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1 – 8 of 8Subhash Jha, Sujay Dutta and Ahmet Koksal
This study aims to examine whether adding a quantity scarcity message to a monetary discount helps to improve consumers’ offer-related perceptions and intentions, and how the…
Abstract
Purpose
This study aims to examine whether adding a quantity scarcity message to a monetary discount helps to improve consumers’ offer-related perceptions and intentions, and how the effectiveness of that message compares with adding time restriction to the offer.
Design/methodology/approach
Two experiments, where participants evaluated retail ads and responded to relevant measures, were conducted in two country markets.
Findings
Adding either a quantity scarcity message or time restriction to a monetary discount increases the potency of a retail offer. Further, when an offer ad emphasizes product and price-related cues in a balanced manner, time restriction results in more favorable consumer perceptions than scarcity. However, this difference in the messages’ efficacy disappears when the offer strongly emphasizes price-related cues.
Research limitations/implications
The US market sample is more homogeneous than the Indian one. Discounts were presented in terms of advertised reference prices; further research with other discount formats is desirable.
Practical implications
Understanding the relative efficacy of quantity scarcity message and time restriction in discounted retail offers can give managers flexibility in the use of these tools.
Originality/value
This paper addresses scholars’ call for theory-grounded research that provides guidance to retailers on the use of sales promotional tools.
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Fabian Bartsch, Mark Cleveland, Eunju Ko and John W. Cadogan
Stella Kladou, Ahmet Usakli and Kyuho Lee
The purpose of this study is to examine the role of wine involvement in moderating the effect of winery service quality on loyalty toward small family wineries.
Abstract
Purpose
The purpose of this study is to examine the role of wine involvement in moderating the effect of winery service quality on loyalty toward small family wineries.
Design/methodology/approach
This study used a structured questionnaire. The survey was distributed to wine tourists who visited small family wineries located in Crete, Greece and a total of 216 usable questionnaires were collected for the study. To analyze the data, the study used partial least squares structural equation modeling.
Findings
The results reveal that wine involvement moderates the effects of winery service quality on wine tourists’ loyalty. Specifically, staff behavior affects the loyalty toward wine tourists with low involvement more significantly compared to the wine tourists with high wine involvement. On the other hand, the quality of wine tastings affects the loyalty of wine tourists with high wine involvement more significantly in contrast with the wine tourists with low wine involvement.
Practical implications
Findings suggest that winery operators need to take into consideration wine involvement among wine tourists when they develop a winery service strategy. Operators of small family wineries can provide more customized, diverse and quality wine tastings to wine tourists with high wine involvement while prioritizing winery staff’s behavior and hospitality to those wine tourists with low wine involvement.
Originality/value
This study contributes to extant wine tourism literature by adding the effects of wine involvement on wine tourists’ loyalty toward the winery, and particularly focusing on small, family wineries.
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Seval Kardeş Selimoğlu and Mehtap Altunel
Along with accounting scandals in the past, academics, researchers, and legislators have focused on fraud. The purpose of this study is to examine postgraduate and doctoral…
Abstract
Along with accounting scandals in the past, academics, researchers, and legislators have focused on fraud. The purpose of this study is to examine postgraduate and doctoral studies, articles, and books about forensic accounting and fraud audit published between the years 2008 and 2018 in Turkey. For this purpose, a total of 96 studies have been examined and 35 of these are master’s theses, 10 of them are PhD theses, 45 of them are articles, and six of them are books. These studies were presented in tables as classified. The studies examined in our research are summarized as year they were published, the author, and the scope of the topic and in terms of results. The conclusions of this study can be summarized as follows: (a) the majority of thesis published about forensic accounting and fraud audit are in 2011 and following years. In addition, most of the theses are focused on forensic accounting review rather than fraud audit. (b) Results in the articles reviewed are in the same direction with theses. (c) There are very few books about fraud audit and forensic accounting. One of them is related to fraud audit, while the rest of them are related to forensic accounting and forensic accounting profession. We suggest extending the scope of the study and making to other countries.
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Scientific research and delivering education at undergraduate and graduate levels are the main responsibilities of higher education institutions. Considering these points, we…
Abstract
Scientific research and delivering education at undergraduate and graduate levels are the main responsibilities of higher education institutions. Considering these points, we aimed to provide insights into an array of topics pertaining to scientific research and tertiary education in Turkey and the future of Turkish higher education. We focused on research-based education, lifelong learning, research and higher education institutions, research grants and funding in Turkey, performance management in higher education, international collaborations, future of hands-on approaches, and lastly the issue of brain drain in Turkey. In the endeavor to present these issues in detail, we employed sector analysis method. Throughout the chapter, we aimed to provide detailed and comparative evaluations making use of both national and international literature.
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Historical and institutional influences on the backgrounds of business élites have received little attention despite the fact that they are closely related to corporate governance…
Abstract
Purpose
Historical and institutional influences on the backgrounds of business élites have received little attention despite the fact that they are closely related to corporate governance issues. The present study aims to examine the issue of continuity and change in the characteristics of the business élite over a period of some 60 years between 1923 and 1980 in Turkey, a late‐industrializing country, where significant changes have taken place in the politico‐economic environment of business and the context of industrial development has evolved from étatisme towards family‐dominated big business.
Design/methodology/approach
This paper attempts to substantiate the arguments on the institutional roots of business élite characteristics by drawing upon all previous studies conducted on Turkish business élites for the period 1923‐1980. For comparative purposes the study also makes reference to other élite groups in the country, namely, managers of state economic enterprise and upper echelons in the state bureaucracy.
Findings
Continuity and change in business élites seem to be closely related to alterations in the politico‐economic environment. For the “managerial” class, while business experience might have been most important in the early years of the republic, high‐level education has clearly been a pre‐condition in the latter period. High education level and political capital of “bureaucrat‐managers” may have eased one‐way flow of professionals from state to private sector, especially following the “ruralizing elections” in this state‐dependent context.
Originality/value
This paper thus especially aims to unravel the genesis and development of business professionals, a subgroup of business élites who have been neglected so far in Turkish management literature.
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The purpose of this paper is to present the computational modeling of second-order two-dimensional nonlinear hyperbolic equations by using cosine expansion-based differential…
Abstract
Purpose
The purpose of this paper is to present the computational modeling of second-order two-dimensional nonlinear hyperbolic equations by using cosine expansion-based differential quadrature method (CDQM).
Design/methodology/approach
The CDQM reduced the equations into a system of second-order differential equations. The obtained system is solved by RK4 method by converting into a system of first ordinary differential equations.
Findings
The computed numerical results are compared with the results presented by other workers (Mohanty et al., 1996; Mohanty, 2004) and it is found that the present numerical technique gives better results than the others. Second, the proposed algorithm gives good accuracy by using very less grid point and less computation cost as comparison to other numerical methods such as finite difference methods, finite elements methods, etc.
Originality/value
The author extends CDQM proposed in (Korkmaz and Dağ, 2009b) for two-dimensional nonlinear hyperbolic partial differential equations. This work is new for two-dimensional nonlinear hyperbolic partial differential equations.
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