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Case study
Publication date: 24 April 2024

Elliott N. Weiss, Oliver Wight and Stephen E. Maiden

This case studies the growth of OYO Hotels (OYO) to illustrate the operational processes necessary to succeed in the service sector. The case allows for a discussion of employee…

Abstract

This case studies the growth of OYO Hotels (OYO) to illustrate the operational processes necessary to succeed in the service sector. The case allows for a discussion of employee- and customer-management systems, tech-driven solutions, and profit drivers. The material unfolds OYO's growth and its solution for making economy hotels discoverable and bookable online.

The case raises a series of questions around OYO's business model, its ability to translate across global markets, and growth potential. It has been successfully taught in a second-year MBA class on the management of service operations.

Details

Darden Business Publishing Cases, vol. no.
Type: Case Study
ISSN: 2474-7890
Published by: University of Virginia Darden School Foundation

Keywords

Article
Publication date: 30 April 2024

Anuja Agarwal, Shefali Srivastava, Ashish Gupta and Gurmeet Singh

Considering food waste as a global problem resulting from the wastage of valuable resources that could fulfil the requirements of malnourished people, the current research…

361

Abstract

Purpose

Considering food waste as a global problem resulting from the wastage of valuable resources that could fulfil the requirements of malnourished people, the current research focusses on understanding consumerism’s impact on this phenomenon. Additionally, the circular economy (CE) approach can be critical in reducing food waste and promoting sustainability.

Design/methodology/approach

A systematic literature review was conducted using bibliometrics and network analysis. The study reviewed 326 articles within 10 years, from 2013 to 2023.

Findings

The findings reveal four prominent factors – behavioural, environmental, socioeconomic and technological – in managing food waste (FW). Reducing FW at a holistic level can benefit individuals and the environment in several ways.

Research limitations/implications

Consumers are encouraged to be more responsible for their food consumption by reducing food waste, as it affects societies and businesses both economically and environmentally. This can help promote a responsible consumption culture that values quality over quantity and encourages people to make more informed choices about what they eat and how they dispose of it post-consumption. All stakeholders, including firms, the government and consumers, must examine the motives behind inculcating pro-environmental behaviour.

Originality/value

Addressing consumerism and the ability to decrease FW behaviour are complex issues that require a multidimensional approach. This study seeks to fill the gap in understanding consumerism and the capacity to reduce FW using the CE approach and understand the research gaps and future research trends.

Details

British Food Journal, vol. 126 no. 6
Type: Research Article
ISSN: 0007-070X

Keywords

Article
Publication date: 13 June 2023

Aniruddh Nain, Deepika Jain and Ashish Trivedi

This paper aims to examine and compare extant literature on the application of multi-criteria decision-making (MCDM) techniques in humanitarian operations (HOs) and humanitarian…

Abstract

Purpose

This paper aims to examine and compare extant literature on the application of multi-criteria decision-making (MCDM) techniques in humanitarian operations (HOs) and humanitarian supply chains (HSCs). It identifies the status of existing research in the field and suggests a roadmap for academicians to undertake further research in HOs and HSCs using MCDM techniques.

Design/methodology/approach

The paper systematically reviews the research on MCDM applications in HO and HSC domains from 2011 to 2022, as the field gained traction post-2004 Indian Ocean Tsunami phenomena. In the first step, an exhaustive search for journal articles is conducted using 48 keyword searches. To ensure quality, only those articles published in journals featuring in the first quartile of the Scimago Journal Ranking were selected. A total of 103 peer-reviewed articles were selected for the review and then segregated into different categories for analysis.

Findings

The paper highlights insufficient high-quality research in HOs that utilizes MCDM methods. It proposes a roadmap for scholars to enhance the research outcomes by advocating adopting mixed methods. The analysis of various studies revealed a notable absence of contextual reference. A contextual mind map specific to HOs has been developed to assist future research endeavors. This resource can guide researchers in determining the appropriate contextual framework for their studies.

Practical implications

This paper will help practitioners understand the research carried out in the field. The aspiring researchers will identify the gap in the extant research and work on future research directions.

Originality/value

To the best of the authors’ knowledge, this is the first literature review on applying MCDM in HOs and HSCs. It summarises the current status and proposes future research directions.

Details

Benchmarking: An International Journal, vol. 31 no. 6
Type: Research Article
ISSN: 1463-5771

Keywords

Open Access
Article
Publication date: 7 May 2024

Ashish Kumar Sharma, Ankita Goyal and Anjali Sharma

This hypothetical case study aims to revisit the classical model given by Henri Fayol whereby he put forward a set of 14 principles to guide managers in decision-making across…

1358

Abstract

Purpose

This hypothetical case study aims to revisit the classical model given by Henri Fayol whereby he put forward a set of 14 principles to guide managers in decision-making across organizations. The case study showcases the dilemma in which the top manager of an automobile company finds himself when some of the very basic principles – on which the whole discipline of management is founded – are ignored. It will also serve as an aid for faculty members in B-Schools to teach students the significance of basic management principles postulated many years back which stand relevant even in contemporary times.

Design/methodology/approach

This case study is based on a hypothetical scenario in the corporate world. Different incidents in a fictitious automobile manufacturing firm are presented and the corresponding principles given by Henri Fayol are inferred.

Findings

This case study highlights that decision-making gets complicated if fundamental principles of management are not complied with. The decision taken during each and every situation which has been discussed in this case study is contrary to the correct course of action as propounded by Fayol. Modern-day managers must acknowledge the relevance and importance of these principles for achieving success in business.

Originality/value

This case study underscores that even in this volatile business environment where most of the management practices are technology-driven, we cannot disregard the most elementary rules of management. The managers working at different levels in the organizational hierarchy may be guided to make the right decisions in situations similar to the ones described.

Details

IIMT Journal of Management, vol. 1 no. 1
Type: Research Article
ISSN: 2976-7261

Keywords

Article
Publication date: 29 August 2024

Prateek Khanna, Reetika Sehgal, Ashish Gupta, Ashish Mohan Dubey and Rajeev Srivastava

In this era of technological advancement, the capabilities of devices and telecommunications have changed the pattern of media consumption among consumers. This study examined the…

Abstract

Purpose

In this era of technological advancement, the capabilities of devices and telecommunications have changed the pattern of media consumption among consumers. This study examined the research landscape and advancements in OTT services.

Design/methodology/approach

This study adopted a hybrid review consisting of bibliometric and thematic analyses to present advancements in the OTT platforms. A hybrid review integrates both systematic and narrative approaches by emphasizing a literature search strategy and the study selection process.

Findings

This study focuses on previous literature to understand recent developments in the domain. The authors derive six major OTT themes: OTT infrastructure and technology advancement, OTT consumption behaviour, shifting trends towards OTT platforms, viewers’ engagement in digital media, OTT in the global market, OTT policies and regulatory mechanisms.

Practical implications

The findings of this study will be useful for marketers/stakeholders associated with the entertainment and media industries, such as sales promotion teams, media planners/advertisers, content management companies and policy regulators, to penetrate OTT viewers.

Originality/value

The literature related to OTT is progressively rising, but it remains highly fragmented because of inconsistencies in the methodologies and theories used in the domain of OTT. This study offers directions in terms of theory, methodology and future research on OTT services.

Details

Marketing Intelligence & Planning, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 0263-4503

Keywords

Article
Publication date: 20 November 2023

Zeenat Hashmi and Ashish Singh

A woman's nutritional status significantly determines her overall well-being. The authors critically examine the trends — including socioeconomic disparities — in undernutrition…

161

Abstract

Purpose

A woman's nutritional status significantly determines her overall well-being. The authors critically examine the trends — including socioeconomic disparities — in undernutrition among Muslim women in India, a notably socio-economically disadvantaged group. The authors also investigate trends and variations across the dimensions of caste, place of residence (rural/urban), education, economic status and geographic regions.

Design/methodology/approach

The analysis leverages the nationally representative National Family Health Surveys (NFHS) of India conducted between 1998 and 2021. The authors examined poor–rich ratios, concentration indices, disparity ratios and predicted probabilities of being underweight (captured using Body Mass Index).

Findings

From 1998 to 2021, there has been a decline in undernutrition prevalence among Muslim women. However, stark socioeconomic variations persist. While the prevalence has decreased over time across all socioeconomic groups, disparities — both within and between groups — remain significant and, in many cases, have expanded. For certain socioeconomic subgroups (e.g. Muslim women with no formal education or those in the Central and Northeast regions), the disparity doubled between 1998 and 2021. In regions like the South, where undernutrition prevalence is low or has reduced, disparities remain significant and generally have increased.

Originality/value

To the authors’ knowledge, the study is the first to provide a comprehensive examination of the prevalence, trends and socioeconomic disparities in undernutrition among Muslim women in India over the past two decades.

Peer review

The peer review history for this article is available at: https://publons.com/publon/10.1108/IJSE-04-2023-0320

Details

International Journal of Social Economics, vol. 51 no. 6
Type: Research Article
ISSN: 0306-8293

Keywords

Article
Publication date: 6 September 2024

Divya Divya, Riya Jain, Priya Chetty, Vikash Siwach and Ashish Mathur

The paper focuses on bridging the existing literature gap on the role of leadership in influencing employee engagement considering the advancement in technologies. With this, the…

Abstract

Purpose

The paper focuses on bridging the existing literature gap on the role of leadership in influencing employee engagement considering the advancement in technologies. With this, the author explores how the three critical elements of service-based companies' business environment-artificial intelligence (AI) success, employee engagement, and leadership are interlinked and are valuable for raising the engagement level of employees.

Design/methodology/approach

A purposive sampling strategy was used to select the employees working in the respective companies. The survey was distributed to 150 senior management employees but responses were received from only 56 employees making the response rate 37.33%. Consequently, an empirical examination of these 56 senior management employees belonging to service-based companies based in Delhi NCR using a survey questionnaire was conducted.

Findings

The PLS-SEM (partial least squares structured equation modelling) revealed that AI has a positive role in affecting employee engagement levels and confirmed the mediation of leadership. The magnitude of the indirect effect was negative leading to a reduction in total effect magnitude; however, as the indirect effect model has a higher R square value, the inclusion of a mediating variable made the model more effective.

Research limitations/implications

This study contributes to extending the existing knowledge of the academicians about the relationship theory of leadership, AI implementation in organizations, AI association with leadership and AI impact on employee engagement. The author extends the theoretical understanding by showing that more integration of AI-supported leadership could enable organizations to enhance employee experience and motivate them to be engaged. Despite its relevance, due to the limited sample size, focus on a specific geographic area (Delhi NCR) and the constraint of only using quantitative analysis, the findings open the scope for future research in the form of qualitative and longitudinal studies to identify AI-supported leadership roles.

Practical implications

The study findings are beneficial majorly for organizations to provide them with more in-depth information about the role of AI and leadership style in influencing employee engagement. The identified linkage enables the managers of the company to design more employee-tailored strategies for targeting their engagement level and enhancing the level of productivity of employees. Moreover, AI-supported leadership helps raise the productivity of employees by amplifying their intelligence without making technology a replacement for human resources and also reducing the turnover rate of employees due to the derivation of more satisfaction from existing jobs. Thus, given the economic benefit and societal benefits, the study is relevant.

Originality/value

The existing studies focused on the direct linkage between AI and employee engagement or including artificial intelligence as a mediating variable. The role of leadership is not evaluated. The leadership enables supporting the easy integration of AI in the organization; therefore, it has an important role in driving employee engagement. This study identifies the contribution of leadership in organizations by providing the means of enhancing employee satisfaction without hampering the social identity of the company due to the integration of AI.

Details

Management Decision, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 0025-1747

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