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The purpose of this study is to explore the role of entrepreneurial skills and entrepreneurial education on students’ intention to become entrepreneurs through the theory of planned behaviour and the mediating effect of subjective norms on the relationship between entrepreneurial education and students’ entrepreneurial intentions.

A total of 257 students in the Higher Institute of Management at Gabès University participated in this study by means of a questionnaire. The hypotheses were tested using structural equation modeling.

Subjective norm was found to be the strongest predictor of student’s entrepreneurial intentions followed by entrepreneurial skills and entrepreneurial education. Moreover, the findings revealed that the relationship between entrepreneurial education and entrepreneurial intentions was mediated by subjective norm.

It is expected that the findings of this study can help policy makers, researchers and academicians in better understanding the intentions of nascent entrepreneurs.

This study is one of the few studies that have empirically tested the indirect effects of entrepreneurial skills and entrepreneurship education on students’ entrepreneurial intentions using the theory of planned behaviour in developing countries, particularly in Arab countries. The results suggest that subjective norms mediate the relationship between entrepreneurial education and entrepreneurial intentions of students. It is an unexplored issue to date, and helps to understand how and why entrepreneurial intentions emerge.

Cyber security incidents pose a major threat to organisations. Reporting cyber security incidents and providing organisations with information about their true nature, type and volume, is crucial to inform risk-based decisions. Despite the importance of reporting cyber security incidents, little research has addressed employees’ motivations to do so. Therefore, the purpose of this study is to investigate the factors that influence employees to report cyber security incidents using the theory of planned behaviour as a theoretical framework.

Survey data were collected from a sample of 549 working Australian adults. Demographics were gathered, in addition to data using the Cyber Security Incident Reporting Inventory (CSIRI; pronounced, “Siri”).

Attitude towards reporting, subjective norms and perceived behavioural control each significantly predicted intention-to-report cyber security incidents. Perceived behavioural control also significantly predicted actual reporting behaviour.

The results of this study validate the application of the theory of planned behaviour to the cyber security incident reporting context, also indicating that the relationship between intention to report a cyber security incident and actual reporting behaviour may be facilitated by perceived behavioural control.

These findings can be applied to inform the development of strategies that increase employees’ cyber security incident reporting behaviour.

This study outlines the development of a new tool to measure attitudes, subjective norms and perceived behavioural control in relation to the reporting of cyber security incidents. To the best of the authors’ knowledge, this is the first study of its kind to identify the relationship between these factors and intentions to report cyber security incidents.

The purpose of this study is to assess the correlations between the e-entrepreneurial intentions, attitude toward e-entrepreneurship, subjective norms, perceived behavior control, attitude toward risk and entrepreneurial knowledge of Jordanian business students to start an online business and the e-entrepreneurial intention.

A sample of 392 undergraduate business students from different Jordanian public and private universities participated in the study. Data were collected using an online survey-based questionnaire (i.e. Google Forms) using emails and social media platforms (i.e. WhatsApp, Facebook, etc.); reliability and validity tests were ensured. This study employs a 50-item questionnaire (distributed online via Google Forms and in two languages) to collect data, utilizing 5-point Likert scales; correlation analysis, linear regression analysis, and structural equation modeling are used to analyze the data.

The results showed that the e-entrepreneurship intentions of Jordanian business students are significantly predicted by their attitude toward e-entrepreneurship, subjective norms, perceived behavioral control, and entrepreneurial knowledge. One’s attitude toward risk does not influence the ambition to launch an Internet company much. Furthermore, their affiliation does not significantly impact the students' plans to pursue e-entrepreneurship.

The study has important real-world implications, particularly for Jordan. The country could create more jobs and boost the economy by encouraging students to start online businesses and helping small businesses grow. This is especially important in Jordan, where many people, particularly young adults, struggle to find work. Therefore, true need for interventions to foster e-entrepreneurship among business students in emerging economies like Jordan.

The goal of this research is to examine Jordanian business students' aspirations to launch Internet businesses in developing nations throughout the digital age. The results offer valuable information on the elements influencing the e-entrepreneurial intents of Jordanian business students. This information may be utilized to create programs and policies that effectively encourage e-entrepreneurship in Jordan.

The purpose of this study is to propose and test an extended theory of planned behavior model to explain the significance of social media influencers’ credibility, social media usage (SMU) and social media marketing while simultaneously examining females’ intentions to purchase cosmetics online.

An online questionnaire was used to collect data from 386 female consumers of cosmetics, and the data were analyzed using partial least squares structural equation modeling (PLS-SEM) with the help of SmartPLS version 4.

First, the results indicated that SMU, social media influencers’ credibility and social media marketing significantly and positively impact the theory of planned behavior components, namely, attitude, subjective norms (SNs) and perceived behavioral control (PBC). Second, results confirmed that attitude, SNs and PBC significantly and positively influenced female consumers’ online purchase intentions (OPIs).

To the best of the authors’ knowledge, this study is one of the first to examine an integrated model that consisted of SMU, social media marketing and social media influencers along with the theory of planned behavior constructs in their proposed research model in the context of cosmetics in India. The study also enriched the body of knowledge about using the PLS-SEM approach to predict OPI for cosmetics.

Studies on social entrepreneurial intention have been increasing in recent years due to the growing concerns of young people on social and sustainability issues. Although social entrepreneurship is gaining momentum in emerging economies, only limited studies explore antecedents of social entrepreneurial intention in these countries, particularly in Southeast Asia. This paper aims to integrate the concept of entrepreneurship competence with the theory of planned behavior and examine the interrelationship between antecedents of this theory.

A survey of university students was used to validate the theory of planned behavior in explaining social entrepreneurial intention. Samples were selected using purposive sampling involving university students who had been exposed to social entrepreneurship incubators. The 372 valid responses were analyzed using partial least square structural equation modeling.

This study confirms the applicability of the theory of planned behavior to explain social entrepreneurial intention, even though not all attitudes toward social entrepreneurship orientation were significant. Out of five orientations, only attitudes toward social innovation significantly directed social entrepreneurial intention. This study validates that subjective norms and perceived behavioral control determine attitudes toward social entrepreneurship orientation. The roles of education and prior experience in providing entrepreneurship competence also positively shape individuals’ attitudes toward social entrepreneurship orientation and perceived behavioral control.

Although perceived behavioral control and entrepreneurial self-efficacy are frequently interchangeable, these concepts are independent. This study does not include social entrepreneurial self-efficacy by only examining the effect of entrepreneurship competence on perceived behavioral control. Data were limited to university students who have been exposed to social entrepreneurship incubators, which may not fully reflect the tendency of general Indonesian youths to become social entrepreneurs.

As entrepreneurship competence is essential in stimulating social entrepreneurial intention through the formation of attitudes toward social innovation and perceived behavioral control, the government and the universities can collaborate in establishing a supportive social entrepreneurship ecosystem within and outside the universities. This ecosystem may equip youths with essential knowledge and resources as well as complement subjective norms.

Studies of social entrepreneurial intention have mostly applied psychological theories; however, they rarely consider the impact of entrepreneurship education as the driver of social entrepreneurial intention. Studies of social entrepreneurial intention from psychological and educational perspectives tend to run in parallel. This study integrates entrepreneurship competence into the theory of planned behavior to explain social entrepreneurial intention. In addition, while social entrepreneurship is believed to consist of multiple orientations, not many studies have deliberated on this. This study reflects these multiple social entrepreneurship orientations in the attitudes toward social entrepreneurship.

Service providers and tourism players have introduced the green hotels concept to mitigate detrimental environmental impact. This study aimed to review the literature on green hotels based on bibliometric analysis.

In analyzing the potential and significant subject of the tourism industry and concern on environmental issues, this study evaluates the themes based on the past, present and future trends in green hotels from a bibliographic database retrieved from the Web of Science (WoS).

Several themes were identified from the role of the theory of planned behavior and predictors of consumers' intention to visit green hotels.

Implications were discussed mainly related to green hotels contribution towards sustainable tourism and its role in shaping the tourism sector's landscape. Among the practical implications include rewards by the authorities in the form of incentives or tax relief to green hotel operators, which will encourage conventional hotel transformation into green hotels. Furthermore, green hotels will be at the forefront of tourism and hospitality brands, requiring substantial green marketing initiatives. Sooner or later, opting for green hotels while traveling will be the norm among travelers.

The green hotels have emerged as a way to tackle the environmental issues related to tourism and hospitality while at the same time, allowing the industry to flourish. This research is one of the scant studies that provide a comprehensive overview about green hotel studies and offer future research agendas.

Consistent with the metaphor of narcissists as “emotional vampires” who leave their victims emotionally drained and devoid of energy, this research suggests that certain factors, such as subjective norms, perceived behavioral control, and religious beliefs, can reduce the level of narcissistic behavior in organizations. Drawing from the theory of planned behavior (TPB) and self-regulation theory, the current study evaluates the moderating role of Islamic religiosity in the relationship between subjective norms and the intention to behave narcissistically. In addition, this study examines the moderating role of afterlife belief in the relationship between perceived behavioral control and the intention to behave narcissistically.

The research hypotheses were tested using two-wave survey data collected from managers of 103 service organizations (Study 1) and 323 employees of four service organizations (Study 2). This research applies structural equation modeling (SEM) to examine the proposed model using SmartPLS 3 software.

Islamic religiosity had a negative moderating role in the relationship between subjective norms and the intention to behave narcissistically (Study 1 and Study 2). In addition, subjective norms and perceived behavioral control had significant positive effects on the intention to engage in narcissistic behavior among managers (Study 1). However, perceived behavioral control had no significant effect on the intention to engage in narcissistic behavior among employees (Study 2).

The current study not only tests the applicability of the TPB to narcissistic behaviors in Islamic organizations, but it also extends the classic TPB framework by including two moderating variables – Islamic religiosity and afterlife belief.

Children are beginning to socialize as consumers earlier than ever, highlighting the importance of their saving behavior as an effective form of consumer protection. The paper explored the influence of parents, peers, attitudes, knowledge, past behavior, allowance and self-efficacy on saving intention.

With the aim to explore a range of determinants of adolescent saving and to specify the potential mechanisms through which different determinants operate, we adopted a multitheoretical approach based on theories of planned behavior, consumer and financial socialization, and self-efficacy. The paper investigates the formation of the saving intentions on a sample of 1,476 children 10–15 years old in Croatia.

The results indicate strong importance of parental influence and self-efficacy, implying that saving intention among tweens requires a supportive family structure as well as beliefs in the tweens themselves that they are able to save money and face difficulties.

This paper investigates the very nature of saving intention formation at a crucial developmental stage; it investigates the interplay of mechanisms through which determinants of savings operate at that developmental stage; and it explores the age-variance of the mechanism and the interplay of relevant variables, shedding light on the nature of the mechanism of development.

Food waste among young consumers is a significant concern that threatens food sustainability due to consumption behaviour. This study has integrated the Theory of Interpersonal Behaviour to extend the Theory of Planned Behaviour to measure young consumer’s intention to reduce food waste in a developing country context. Bringing in emotion, habits, and facilitating conditions to predict the consumers' attitudes, this study assesses the intention to reduce food waste for corporate sustainability from the perspective of consumption.

Using a quantitative approach and purposive sampling, 205 samples were collected from the young generation aged 18 to 30, who frequently have meals at home. The PLS-SEM technique was employed to examine the hypothesised model.

The findings supported all the hypotheses mentioned where attitudes, subjective norms (SN) and perceived behavioural control (PBC) affect the intention to reduce food waste among young consumers. Furthermore, the other variables, namely, habits, emotions and facilitating conditions, also significantly impact the attitudes of the young generation.

Understanding young consumers' food waste behaviour is vital from the social, economic, and environmental perspectives. This study showcases a comprehensive food waste behaviour model among young consumers by integrating the Theory of Interpersonal Behaviour and the Theory of Planned Behaviour to examine the intention to minimise food waste. Practically, this study offers insights to business practitioners and communities in managing food waste from the young consumer perspective. Socially, this study supports the United Nations' (UN) Sustainable Development Goals (SDG) 12 by contributing to global food waste reduction efforts.

Student in-class participation is a crucial aspect in the learning process, including in synchronous learning process. Several variables may hinder students from actively participating in synchronous learning including communication anxiety. As behavior, student in-class participation can be modeled using theory of planned behavior (TPB) with communication anxiety as barrier variable. The current study aims to investigate student decision-making process to actively participate in synchronous online learning using TPB frameworks and examine the effect of communication anxiety as part of extended TPB.

This was quantitative nonexperimental research conducted by gathering cross-sectional data through electronic survey. A total of 1,009 Indonesian college students voluntarily participate in the survey. Structural equation modeling was used to analyze the data and test the hypothesis.

The results indicate that there was significant and positive effect between TPB-related variables: (1) attitude, (2) subjective norms, (3) behavioral control, (4) intention and (5) behavior. Communication anxiety, as an additional variable in the extended model, shows significant and negative effects on behavioral control and active participation behavior. However, the communication anxiety indicates insignificant effect on students’ intention to participate in online synchronous learning. The findings support the evidence that students’ intention to actively participate in synchronous learning can be described using TPB and communication anxiety hinders student to actively participate in synchronous learning.

The paper extends TPB on student active participation. Prior research limited to original theory of planned behavior (TPB) on student in-class and massive open online course (MOOC) participations, whereas the current research includes communication anxiety as additional variable on extended TPB to understand students’ intention to actively participate in synchronous online learning.