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Factors affecting intention to adopt green building practices: a journey towards meeting sustainable goals

Rabbia Aslam Siddiqui (Department of Built Environment and Architecture, London South Bank University, London, UK)
Zulfikar Adamu (Department of Built Environment and Architecture, London South Bank University, London, UK)
Obas John Ebohon (Department of Built Environment and Architecture, London South Bank University, London, UK)
Wajeeha Aslam (Department of Business Administration, IQRA University, Karachi, Pakistan)

Construction Innovation

ISSN: 1471-4175

Article publication date: 1 March 2024

101

Abstract

Purpose

The construction industry and its activities harmfully affect the environment. Hence, adopting green building (GRB) practices can be helpful in achieving sustainable development goals. Therefore, this study aims to identify the factors affecting the intention to adopt GRB practices by extending theory of planned behavior (TPB).

Design/methodology/approach

Using non-probability purposive sampling technique, data was gathered from consultant and contractor engineers in the construction industry through a questionnaire. The analysis was done using partial least square-structural equation modeling technique on a useful sample of 290.

Findings

Findings revealed that the core constructs of TPB [i.e. attitude (AT), subjective norms (SUBN) and perceived behavioral control (PBC)] significantly affect the intention to adopt GRB practices. Moreover, government support and knowledge of green practices (KNGP) were found to be critical influencing factors on AT, SUBNs and PBC. Lastly, the findings confirmed that environmental concerns (ENC) play as a moderating between SUBN and intention to adopt GRB practices, as well as AT and intention to adopt GRB practices.

Practical implications

This study contributes to existing knowledge on GRB, offering evidence base for policy choices regarding climate change adaptation and mitigation in the construction industry.

Originality/value

This study provides insights from the perspective of a developing economy and confirms the applicability of TPB in the adoption of GRB practices. Moreover, this study confirms the moderation role of ENC in between TPB constructs and intention to GRB that is not tested earlier in the context of GRB. This study also confirms that government sustainable support positively affects PBC, and KNGP significantly affects SUBNs.

Keywords

Citation

Siddiqui, R.A., Adamu, Z., Ebohon, O.J. and Aslam, W. (2024), "Factors affecting intention to adopt green building practices: a journey towards meeting sustainable goals", Construction Innovation, Vol. ahead-of-print No. ahead-of-print. https://doi.org/10.1108/CI-04-2023-0074

Publisher

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Emerald Publishing Limited

Copyright © 2024, Emerald Publishing Limited

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