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1 – 10 of 730
Article
Publication date: 16 May 2023

Eugene Cheng-Xi Aw, Garry Wei-Han Tan, Keng-Boon Ooi and Nick Hajli

The present study aims to propose a framework elucidating the attributes of mobile augmented reality (AR) shopping apps (i.e., spatial presence, perceived personalization and…

Abstract

Purpose

The present study aims to propose a framework elucidating the attributes of mobile augmented reality (AR) shopping apps (i.e., spatial presence, perceived personalization and perceived intrusiveness) and how they translate to downstream consumer-related outcomes (i.e., immersion, psychological ownership and stickiness to the retailer).

Design/methodology/approach

By conducting a questionnaire-based survey, 308 responses were collected, and the data were submitted to partial least square structural equation modeling (PLS-SEM) and artificial neural network (ANN) analyses.

Findings

A few important findings were generated from the present study. First, attributes of mobile augmented reality shopping apps (i.e., spatial presence, perceived personalization and perceived intrusiveness) influence stickiness to the retailer through immersion and consumer empowerment in serial. Second, immersion positively influences psychological ownership. Third, the optimum stimulation level moderates the relationship between spatial presence and immersion. Lastly, a post-hoc exploratory finding yielded by the multigroup analysis uncovered the moderating effect of gender.

Originality/value

This study offers a novel contribution to the smart retail literature by investigating the role of mobile AR shopping apps in predicting consumers' stickiness to the retailer. A holistic framework elucidating the serial mediating effect of immersion and consumer empowerment, and the moderating roles of optimum stimulation level and gender were validated.

Details

Internet Research, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 1066-2243

Keywords

Article
Publication date: 2 April 2024

Mohammad Iranmanesh, Madugoda Gunaratnege Senali, Behzad Foroughi, Morteza Ghobakhloo, Shahla Asadi and Erfan Babaee Tirkolaee

Understanding how to retain users of augmented reality (AR) shopping apps and to motivate them to purchase is vital to the success of AR apps. This study assessed the chain effect…

Abstract

Purpose

Understanding how to retain users of augmented reality (AR) shopping apps and to motivate them to purchase is vital to the success of AR apps. This study assessed the chain effect of AR attributes on purchase intention and reuse intention through cognitive and affective factors.

Design/methodology/approach

The data were collected from Thai users of the IKEA Place app using an online survey. A link to the survey was posted on Thai furniture groups on social media platforms. The 439 responses were analysed using the partial least squares (PLS) approach.

Findings

The results revealed that all four AR attributes, namely interactivity, vividness, novelty and spatial presence, significantly influence perceived enjoyment, perceived diagnosticity and perceived value. Brand attitude, as a key driver of purchase intention, is influenced by perceived value. Attitude towards the app significantly affects reuse intention and is affected by affective and cognitive factors.

Practical implications

The findings enable shopping app designers and marketers to successfully promote the brand, retain users and boost sales by effectively incorporating AR.

Originality/value

The study extends the literature on the impacts of AR apps on customer behaviours by including affective factors in addition to cognitive factors to explain why AR attributes influence customer attitudes and behaviours. Furthermore, the study demonstrates the serial causal paths from AR attributes to customer behaviours.

Details

Asia-Pacific Journal of Business Administration, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 1757-4323

Keywords

Article
Publication date: 9 April 2024

Yi-Ting Wang and Kuan-Yu Lin

Virtual reality (VR) offers unprecedented immersion and interactivity in education, and working and learning from home have become the norm during the COVID-19 pandemic. This…

Abstract

Purpose

Virtual reality (VR) offers unprecedented immersion and interactivity in education, and working and learning from home have become the norm during the COVID-19 pandemic. This study empirically investigated the factors affecting the use of a VR online learning system (VROLS).

Design/methodology/approach

To explore factors affecting users’ continuance behavioral intentions toward using VROLSs, a research framework was formed comprising factors that constitute benefits (i.e. pull factors) and costs (i.e. push factors); these factors included perceived value, flow and social influence. The data for this study were collected via online survey questionnaires. A total of 307 valid responses were used to examine the hypotheses in the research model, employing structural equation modeling (SEM) techniques.

Findings

Perceived value, flow experience and the number of peers using VR primarily affect the decision to adopt a VROLS. The pull factors of spatial presence, entertainment and service compatibility, along with the push factors of complexity and visual fatigue, affect perceived value. Therefore, we conclude that perceived value is a primary factor positively influencing both flow experience and the decision to adopt the service.

Originality/value

This study contributes to a theoretical understanding of factors that explain users’ intention to use VROLSs.

Details

Online Information Review, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 1468-4527

Keywords

Open Access
Article
Publication date: 25 October 2022

Andrea Valenzuela-Ortiz, Jorge Chica-Olmo and José-Alberto Castañeda

This research investigates the effect of accessibility to points of tourist interest (buffer) and direct and indirect spatial spillover effects of agglomeration economies on…

1827

Abstract

Purpose

This research investigates the effect of accessibility to points of tourist interest (buffer) and direct and indirect spatial spillover effects of agglomeration economies on tourism industry revenues in Spain.

Design/methodology/approach

Data were collected from the Bureau van Dijk's (BvD) Orbis global database. The data were analysed using a spatial econometric model and the Cobb–Douglas production function.

Findings

This study reveals that hotels located inside the buffer zone of points of tourist interest achieve better economic outcomes than hotels located outside the buffer. Furthermore, the results show that there is a direct and indirect spatial spillover effect in the hotel industry.

Practical implications

The results provide valuable information for identifying areas where the agglomeration of hotels will produce a spillover effect on hotel revenue and the area of influence of location characteristics. This information is relevant for hotels already established in a destination or when seeking a location for a new hotel.

Social implications

The results of this study can help city planners in influencing the distribution of hotels to fit desired patterns and improve an area's spatial beauty.

Originality/value

The paper provides insights into how investment, structural characteristics, reputation and location affect hotel revenue.

Details

European Journal of Management and Business Economics, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 2444-8451

Keywords

Article
Publication date: 2 March 2023

Frank Nyanda

This study aims to examine the effect of proximity and spatial dependence on the house price index for the nascent market Dar es Salaam, Tanzania. Despite the ongoing housing…

Abstract

Purpose

This study aims to examine the effect of proximity and spatial dependence on the house price index for the nascent market Dar es Salaam, Tanzania. Despite the ongoing housing market transactions, there is no single house price index that takes into account proximity and spatial dependence. The proximity considerations in question are proximal to arterial roads, public hospitals, an airport and food markets. Previous studies on sub-Saharan Africa have focused on the ordinary least squares (OLS)-based hedonic model for the index and ignored spatial and proximity considerations.

Design/methodology/approach

Using the OLS and spatial econometric approach, the paper tests for the significance of the two effects – proximity and spatial dependence in the hedonic price model with year dummy variables from 2010 to 2019. The paper then compares the three indices in the following configurations: without the two effects, with proximity factors only, and with both effects, i.e. proximity and spatial dependence.

Findings

The inclusion of proximity factors and spatial dependence – spatial autocorrelation – seems to improve the hedonic price model but does not significantly improve the house price index. However, further research should be called for on account of the nascent nature of the market.

Originality/value

The paper brings new knowledge by demonstrating that it may not be necessary to take into account proximity factors and spatial dependence for the Dar es Salaam house price index.

Details

International Journal of Housing Markets and Analysis, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 1753-8270

Keywords

Article
Publication date: 10 January 2024

Ray Sastri, Fanglin Li, Arbi Setiyawan and Anugerah Karta Monika

The tourism multiplier effect (TME) is the total economic impact of tourism demand, representing the linkages between tourism and other businesses in an area. However, study about…

Abstract

Purpose

The tourism multiplier effect (TME) is the total economic impact of tourism demand, representing the linkages between tourism and other businesses in an area. However, study about it is limited in Indonesia, especially at the provincial level and after the COVID-19 crisis. This study aims to estimate the TME in all provinces of Indonesia, test its differences in priority and non-priority areas before and after the COVID-19 crisis, analyze its spatial distribution and examine the determinant factor of TME

Design/methodology/approach

This study applies an input-output model to measure the TME of all provinces in Indonesia, an independent sample t-test to examine the similarity of TME in priority and nonpriority areas, a paired sample t-test to examine the similarity of it before and after the COVID-19 crisis, and spatial analysis to check its spatial relationship.

Findings

The result shows that regional TME ranges from 1.25 to 2.05 in 2019, which changed slightly over time. The empirical result shows the TME difference before and after the COVID-19 crisis, and there is a spatial correlation in terms of TME with the hot spots are clustered in the eastern region of Indonesia, However, there was a slight change in the position of hot spots during the COVID-19 crisis. Moreover, the spatial model shows that value-added and employment in agriculture, manufacturing, trade and transportation affect the size of TME.

Originality/value

This study contributes to the academic literature by providing the first estimate of the TME at the provincial level in Indonesia, comparing the it in priority and non-priority areas before and after the COVID-19 crisis, and mapping its spatial distribution.

Details

Kybernetes, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 0368-492X

Keywords

Article
Publication date: 23 April 2024

Öznur Akgiş İlhan, Semra Günay, Deni̇z Ateş, Fatma Yaşlı Şen and Önder Demir

The safety-related features of destinations affect tourist experiences and consequently influence destination choices. This research investigates the role of spatial profile and…

Abstract

Purpose

The safety-related features of destinations affect tourist experiences and consequently influence destination choices. This research investigates the role of spatial profile and safety in the destination choices of digital nomads.

Design/methodology/approach

The study was designed using the multi-research method. To determine the spatial patterns of digital nomads' destination choices, Getis-Ord’s Gi is utilized, and spatial regression techniques are employed to ascertain the role of safety in these choices.

Findings

The main result of the research is that the most visited cities are spatially clustered in Asia, Europe and America. In this regard, digital nomads' destination choices exhibit similarities to those of traditional tourists. However, safety plays a significant role in destination preferences.

Originality/value

The research findings provide valuable insight into the relationship between digital nomads' travel preferences and safety, thereby serving as a significant source of information for destination marketing and management.

Details

Worldwide Hospitality and Tourism Themes, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 1755-4217

Keywords

Article
Publication date: 25 April 2024

H.G. Di, Pingbao Xu, Quanmei Gong, Huiji Guo and Guangbei Su

This study establishes a method for predicting ground vibrations caused by railway tunnels in unsaturated soils with spatial variability.

Abstract

Purpose

This study establishes a method for predicting ground vibrations caused by railway tunnels in unsaturated soils with spatial variability.

Design/methodology/approach

First, an improved 2.5D finite-element-method-perfect-matching-layer (FEM-PML) model is proposed. The Galerkin method is used to derive the finite element expression in the ub-pl-pg format for unsaturated soil. Unlike the ub-v-w format, which has nine degrees of freedom per node, the ub-pl-pg format has only five degrees of freedom per node; this significantly enhances the calculation efficiency. The stretching function of the PML is adopted to handle the unlimited boundary domain. Additionally, the 2.5D FEM-PML model couples the tunnel, vehicle and track structures. Next, the spatial variability of the soil parameters is simulated by random fields using the Monte Carlo method. By incorporating random fields of soil parameters into the 2.5D FEM-PML model, the effect of soil spatial variability on ground vibrations is demonstrated using a case study.

Findings

The spatial variability of the soil parameters primarily affected the vibration acceleration amplitude but had a minor effect on its spatial distribution and attenuation over time. In addition, ground vibration acceleration was more affected by the spatial variability of the soil bulk modulus of compressibility than by that of saturation.

Originality/value

Using the 2.5D FEM-PML model in the ub-pl-pg format of unsaturated soil enhances the computational efficiency. On this basis, with the random fields established by Monte Carlo simulation, the model can calculate the reliability of soil dynamics, which was rarely considered by previous models.

Details

Engineering Computations, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 0264-4401

Keywords

Article
Publication date: 22 June 2023

Jingjing Sun, Ziming Zeng, Tingting Li and Shouqiang Sun

The outbreak of COVID-19 has become a major public health emergency worldwide. How to effectively guide public opinion and implement precise prevention and control is a hot topic…

Abstract

Purpose

The outbreak of COVID-19 has become a major public health emergency worldwide. How to effectively guide public opinion and implement precise prevention and control is a hot topic in current research. Mining the spatiotemporal coupling between online public opinion and offline epidemics can provide decision support for the precise management and control of future emergencies.

Design/methodology/approach

This study focuses on analyzing the spatiotemporal coupling relationship between public opinion and the epidemic. First, based on Weibo information and confirmed case information, a field framework is constructed using field theory. Second, SnowNLP is used for sentiment mining and LDA is utilized for topic extraction to analyze the topic evolution and the sentiment evolution of public opinion in each coupling stage. Finally, the spatial model is used to explore the coupling relationship between public opinion and the epidemic in space.

Findings

The findings show that there is a certain coupling between online public opinion sentiment and offline epidemics, with a significant coupling relationship in the time dimension, while there is no remarkable coupling relationship in space. In addition, the core topics of public concern are different at different coupling stages.

Originality/value

This study deeply explores the spatiotemporal coupling relationship between online public opinion and offline epidemics, adding a new research perspective to related research. The result can help the government and relevant departments understand the dynamic development of epidemic events and achieve precise control while mastering the dynamics of online public opinion.

Details

Library Hi Tech, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 0737-8831

Keywords

Article
Publication date: 26 September 2023

Gavin Baxter and Thomas Hainey

The purpose of this paper is to evaluate undergraduate student perceptions about the application of immersive technologies for enhancing the student learning experience. This…

Abstract

Purpose

The purpose of this paper is to evaluate undergraduate student perceptions about the application of immersive technologies for enhancing the student learning experience. This study assesses the viewpoints of students from varying multidisciplinary backgrounds about whether immersive technologies can enhance their learning experience and increase their level of engagement in the context of higher educational delivery.

Design/methodology/approach

The research used a case study methodology adopting a questionnaire-based research mixed methods approach. In total, 83 participants completed the questionnaire. The purpose of the research was to evaluate and interpret students’ perspectives at higher educational level about the use of immersive technologies towards enhancing their learning experience. There was also a focus on remote educational delivery due to the legacy of COVID-19.

Findings

The findings suggest that there is still more empirical work to be undertaken regarding the application of immersive technologies in higher education. The study revealed that there are immersive benefits though preference for face-to-face teaching remains popular. The negative connotations associated with immersive technology use in higher education, (e.g. virtual reality), such as cost of equipment and motion sickness, substantiates the themes identified in the academic literature.

Originality/value

The study explores a diversity of immersive technologies and their application in higher education (HE) contexts. Findings indicate that although there are acknowledged pedagogical benefits of immersive technology use in HE prevalent barriers remain that require further empirical research if immersive technology use is to be universally used in the sector.

Details

Interactive Technology and Smart Education, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 1741-5659

Keywords

1 – 10 of 730