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Article
Publication date: 20 February 2024

Safaa Alwedyan

Given the rapid increase in energy consumption in the residential sector in Jordan recently, the question of how to promote energy-saving behavior in Jordanian households is an…

Abstract

Purpose

Given the rapid increase in energy consumption in the residential sector in Jordan recently, the question of how to promote energy-saving behavior in Jordanian households is an emerging topic that is receiving increasing attention from scholars and academics. Generally, there is an unresolved paradox in the literature concerning electricity-saving behaviors. On one hand, numerous studies highlight energy-saving behaviors. On the other hand, recent research indicates the presence of significant untapped potential in electricity-saving behaviors. Therefore, it is useful to revisit the construct of these behaviors qualitatively to expand understanding. The study aimed to provide a better understanding of electricity energy-saving behaviors in terms of its motivations, barriers and support mechanisms from household heads' or household members' perspectives

Design/methodology/approach

Qualitative study in a sample of households in north Jordan was conducted in the Irbid province using grounded theory methodology. The analysis of qualitative data involved coding, followed by the integration of codes into more comprehensive categories and themes and interpreting the findings.

Findings

The results identify the motivations for households to save energy, the main barriers to indulging in electricity energy-saving behaviors, and the main support mechanisms and perceived support of electricity energy-saving behaviors

Practical implications

The findings bear significant implications for targeted interventions in the study area, improving motivations and addressing local barriers and can inform future policy issues by tailoring initiatives to the specific context.

Originality/value

This study is distinguished by being the first study that specializes in electricity energy-saving behavior of households in Jordan, using new methodology and techniques (qualitative survey).

Details

Management of Environmental Quality: An International Journal, vol. 35 no. 5
Type: Research Article
ISSN: 1477-7835

Keywords

Article
Publication date: 21 June 2024

Razib Chandra Chanda, Ali Vafaei-Zadeh, Haniruzila Hanifah and T. Ramayah

This research aims to explore the factors influencing the adoption intention of eco-friendly smart home appliances among residents in densely populated urban areas of a developing…

Abstract

Purpose

This research aims to explore the factors influencing the adoption intention of eco-friendly smart home appliances among residents in densely populated urban areas of a developing country.

Design/methodology/approach

A quantitative research approach was employed to gather data from 348 respondents through purposive sampling. A comparative analysis strategy was then utilized to investigate the adoption of eco-friendly smart home appliances, combining both linear (PLS-SEM) and non-linear (fsQCA) approaches.

Findings

The results obtained from PLS-SEM highlight that performance expectancy, facilitating conditions, hedonic motivation, price value, and environmental knowledge significantly influence the adoption intention of eco-friendly smart home appliances. However, the findings suggest that effort expectancy, social influence, and habit are not significantly associated with customers' intention to adopt eco-friendly smart home appliances. On the other hand, the fsQCA results identified eight configurations of antecedents, offering valuable insights into interpreting the complex combined causal relationships among these factors that can generate (each combination) the adoption intention of eco-friendly smart home appliances among densely populated city dwellers.

Research limitations/implications

This study offers crucial marketing insights for various stakeholders, including homeowners, technology developers and manufacturers, smart home service providers, real estate developers, and government entities. The findings provide guidance on how these stakeholders can effectively encourage customers to adopt eco-friendly smart home appliances, aligning with future environmental sustainability demands. The research implications underscore the significance of exploring the antecedents that influence customers' adoption intention of eco-friendly technologies, contributing to the attainment of future sustainability goals.

Originality/value

The environmental sustainability of smart homes, particularly in densely populated city settings in developing countries, has received limited attention in previous studies. Therefore, this study aims to address the pressing issue of global warming and make a meaningful contribution to future sustainability goals related to smart housing technologies. Therefore, this study employs a comprehensive approach, combining both PLS-SEM (linear) and fsQCA (non-linear) techniques to provide a more thorough examination of the factors influencing the adoption of environmentally sustainable smart home appliances.

Details

Open House International, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 0168-2601

Keywords

Article
Publication date: 16 September 2024

Muhammad Muzummil Sibtain, Muhammad Hashim, Fausto Pedro García Márquez, Sajjad Ahmad Baig and Muhammad Nazam

The adoption of energy-efficient systems is crucial for Pakistan to meet its growing energy demand and address its energy challenges. However, adoption of these systems in…

Abstract

Purpose

The adoption of energy-efficient systems is crucial for Pakistan to meet its growing energy demand and address its energy challenges. However, adoption of these systems in Pakistan is hindered by several barriers, including economic constraints, lack of awareness and social attitudes toward sustainable development. Therefore, the purpose of this study is to explore adoption of energy-efficient household systems and the associated social influence.

Design/methodology/approach

The study incorporates social influence as a mediating factor to examine the relationships between awareness of consequences, perceived consumer effectiveness and attitudes toward the adoption of energy-efficient systems. A quantitative survey method was used to collect data from households from Faisalabad, Pakistan. A total of 203 valid questionnaires were received and data analyzed through SmartPLS 4 for structural equation modeling.

Findings

The results revealed that awareness of consequences positively impacts compliance, social identification and internalization, while perceived consumer effectiveness has a positive relationship with social identification and internalization. Moreover, the positive association of social identification and internalization with attitude were supported but relationship of compliance with attitude was unsupported.

Practical implications

The results may also be used to develop compelling marketing campaigns focusing environmental conservation and social influence for positive attitude development.

Originality/value

The study contributes to theoretical literature by examining the empirical relationships between specific individual characteristics and societal pressure that play a critical role in shaping attitudes toward the acceptance of energy-efficient systems. Additionally, the study's findings offer actionable implications for policymakers and marketers, contributing to the development of targeted interventions for promoting sustainable consumption.

Details

International Journal of Housing Markets and Analysis, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 1753-8270

Keywords

Article
Publication date: 28 May 2024

Aisha Ibrahim Tilde and Nirodha Gayani Fernando

This study aims to assess residential energy consumption knowledge, attitudes, and practices in Abuja Municipality, providing insights for effective conservation strategies…

Abstract

Purpose

This study aims to assess residential energy consumption knowledge, attitudes, and practices in Abuja Municipality, providing insights for effective conservation strategies, reducing costs and mitigating environmental impact.

Design/methodology/approach

Data for this study was collected through a cross-sectional survey conducted among a representative sample of the Nigerian population between February and April 2021. A total of 462 questionnaire responses were collected and subsequently analysed using SPSS. Descriptive statistics, including frequency count, percentages, mean, and standard deviation, were calculated. Additionally, inferential statistics were performed using Chi-Square analysis, with significant level set at p = 0.05 to draw meaningful conclusions from the data.

Findings

The study results indicate that out of the total respondents, 244 individuals (67.4%) demonstrated a profound knowledge of and good practice in energy utilisation. In comparison, 118 individuals (32.6%) exhibited poor knowledge and practice in energy saving. Moreover, the findings reveal a significant association between the sociodemographic factors of the respondents, building type, and their overall practice in energy utilisation. Statistical analysis shows significant? 2 values for each case: 8.563 (p = 0.003), 66.736 (p = 0.000), 60.866 (p = 0.000), 23.487 (p = 0.000), 37.877 (p = 0.000), and 92.334 (p = 0.000), respectively, where p < 0.05. These results highlight the importance of considering sociodemographic profiles and building characteristics when assessing general energy utilisation practices.

Originality/value

The research offers valuable insights into Nigerian energy usage behaviours and attitudes towards energy saving in residential buildings, contributing significantly to the knowledge base.

Details

Built Environment Project and Asset Management, vol. 14 no. 3
Type: Research Article
ISSN: 2044-124X

Keywords

Article
Publication date: 10 July 2024

Masoodul Hassan, Zeeshan Mahmood and Infal Khakwani

Although much research has examined sustainable consumption, one key factor that has been rediscovered is religion. This study aims to include religiosity as a background variable…

Abstract

Purpose

Although much research has examined sustainable consumption, one key factor that has been rediscovered is religion. This study aims to include religiosity as a background variable to extend the theory of planned behavior in measuring the Pakistani youth’s green purchase intentions (GPI) and green purchase behavior (GPB) of energy-efficient home appliances.

Design/methodology/approach

Built on a positivist research philosophy and a deductive approach of a quantitative design, a convenience sample of 317 participants was approached via online forms. Partial least squares structural equation modeling was used to analyze both the measurement model and the structural model.

Findings

The results suggest that religiosity impacts consumers’ beliefs to maintain control over green behavior and perceived behavioral control (PBC), followed by sustainable attitudes (SA), beliefs that significant others endorse green behavior subjective norms (SN) and GPI. Besides, PBC, SN and SA impact GPI. Furthermore, GPI and PBC impact GPB. Finally, PBC, SN and SA mediate the religiosity and GPI link. However, the moderation effect of PBC on the link of GPI with GPB was not supported.

Research limitations/implications

The model developed is specific to the Muslim population in Pakistan. Therefore, the model might only be able to be generalized to nations that have a similar culture to the Muslims in Pakistan or in other developing countries.

Originality/value

The current research advances the knowledge on the 2030 Agenda for sustainable development goal (SDGs) (Goal-12) by clarifying the mechanisms whereby religiosity impacts factors of sustainable consumption including SA, PBC and SN.

Details

Journal of Islamic Marketing, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 1759-0833

Keywords

Article
Publication date: 24 July 2024

Jiaxin Huang, Wenbo Li, Xiu Cheng and Ke Cui

This study aims to identify the key factors that influence household pro-environmental behaviors (HPEBs) and explore the differences caused by the same influencing factors between…

Abstract

Purpose

This study aims to identify the key factors that influence household pro-environmental behaviors (HPEBs) and explore the differences caused by the same influencing factors between household waste management behavior (HWM) and household energy-saving behavior (HES).

Design/methodology/approach

A meta-analysis was conducted on 90 articles about HPEBs published between 2009 and 2023 to find the key factors. HPEBs were further categorized into HWM and HES to investigate the difference influenced by the above factors on two behaviors. The correlation coefficient was used as the unified effect size, and the random-effect model was adopted to conduct both main effect and moderating effect tests.

Findings

The results showed that attitude, subjective norms, and perceived behavioral control all positively influenced intention and HPEBs, but their effects were stronger on intention than on HPEBs. Intention was found to be the strongest predictor of HPEBs. Subjective norms were found to have a more positive effect on HES compared to HWM, while habits had a more positive effect on HWM. Furthermore, household size was negatively correlated with HWM but positively correlated with HES.

Originality/value

The same variables have different influences on HWM and HES. These results can help develop targeted incentives to increase the adoption of HPEBs, ultimately reducing household energy consumption and greenhouse gas emissions and contributing to the mitigation of global warming.

Details

Management of Environmental Quality: An International Journal, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 1477-7835

Keywords

Open Access
Article
Publication date: 30 July 2024

Thabo Khafiso, Clinton Aigbavboa and Samuel Adeniyi Adekunle

This study aims to examine the challenges in the implementation of energy management systems in residential buildings to lower the running cost and achieve a better…

Abstract

Purpose

This study aims to examine the challenges in the implementation of energy management systems in residential buildings to lower the running cost and achieve a better energy-efficient building.

Design/methodology/approach

This study adopted a mixed research method. Quantitative data was gathered by issuing a research questionnaire to 20 Delphi experts, while qualitative data was acquired through a Systematic Literature Review. Data received was analyzed using the descriptive analysis method.

Findings

The findings revealed that the main barriers to incorporating energy management systems (EMSs) in residential buildings consist of a lack of awareness of energy management systems, lack of management commitment to energy management, lack of knowledge about energy management systems, lack of funds for energy management systems, resistance to energy management technology by the property owners and property managers, distrust and resistance to energy management technology by the property owners, high initial cost of energy management technologies, shortage of technicians for energy management technologies, the nonexistence of local manufacturers of energy management equipment, lack of incentives for efficient energy management and high repair costs of energy management technologies.

Research limitations/implications

The specific focus on residential buildings may limit the applicability of findings to commercial or industrial sectors. Further research is warranted to accommodate other energy-consuming sectors.

Practical implications

People’s perceptions, either wrong or correct, affect their ability to make an informed decision to adopt energy management systems, denying them the opportunity to reap the associated benefits. Therefore, there is an urgent need for the residential industry stakeholders and the government to increase educational opportunities for property owners, managers and property tenants on the importance of energy management systems.

Originality/value

This research presents the potential obstacles and problematic areas that residents may encounter while using these energy management systems. Consequently, they will be able to make a well-informed choice when installing energy management systems. Moreover, the research elucidates the identification of novel perspectives and also unexamined obstacles that impede the widespread use of energy management systems in residential buildings.

Details

Facilities , vol. 42 no. 15/16
Type: Research Article
ISSN: 0263-2772

Keywords

Article
Publication date: 13 April 2023

Jobin Jacob, Arun Antony Chully, Benny J. Godwin and Jossy P. George

The purpose of this paper is to assess green marketing as an influential factor in the purchase of real estate. In this study, the consumer citizenship behaviour of young…

Abstract

Purpose

The purpose of this paper is to assess green marketing as an influential factor in the purchase of real estate. In this study, the consumer citizenship behaviour of young individuals will be studied with an assessment of real estate purchase intention, strategic green marketing orientation (GMO) and tactical GMO.

Design/methodology/approach

The sample frame consists of young consumers from India’s metropolitan cities. The respondents were in the range of 18 to 35 years of age. These cities provide a high standard of living, more career options and better educational opportunities. Five separate sections of a standardised questionnaire were used, and a structural equation model was used to assess a total of 393 valid replies.

Findings

Green marketing impacts the behaviour that influences the desire of young customer to buy green real estate.

Research limitations/implications

As the focus of this study is primarily on major cities, future research may study similar behaviour in non-metropolitan cities. The study can also be conducted among consumers of other age groups.

Originality/value

The originality, to the best of the author’s knowledge, exists in examining how young consumers’ opinions about green marketing impact their intentions to purchase green houses and real estate in India. This study will be accessible to all parties involved in the housing and real estate industries.

Details

International Journal of Housing Markets and Analysis, vol. 17 no. 4
Type: Research Article
ISSN: 1753-8270

Keywords

Article
Publication date: 16 July 2024

Xuan Cu Le

This study investigated the intention of carriers to switch to green vehicles in last-mile delivery (GVLDs) in an emerging market.

Abstract

Purpose

This study investigated the intention of carriers to switch to green vehicles in last-mile delivery (GVLDs) in an emerging market.

Design/methodology/approach

A research model was developed based on the association between consumption value theory (CVT), perceived GVLD knowledge and environmental concern. An online survey was administered to carriers who use conventional vehicles for last-mile delivery. This study examined the model using structural equation modeling.

Findings

Results indicate that environmental concern and attitudes toward adopting GVLDs are significantly cultivated through consumption value. Specifically, epistemic value was the most significant in promoting environmental awareness, while social value was paramount in fostering attitudes toward GVLDs. Furthermore, perceived GVLD knowledge motivated consumption value. Similarly, environmental concern positively impacted attitudes toward adopting GVLDs. Finally, environmental concerns and attitudes induced carriers’ intention to switch to GVLDs.

Practical implications

The findings can help policymakers, manufacturers and logistics providers understand carriers’ decisions of shifting to GVLDs from a perspective of perceived consumption value, green product knowledge and environmental preservation while discussing practical recommendations for promoting the switch to GVLDs.

Originality/value

This study is an early endeavor that elucidates the switching behavior toward adopting GVLDs. It emphasizes incorporating perceived GVLD knowledge and environmental concern into CVT in the context of a developing country. This study enriches the understanding of how to promote environmental awareness and attitudes toward adopting GVLDs.

Details

The International Journal of Logistics Management, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 0957-4093

Keywords

Article
Publication date: 23 September 2024

Sharmila Devi R., Swamy Perumandla and Som Sekhar Bhattacharyya

The purpose of this study is to explore the complex interplay between technology, personal norms and emotional factors in shaping the sustainable housing choices of millennials in…

Abstract

Purpose

The purpose of this study is to explore the complex interplay between technology, personal norms and emotional factors in shaping the sustainable housing choices of millennials in emerging economies. It integrates the model of goal-directed behavior, technology acceptance model and norm activation model, incorporating both self-interest and prosocial motivations. Key adaptations involve replacing perceived behavioral control with financial self-efficacy and substituting hedonic motivation for anticipated positive emotions. Moreover, it introduces location as a practical anchor.

Design/methodology/approach

A quantitative, cross-sectional and descriptive research design was used in this study. Data were gathered from a sample of 610 millennial residential real estate investors across Indian smart cities. A multistage stratified sampling technique was used to ensure a representative sample. For data analysis, partial least squares structural equation modeling was used. The analysis focused on hypothesis testing to examine the relationships between the constructs of interest. Bootstrap t-values and effect sizes were used to assess the significance and magnitude of these relationships, respectively.

Findings

One of the key findings of this study was the establishment of significant positive relationships between awareness of consequences, ascription of responsibility and personal norms with behavioral intentions. This underscored the importance of personal ethical considerations in shaping intentions. Perceived usefulness and ease of use were found to significantly influence attitudes positively, highlighting the relevance of these factors in forming favorable attitudes toward behaviors. Attitude, subjective norms, financial self-efficacy and location played significant positive roles. However, negative anticipated emotions decreased desire. This illustrated the complex role emotions play in motivational processes. The study also revealed that subjective norms did not significantly contribute to shaping personal norms. This indicated a potential decoupling of societal expectations from personal ethical obligations in the decision-making process.

Practical implications

This study offers actionable insights for both policymakers and real estate developers. For policymakers, the findings highlight the need to craft initiatives that go beyond mere awareness, instead fostering a deep sense of personal responsibility and environmental stewardship among potential homebuyers. For real estate developers, the emphasis on financial self-efficacy and location suggests a strategy shift toward designing sustainable homes that not only meet environmental standards but also align with buyers’ financial confidence and geographic preferences. Together, these strategies can drive a more widespread adoption of sustainable housing, making sustainability a tangible and appealing choice for millennials.

Originality/value

To the best of the authors’ knowledge, this empirical research study was one of the first studies that contributed to the literature by integrating the model of goal-directed behavior, technology acceptance model and norm activation model. This study thus offered a nuanced understanding of the interplay between normative influences, usability perceptions, ethical considerations and emotions in the context of behavioral intentions.

Details

International Journal of Housing Markets and Analysis, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 1753-8270

Keywords

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