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This paper aims to analyse the influence of board characteristics on corporate reputation.

In total, 128 Brazilian publicly traded companies from Refinitiv Eikon were analysed between 2016 and 2020. The dependent variable was corporate reputation, whereas the independent variables were board size, gender diversity, board independence and audit committee presence. Multivariate analysis was used.

The results presented empirical evidence that board members can impact corporate reputation. Findings showed that board size, gender diversity and independence positively influence Brazilian companies’ corporate reputation. Conversely, an audit committee had no significant impact on corporate reputation.

The paper presents a contribution to the significance of board members in shaping a company's corporate reputation, using the signalling theory and the resource-based view (RBV) theory.

Regarding practical implications, this work provides subsidies for managers to value board characteristics because they directly reflect on corporate reputation and competitive advantage, leading to more sustainable performance.

The research findings highlight that a diverse board encourages the organisation to improve its workforce, human rights, relations with the community and responsibility for manufactured products.

The relationship between board characteristics and corporate cooperation is poorly established in the literature. Furthermore, the results prove the RBV theory in an emerging context. Similarly, the signalling theory proved helpful in improving Brazilian firms’ corporate reputation.

The purpose of this paper is to investigate the effect of reward redemption programs on donation amount, donation percentage and donation intention in the context of a bank credit card.

A 2 × 2 × 3 experiment is implemented with 1,070 consumers accessing a national US-based sample with a small compensation. The authors use general linear model to test the proposed hypotheses.

The findings show the main effects of reward types, limited-time message and value of reward redemptions on the percentage of donations and overall donation intention to charity. The type of reward (cash/points) is found to interact with the limited-time message and with the value of reward redemptions.

No prior studies have addressed the relationship between credit card redemption rewards and scarcity messages in the donation context. The study contributes to the understanding of the effectiveness of credit card redemption rewards with scarcity message in improving a consumer’s donation intention.

This study aims to examine the interrelationships between social media marketing activities, self-brand connections, brand equity, trust and loyalty.

A total of 402 valid responses were collected from Amazon MTurk, and the data were subjected to partial least squares structural equation modeling and fuzzy-set qualitative comparative analysis (fsQCA).

Findings indicate that social media marketing activities strongly and positively influence self-brand connection, brand equity and brand trust. Moreover, brand loyalty was strongly and positively influenced by self-brand connection, brand equity and brand trust. Moreover, the findings from fsQCA indicate that three causal paths lead to a high level of brand loyalty, and one causal path determines a low level of brand loyalty.

This research extends current knowledge by bridging the literature between social media marketing activities and branding using self-brand connections. Additionally, this study uses the strength of two complimentary methods – symmetrical and asymmetrical modeling – to uncover how social media marketing activities bridge customer-brand relationships.

Este estudio examina las interrelaciones entre las actividades de marketing en redes sociales, las conexiones de marca propia, el valor de la marca, la confianza y la lealtad.

Se recopilaron 402 respuestas válidas de Amazon MTurk, y los datos fueron sometidos a PLS-SEM y análisis cualitativo comparativo con conjuntos difusos (fsQCA).

Los resultados indican que las actividades de marketing en redes sociales influyen fuertemente y de manera positiva en la conexión de marca propia, el valor de la marca y la confianza en la marca. Además, la lealtad a la marca es influenciada fuerte y positivamente por la conexión de marca propia, el valor de la marca y la confianza en la marca. Además, los resultados de fsQCA indican que tres vías causales conducen a un alto nivel de lealtad a la marca, y una determina un bajo nivel de lealtad a la marca.

Esta investigación amplía el conocimiento actual al vincular la literatura entre las actividades de marketing en redes sociales y el branding utilizando conexiones de marca propia. Además, este estudio utiliza dos métodos complementarios – modelado simétrico y asimétrico – para descubrir cómo las actividades de marketing en redes sociales construyen las relaciones entre cliente y marca.

本研究探讨社交媒体营销活动、自我品牌连接、品牌资产、信任和忠诚度之间的相互关系。

从亚马逊MTurk收集了402个有效回复, 并对数据进行了PLS-SEM和模糊集合质性比较分析 (fsQCA) 的处理。

研究发现, 社交媒体营销活动对自我品牌连接、品牌资产和品牌信任产生了强烈而积极的影响。此外, 自我品牌连接、品牌资产和品牌信任也对品牌忠诚度产生了强烈而积极的影响。fsQCA的结果显示, 导致高水平品牌忠诚度的有三条因果路径, 而导致低水平品牌忠诚度的有一条因果路径。

本研究通过构建社交媒体营销活动与品牌之间的桥梁, 利用自我品牌连接, 扩展了当前知识。此外, 利用对称和非对称建模两种互补方法的优势, 揭示了社交媒体营销活动如何建立客户品牌关系。

The paper aims to explore the model of circular economy for promotion of principles of social inclusion, empathetic governance, and economic sustainability environmental resilience by examining the research gap on how to employ Environment, Social and Governance (ESG) framework, principles of biomimicry and reimagining an economic model of resourcefulness.

The paper is a descriptive study based on review of literature. To analyse the research gaps, paper employs bibliometric research technique, well-accepted meta-analytical research of literature to find overlapping factors of relevance by examining most-cited authors, papers, as well as co-citation patterns (Kim, 2008). The method analyses the published data texts, information like authorship, citations, keywords, and illustrating linkages between and among articles about certain research topic (Fetscherin, 2012).

Data were sourced from collection archival database of JSTOR, Web of Science and J-Gate till December 2022, by searching with following string – “Circular Economy,” “ESG (Environment, Social and Governance),” “Biomimicry,” “Circular Economy and ESG,” “Circular Economy and Biomimicry,” “Circular Economy and Resourcefulness.” The selection of said string of words was based on the literature review, overlaps and the research questions formulated. The findings reflect common factors of overlaps and its coherence in domain of policy formulation for the circular economy.

The research approach needs to be tested for practical application with stakeholders which includes individual-community for necessary behavioural change/acceptance, policy measures, innovations for scalability and the new business models so that the changes become an integral part of DNA of new economic model.

Emphasis on reimagined alliance between the environment, economy, and society to achieve the triple bottom line for a sustainable future. In doing so mitigate the impact on nature, generate livelihood opportunities and institute a green industry with an emphasis on circularity by incorporating the principles of ESG, biomimicry and resourcefulness.

The paper addresses the developing frontier of circular economy by identifying and mapping the factors of overlap with principles of ESG and biomimicry with circular economy for a future which is sustainable and resourceful. It attempts to advance the domain of knowledge with suggestion for implementable policy initiative arising from the study.

The aim of this study is to investigate how the demographics and appearance cues of potential social engineers influence the likelihood that targets will trust them and accept security risk.

Data were collected through an online survey of 635 participants, including 322 participants from Arab countries and 313 participants from the UK. The survey presented scenarios with 16 personas who offered participants the use of their mobile internet hotspot. These personas were characterized by combinations of age (young vs aged), gender (male vs female), ethnicity (Arab vs UK) and look formality (casual vs formal). The study measured both participants’ offer acceptance and trust in the persona.

Results indicated a higher likelihood of offer acceptance from female and aged personas, as well as a greater trust in these groups. Arab participants showed a preference for personas with Arabian ethnic features. In both samples, trust and acceptance were influenced by the persona’s appearance, which was found to be gender-dependent; with female personas in casual attire and male personas in formal attire being trusted more in comparison to female with formal attire and male with informal, respectively.

Findings highlight the importance of incorporating awareness of appearance-based biases in cybersecurity training, suggesting the need for culturally sensitive training programs to enhance defense against social engineering.

This study distinguishes itself by elucidating the influence of social engineers’ demographic and appearance cues on the likelihood of individuals to take security risks, thus addressing a significant gap in the literature which has traditionally emphasized the profiles of targets.

The detrimental impact of data breaches on organizations and their customers has been well documented in the literature. These breaches expose sensitive information, raising concerns about reputational damage and substantial financial losses for affected firms. Prior research has consistently demonstrated the significant financial repercussions of data breach disclosures, with a significant decline in the market value of breached firms following the incident’s revelation. However, recent literature has documented the shift in consumer perception toward data breaches, warranting a revisit of this important and relevant issue with more recent data. This study aims to revisit the cost of data breach disclosures by empirically analyzing the impact of recent data breach incidents on the market value of affected firms.

The authors collect the data regarding data breach incidents among publicly traded companies in the USA listed in the S&P 500 index from 2013 to 2021. The empirical analysis relies on the event study approach, and the market value of each firm is estimated using the Fama-French three-factor model.

This study finds that the negative market reaction to data breach announcements in recent years has been significantly weaker than those reported in prior works from the past decade. This result confirms the shift in consumer perception toward data breaches in the market.

While prior research has quantified the cost of data breach disclosures, the authors posit that a renewed examination is essential within the contemporary digital environment. Consumer behavior and market sentiment have undergone significant transformations in recent years, necessitating a revisit of this important issue with updated data. This study not only documents this evolving phenomenon but also yields crucial policy recommendations. Notably, it challenges the conventional wisdom to rely on market forces as an adequate deterrent against data breaches. Consequently, updated regulations may be necessary to effectively navigate the complexities of the evolving digital landscape.