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Article
Publication date: 21 August 2007

J. Alberto Castañeda, Dolores M. Frías and Miguel A. Rodríguez

The aim of the present study is to provide an insight into the effect that the satisfaction with the information obtained through the Internet may have on the satisfaction with…

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Abstract

Purpose

The aim of the present study is to provide an insight into the effect that the satisfaction with the information obtained through the Internet may have on the satisfaction with the selected destination. In particular, assuming that the Internet functions as an effective source of information for the tourist, one would expect the above relationship to be positive and significant.

Design/methodology/approach

In order to test the proposed hypotheses, a structured questionnaire was administered to tourists of different nationalities. The total number of valid cases was 279. The field work was done between June 2004 and June 2005.

Findings

The results seem to show that the greater the tourist's satisfaction with the Internet, the fuller is his or her enjoyment of the holiday. This relationship, however, is moderated by two variables – the tourist's previous experience of the destination and the tourist's experience of the Internet. These conclusions may well prove crucial for the future use of the Internet in the promotion of tourism destinations.

Practical implications

The results of the study lend support to the importance of the Internet as an information source in the promotion of tourism destinations, which contributes in particular to attracting new visitors. However, its development will depend heavily on improvements in the ease of use of the information highway and will progress with the passage of time and the concomitant increase in the Internet experience of its users.

Originality/value

The study focuses on empirically testing the advantages that, from a merely conceptual perspective, are becoming evident in the use of the Internet in the tourist sector.

Details

Internet Research, vol. 17 no. 4
Type: Research Article
ISSN: 1066-2243

Keywords

Article
Publication date: 5 June 2017

Suresh Malodia and Harish Singla

This paper aims to measure the satisfaction of religious tourists travelling to various destinations in the Himalayas to identify the expectation-experience gaps and understand…

Abstract

Purpose

This paper aims to measure the satisfaction of religious tourists travelling to various destinations in the Himalayas to identify the expectation-experience gaps and understand the shift in motives of travel.

Design/methodology/approach

The satisfaction of religious tourists is examined using holiday satisfaction (HOLSAT) model developed by Tribe and Snaith (1998). The study analyzes the expectation-experience gap using mean scores on 47 destination specific attributes for a sample of 500 respondents.

Findings

The study finds a significant gap between the expectations and experience of religious tourists traveling to sacred destinations in the Himalayas. The study also finds that motives of religious tourists have shifted from purely religious to secular touristic motives.

Practical implications

The results of the study reinforce the value of HOLSAT model as a potential tool to measure and enhance the satisfaction of religious tourists, indicating the attributes that can contribute positively toward tourist satisfaction.

Originality/value

Measuring the expectations and experience for the same set of respondents is a unique contribution of this study. The study attempts to overcome limitations of the HOLSAT model as discussed by Tribe and Snaith.

Details

International Journal of Culture, Tourism and Hospitality Research, vol. 11 no. 2
Type: Research Article
ISSN: 1750-6182

Keywords

Article
Publication date: 10 October 2008

Antónia Correia and Adriano Pimpão

This paper aims to study the decision‐making processes of Portuguese tourists traveling to South America and Africa destinations by developing a conceptual framework that focuses…

3985

Abstract

Purpose

This paper aims to study the decision‐making processes of Portuguese tourists traveling to South America and Africa destinations by developing a conceptual framework that focuses on information sources, motivations, perceptions, satisfactions, and behavioral intentions.

Design/methodology/approach

The study applies a structural model that looks to explain the factors behind decision making and the relationships present. The relationships are observed in detail through the application of a categorical principal component analysis.

Findings

The results of the empirical study show that behavioral intentions precede emotional and cognitive satisfaction, which in turn, are explained through perceptions and motivations. Tourists perceive tourism destinations as places of leisure although little information is available on existing facilities and core attractions.

Research limitations/implications

The study has the restriction of being limited to the Portuguese tourists. However, these findings open paths for further investigation, namely extending to other destinations and to tourists with different motivations.

Originality/value

This study contributes to the overall understanding of the decision‐making processes of tourists. Specifically, the decision processes is assess by considering two stages: the pre‐purchase stage and the post‐purchase stage. These two phases were analyzed in order to understand how people decide to travel to a certain destination.

Details

International Journal of Culture, Tourism and Hospitality Research, vol. 2 no. 4
Type: Research Article
ISSN: 1750-6182

Keywords

Article
Publication date: 28 October 2007

John W. Mogab and Michael J. Pisani

Texas, like more than a dozen other states, offers an annual sales tax holiday. At the state legislative level, the Texas sales tax holiday is intended to provide tax relief to…

Abstract

Texas, like more than a dozen other states, offers an annual sales tax holiday. At the state legislative level, the Texas sales tax holiday is intended to provide tax relief to working families timed to coincide with back‐to‐school purchases and to give a boost to brick‐and‐mortar retailers. Focusing on the consumer, this paper presents the results of a 2004 mall‐intercept survey of 710 shoppers concerning the Texas State tax holiday and finds: 1) the holiday is not only incredibly popular, but also very important to the decision to shop; 2) the tax holiday is most important to consumers with household incomes between $10,000 and $40,000 and purchase intentions between $100 and $750; and 3) the customers most motivated by the sales tax holiday to shop assign less importance to product price and more importance to mall location in their shopping decision.

Details

American Journal of Business, vol. 22 no. 2
Type: Research Article
ISSN: 1935-5181

Keywords

Article
Publication date: 5 October 2015

John Gountas and Sandra Gountas

This paper aims to explore tourism consumer’s perceptions of cultural, emotional and behavioural differences. The subjective personal introspection (SPI) approach is used to…

Abstract

Purpose

This paper aims to explore tourism consumer’s perceptions of cultural, emotional and behavioural differences. The subjective personal introspection (SPI) approach is used to investigate specific cultural differences which impact tourism satisfaction. It aims to identify the key attributes of cultural tourism satisfaction by comparing three European cities. The cultural attributes are synthesised into a confirmatory personal introspection (CPI), and a provisional research model is proposed.

Design/methodology/approach

The research data of the cultural experiences are based on SPI data of “native-visitors” to London and ordinary visitors to Venice and Barcelona. The duration and the travel arrangements are the same for all three cultural experiences. The CPI uses thought experiments to formulate new research propositions.

Findings

The SPI results show that the tourism gaze focus can be the cognitive-affective experiences of cultural holidays. Tourism consumer satisfaction is dependent on the quality of natural and man-made attractions and the social-emotional interactions between the hosts and guests in a destination. The three cities in our research, London, Venice and Barcelona, have different micro-cultures and levels of social-emotional interactions vary considerably between them. Overall tourism satisfaction is hypothesised to be influenced by the degree of social interaction and micro-cultural differences.

Practical implications

The findings support the usefulness of SPI in tourism consumer research. SPI research findings produce in-depth understandings of the cultural tourism product attributes which cannot be captured in any other way. The personal insights are valuable to marketing professionals because they provide first-hand feedback of consumer’s perceptions over a longer period than a focus group session. The confirmatory introspections are valuable hypotheses to be tested empirically with specific tourism segments to identify product strengths and weaknesses as well as opportunities and threats.

Originality/value

The use of SPI and CPI produces original hypotheses of the cultural tourism attributes which influence tourism satisfaction. The paper demonstrates that the tourism gaze can be expanded to investigate the cognitive-affective observations which have a direct effect on tourism satisfaction and decision-making.

Details

International Journal of Culture, Tourism and Hospitality Research, vol. 9 no. 4
Type: Research Article
ISSN: 1750-6182

Keywords

Article
Publication date: 3 October 2016

Maria Johann and Panchapakesan Padma

The purpose of this paper is to determine and benchmark the senior tourists’ preferences by considering the importance attached by them and their perception with respect to…

1388

Abstract

Purpose

The purpose of this paper is to determine and benchmark the senior tourists’ preferences by considering the importance attached by them and their perception with respect to internal tourism attributes (i.e. package tour characteristics) and external tourism attributes (i.e. destination features).

Design/methodology/approach

The present study makes use of importance-performance analysis and employs paired sample t-test for this purpose.

Findings

The senior tourists evaluated the package tour attributes to be more important and better than destination characteristics. They also perceived that the service providers have to pay immediate attention to improve the quality of restaurants and meals and hotels.

Research limitations/implications

Data are collected only from inbound senior tourists in Poland. In future, research may be conducted with a more representative sample.

Practical implications

The senior tourists want to explore the local cuisine and then have food choices from their culture as well. “Tour escort” is one of the most essential characteristic of a package tour and it could serve as a factor of differentiation. Hence, the tourist service providers have to pay attention to these factors.

Originality/value

The paper takes into account the internal tour attributes and destination attributes to evaluate senior tourists’ holiday experience.

Details

Benchmarking: An International Journal, vol. 23 no. 7
Type: Research Article
ISSN: 1463-5771

Keywords

Book part
Publication date: 12 July 2006

Hui Tak-Kee and David Wan

It is generally accepted that repeat visitation represents an attractive, cost-effective market segment for most destinations. Given such importance, an analytical model is…

Abstract

It is generally accepted that repeat visitation represents an attractive, cost-effective market segment for most destinations. Given such importance, an analytical model is proposed and tested. Our model prescribes a direct, causal relationship between pull motivations, travel satisfaction, intention of repeat visit, and repeat-visit behavior. Two hundred and two survey questionnaires are collected using a systematic sampling technique. Factor Analysis is employed to reduce 14 motivational attributes to five factors. The results of the logistic regression analysis reveal that the factor ‘local food and beverages’ and tourists’ overall satisfaction level are insignificant predictors of repeat visitation. However, the rest of the variables such as climate, attractions, and facilities are significant. Implications of the results for both researchers and practitioners are discussed.

Details

Advances in Hospitality and Leisure
Type: Book
ISBN: 978-1-84950-396-9

Article
Publication date: 21 June 2018

Riccardo Curtale

The purpose of this study is to implement an innovative approach to analyze children’s impact on family decisions. Furthermore, a new strategy to collect children’s preferences is…

Abstract

Purpose

The purpose of this study is to implement an innovative approach to analyze children’s impact on family decisions. Furthermore, a new strategy to collect children’s preferences is shown to reduce the lack of children’s voices in the tourism literature.

Design/methodology/approach

A stated preference (SP) experiment with a two-step procedure is applied: in the first step, children’s preferences are collected through pictures and a rating scale based on emoticons; in the second step, the SP is submitted to their parents to understand how children influence decisions. Parents faced six choice tasks, each of them showing three different activities that they could evaluate on the basis of three attributes: the cost of the activity, the distance from the place of interview and children’s degree of satisfaction in participating in the activity.

Findings

The majority of children interviewed show a high preference for swimming pool/lido, and their preference is highly taken into account by parents. Parents prefer closer and cheaper activities, but children’s preferences play a fundamental role in the final choice. In addition, parents are willing to pay an extra 100 CHF, for the whole family, to choose an activity that fulfills children’s preferences, rather than an activity that children do not like.

Originality/value

The originality contribution of this paper consists of using an innovative procedure to collect children’s preferences and combine them in an SP experiment submitted to their parents. Children’s influence on decisions is also measured by parent’s willingness to pay to satisfy their preferences.

Details

Young Consumers, vol. 19 no. 2
Type: Research Article
ISSN: 1747-3616

Keywords

Article
Publication date: 8 April 2014

Ibrahim Taylan Dortyol, Inci Varinli and Olgun Kitapci

The aim of this paper is to identify tourists' perceptions of services provided by hotels in Antalya/Turkey and to explore hotel service quality dimensions. Specifically, the…

12613

Abstract

Purpose

The aim of this paper is to identify tourists' perceptions of services provided by hotels in Antalya/Turkey and to explore hotel service quality dimensions. Specifically, the objectives are as follows: to identify the dimensions of hotel service quality, and to determine the relative impact of those dimensions on customer satisfaction levels, on customer value and on customers' intentions to recommend or revisit a hotel.

Design/methodology/approach

The present study uses the framework which originally appeared in Juwaheer's study investigating international tourists' perceptions of hotels in Mauritius. In this framework ten hotel service quality dimensions were defined by factor analysis and then the most important dimensions for each component were determined using stepwise regression analysis.

Findings

Of the ten hotel service quality dimensions, “tangibles” and “food quality and reliability” influence the customer satisfaction level the most. Customer value is explained by five dimensions which generate 37.8 percent of the variance. “Hotel employees and problem solving”, “transportation”, “food quality and reliability”, “climate and hygiene”, “level of price”, “tangibles”, “interaction with Turkish culture” and “friendly, courteous and helpful employees” are the main dimensions which affect whether a guest will recommend a hotel. “Tangibles”, “interaction with Turkish culture”, and “level of price” are seen as the most influential dimensions in terms of customers' intentions to revisit a hotel.

Research limitations/implications

The basic limitation of the study is the unexplained variance, which is the result of the regression analysis. Therefore, future research should aim to determine the factors explaining that variance.

Practical implications

In light of these findings, hotel managers in Antalya can better understand their guests' priorities and consequently, they can arrange their service encounter process accordingly to fulfill these priorities.

Originality/value

This study presents potentially valuable information for hotel managers in Antalya with regards to understanding customer value and satisfaction, which are the key elements in terms of guests revisiting a hotel and recommending it to others. As providing an opportunity for a comparative study of service quality searches, this study contributes to the field.

Details

International Journal of Contemporary Hospitality Management, vol. 26 no. 3
Type: Research Article
ISSN: 0959-6119

Keywords

Article
Publication date: 1 March 2005

Essam E. Ibrahim and Jacqueline Gill

The objectives of this research study were to measure the perception and satisfactions of consumers of the tourism product of Barbados, and to identify potential niche markets…

19669

Abstract

Purpose

The objectives of this research study were to measure the perception and satisfactions of consumers of the tourism product of Barbados, and to identify potential niche markets that could be used in the development of the destination's positioning strategy.

Design/methodology/approach

Self‐completion questionnaires were distributed to tourists visiting the island at the peak of the 2003 tourism season. The scales used were adapted from two authoritative sources. Data from 400 completed questionnaires were analysed quantitatively by a variety of statistical techniques, including factor analysis and multiple regression. Answers to open‐ended questions were also used where necessary to explain top‐of‐mind attitudes to the tourism products consumed.

Findings

Four possible niche markets are identified that can inform the development of the destination's repositioning strategy: recreational, sports, culture and eco‐tourism.

Research limitations/implications

The time frame of the study was two winter months in one year, and only actual visitors completed the questionnaire. The study did not assess their evaluation of the quality of the services provided and consumed.

Practical implications/originality/value

The overall conclusions and discussion of the findings should provide a case‐based framework for the practical planning and implementation of positioning strategies in the tourism context.

Details

Marketing Intelligence & Planning, vol. 23 no. 2
Type: Research Article
ISSN: 0263-4503

Keywords

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