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This chapter contributes to addressing the gap in the literature on entrepreneurs and enterprise in island and remote rural environments.

The research, policy and practice literature on island enterprises and entrepreneurs is reviewed, taking Scotland as a focus within wider international contexts. Islands – as spaces and cultural places – are recognised in terms of ‘otherness’ and difference, not least in respect of tourism and culture. The importance of distance, isolation and peripherality is discussed as social constructions – myths and narratives – as well as in their mainstream measured equivalences. Agencies and policies are introduced at different levels and given significance reflecting their particular relevance in remote and isolated communities. The significance of the dominant paradigm founded on agglomeration, clusters, connectivity, proximity and competitiveness in the peripheralisation of those establishing and running businesses on islands is explored critically. This is contrasted with experiences from comparative northern European locations of smart specialisation, innovation and resilience, and the underpinning key roles of social capital, relationships and cultural values and norms are identified. Sectoral case studies and enterprise are offered to examine these issues in context.

As this is an exploratory study, results are neither comprehensive nor definitive. However, they are indicative of how forces and obstacles apply in island and remote rural environments.

The study confirms the need to recognise social relations locally, and for policies and strategies to be proofed for locational differences.

This paper seeks to examine the milieu of reporting in two villages operating on Koro Island, Republic of Fiji Islands. It aims to analyse how both western‐narrow and traditional reporting offers rural villages extensive opportunities to discharge responsibilities of stewardship, accountability and accounts of the activities of farmers and stores in an agrarian setting, whether the activities are subsistence‐ or cash‐based.

Fieldwork was conducted in two villages of Koro Island, Nacamaki and Nabuna, to ascertain the milieu of reporting, and open‐ended interviews were conducted with villagers from both villages. The “view from the centre” is adopted here, rather than the “view from the periphery”.

The study shows that people of both Nacamaki and Nabuna villages have adapted their specific reporting styles according to the circumstances facing them. Despite being only 5 km apart, two sharply contrasting village reporting milieux emerge. One relies greatly on the use of both Traditional oral and Western‐narrow hand‐written reports to fulfil accounts of entities (co‐operative and individual farmers) operating in the village. The other prefers oral communication to any form of written communication to raise accounts of villagers' collectivist and independently charged, agrarian‐based activities.

The study raises three sets of policy issues that are central to the development of reporting in Eastern Fijian villages. Numerous resources are unnecessary in presenting a western‐narrow account of transactions when the accounts are supplemented by a traditional reporting mien. Western‐narrow reporting appears to be well received by co‐operative members and individually oriented farmers. In the absence of Western‐narrow reporting, Traditional reporting seems to serve the needs of both communally oriented and individualistically inclined villagers. The results of the study underlie both the complexity of village life in determining systems of reporting and the fragility of written reporting in Eastern Fijian outer island villages.

The study shows the way in which Eastern Fijian villages resolve subsistence and cash exchanges at the social level, taking into account local conventions, customs, laws, rituals and values.

The originality of the paper rests in considering villagers' own reporting through internal points of reference, providing space for interrelations between traditional Fijian values, the island landscape and the cultural geography.

This study aims to investigate growth differentials among small islands and the impact of tourism specialization on the growth and the economic performance of small islands.

The study is based on trade theory and uses data from a panel of small islands for 1995-2007. It applies panel regression and standard time series methods combined with a qualitative approach.

Small islands experienced stronger basic patterns of growth than many developed countries, especially where economies of scale are not an issue. The findings further suggest that tourism specialization is not harmful to growth, and, in lieu of technological gaps and resource limitations, tourism specialization is a sound option. Size, a lack of complete sovereignty or independence and export orientation do not seem to affect the variance in the real per capita GDP at a greater degree. Finally, small islands may leverage returns to scale in global markets.

While tourism specialization is assumed to enhance growth, in the case of small island destinations, the study did not formally test whether increased terms-of-trade may be perpetually improved.

The study prompted four policy suggestions: small island economies should engage in tourism specialization; small island economies should allocate more resources to the tourism industry than other economic sectors; the success of tourism specialization does not depend exclusively on comparative advantage; and institutional realities and path dependence may play a role in economic performance.

The originality of this study lies in the detection of a paradox in mainstream economics that indicates that small islands may not enjoy sustained economic growth. The detection led to a surprising discovery that tourism specialization may propel growth. The value of the study is twofold: theoretical value is added by suggesting a reconceptualization of the construct capital; and, practical value is strengthened in the sense that tourism specialization may only work under a condition where upon tourism offerings command higher prices than other commodities.

The aim of this paper is to illustrate how scholars may adopt a multi‐method – not just multidisciplinary – approach on research on conflict management. Taking the Diaoyu Islands as a case, the author draws on literature from management, political sciences, war, military studies, history, etymology and culture. In the process, the author deepens, enriches and expands the Thomas‐Kilman (T‐K) model for mapping out possible solutions in resolving conflicts: not just between people at workplaces but for between states as well. For instance, the author explains why the Diaoyu Islands conflict, if not amicably resolved may well lead to obliteration (integrated as part of the model) in resolving the conflict via a nuclear outbreak. Third World War may just be sparked off with Russia aligned with China against Japan and the USA.

Of all the issues in management, conflict management is the most culturally embedded. Through a multi‐method approach, the author illuminates the complexity of the Diaoyu Islands case. Literature from past empirical war studies are reviewed to suggest the geography of the islands (proximity, borderless, richness of resources) makes war highly probable. Past Chinese‐Japanese hatred (utilizing visual imagery), antagonism and guanxi are reviewed in exploring their impacts on outcomes (see model). Etymological research is attempted using English, Japanese and Chinese words, characters and pictograms that are related to concepts within the T‐K model. To better grasp how young Chinese feel towards the Diaoyu Islands and the Japanese, the author conducted some field research in Harbin, China. The continuing Chinese angst against Japanese is explained through war imagery: there remains in young Chinese an unquenchable thirst for exacting revenge on the Japanese. In a search to uncover ways of resolving the dispute, a further, extended study is undertaken on ancient Chinese pictograms: for example, whether a 5,000 years old Chinese concept of compromise zhe zhong (Graphic 1; oracular bones) or splitting into halves may be relevant. The role of time in conflict management is discussed in relation to the Diaoyu Islands.

By providing the WWII visual imagery as a backdrop to Chinese‐Japanese antagonism, the author explains to readers why the Diaoyu Islands is such a complex case to resolve. Also in his fieldwork, he highlights that the younger Chinese are as equally indignant about Japanese unethical grabbing, “thieving” behaviour. In their minds, such behaviour harks back to the blatant seizure of Manchuria and Japanese puppetry of Manchukuo. Through the Diaoyu Islands case, the T‐K model and theory of conflict management is broadened, enriched and enhanced. The paper illustrates how in conflicts that involve cultures are very different from the West, for instance very ancient civilizations like China and India, authors should take a multi‐method approach and explore the issues and search for solutions far more deeply.

Very few scholars seek to integrate the two streams of research in resolving conflict as illustrated through this paper: management and social sciences (e.g. political sciences, military and war studies). Conflict is about people and therefore integral use of multi‐methods needs to be used.

The purpose of this paper is to evaluate ethnic identities emerging from the budgetary processes of the Anglican Church of Melanesia (COM) – the Solomon Islands.

An interpretive and case-based methodology is employed. Fieldwork consists of 27 interviews, document analysis and lived-observations. Ethnic identity and concepts of the indigenous culture inform the analysis.

Findings demonstrate how Church-led practices merge with indigenous processes and how, together, members negotiate their way through this complex budgeting process. A broadened network and community (wantok) is revealed, and through a sympathetic melding of Melanesian and Church tradition, a new ethnic-identity emerges. Issues of parishioners’ isolation, women’s roles and central accountability are not, as yet, fully integrated into this emerging identity.

There may be value in prioritising “people” over “timelines”, “discussion” over “deadlines” and in respecting local traditions in order to nurture the foundation for new identities. Also, and as evidenced, “nationhood” should not be assumed to be a powerful force in defining ethnic identity.

The value of respecting the complex interaction between tribal tradition and Church values by those in power is revealed.

“Ethnic identity” is revealed as a complex notion in the Solomon Islands Anglican COM.

A long-isolated culture’s construction of self-identity in the context of the COM is revealed.

Urban water bodies play an important role in reducing summertime urban heat island (UHI) effects. Previous studies focused mainly on the impact of water bodies of large areas, and there is no analysis of the efficacy and scale effect of how small and medium-sized water bodies reduce the UHI effects. Hence, these studies could not provide theoretical support for the scientific planning and design of urban water bodies. This study aims to confirm, within different scale ranges, the efficacy of a water body in reducing the summertime UHI effects. We propose a scale sensitivity method to investigate the temporal and spatial relationship between urban water bodies and UHI. Based on the scale theory and geostatistical analysis method in landscape ecology, this study used the platforms of 3S, MATLAB, and SPSS to analyze the distance-decay law of water bodies in reducing summertime UHI effects, as well as the scale response at different water surface ratios. The results show that the influence of water surfaces on UHIs gradually decreases with increasing distance, and the temperature rises by 0.78 °C for every 100 m away from the water body. During daytime, there is a scaled sensitivity of how much water surfaces reduce the summertime UHI effects. The most sensitive radius from the water was found at the core water surface ratio of 200 m. A reduction of UHI intensity by 2.3 °C was observed for every 10% increase of the average core water surface ratio. This study provides a theoretical reference to the control of heat islands for the planning and design of urban water bodies.

The purpose of this paper is to discuss and use living stories to provide examples and some basic principles of cooperation as the alternative way of organising island community.

This study draws upon autoethnography and storytelling to show co-operative practices. Storytelling is supported by deconstruction of living stories.

Island communities create and maintain resistance through a culture of cooperation. Living stories (I-V) illustrate different instances of cooperative practices, for example, friends in need, gathering, search and moba, and where sympathy, gift, and humanity and care are essential elements.

It would be interesting to explore whether island communities elsewhere exhibit similar patterns.

Deconstructed stories helped in reconstructing the bigger picture of how the people on the island offer collective resistance by developing different ways of cooperation.

Living stories (I-V) based on reciprocity of taking turns and giving back to the community, is a strategy for survival and of collective resistance within the rural island communities.

Appreciation of the true value of collective resistance based on gift and reciprocity rather than financialisation and economisation aids to better understanding of the needs of traditional societies of island archipelagos, on the part of policy makers and other stakeholders who are involved in the process of planning for island development.

The worldwide environmental crisis has also influenced the field of literary studies. Posthumanism and ecocriticism is a new way of reading in which the anthropocentric approach and the binary oppositions such as human/non-human, wild/tame and natural/cultural are overcome. Posthumanism pays attention to all sorts of non-human life, animals, for sure, but aliens and robots are included too, while ecocriticism is concerned with the role and function of nature in literary texts. The chapter offers an ecocritical approach of Robinson Crusoe (Defoe) and Friday (Tournier). Rereading these novels we see that nature, or the elements, make up an ‘actant’ equal to the human characters and a special interest is created in the mutual conflicts which arise between nature and the human characters.

Robinson Crusoe (Defoe, 1719) is considered by many as an appropriate book to allow pupils to escape from or be shielded from the negative influence of civilization. Like Robinson on his island pupils should learn from experience. Defoe’s work was so popular it inspired a whole series of imitations called ‘Robinsonnades’ and many of them were edited specifically for children. But is Robinson Crusoe a valuable book from an ecological point of view? How does Robinson relate to nature? Does the novel focus on nature or rather on the human hero seeking to control and tame the environment?

In 1967, the French author Michel Tournier reworked the Crusoe myth in Vendredi ou les limbes du Pacifique (Friday or the Pacific Rim), followed by a parallel text for children Vendredi ou la vie sauvage (Friday or the Wild Life, 1971). In both novels Robinson’s black servant, Friday, initiates his colonial master into alternative ways of living, dismantling civilization and restoring nature. That same deconstruction of the idea of Western superiority fits well with the postcolonial philosophy that attacks the logic of domination and its hierarchical dichotomy: white above coloured.

The purpose of this research is to investigate how lessons learned from a case study of a construction project undertaken in the Pacific Islands relates to the interaction between social capital and knowledge transfer. The paper is reflective in nature focusing upon the experiences of one of the authors, being a Pacific Islander and trying to make sense of the role of social capital and the way that it impacts upon knowledge transfer.

Three theoretical frameworks are drawn upon in a pilot test of tools used to better understand and measure knowledge transfer including barriers to knowledge transfer to help explain the difficulty of knowledge transfer in a given context and the development of social capital for a foreign aid project. These tools allowed us to visualise project stakeholder outcomes for knowledge transfer and building social capital that were articulated by the aid recipient as being highly important. This was a pilot study and results reported upon in this paper were fed back to stakeholder representatives concerned for their comment and validation. Project documentation data, unstructured ad hoc interviews, together with personal reflection‐in‐practice, were gathered and used for the study.

The approach was found to be very useful in helping stakeholders better visualise and measure this project outcome, whereas experience from previous similar projects indicated that it was very difficult for stakeholders to find a tangible way of measuring this important element of success or failure.

Many projects of the type exemplified by the case studies are funded by aid agencies. This paper makes a contribution by presenting an evaluation tool for intangible project outcomes. The findings may influence the design of project success measures.

The purpose of this paper is to present the way in which the mainland of the German Wadden Sea area transitioned from traditional sectors into an almost entirely tourism destination, and which factors contributed to and/or necessitated such a development.

The overall approach in this paper has adopted a focus on an extensive case study of the German mainland of the Wadden Sea area. Scientific articles have been used to, first, structuring the theoretical framework and then to gain a general understanding on what a transition exactly entails. As a result, the theoretical framework has been written in an examination of existing literature on transitions and functioned as the theoretical support and foundation for the case study analysis. The analysis has been shaped by means of a number of scientific articles, branch reports, books and websites that, in most instances, specifically focused on the chosen case. Since the area of study is located in Germany, specific literature on this area was mostly limited to the German language, a language of which the author has a basic, yet not thorough, understanding. However, the overall scope of the developments in the case in regard to the transition from agricultural and fishing communities to communities in which tourism plays a substantial role has been understandable.

One of the most important sectors that economically benefit the Wadden Sea region, especially on the Dutch and German Wadden islands, is tourism. While tourism development on the Dutch mainland is minimal, the sector considerably developed in the past few decades on the German mainland, generally as a result of declining yields through multifarious unfavorable developments in traditional sectors such as agriculture and fishing, amongst others. Throughout previous centuries, Norden-Norddeich possessed some small-scale tourism facilities; however, negative developments in those traditional sectors required the municipality to prevent an impasse situation, resulting in altering business models and upscaling tourism facilities. Initiatives in different layers (micro, meso and macro) were initiated and gradually intensified in order to develop Norden-Norddeich as a counter destination for the expensive German islands. Following the phases of transition, Norden-Norddeich gradually developed and can now be regarded as a stable and dynamic holiday destination as well as a system that nowadays almost completely adheres to tourism. It took Norden-Norddeich ten years to transition toward tourism. Presently, Norden-Norddeich is the most visited mainland destination at the German Wadden Sea coast. In contrast, small-scale activities are set up in the mainland part of the Wadden Sea area in the Netherlands, but miss out on effective collaboration between different stakeholders that are involved in both planning and management (such as policy makers) and executive roles (such as the people who organize activities and/or facilities). Furthermore, the area is managed in such a way that does not contribute yet to upscaling economic development, mostly as a result of regulatory issues that hinder such developments. However, increasing efforts by several stakeholders are being taken that should ultimately lead to a sustainable socio-economic development of the Dutch mainland part of the Wadden Sea area.

Analyzing the stages of transition on the German mainland of the Wadden area might function as an example for stakeholders in villages or cities located on the mainland of the Dutch Wadden to become aware of how processes of tourism transitions occur, what factors are needed to start off such a transition and what effects a transition might have on the revitalization of a certain area. Moreover, the case of Norden-Norddeich could stand out as an example for Dutch stakeholders in the Wadden region to perceive in what way a locked-in situation could be prevented or solved by shifting from one system to another by taking on a wide range of initiatives that might be led and stimulated by different actors.