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Article
Publication date: 8 May 2017

Youjae Yi, Seo Young Kim and Jae Won Hwang

This study aims to examine how social exclusion and the social status of a rejecter affect consumers’ purchase intentions toward ordinary products.

Abstract

Purpose

This study aims to examine how social exclusion and the social status of a rejecter affect consumers’ purchase intentions toward ordinary products.

Design/methodology/approach

Three experiments were conducted to test the hypotheses.

Findings

The status of a rejecter, whether high or low, had a significant influence on individuals’ evaluations of ordinary products. Results showed that individuals who were rejected by a low status source had higher purchase intentions toward the ordinary (vs unique) products compared to those who were rejected by a high status source due to threatened self-concept.

Practical implications

With the increased number of lonely consumers in the market today, firms should pay closer attention to the behavioral patterns of consumers who are socially excluded. In addition, firms should be aware that consumers’ purchase intentions vary depending on the sources of social exclusion.

Originality/value

This paper addresses the significant impact of sources of social exclusion on consumers’ evaluation of ordinary products. Moreover, this study focuses on a relatively neglected definition of social status, namely, the sociometric status, to fill the gap in the social status literature.

Details

European Journal of Marketing, vol. 51 no. 5/6
Type: Research Article
ISSN: 0309-0566

Keywords

Article
Publication date: 10 December 2009

Jenny Secker

In the UK the concept of social exclusion came into widespread use in mental health following the publication of an influential Social Exclusion Unit report in 2004. Based on a…

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Abstract

In the UK the concept of social exclusion came into widespread use in mental health following the publication of an influential Social Exclusion Unit report in 2004. Based on a comparison of ways of defining social exclusion with the mental health literature, this article begins by outlining a social systems approach to understanding social exclusion. The approach is later used to examine the position of people with mental health needs in the UK. First, however, a common assumption that social inclusion constitutes the opposite of social exclusion is addressed and an alternative way of thinking about the two concepts is put forward. A further assumption that social inclusion is self‐evidently desirable is also critiqued from political and service user perspectives before drawing conclusions from the evidence reviewed. These concern a need for policy initiatives to focus on tackling the structural barriers that work to exclude people with mental health needs, as well as on challenging the deep‐rooted prejudice and stigmatisation that reinforce those barriers; and a need to be mindful of the context in which inclusion policies are implemented, the assumptions that become implicit within these policies, and the possible consequences of their adoption as a moral imperative.

Details

Mental Health Review Journal, vol. 14 no. 4
Type: Research Article
ISSN: 1361-9322

Keywords

Article
Publication date: 8 April 2020

Wei Xu and XiaoTong Jin

We examine how social exclusion and temporal distance (i.e. being socially excluded in the present or the anticipation of exclusion in the future) shape whether people choose…

Abstract

Purpose

We examine how social exclusion and temporal distance (i.e. being socially excluded in the present or the anticipation of exclusion in the future) shape whether people choose hedonic or utilitarian products.

Design/methodology/approach

We conduct four experiments to test the hypotheses. Study 1a and study 1b provide the initial evidence that consumers strategically engage in differentiation in response to social exclusion in the present and in the future. Study 2 and study 3 replicate the basic interaction effect of social exclusion and temporal distance on product choices and test the underlying mechanism.

Findings

We find that temporal distance affects consumer product choices through people’s coping strategies. When consumers are socially excluded, they are more likely to have a problem-solving tendency and more likely to choose utilitarian products. In contrast, when consumers imagine being socially excluded in the future, they are more likely to have to use emotions to solve problems and choose hedonic products.

Originality/value

Our study contributes to the literature in several ways. First, it deepens our understanding of the psychological drivers of social exclusion in consumer research. Second, it offers insights into understanding prior findings that document both problem-solving and emotion-regulating behavior in response to social exclusion. Third, by showing that social exclusion and temporal distance can influence the type of products selected, our findings contribute to a new stream of work that examines the impact of people’s fundamental desire for control on consumer behavior.

Details

Asia Pacific Journal of Marketing and Logistics, vol. 33 no. 2
Type: Research Article
ISSN: 1355-5855

Keywords

Article
Publication date: 8 September 2015

Clive Sealey

The purpose of this paper is to rationalise the continued conceptual utility of social exclusion, and in so doing addresses the prevailing question of what to do with it. This is…

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Abstract

Purpose

The purpose of this paper is to rationalise the continued conceptual utility of social exclusion, and in so doing addresses the prevailing question of what to do with it. This is relevant from social exclusion’s declining relevance in contemporary UK social policy and academia, where its consideration as a concept to explain disadvantage is being usurped by other concepts, both old and new.

Design/methodology/approach

The paper analyses criticisms of limitations of social exclusion which have typically centred on the operationalisation of the concept, but the author will argue that there are distinctive operationalisation and conceptual strengths within social exclusion which make it value-added as a concept to explain disadvantage. Specifically, there will be an analysis of both New Labour’s and the present Coalition government’s conceptualisation of the term in policy in relation to work.

Findings

The analysis highlights the significant difference that a focus on processes rather than outcomes of social exclusion can make to our understanding of inequality and social injustice, and locates this difference within an argument that social exclusion’s true applied capabilities for social justice requires a shift to a conceptualisation built on the processes that cause it in the first place.

Originality/value

The paper acts as a rejoinder to prevailing theoretical and political thinking of the limited and diminishing value of social exclusion for tackling disadvantage. In particular, the paper shows how social exclusion can be conceptualised to provide a critical approach to tackling inequality and social injustice, and in doing so foregrounds the truly applied capabilities of social exclusion for transforming social justice.

Details

International Journal of Sociology and Social Policy, vol. 35 no. 9/10
Type: Research Article
ISSN: 0144-333X

Keywords

Article
Publication date: 5 May 2021

Sungyong Chun and Devon S. Johnson

Consumers who experience social exclusion often prefer high-risk financial products over low-risk financial products. The aim of this study is to examine how this effect can be…

Abstract

Purpose

Consumers who experience social exclusion often prefer high-risk financial products over low-risk financial products. The aim of this study is to examine how this effect can be attenuated by applying the theories of mental budgeting and pain of payment. The authors’ aim in pursuing this research is to improve the effectiveness of financial professionals and others in educating consumers on healthy financial practices. Understanding how social exclusion experiences influence financial decision-making is essential for continued progress in consumer financial education.

Design/methodology/approach

The authors examine the effect of consumers experiencing social exclusion on preference for high-risk financial products using an experimental design involving the manipulation of social exclusion/inclusion experiences. Data were collected from 148 consumers of mutual fund investment services via Amazon Mechanical Turk.

Findings

The study found that consumers experiencing social exclusion are more likely to make high risk investments. It also found that this effect is moderated by consumers' level of mental budgeting such that at high levels of mental budgeting the effect of social exclusion on investment choice is attenuated. The study further finds that the moderating effect of mental budgeting is mediated by pain of payment.

Social implications

The findings of this study suggest that policymakers can reduce unduly risky personal investment behavior by triggering mental budgeting thoughts using methods such as advertising and explicit mention of transaction fees.

Originality/value

The present study builds on existing research demonstrating the adverse behavioral consequences of social exclusion but refines our understanding by demonstrating the attenuating effect of mental budgeting and the mediating effect of pain of payment on high risk financial purchases.

Details

International Journal of Bank Marketing, vol. 39 no. 5
Type: Research Article
ISSN: 0265-2323

Keywords

Article
Publication date: 20 September 2011

Prosper F. Bangwayo‐Skeete and Precious Zikhali

The paper seeks to examine the impact of social exclusion on individuals' propensity to be employed and how, if employed, social exclusion affects individuals' perceived job…

Abstract

Purpose

The paper seeks to examine the impact of social exclusion on individuals' propensity to be employed and how, if employed, social exclusion affects individuals' perceived job insecurity and the likelihood of being covered by social insurance in their jobs.

Design/methodology/approach

Using the United Nations Development Program/United Nations Children Fund 2009 survey data from Eastern Europe and Central Asia, the paper employs comprehensive econometric methods that overcome challenges posed by endogeneity of social exclusion in labour market outcomes, self‐selection into employment, and the interdependency between perceptions of job security and social insurance coverage.

Findings

Results suggest that socially excluded individuals face hurdles in securing jobs and exhibit higher risk of job loss. Further, results suggest that a holistic educational policy could help promote social inclusion.

Practical implications

Formulation of policies aimed at promoting social inclusion and improved labour market outcomes should not be done in isolation; rather they should be based on a holistic understanding of the multi‐faceted nature of social exclusion.

Originality/value

The originality of the analysis is that it takes into account the multi‐dimensional nature of social exclusion by treating social exclusion as an outcome of a diverse set of an individual's socio‐economic characteristics that ultimately shape the way they feel about their exclusion or inclusion in their societies. This gives an indication of the types of people that are socially excluded and form the group for which a further investigation of labour market outcomes is conducted.

Details

International Journal of Development Issues, vol. 10 no. 3
Type: Research Article
ISSN: 1446-8956

Keywords

Article
Publication date: 14 October 2013

Masa Filipovic Hrast, Anja Kopac Mrak and Tatjana Rakar

Ageing of population means for society facing new challenges and one of the main challenges is how to ensure quality of life of elderly and prevent their exclusion from the…

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Abstract

Purpose

Ageing of population means for society facing new challenges and one of the main challenges is how to ensure quality of life of elderly and prevent their exclusion from the society. This position of elderly is intrinsically linked to the welfare system and policies that are applied to prevent and tackle social exclusion of vulnerable individuals and groups. The focus is on Central and Eastern European (CEE) countries, which are in research often piled in the same group. However, in the article the authors wish to also focus on differences between them.

Design/methodology/approach

Social exclusion as a concept for observing vulnerability of elderly enables observation of vulnerabilities in various areas/dimensions at the same time, and also enables comparison of particular populations with other groups and enables determining their position within the society. In this article the authors observe social exclusion of the elderly in several areas: health and access to health care, poverty and material deprivation, housing and local environment and interpersonal relations. Comparative analysis of CEE countries is based on data from European quality of life survey (2007).

Findings

The analysis has showed that elderly in CEE are significantly more excluded than the rest of the population, and the most problematic areas were material deprivation, health and interpersonal exclusion. Furthermore, the exclusion of the elderly in CEE is significantly higher than in other European countries, further characterized by a much higher difference in the level of the exclusion of the elderly than the population in general, as compared to the other European countries. This indicates that the so-called post-socialist welfare states do not promote inclusion of the elderly to a satisfactory degree.

Originality/value

Due to a lack of comparative analyses of social policy issues in CEE countries the originality and value of the article is a comparative analysis of social exclusion of the elderly in the CEE countries in comparison to the development of welfare systems in these countries.

Details

International Journal of Social Economics, vol. 40 no. 11
Type: Research Article
ISSN: 0306-8293

Keywords

Article
Publication date: 5 May 2023

Jungkeun Kim, Jaehoon Lee and Jae-Eun Kim

Integrating conceptual perspectives from social exclusion, thinking style and context effects, this study aims to examine how different types of social exclusion influence…

Abstract

Purpose

Integrating conceptual perspectives from social exclusion, thinking style and context effects, this study aims to examine how different types of social exclusion influence attraction and compromise effects.

Design/methodology/approach

Eight studies were conducted. To establish the causal relationship between social exclusion types and context effects, this study uses experimental designs in all studies.

Findings

The attraction effect is stronger when consumers feel rejected than ignored, whereas the compromise effect is stronger when they feel ignored than rejected. Consumers who feel rejected increase their propensity to think holistically, which in turn leads to their choice preferences for asymmetrically dominant options. Conversely, those who feel ignored increase their propensity to think analytically, which in turn leads to their choice preferences for compromise options.

Research limitations/implications

The findings show that consumer preferences for one option over the other alternatives in choice contexts are susceptible to subtle differences in the manner that exclusion is communicated. The studies are limited to recall tasks and scenarios that previous research has shown to be effective. Future research may use actual exclusion to corroborate this study’s findings.

Practical implications

Marketing practitioners may benefit from this study’s findings when it comes to an increase in the relative share of their target brand against their competitor brands by introducing a third option.

Originality/value

To the best of the authors’ knowledge, this research is the first to provide evidence that exclusion communicated in an explicit manner produces the attraction effect, whereas exclusion communicated in an implicit manner produces the compromise effect. Given that threatening situations often influence individuals’ preferences and choices, how social exclusion shapes cognitive processes is an empirical question worthy of investigation.

Details

European Journal of Marketing, vol. 57 no. 8
Type: Research Article
ISSN: 0309-0566

Keywords

Article
Publication date: 9 August 2022

Jing Wang and Zunli Liu

Unprecedented environmental crises threaten the world, and most environmental problems are closely associated with human behaviour. At the same time, social exclusion and…

Abstract

Purpose

Unprecedented environmental crises threaten the world, and most environmental problems are closely associated with human behaviour. At the same time, social exclusion and loneliness occur widely, influencing consumers' product preferences and choices. Hence, this study aimed to explore the impact of social exclusion on green consumption and its underlying mechanisms.

Design/methodology/approach

The paper opted for an empirical study with different research designs and green consumption measures. This pilot study investigated the relationship between social exclusion and green consumption by examining the frequency of green consumption behaviours in the past. Study 1 established a causal link between these two variables by manipulating social exclusion in a controlled experiment and assessed green product preferences. Study 2 further generalised the results of the secondary data analysis from the World Values Survey (WVS).

Findings

Overall, the research study provides convergent evidence that chronically or transiently excluded consumers are less likely to implement green consumption than their counterparts who do not feel socially excluded; this effect is partially mediated by a reduced sense of control and willingness to sacrifice for society after social exclusion.

Originality/value

Based on social exclusion theory and considering the unique characteristics of green consumption, this study enriches research in the fields of social exclusion and green consumption, revealing the negative effect of social exclusion on green consumption and the dual mediators in this relationship.

Details

Asia Pacific Journal of Marketing and Logistics, vol. 35 no. 5
Type: Research Article
ISSN: 1355-5855

Keywords

Article
Publication date: 25 July 2020

Benjamin Sunday Uzochukwu, Chinyere Cecilia Okeke, Joyce Ogwezi, Benedict Emunemu, Felicia Onibon, Bassey Ebenso, Tolib Mirzoev and Ghazala Mir

The importance of social exclusion and the disadvantage experienced by many minority ethnic and religious populations are rooted in SDG 10. To address this exclusion effectively…

Abstract

Purpose

The importance of social exclusion and the disadvantage experienced by many minority ethnic and religious populations are rooted in SDG 10. To address this exclusion effectively it is important to understand their key drivers. This paper aimed to establish the key drivers of exclusion and their outcomes in Nigeria.

Design/methodology/approach

The methods involved a scoping review of literature and stakeholder workshops that focused on drivers of social exclusion of religious and ethnic minorities in public institutions.

Findings

At the macro level, the drivers include ineffective centralized federal State, competition for resources and power among groups, geographic developmental divide and socio-cultural/religious issues. At the meso-level are institutional rules and competition for resources, stereotypes and misconceptions, barriers to access and service provision. At the micro-level are socio-economic status and health-seeking behaviour. The perceived impact of social exclusion included increasing illiteracy, lack of employment, deteriorating health care services, increased social vices, communal clashes and insurgencies and vulnerability to exploitation and humiliation. These drivers must be taken into consideration in the development of interventions for preventing or reducing social exclusion of ethnic and religious minorities from public services.

Originality/value

This is a case of co-production by all the stakeholders and a novel way for the identification of drivers of social exclusion in public services in Nigeria. It is the first step towards solving the problem of exclusion and has implications for the achievement of SDG 10 in Nigeria.

Details

International Journal of Sociology and Social Policy, vol. 41 no. 5/6
Type: Research Article
ISSN: 0144-333X

Keywords

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