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This paper sets forth a theory on how the articulation of a salient vision on the part of a team leader enhances team effectiveness in terms of innovativeness, efficacy, and performance. In addition to vision salience – determining, as it were, one dimension of successful leadership influence – this study postulates another dimension of leadership influence, i.e., self-sacrificial leader behavior. A leader's self-sacrificial behavior is shown to play a key role in communicating the credibility of her vision to the team, a critical factor on the basis of which team members may decide to commit themselves to its implementation. Drawing upon the roles of salient vision and self-sacrifice, this study hypothesizes a synergistic effect of leadership on team effectiveness when a salient vision by a team leader is conjoined with her self-sacrifice. The study also hypothesizes that a leader's self-sacrifice and salient team vision are more prominent in a collectivistic team climate, and predicts that a collectivistic team environment will be more conducive in increasing a leader's influence through vision salience and self-sacrifice than an individualistic team climate. The hypotheses were tested in a sample of teams (n=53) at the team level. The results support the positive moderating effects of vision with sacrifice, vision with collectivism, and sacrifice with collectivism, respectively, on team performance. In addition, vision salience and self-sacrifice exert their main effects on team innovativeness and team efficacy. This paper provides a detailed discussion of the theoretical and practical implications of these findings.

This paper shows that Amartya Sen admitted self-sacrifice as an opposite motive to self-interest. Between the eighties and the nineties, in his works on development economics, Sen often referred to the conditions of women in less developed countries, because these are areas where gender inequality is more pronounced, and women’s well-being is worsened by behavior motivated by self-sacrifice. But these women were affected by a perception bias that made them unable to understand their deprived condition. Perception bias made it harder to improve their freedom and reduce inequality. Sen offered a more complex analysis of economic behavior as compared to his contemporaries. Selfishness and public discussion might be identified as the ideal methods of improving individual well-being when inequality and perception bias leads people to self-sacrifice.

The images of soldiers which are evoked on memorial days commonly include a number of different virtues: courage, loyalty, fraternity, etc. One ideal perhaps extolled above all others is that of sacrifice. Soldiers, according to popular moral platitudes, are lauded for the sacrifices they make for the common good. Implied in this is the expectation that soldiers ought to be the type of people who are prepared to sacrifice themselves in defence of an ideal. Within the most popular framework for morally evaluating war, Just War Theory, sacrifice tends to be understood from within the deontological, rights-based framework that modern just war theorists favour. In this chapter I will aim to show how the conclusions drawn by considering sacrifice through a deontological lens can be enriched through the addition of virtue theoretical considerations, leading to a fuller account of sacrifice.

This chapter takes a philosophical approach to the idea of sacrifice in the military. It explores whether the predominant framework used for evaluating war, Just War Theory, is a suitable framework for understanding the sacrifices soldiers, commanders, and political leaders can be asked to make in times of war. Focussing on various conceptions of sacrifice, including physical and moral sacrifices, the chapter argues that the predominantly deontological formulation of modern just war theories could be enriched by considering notions surrounding the ancient Greek concept of arete (virtue). Thus, as well as being a detailed exposition of sacrifice in war, the chapter also seeks to show how consideration of aretaic notions such as virtue, character and moral psychology can enrich just war theories responses to various issues.

The value of this research is in suggesting that soldiers are morally obligated to accept more risk than modern warfare typically places, or at least historically has placed, on them. It also has implications for military ethics education in that it suggests that soldiers’ characters should be shaped in such a way as to dispose them to sacrifice. Further, it has implications for the use of Just War Theory in international relations by introducing a moral framework through which political leaders can determine when they might be morally obligated to forgive the indiscretions of another nation, and what it means to forgive in this context. As such, it makes a contribution to a growing discussion within Just War Theory: jus post bellum – the moral norms surrounding the resolution of conflict.

This chapter summarizes the behavioral pricing research findings of price and how buyers respond to price. This includes the relationship between price and perceived value and the decision heuristics that help us understand how price influences perceptions of value and eventual product choice. Buyers also use price as an indicator of product quality, and customers’ perceptions of quality, benefits, and value affect how they will respond to a purchase situation. In addition, buyers’ perceptions of the sacrifice affect the purchase decision, that is the degree that consumers reflect on the amount that they would “give up” by paying the monetary price for a product may vary according to a variety of situations and conditions, such as type of product or service, or the perceived unfairness of the price, or if the buyer perceives a brand is superior to competing brands. The chapter also discusses how buyers trade off or compare the perceived gains arising from price-quality judgments versus the perceived sacrifice required to acquire the product or service, including whether buyers integrate price and other attribute information following a nonlinear (proportional) or linear (subtractive) process. It also summarizes research on price as a multidimensional attribute, considered with additional dimensions such as warranty coverage, and warrantor reputation. Finally, the chapter examines perceived product value as being decomposed into its (1) perceived acquisition value (the expected benefit to be gained from acquiring the product less the net displeasure of paying for it) and (2) perceived transaction value (the perceived merits or fairness of the offer or deal).

Purpose – Uses Kenneth Boulding's concept of “serial reciprocity” in conjunction with information about the evolution of emotions and social exchange processes to identify possible mechanisms that can help explain the rise of early Christianity.

Design/methodology/approach – Using the concept of serial reciprocity as a central organizing principle, a theoretical account is developed that integrates ideas from evolutionary sociology, the sociology of emotions, and exchange theory in order to extend Rodney Stark's analysis of social forces responsible for the success of early Christianity as a social movement.

Findings – Patterns of serial reciprocity may develop when evolved emotions such as gratitude, sympathy, and empathy are activated by recipients of altruism who, in turn, become motivated to repay their benefactor by transmitting a benefit to a third-party recipient. Historical evidence reviewed by Stark is consistent with the claim that serial reciprocity may have conferred benefits to victims suffering from plagues that swept the Roman Empire during the early history of Christianity. Similar processes may be operating today in regions of the world in which aid workers provide assistance to victims of natural and man-made disasters.

Originality/value – This analysis demonstrates the value of integrating conventional sociological analysis and evolutionary theory to gain new explanatory insights about social processes such as serial reciprocity that have received relatively little prior attention by sociological researchers.

As triumphantly announced in journals and magazines, a la Fukuyama, late capitalism and its contingent logic of neoliberalism (ostensibly) reigns supreme, exploiting each site it encounters with precision. According to this fantasy of capitalism's seamless and ultimate triumph, domination is produced as inevitable, social struggle and revolution, a utopian dream. Yet, what many have seen since the 1990s is that this narrative requires military mobilizations of different kinds (i.e., “the war on terror” has become of late the reason thousands are being killed daily in Afghanistan and Iraq).

Displaying appropriate emotions enhances followers’ perceptions toward a leader. The present study examined the moderating effect of leader group-prototypicality on the relationship between leader’s emotion appropriateness and followers’ perceptions toward the leader (i.e., self-sacrifice intentions and effectiveness). Based on a set of 366 Malaysian students’ experimental survey responses, leader group-prototypicality emerged as a significant moderator. Specifically, the effect of leader’s emotion appropriateness was stronger for group-prototypical leaders than non-group-prototypical leaders. Hence, to enhance their perceived effectiveness, leaders should portray appropriate emotions and ensure that they are viewed as representative by their followers.

Markets-as-networks (MAN) theorists contend, at least tacitly, the significance of business relationships to the firm – that is, business relationships contribute somewhat to corporate survival or growth. One does not deny the existence of significant business relationships but sustain, in contrast to the consensus within the MAN theory, that relationship significance should not be a self-evident assumption. For significance cannot be a taken-for-granted property of each and every one of the firm's business relationships. The authors adopt explicitly a critical realist meta-theoretical position in this conceptual paper and claim that relationship significance is an event of the business world, whose causes remain yet largely unidentified. Where the powers and liabilities of business relationships (i.e., relationship functions and dysfunctions) are put to work, inevitably under certain contingencies (namely the surrounding networks and markets), relationship effects ensue for the firm (often benefits in excess of sacrifices, i.e., relationship value) and as a consequence relationship significance is likely to be brought about. In addition, relationship significance can result from the dual impact that business relationships may have on the structure and powers and liabilities of the firm, that is, on corporate nature and scope, respectively.

We propose that off-the-job embeddedness (OTJE) be reconceptualized as a separate and distinct, albeit related, construct from job embeddedness. We conceptualize OTJE as the totality of outside-work forces which keep an individual bound to his/her current geographical area and argue that this construct includes important factors which do not fall under the umbrella of “community embeddedness.” Moreover, we propose that these outside-work forces may embed individuals in their jobs either directly or indirectly (through the perceived or expressed preferences of spouses, children, and extended family). This paper identifies the key components of OJTE, addresses the measurement of OTJE, explains the relationships between job embeddedness and OTJE (and their respective components), highlights how OTJE can either amplify or counteract the effects of job embeddedness, and illustrates the direct and indirect effects of OTJE on both work-related and personal outcomes.