach

This study conducts bibliometric and content analyses of papers retrieved from Web of Science and Scopus. Particularly, it systematically reviewed the tourism and hospitality research to identify critical applications of ChatGPT in the context of tourism and hospitality. In addition, this study identified challenges associated with the application of ChatGPT in this context.

Findings

It has been revealed that the use of generative artificial intelligence (AI), such as ChatGPT, in tourism and hospitality research is ascending, with an opportunity to advance the existing knowledge in customer service research. In addition, the results suggest an ongoing interest in assessing the role of AI and language modeling for tourism education and human resource management.

Research limitations/implications

The results are constrained by the used search keywords and electronic databases. Additionally, this study covered only papers published in English. However, the findings shed light on existing knowledge concerning ChatGPT’s transformative potential, identify areas for further exploration and offer guidelines for practice in the tourism and hospitality industry. The findings also revealed various challenges that various stakeholders should keep a closer eye on to ensure the effective and safe use of ChatGPT accordingly.

Originality/value

This study initiates a discussion on ChatGPT’s role in tourism and hospitality and underscores the importance of comprehensive AI integration within the sector.

研究目的

近年来, ChatGPT受到了越来越多的研究关注。然而, 它在旅游和酒店业中的应用及其面临的挑战仍然相对未被探索。为填补这一研究空白, 本研究系统评估了ChatGPT在旅游和酒店业中的应用及其挑战。

研究方法

本研究通过对从Web of Science(WoS)和Scopus检索的文献进行文献计量分析和内容分析。特别是, 系统回顾了旅游和酒店业的研究, 以识别ChatGPT在这一背景下的关键应用, 并识别了与其应用相关的挑战。

研究发现

研究揭示了生成式人工智能(如ChatGPT)在旅游和酒店业研究中的应用日益增多, 为推动客户服务研究的现有知识提供了机会。此外, 研究结果表明, 对人工智能和语言建模在旅游教育和人力资源管理中的作用存在持续的兴趣。

研究创新

本研究开启了对ChatGPT在旅游和酒店业中作用的讨论, 并强调了在该行业中全面整合人工智能的重要性。

实践意义

本研究受限于所用的搜索关键词和电子数据库。此外, 本研究仅涵盖了英文论文。然而, 研究结果揭示了关于ChatGPT变革潜力的现有知识, 确定了进一步探索的领域, 并为旅游和酒店业实践提供了指导。研究还揭示了各利益相关者应密切关注的各种挑战, 以确保ChatGPT的有效和安全使用。

Details

Journal of Hospitality and Tourism Technology, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 1757-9880

Keywords

Article
Publication date: 13 February 2024

Lai Wan Hooi and Ai Joo Chan

This study aims to identify the updated areas in family business innovation (FBI) and propose a future research agenda for scholars in the domain.

Abstract

Purpose

This study aims to identify the updated areas in family business innovation (FBI) and propose a future research agenda for scholars in the domain.

Design/methodology/approach

Using VOSviewer and Bibliometrix-R, this study conducts a bibliometric analysis on 699 Scopus-indexed journal articles/reviews to analyse FBI’s performance and intellectual structure.

Findings

This study provides up-to-date assessment through performance analysis. Through the co-citation, co-word and thematic evolution analysis, this study unpacks FBI themes/topics to propose possible future avenues.

Practical implications

The findings provide insights into resilient innovation-driven family businesses to enlighten the next generation of family business leaders with essential innovation knowledge for sustainable growth.

Originality/value

This study complements past FBI reviews by offering renewed perspectives that future research can focus on, in turn, enhancing literature on contemporary, relevant topical issues in the FBI post-COVID-19 pandemic.

Details

International Journal of Organizational Analysis, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 1934-8835

Keywords

Article
Publication date: 29 August 2023

Youssef Chetioui, Irfan Butt, Hind Lebdaoui, Mary Grace Neville and Laila El Bouzidi

Following the COVID-19 pandemic, the upward trend of organic food (OF) consumption is no longer restrained to western markets but has also extended to emerging markets in…

Abstract

Purpose

Following the COVID-19 pandemic, the upward trend of organic food (OF) consumption is no longer restrained to western markets but has also extended to emerging markets in different parts of the world. Still, extent post-pandemic literature has devoted little attention to the factors shaping consumers' intent to purchase organic food in developing markets. The current research empirically investigates the antecedents of consumers' attitude and intent to purchase organic food in an emerging market context (i.e. Morocco). This research also explores the differences between OF consumers' manifest attitudes prior to and following the COVID-19 pandemic.

Design/methodology/approach

To achieve the study's objectives, data were collected from 1,060 Moroccan respondents using online self-administered questionnaires in two different eras: prior to the COVID-19 pandemic with a total of 441 valid responses and following the pandemic with 619 valid responses. Confirmatory factor analysis (CFA) was employed to validate the data, and a partial least squares (PLS) estimation was used to test the hypotheses.

Findings

First, attitude towards OF has a significant impact on consumers' purchase intention; at the same time, it is influenced by subjective norms, organic labeling, perceived behavioral control, health consciousness, and environmental concern. This study's findings also suggest subjective norms, organic labeling, perceived behavioral control, health consciousness, environmental concern, age, and income as the key determinants of consumers' intention to purchase OF. Second, the IPMA analysis suggests that while health consciousness, organic labeling and perceived behavioral control are the most important constructs influencing attitude towards OF, consumers' purchase intention is mostly influenced by health consciousness, attitude towards OF and age. Finally, the PLS-Multigroup Analysis conveyed few discrepancies in the results when comparing the two eras (i.e. subjective norms and age had more significant impacts on consumers' purchase intent following the COVID-19 pandemic).

Practical implications

This study provides organic food retailers and practitioners with a deeper understanding of the key aspects shaping consumers' intent to purchase organic products in emerging markets. The comparative analysis will also provide important insights on how to shape consumers' attitudes and purchase intentions in a new-normal marked by the COVID-19 pandemic.

Originality/value

This study's findings contribute to the growing literature on consumers' behavior in the organic food industry, particularly in developing countries where research is still narrow. This study's study is the first of its kind to compare consumers' intention to purchase organic food before and following the COVID-19 pandemic.

Details

British Food Journal, vol. 125 no. 11
Type: Research Article
ISSN: 0007-070X

Keywords

Article
Publication date: 31 May 2022

Manaf Al-Okaily, Ali Abdallah Alalwan, Dimah Al-Fraihat, Abeer F. Alkhwaldi, Shafique Ur Rehman and Aws Al-Okaily

The increase in mobile telephone penetration has offered new opportunities for technology to improve payment operations all over the world. Little research has examined the issues…

Abstract

Purpose

The increase in mobile telephone penetration has offered new opportunities for technology to improve payment operations all over the world. Little research has examined the issues related to the decision-making (DM) of mobile payment systems usage in the Jordanian context. The purpose of this study is to examine the factors that may have an influence on the adoption of mobile payment systems. This study has empirically tested the expanded unified theory of acceptance and use of technology (UTAUT2) together with awareness (AW), trust (TR), security (SE) and privacy (PR) as independent variables to explain the mobile payment system adoption in Jordan.

Design/methodology/approach

In total, 270 employees participated in a field survey questionnaire from the public sector in Amman city, the capital city of Jordan. Data were analyzed through a quantitative approach of partial least squares–structural equation modeling.

Findings

The results mainly showed that the determinants of DM to use mobile payment system are price value, social influence, performance expectancy, AW and TR. All of these determinants explained 60.2% of the variation of DM. In total, 72.2% has been explained as the TR to use m-payment system by SE and PR. Furthermore, the results revealed that TR mediates the association between SE as well as PR and the DM to use mobile payment system.

Originality/value

Interestingly, these new variables were found to be important and contribute to the UTAUT2 model. Consequently, the decision-makers in the Central Bank of Jordan should consider all these factors when re-upgrading a Jordan Mobile Payment system in the near future.

Details

Global Knowledge, Memory and Communication, vol. 73 no. 1/2
Type: Research Article
ISSN: 2514-9342

Keywords

Article
Publication date: 31 July 2024

Abhinav Katiyar and Vidyadhar V. Gedam

The fertilizer industry (FI) is well known for its high energy needs, reliance on limited natural resources, and negative environmental impacts (EIs). The consumption of 14.2…

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Abstract

Purpose

The fertilizer industry (FI) is well known for its high energy needs, reliance on limited natural resources, and negative environmental impacts (EIs). The consumption of 14.2 billion tons (BT) of materials and the extraction of 1,580 tons of resources per acre are solely attributed to the FI. Because of FI's resource and energy-intensive nature, it becomes crucial for FI to adopt a Circular Economy (CE) to improve efficiency, energy, and resource reuse. However, FI needs to strengthen its progress toward CE adoption. The proposed study comprehends and examines the barriers that inhibit the adoption of CE in FI.

Design/methodology/approach

A total of 15 barriers obstructing the CE in FI are identified and categorized into seven different categories. The barriers were identified by performing a comprehensive literature review and expert input. The study employs the DEMATEL approach to analyze the barriers and establish a causal relationship between them.

Findings

The study reveals that the most significant challenge to implementing CE in FI is governmental restrictions, which are followed by a lack of awareness and understanding and a need for a steady supply of bulk materials. The results comprehensively comprehend the pivotal factors that jeopardize the CE in FI and furnish a robust foundation for the methodology and tactics to surmount the barriers to CE adoption.

Originality/value

The literature review encompasses the barriers to the transition to CE and offers management and policy perspectives that help the FI's policy and decision-makers surmount these barriers with future research endeavors.

Details

Benchmarking: An International Journal, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 1463-5771

Keywords

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