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Article
Publication date: 1 March 2024

Rabbia Aslam Siddiqui, Zulfikar Adamu, Obas John Ebohon and Wajeeha Aslam

The construction industry and its activities harmfully affect the environment. Hence, adopting green building (GRB) practices can be helpful in achieving sustainable development…

Abstract

Purpose

The construction industry and its activities harmfully affect the environment. Hence, adopting green building (GRB) practices can be helpful in achieving sustainable development goals. Therefore, this study aims to identify the factors affecting the intention to adopt GRB practices by extending theory of planned behavior (TPB).

Design/methodology/approach

Using non-probability purposive sampling technique, data was gathered from consultant and contractor engineers in the construction industry through a questionnaire. The analysis was done using partial least square-structural equation modeling technique on a useful sample of 290.

Findings

Findings revealed that the core constructs of TPB [i.e. attitude (AT), subjective norms (SUBN) and perceived behavioral control (PBC)] significantly affect the intention to adopt GRB practices. Moreover, government support and knowledge of green practices (KNGP) were found to be critical influencing factors on AT, SUBNs and PBC. Lastly, the findings confirmed that environmental concerns (ENC) play as a moderating between SUBN and intention to adopt GRB practices, as well as AT and intention to adopt GRB practices.

Practical implications

This study contributes to existing knowledge on GRB, offering evidence base for policy choices regarding climate change adaptation and mitigation in the construction industry.

Originality/value

This study provides insights from the perspective of a developing economy and confirms the applicability of TPB in the adoption of GRB practices. Moreover, this study confirms the moderation role of ENC in between TPB constructs and intention to GRB that is not tested earlier in the context of GRB. This study also confirms that government sustainable support positively affects PBC, and KNGP significantly affects SUBNs.

Details

Construction Innovation , vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 1471-4175

Keywords

Article
Publication date: 28 July 2023

Wajeeha Aslam and Syed Tehseen Jawaid

Due to the increased pollution and global warming, the banking sector is also implementing green practices in their operations to improve business ethics. However, there are few…

Abstract

Purpose

Due to the increased pollution and global warming, the banking sector is also implementing green practices in their operations to improve business ethics. However, there are few studies that have looked at how green practices affect performance outcomes. Considering this, the study aims to examine the impact of green banking adoption practices (GRBP) on consumer-related performance outcomes (i.e. consumer green satisfaction, consumer green perceived quality, consumer green trust, environmental friendliness and continuing relations with bank). The study used resource-based view theory and triple bottom line in connecting GBRP and consumer-related performance outcomes.

Design/methodology/approach

The data was gathered via a Likert scale questionnaire from banking personnel and consumers using a non-probability purposive sampling technique. The data of GRBP was collected from the banking employees, whereas the data for consumer-related performance outcomes were gathered from the banking consumers, and “Partial least square-structural equation modeling” (PLS-SEM) was used to examine research hypotheses.

Findings

The results of PLS-SEM reveal that GRBP positively affects consumer green trust, green perceived quality and green satisfaction. However, GRBP does not have any impact on environmental friendliness. The results further reveal that GRBP largely affects consumer green trust followed by green perceived quality and green satisfaction, respectively. Moreover, consumer green perceived quality, green trust and environmental friendliness positively affect the continuing relationship with the bank.

Originality/value

To the best of the authors’ knowledge, this is the first study in the context of green banking, i.e. two-dimensional, as it examines the impact of GRBP on consumer-related performance outcomes and confirms that GRBP enhances consumer-related performance outcomes. The findings of the study provide numerous insights to bank managers, environmentalists and policymakers.

Details

International Journal of Ethics and Systems, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 2514-9369

Keywords

Article
Publication date: 19 September 2022

Wajeeha Aslam and Syed Tehseen Jawaid

The increased concerns for the environment have led organizations, businesses and nations to act environmentally friendly. This has also pressurized the banking sector to adopt…

1076

Abstract

Purpose

The increased concerns for the environment have led organizations, businesses and nations to act environmentally friendly. This has also pressurized the banking sector to adopt green practices. However, there is a dearth of studies related to green banking (G-banking) adoption practices (GBAP) on banking performance. Hence, by considering the resource-based view theory, this study aims to examine the impact of GBAP on banking performance, i.e. financial, operational and environmental performance.

Design/methodology/approach

The data was acquired from banking personnel in Pakistan using a five-point Likert scale questionnaire and a non-probability purposive selection technique. In total, 400 responses were gathered, on which data screening was performed to detect and delete outliers. On a useful sample of 360, partial least square-structural equation modeling was used to validate the hypotheses.

Findings

The findings revealed that GBAP positively affects the environmental, operational and financial performance of the banks. The findings further revealed that GBAP largely affects environmental performance followed by operational performance and financial performance, respectively.

Practical implications

The study findings offer various insights to the policymakers and the banking sector to better implement G-banking practices in improving banking performance.

Originality/value

To the best of the authors’ knowledge, this is one of the first studies to look at the effect of GBAP on key performance outcomes, i.e. financial and operational performance. This study also verifies the use of resource-based perspective theory in the context of G-banking.

Details

International Journal of Ethics and Systems, vol. 39 no. 4
Type: Research Article
ISSN: 2514-9369

Keywords

Article
Publication date: 12 April 2021

Wajeeha Aslam, Kashif Farhat, Imtiaz Arif and Chai Lee Goi

This study aims to identify the factors that influence customer satisfaction in the banking sector from the perspective of employee characteristics. More specifically, this study…

1001

Abstract

Purpose

This study aims to identify the factors that influence customer satisfaction in the banking sector from the perspective of employee characteristics. More specifically, this study identifies the impact of employee etiquettes, employee performance, technical selling skills and customer-oriented behavior on customer satisfaction in the banking industry. The study also seeks to investigate the mediating effect of employee etiquettes, employee performance and technical selling skills on the relationship between customer satisfaction and customer-oriented behavior.

Design/methodology/approach

The data were collected with the help of a Likert scale questionnaire from the active banking customers in Karachi, Pakistan, who visit bank branches once a month minimum. For 268 responses, partial least square-structural equation modeling (PLS-SEM) technique was employed for hypothesis testing.

Findings

The results showed a positive and significant relationship between customer-oriented behavior and employee etiquettes, technical selling skills and performance. The employee’s customer-oriented behavior, etiquettes, technical selling skills and performance were also found to be significantly related with customer satisfaction. Finally, the results revealed that technical selling skills, employee performance and employee etiquettes partially mediate the relationship between customer-oriented behavior and customer satisfaction.

Practical implications

It is recommended that banking employees should adopt customer-oriented behavior in order to achieve and maintain customer satisfaction. The bank managers should also work on improving the etiquettes and performance of the employees and provide them detailed technical knowledge of the services and products offered by the bank.

Originality/value

Arguably, it is one of the first studies to examine the mediating effects of employees' technical selling skills and employees' performance on the relationship between customer orientation and customer satisfaction, specifically in the banking industry.

Article
Publication date: 28 April 2022

Wajeeha Aslam, Danish Ahmed Siddiqui, Imtiaz Arif and Kashif Farhat

By extending the service robot acceptance model (sRAM), this study aims to explore and enhance the acceptance of chatbots. The study considered functional, relational, social…

1209

Abstract

Purpose

By extending the service robot acceptance model (sRAM), this study aims to explore and enhance the acceptance of chatbots. The study considered functional, relational, social, user and gratification elements in determining the acceptance of chatbots.

Design/methodology/approach

By using the purposive sampling technique, data of 321 service customers, gathered from millennials through a questionnaire and subsequent PLS-SEM modeling, was applied for hypotheses testing.

Findings

Findings revealed that the functional elements, perceived usefulness and perceived ease of use affect acceptance of chatbots. However, in social elements, only perceived social interactivity affects the acceptance of chatbots. Moreover, both user and gratification elements (hedonic motivation and symbolic motivation) significantly influence the acceptance of chatbots. Lastly, trust is the only contributing factor for the acceptance of chatbots in the relational elements.

Practical implications

The study extends the literature related to chatbots and offers several guidelines to the service industry to effectively employ chatbots.

Originality/value

This is one of the first studies that used newly developed sRAM in determining chatbot acceptance. Moreover, the study extended the sRAM by adding user and gratification elements and privacy concerns as originally sRAM model was limited to functional, relational and social elements.

Details

Kybernetes, vol. 52 no. 9
Type: Research Article
ISSN: 0368-492X

Keywords

Article
Publication date: 17 May 2019

Kashif Farhat, Wajeeha Aslam and Bin Mohd. Mokhtar Sany Sanuri

The purpose of this paper is to investigate the factors that influence the intention to choose family takaful in Pakistan through using theory of reasoned action (TRA) model…

1298

Abstract

Purpose

The purpose of this paper is to investigate the factors that influence the intention to choose family takaful in Pakistan through using theory of reasoned action (TRA) model. While family takaful is not a new financial solution in the market, the main factors that motivate customers to purchase family takaful remain unexplored. To fill this gap, this paper investigated the impact of attitude (ATT), subjective norm (SBN) with the addition of Halal certification (HCT) to predict the behavioral intention of customers in Pakistan.

Design/methodology/approach

The sample data of 250 respondents was drawn for this paper. The respondents were the regular visitors to the Islamic banks in Pakistan and were selected through judgmental sampling. Of 250, total 237 responses were included in the final study, after excluding the inappropriate and missing responses. For the final data, EFA, CFA and SEM were used to test the significance of relationships between the IVs (ATT, SBN and HCT) and DV (BI).

Findings

Findings from the SEM analysis suggest that ATT, SBN and HCT have positive significant relationships with BI. SBN appeared to be the most influencing factor that influences the behavioral intention to purchase family takaful.

Research limitations/implications

The paper has practical implications for takaful managers and academics. Bank managers can draw marketing communication policy based on the findings of this paper. While for academics, this paper laid a foundation for future studies by integrating Halal certification in TRA as a predictor to the behavioral intention towards selecting family takaful. The empirical nature of this paper will enhance understanding of the Islamic financial market and its customers specifically.

Practical implications

The findings of the paper also hold significance for managers and policy-makers of Islamic financial institutes. It guides to design the marketing strategies to develop the right attitude of customers, emphasize subjective norms and Halal certification when communicating the family takaful products to customers. As such, brand managers of family takaful may leverage the role of belief in developing the right attitude and then linking it to the family takaful brand. The attitude is rooted in the belief, and for family takaful brands, it potentially be useful to allow it a broader space in the brand strategies. Likewise, subjective norms in terms of choosing family takaful comprises the perceived social pressure of customers feel towards purchasing takaful for families. It highlights the role of social contacts and effect of their behavior and choices over customers. The recommendations and positive feedback customers receive from their social contacts can be instrumental in instilling the sale of family takaful. In the context of Halal certification, the findings of this paper call takaful brand managers’ attention to the significant role Shariah compliance plays for potential customers of family takaful.

Social implications

The findings of the paper also have significance for managers and policy-makers of Islamic financial institutes. The findings of this paper guide them to develop marketing strategies, develop the right attitude of customers, emphasize subjective norms and Halal certification when communicating the family Takaful products to customers.

Originality/value

Family takaful is relatively a new phenomenon that demands empirical evidence for academics and managers. This is one of the early studies that investigates the determinants of purchase of family takaful through extended TRA model. Therefore, this investigation will serve as a cornerstone to the scant knowledge of family takaful in Pakistan and around the globe.

Details

Journal of Islamic Marketing, vol. 10 no. 3
Type: Research Article
ISSN: 1759-0833

Keywords

Article
Publication date: 16 June 2016

Imtiaz Arif, Wajeeha Aslam and Muhammad Ali

The purpose of this paper is to explore how social need, social influence and convenience affect dependence on smartphones and purchasing behavior among university students in…

3645

Abstract

Purpose

The purpose of this paper is to explore how social need, social influence and convenience affect dependence on smartphones and purchasing behavior among university students in Pakistan’s emerging economy.

Design/methodology/approach

Survey methods and non-probability purposive sampling were used to collect data from 337 respondents, and structural equation modeling was used to test the hypothesis.

Findings

Overall the results provided evidence that social need, social influence and convenience significantly affect students’ dependence on their smartphones. A significant relationship also existed between students’ dependence on smartphones and their purchasing behavior.

Originality/value

The availability of 3G/4G mobile networks and the growth in smartphones’ computing power have meant that this form of mobile technology is in great demand. This study provides an exclusive viewpoint concerning students’ dependence on smartphones and the effect of this on their purchasing behavior, which is a subject that has not been covered previously in the Pakistani context.

Details

South Asian Journal of Global Business Research, vol. 5 no. 2
Type: Research Article
ISSN: 2045-4457

Keywords

Open Access
Article
Publication date: 2 February 2023

Ansgar J. Sakaya

The paper intends to show the role of fear of COVID-19 and the relevance of customer empowerment (CU_EMP) and customers’ perceived value of digital service transactions…

1776

Abstract

Purpose

The paper intends to show the role of fear of COVID-19 and the relevance of customer empowerment (CU_EMP) and customers’ perceived value of digital service transactions (CU_PV_DST) in promoting green bank service purchase intention (GBS_PI), despite the antagonistic impacts brought in other sectors and the relevance of customer empowerment (CU_EMP) and customers’ perceived value of digital service transactions (CU_PV_DST) as important mediating variables of the relation.

Design/methodology/approach

The structured questionnaire helped collect survey data from 323 small business people. The model relationship was assessed through EFA, CFA by SPSS-AMOS and SEM using bootstrapping procedures in Smart-PLS.

Findings

The findings of this study show that there is a significant effect of fear of COVID-19 pandemic (F_COVID-19P) on CU_EMP and GBS_PI. CU_EMP influences GBS_PI, whereas F_COVID-19P influences GBS_PI indirectly via CU_EMP. Furthermore, there is a substantial effect of F_COVID-19P on CU_PV_DST and GBS_PI. Thus, F_COVID-19P significantly influences GBS_PI indirectly via CU_PV_DST.

Practical implications

Capitalizing on the COVID-19 wave by empowering customers technologically, improving the legal framework and increasing the perceived value of green service by using an innovative mechanism. In addition, fostering cultural change and emphasizing altruistic values through green advertisements have been explored in this study.

Social implications

Green services are healthier for smart/green economy and are health-protective for coping with health risks.

Originality/value

This study helps in understanding the theories used in this context by linking them to F_COVID-19P with CU_EMP, CU_PV_DST and GBS_PI and contributes to the literature of both. Furthermore, this is the only study that has used SEM to study this kind of interrelation.

Details

Arab Gulf Journal of Scientific Research, vol. 41 no. 4
Type: Research Article
ISSN: 1985-9899

Keywords

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