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1 – 10 of over 5000Erdener Kaynak and Orsay Kucukemiroglu
The purpose of this empirical study is to find out the similarities and differences between first and multiple time Hong Kong holiday makers in their selection of foreign holiday…
Abstract
The purpose of this empirical study is to find out the similarities and differences between first and multiple time Hong Kong holiday makers in their selection of foreign holiday destinations and the type of activities they are engaged in while spending their vacations away from home. Study results indicate that there are demographic, socio‐economic and behavioral differences between first and multiple time Hong Kong overseas visitors. These pronounced differences between the two segments can be used in the development of appropriate marketing strategies to attract higher numbers of tourists to the same destination.
The purpose of this paper is to learn more about the determinants that influence the tourists’ choice of mode of transport at the destination, and it is intended to contribute to…
Abstract
Purpose
The purpose of this paper is to learn more about the determinants that influence the tourists’ choice of mode of transport at the destination, and it is intended to contribute to the sustainable mobility of tourists. In line with this approach, the main emphasis is placed on public transport (PT) within the destination.
Design/methodology/approach
In addition to illustrating frequency, users and non-users of public transport were analysed. Differences in the selected influencing factors on the choice of the modes of transport are determined using the chi-square test for nominal variables, and statistical significance was determined using Kruskal–Wallis H-test for the ordinal variables.
Findings
The analysis illustrates that the most important socio-demographic determinants in public transport use are: age, household size, net household income, car availability and current professional activity. In terms of travel-orientated variables, the arrival transport means, as well as the travel duration, travel expenses and travel organisation stand out.
Research limitations/implications
Although the Reiseanalyse (RA) has been established in German tourism research for many years, the present study is not without limitations. First, the questionnaire of the RA is made up of standard questions that are (nearly) identical year after year and topic-specific questions from one or more customers. The questions used in the present analysis were, therefore, not developed specifically for this contribution. Second, the authors cannot evaluate the existing data in more detail because the data structure does not provide this. Only two variables can be related at a time. Due to financial limitations, the authors could not use the raw data. For this reason, it is not possible to perform mediator analyses or multiple predictions to check relationships between independent variables (such as income, number of cars, profession or age). In this context, it should be noted that the observed differences to the other studies cited can also be because of different methodological approaches of the individual studies. While most of the studies used for comparison include tourists from one overnight stay, this paper focuses on main holiday trips with a duration of five days and more. There are also differences in the survey itself. Most of the face-to-face surveys were conducted on site. The RA, on the other hand, takes place at home with respondents with a time delay after the holiday trip. In this context, it is particularly important to note that these results are representative for the whole of the Federal Republic of Germany, i.e. the domestic holidays of the German-speaking population living in Germany, and that they are not representative for any single city or a similar spatial unit.
Originality/value
Tourism-related mobility negatively effects all (German) destinations. Greater focus on sustainable mobility of tourists, specifically sustainable transportation, is playing an increasingly important role in science and practice. To ensure a successful reorientation, it is crucial to know which factors influence the choice of modes of transport for local tourists. Therefore, this paper analyses selected determinants influencing the choice of modes of transport for tourists. This research is based upon representative data for holiday mobility at destinations during Germans’ domestic holidays. The objective was to learn more about the determinants that influence the tourists’ choice of mode of transport at the destination, and it is intended to contribute to the sustainable mobility of tourists. In line with this approach, the main emphasis is placed on public transport (PT) within the destination.
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Peter Björk and Hannele Kauppinen-Räisänen
To provide insights into holiday well-being, the purpose of this paper is to examine two inevitable traveller activities related to destinations’ gastronomy: pre-trip food…
Abstract
Purpose
To provide insights into holiday well-being, the purpose of this paper is to examine two inevitable traveller activities related to destinations’ gastronomy: pre-trip food information sourcing and the daily meals consumed.
Design/methodology/approach
A survey was carried out among 243 Finnish travellers. The findings are based on univariate analysis (t-test, ANOVA and regression analysis).
Findings
Pre-trip behaviour to ensure holiday well-being is based on travellers’ interests in food, an emotional desire for a sense of safety and a functional desire for convenience, while they collect information from the internet and guidebooks about recommended food places and local food as well as food safety and price level. Travellers’ place the highest importance on dinner for their holiday well-being, especially foodies – those travellers with a keen interest in food. Breakfast is the second most important meal contributing to holiday well-being.
Practical implications
These findings inform destination marketing organisations about what food dimensions they should emphasise in destination gastronomy-related marketing communication for tour operators and hotel and local restaurants about the essence of dinner and breakfast for holiday well-being.
Originality/value
The study provides insights into the role of destinations’ gastronomy in holiday well-being, which deserves to be studied in the current era of experiences and food interest.
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Jac Zom and Winny van Hal
Ever since the rise of tourism, the holiday behavior of the Dutch has been subjected to certain changes inherent to various general societal developments. The assumption is…
Abstract
Ever since the rise of tourism, the holiday behavior of the Dutch has been subjected to certain changes inherent to various general societal developments. The assumption is warranted that this has also caused certain changes in the holiday decision‐making process. 1984 was the most recent year a national study into the holiday selection process was conducted. It was considered advisable after more than ten years to repeat such a study in order to review whether and to which extent the holiday selection process had actually changed.
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J. Enrique Bigné, Isabel Sánchez and Luisa Andreu
The main purpose of the present paper is to identify the differences in the antecedents of holiday destinations revisit intentions in the short and long run. Specifically, this…
Abstract
Purpose
The main purpose of the present paper is to identify the differences in the antecedents of holiday destinations revisit intentions in the short and long run. Specifically, this work analyzes the influence of specific variety seeking, perceived value, destination image, satisfaction, switching costs and past switching behavior.
Design/methodology/approach
This is a quantitative study and the authors collected data personal interviews at households using the random route sampling technique. The sample comprises 400 tourists who have been on holiday at least once in the last two years, excluding lodging in relatives' and friends' houses or their own secondary residence. The data is analyzed through structural equation modeling.
Findings
The results show that there are relevant differences in the antecedents of holiday destination revisit intentions in the short and long term. The main determinants of the intention to return to the destination for the next holiday are past switching behavior, switching costs and specific variety seeking, whereas the assessment of the destination (image and satisfaction) does not have a significant effect. However, in the long term, satisfaction becomes the most relevant antecedent of intentions to return, specific variety seeking maintains its influence, and past switching behavior and switching costs become irrelevant.
Practical implications
The findings have relevant implications for destination managers in helping them to understand the temporal pattern of tourist revisit intentions and the main antecedents.
Originality/value
The main contribution of this paper is twofold. Firstly, researchers have rarely considered the temporal dimension when analyzing the antecedents of revisit intention, despite the usefulness of this approach to improve the understanding of tourists' return intentions. Secondly, the research is focused on specific variety seeking – that is, the propensity to seek variety in a concrete product category; rather than general variety seeking that is the usual approach.
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Rami K. Isaac and Annika Van den Bedem
This study aims to examine the impact of terrorism on risk perception and travel behaviour of the Dutch market towards Sri Lanka.
Abstract
Purpose
This study aims to examine the impact of terrorism on risk perception and travel behaviour of the Dutch market towards Sri Lanka.
Design/methodology/approach
The research process involved an online self-administered method created with one of the leading research and web-based survey tools called Qualtrics. The questionnaire was filled in by 328 respondents.
Findings
Findings indicate that Sri Lankan is perceived to be a relatively safe destination. However, the likeliness of visiting the country is unlikely. The respondents with past travel experience (PTE) perceive Sri Lanka to be safer than those without PTE and are more likely to revisit. Male respondents have a higher safety perception of Sri Lanka than women. Most of the respondents see Sri Lanka as an attractive destination and would consider travelling there with children.
Research limitations/implications
The majority of the respondents are female and aged between 18 to 29 years old. The majority of the respondents’ children were already 19 or older and not accompanying their parents on holiday. This study has managerial implications for Sri Lanka’s tourism board that could work on developing a marketing strategy that focusses on promoting Sri Lanka as a safe destination in combination with all the other unique selling points.
Originality/value
To the best of author’s knowledge, no analysis has been so far published with a focus on the impact of terrorism on risk perception and attitudes of the Dutch tourist towards Sri Lanka. The aim of this paper is to close the existing gap in the literature and to provide valuable knowledge on the influence of terrorism on risk perception and attitudes of the Dutch tourists’ travel behaviour towards Sri Lanka as a destination.
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J. Alberto Castañeda, Dolores M. Frías and Miguel A. Rodríguez
The aim of the present study is to provide an insight into the effect that the satisfaction with the information obtained through the Internet may have on the satisfaction with…
Abstract
Purpose
The aim of the present study is to provide an insight into the effect that the satisfaction with the information obtained through the Internet may have on the satisfaction with the selected destination. In particular, assuming that the Internet functions as an effective source of information for the tourist, one would expect the above relationship to be positive and significant.
Design/methodology/approach
In order to test the proposed hypotheses, a structured questionnaire was administered to tourists of different nationalities. The total number of valid cases was 279. The field work was done between June 2004 and June 2005.
Findings
The results seem to show that the greater the tourist's satisfaction with the Internet, the fuller is his or her enjoyment of the holiday. This relationship, however, is moderated by two variables – the tourist's previous experience of the destination and the tourist's experience of the Internet. These conclusions may well prove crucial for the future use of the Internet in the promotion of tourism destinations.
Practical implications
The results of the study lend support to the importance of the Internet as an information source in the promotion of tourism destinations, which contributes in particular to attracting new visitors. However, its development will depend heavily on improvements in the ease of use of the information highway and will progress with the passage of time and the concomitant increase in the Internet experience of its users.
Originality/value
The study focuses on empirically testing the advantages that, from a merely conceptual perspective, are becoming evident in the use of the Internet in the tourist sector.
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Rami K. Isaac and Jessica Keijzer
This study aims to analyse what drives and limits the Dutch population during COVID-19 in their intention to travel for leisure once travel restrictions have been lifted, to gain…
Abstract
Purpose
This study aims to analyse what drives and limits the Dutch population during COVID-19 in their intention to travel for leisure once travel restrictions have been lifted, to gain an insight in the psychological travel barriers following a period of crisis.
Design/methodology/approach
The research process involved an online self-administrated method created with one of the leading research and web-based survey tools called Qualtrics. The questionnaire was filled by 402 respondents.
Findings
The findings indicate that the impact of COVID-19 on cutting down travel plans, certain personal values and structural constraints have a positive relationship with the leisure travel intention to various destinations. Moreover, risk perceptions and intrapersonal constraints have a positive relationship with domestic leisure travel intentions. However, these factors have a negative connection with the leisure travel intention to some international destinations. Further, decreased perceptions of risks have a negative relationship with the domestic leisure travel intentions.
Research limitations/implications
Using questionnaires in the form of online, self-administrated surveys made it impossible to get an insight in and have control over who responded to the questionnaire. Gaining an insight into the factors impacting the leisure travel intentions following a period of crisis will make it possible for the tourism industry to respond adequately to future crises and will make it easier for destination marketers and managers to attract new tourists during the recovery process.
Originality/value
To the best of the author’s knowledge, no analysis has been so far published with a focus on the impact of COVID-19 on the Dutch population and their intention to travel. It is crucial for gaining an insight into leisure travel intention and the factors impacting this intention following a period of crisis since travel intention is an under-researched topic of academic tourism literature. This study closes the existing gap in literature.
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Demet Ceylan, Beykan Cizel and Hatice Karakas
The paper aims to analyze cognitive attributes affecting the overall destination image perception of British, German and Russian tourists toward Antalya, a well-positioned mass…
Abstract
Purpose
The paper aims to analyze cognitive attributes affecting the overall destination image perception of British, German and Russian tourists toward Antalya, a well-positioned mass tourism destination in the East Mediterranean region dominated by an all-inclusive (AI) system.
Design/methodology/approach
The paper is an empirical study using a structured questionnaire conducted in the summer of 2018 with 274 British, 179 German and 231 Russian tourists departing to their respective source markets from Antalya International Airport. The mean values are used as performance and correlation coefficients of the relationship between each cognitive image dimension and overall image evaluation is used to express importance.
Findings
The paper provides empirical insights that these three nationalities prefer Antalya as an AI holiday destination for different reasons and that each nationality demands attention to different factors of the destination for improvement or preservation.
Research limitations/implications
This study provides specific recommendations for AI destinations such as Antalya for the German, British and Russian source markets. When other source markets or types of destinations are considered, the findings of this study should be re-considered. Utilization of the original and modernized importance performance analysis (IPA) plot interpretations in this research reveals a deeper understanding of current findings and provides a new perspective for further research and guidance for destination managers and marketers.
Practical implications
Utilization of both original and modernized IPA plot interpretation in this research not only reveals a deeper understanding of current findings but also provides a new perspective for future studies and guidance for destination managers and marketers.
Originality/value
Unlike the majority of destination image research, this study of destination image based on individual nationalities enables tailor-made destination image development according to diversified importance and performance of destination attributes affecting the overall destination image for each nationality.
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Suresh Malodia and Harish Singla
This paper aims to measure the satisfaction of religious tourists travelling to various destinations in the Himalayas to identify the expectation-experience gaps and understand…
Abstract
Purpose
This paper aims to measure the satisfaction of religious tourists travelling to various destinations in the Himalayas to identify the expectation-experience gaps and understand the shift in motives of travel.
Design/methodology/approach
The satisfaction of religious tourists is examined using holiday satisfaction (HOLSAT) model developed by Tribe and Snaith (1998). The study analyzes the expectation-experience gap using mean scores on 47 destination specific attributes for a sample of 500 respondents.
Findings
The study finds a significant gap between the expectations and experience of religious tourists traveling to sacred destinations in the Himalayas. The study also finds that motives of religious tourists have shifted from purely religious to secular touristic motives.
Practical implications
The results of the study reinforce the value of HOLSAT model as a potential tool to measure and enhance the satisfaction of religious tourists, indicating the attributes that can contribute positively toward tourist satisfaction.
Originality/value
Measuring the expectations and experience for the same set of respondents is a unique contribution of this study. The study attempts to overcome limitations of the HOLSAT model as discussed by Tribe and Snaith.
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