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As live streaming becomes a widely used online sales mode, previously content-centred anchors are attempting to switch to e-commerce live streaming. The purpose of this research was to explore the mechanisms that prompt consumers to stay or leave after content anchors transfer to live e-commerce broadcasts. In addition, we explored the factors affecting consumption from the perspectives of anchors, consumers and the external environment.

We distributed questionnaires to a group of fans who had experienced the transition of content anchors to live streaming and received back 375 valid questionnaires. Using psychological contract theory, we constructed a theoretical model for the scenario in which content anchors transition to live e-commerce broadcasting and analysed the data using partial least squares structural equation modelling (PLS-SEM).

The results show that circle culture, mainstream culture, initial trust and live streaming content all positively influenced consumers’ attitudes, whilst consumers’ past shopping experiences negatively influenced consumers’ attitudes. The personal charm of the content anchors did not have a significant effect on consumers’ attitudes. Additionally, we found that only anchors with a significant circle culture and good trust levels amongst fans were able to transition to live e-commerce streaming successfully.

This study extends the application of psychological contract theory to the field of e-commerce and describes the transformation of different types of psychological contracts. The paper’s conclusions provide a reference for decision-making and the implementation of transformation by content-based anchors to live streaming, helping them to coordinate their relationships with fans more effectively.

The purpose of this paper is to provide a mechanism to characterize web sites, at the conceptualization stage, whose information content can be defined in terms of hybrid conceptual models. Usually in this type of web site, some of the domain information units are modeled in terms of classes/entities while others remain as heterogeneous irregular elements. Web sites built on this type of hybrid conceptual domain are referred to as hybrid web sites in this paper.

The paper characterizes a hybrid web site, at the conceptualization stage – the site of the Virtual Campus of the Universidad Complutense de Madrid. For the characterization of this site the Pipe notation, a notation that has proven to be appropriate when characterizing web sites built on irregular domains, was used. In addition, the Pipe notation was combined with entity‐relationship diagrams to characterize the most homogeneous and regular elements of the web site. The paper also analyzed several alternative notations intended for the characterization of web sites.

It was found that if in hybrid web sites, entity‐relationship diagrams are complemented with other notations able to characterize the most heterogeneous and irregular elements of these web sites, important benefits can be obtained from a modeling point of view. These benefits are later easily translated into an easier evolution and maintenance of the web site.

Only some web applications can be characterized as hybrid web sites. Therefore, there are many web applications whose conceptual domain is best characterized using classes/entities based models.

Persons in charge of modeling web sites must first identify the nature of the information domain of the web site in order to choose the most appropriate modeling mechanism.

This paper explicitly identifies hybrid web sites and provides a notation, which is able to characterize them at the conceptualization stage.

Earlier research has shown that human judgements, particularly retrospective as distinct from real‐time evaluations of painful experiences, are fundamentally flawed when superseded by other experiences. Describes a methodology for the evaluation of user experiences, assisted by a user‐centered co‐design tool for planning, creating and conducting wide‐ranging usability data acquisition throughout the system life cycle from inception to replacement. The results from the tests in this study were found to support the findings from recent cognitive psychology research on J/DM‐PPR theoretic biasing effects. The importance of the findings for software systems, and for interactive Web site development, is that if the interactive features which tax the user's patience and cognitive capability are not severely restraining, then users will be left with a better impression of the usability of the system than would be the case otherwise.

The purpose of this paper is to develop new types of anchor bolt materials by adding corrosion-resistant elements for alloying and microstructure regulation.

Three new anchor bolt materials were designed around the 1Ni system. The stress corrosion cracking resistance of the new materials was characterized by microstructure observation, electrochemical testing and slow strain rate tensile testing.

The strength of the new anchor bolt materials has been improved, and the stress corrosion sensitivity has been reduced. The addition of Nb makes the material exhibit excellent stress corrosion resistance under –1,200 mV conditions, but the expected results were not achieved when Nb and Sb were coupled.

The new anchor bolt materials designed around 1Ni have excellent stress corrosion resistance, which is the development direction of future materials. Nb allows the material to retain its ability to extend in hydrogen-evolution environments.

The purpose of this paper is to specify user‐defined relevance criteria by which people select hyperlinks and pages in web searching.

A quantitative and qualitative analysis was undertaken of talking aloud data from nine web searches conducted about self‐generated topics.

Altogether 18 different criteria for selecting hyperlinks and web pages were found. The selection is constituted, by two, intertwined processes: the relevance judgment of hyperlinks, and web pages by user‐defined criteria, and decision‐making concerning the acceptance or rejection of hyperlinks and web pages. The study focuses on the former process. Of the individual criteria, specificity, topicality, familiarity, and variety were used most frequently in relevance judgments. The study shows that despite the high number of individual criteria used in the judgments, a few criteria such as specificity and topicality tend to dominate. Searchers were less critical in the judgment of hyperlinks than deciding whether the activated web pages should be consulted in more detail.

The study is exploratory, drawing on a relatively low number of case searches.

The paper gives a detailed picture of the criteria used in the relevance judgments of hyperlinks and web pages. The study also discusses the specific nature of criteria used in web searching, as compared to those used in traditional online searching environments.

A current vision of education in America today is that all students be science literate. To accomplish this, educators and teachers need to be aware of the challenges involved in promoting science literacy: science literacy encompasses a wide range of knowledge, including construction of knowledge, use of that knowledge, and recall of critical facts necessary to apply scientific information in the world today. In addition, teachers and educators need a knowledge of the issues of “inclusion” since students of diverse abilities, including those with disabilities and others at risk for school failure, are being educated, as much as possible, in general education classrooms taught by content experts.

A bridge to span the gap between the challenges of science literacy for all students and the complexities of student diversity is Content Enhancement – instruction that responds to the needs of students of diverse abilities while maintaining content integrity by focusing on the critical information that all students need to know. In Content Enhancement, the teacher helps students learn by organizing information, providing explicit instruction when necessary, and assuring that students are active partners with the teacher and other students in the construction of knowledge. Graphic organizers and instructional sequences have been developed to help teachers organize information at the course, unit and lesson levels; learn to answer large, difficult questions with ideas that can be generalized to other settings; explore and manipulate knowledge by developing analogies and comparisons; and respond to assessments.

Firms increasingly rely on content marketing to trigger user engagement in social media brand communities. The purpose of this paper is to examine how three generic types of marketer-generated content (affiliative, injunctive and utilitarian content) drive user engagement by considering distinct motivational paths and the role of users’ preference for intimate (vs broad) social networks.

The authors conduct a field survey and a scenario experiment among social media users across different brands from three different product categories. They examine the impact of marketer-generated content on user engagement while considering the moderating role of network intimacy (i.e. the mutual confiding within a user’s social network in terms of small social circles) and the mediating role of user motivations (i.e. autonomous vs controlled motivation for community membership).

The findings show that affiliative content (i.e. content that highlights shared values) drives user engagement through autonomous motivation, and utilitarian content (i.e. content that highlights tangible benefits) drives user engagement through controlled motivation. Notably, injunctive content (i.e. content that demands specific user behavior) is not a promising instrument to increase user engagement in social media brand communities when not targeted correctly.

The authors link three generic content types derived from literature on communal systems to user engagement, demonstrate the motivational underpinnings of their translation into engagement behavior and show that network intimacy can explain why the same content type can impact user engagement through two motivational paths.

The authors present three types of content that marketers can craft to trigger users to engage with a brand’s social media community and show when this content is most effective and why. By examining the moderating role of network intimacy, this research aims at providing targeting implications to social media marketers.

This research provides new insights on the effectiveness of marketer-generated content. The authors reveal two motivational paths that compete in explaining the overall effectiveness of different types of marketer-generated content to fuel user engagement. The authors further demonstrate that these relationships depend on the intimacy of a user’s circle of online friends.

Referring to “behavioural finance” and “normative model” theories, this study explores the relative significance of behavioural heuristic biases in the investment decisions of real estate investment trusts (REITs) when compared with the conventional normative decision factors, with an ultimate aim to identify the significant behavioural factors that should be avoided to ensure rational asset acquisitions and market efficiency.

A triangulation approach was adopted. Qualitative multiple case studies were conducted, with four cases selected from Australian and New Zealand REITs across the industry, to identify what normative and behavioural finance factors are involved in investment decisions. This formed the basis for the subsequent expert review survey to explore how significant the behavioural factors were manifested in the judgement when compared with the normative factors.

Three out of four theoretical behavioural factors manifested themselves in the investment decisions: investor sentiment, anchoring factors and overconfidence. The overall impact of these three behavioural factors was that they were as significant as normative factors in investment decisions. The heuristic availability of information was found to have no significant effect on experienced REIT fund managers.

The findings were based on four multiple cases and an expert review survey of six frontline fund managers, which form a baseline upon which further research can be conducted to widen the scope of research to cover all REITs in Australasia so that the results can become more robust to benefit the entire market in the region.

As behavioural factors are significant in the decision-making process, REIT fund managers should raise awareness to avoid the significant behavioural factors identified, in particular investor sentiment, which was found to be the most significant one.

This study confirms the relative significance of behavioural factors in property investment decisions within the context of Australasian REITs and alerts fund managers to the ways they should follow to ensure rational investments and market efficiency. It also extends the scale of existing studies to cover not only Australia but also New Zealand for the benefit of the entire Australasian market.

While transition programs are widely used to facilitate newly graduated nurses transition to healthcare settings, knowledge about preconditions for implementing such programs in the hospital context is scarce. The purpose of this study was to explore program coordinators’ perspectives on implementing a transition program for newly graduated nurses.

An explorative qualitative study using individual interviews. Total of 11 program coordinators at five acute care hospital administrations in a south-west region in Sweden. Data was subjected to thematic analysis, using NVivo software to promote coding.

The following two themes were identified from the analysis: Create a shared responsibility for introducing newly graduated nurses, and establish legitimacy of the program. The implementation process was found to be a matter of both educational content and anchoring work in the hospital organization. To clarify the what and why of implementing a transition program, where the nurses learning processes are prioritized, was foundational prerequisites for successful implementation.

This paper illustrates that implementing transition programs in contemporary hospital care context is a valuable but complex process that involves conflicting priorities. A program that is well integrated in the organization, in which responsibilities between different levels and roles in the hospital organization, aims and expectations on the program are clarified, is important to achieve the intentions of effective transition to practice. Joint actions need to be taken by healthcare policymakers, hospitals and ward managers, and educational institutions to support the implementation of transition programs as a long-term strategy for nurses entering hospital care.

The transformation of the German education system because of the ratification of the UN Convention on the Rights of Persons with Disabilities (United Nations, 2006) has also reached the domain of teacher training. Professional competences and their development are brought into focus (e. g., Trautmann, 2017). Since 2013, all prospective teachers in Germany have to be qualified in the field of heterogeneity, inclusion and diagnostics, mainly in the educational science part of the teacher training programmes (KMK, 2013a, 2013b, 2013c, 2013d, 2013e, 2015). However, there is a great heterogeneity regarding the content and structures of this teacher training for inclusion in Germany. Despite the formal anchoring of inclusion and heterogeneity in teacher training in Germany, an overview of the current status of the curricular implementation of inclusion-oriented teacher training is missing. The aim of this study is to fill this gap and, to do so, investigates in a first step the educational science parts of the curricula. Therefore, the study and examination regulations of all general education teacher training programmes (primary, secondary I and II) at German universities were analyzed by means of qualitative content analysis. The results show differences in the extent of the curricula regarding heterogeneity and inclusion between the states and universities on the one hand and the various study programmes on the other hand.