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Article
Publication date: 29 August 2008

Teela Sanders

This paper aims to examine, from a global macro perspective, the relationships between commercial sex, regulatory system and shadow economies.

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Abstract

Purpose

This paper aims to examine, from a global macro perspective, the relationships between commercial sex, regulatory system and shadow economies.

Design/methodology/approach

The paper draws on eight years of research in the sex industries and literature from other sources that explore the nuances of the economic and social organisation of the sex markets in different countries.

Findings

First, a four point continuum is presented, based on the following types of economies: legal formal; legal informal; illegal informal and illegal criminal. Second, challenging principles that the sex industry is only “demand” driven, this paper looks at the nature of the sex industry, examining the dynamics of supply in the context of a prolific global shadow sex economy. Third, the concept of “supply” is broadened out to refer not only to women involved in selling direct and indirect sexual services but the legitimate and illegitimate service industries that are ancillary to the sex industry: namely: advertising, marketing, leisure industries, security, policing and welfare.

Originality/value

Contributing to the cultural analysis of the sex industry and drawing on original ethnographic observations, this paper stresses the relevance of the “supply” side of the sex industry, including ancillary industries that support the sex markets in the shadow economies.

Details

International Journal of Social Economics, vol. 35 no. 10
Type: Research Article
ISSN: 0306-8293

Keywords

Article
Publication date: 1 April 2006

Tony Kent and Reva Berman Brown

The purpose of this paper is to trace the changes in the retail outlets that supply erotic products and toys. It explores changes in attitude towards these products over the four…

5792

Abstract

Purpose

The purpose of this paper is to trace the changes in the retail outlets that supply erotic products and toys. It explores changes in attitude towards these products over the four decades under review.

Design/methodology/approach

The marketing mix (the 4Ps of marketing) is the lens through which the past and contemporary retail environment for such erotic products is examined.

Findings

What emerges from the story of the journey from backstreet to online is the change in attitude towards both shops and products, and the development of shops selling sexually‐arousing products to women, a trend unique to the last decades of the twentieth century.

Originality/value

The combination of an historical approach and the theoretical concept of the marketing mix provides a fresh view of the under‐researched area of erotic retailing.

Details

Journal of Management History, vol. 12 no. 2
Type: Research Article
ISSN: 1751-1348

Keywords

Article
Publication date: 31 March 2022

Zahra Shah, Hossein Olya and Lien Le Monkhouse

This empirical research conceptualises the impact of celebrity effectiveness on consumer purchase intention, with customer perception and attitude as mediators. A cross-cultural…

1914

Abstract

Purpose

This empirical research conceptualises the impact of celebrity effectiveness on consumer purchase intention, with customer perception and attitude as mediators. A cross-cultural approach is adopted to analyse consumer response to celebrity branding across Britain and Pakistan containing non-explicit and explicit sex appeals.

Design/methodology/approach

A within-subject experimental design (2 countries × 2 ad designs) is employed to test the research model across Western and South Asian cultures. Structural equation modelling (SEM) and multi-group analysis (MGA) are used to test proposed hypotheses.

Findings

SEM results confirm the theoretical model: perception and attitude towards the advert and brand mediate the impact of celebrity effectiveness on purchase intention. Celebrity-endorsed advertising without explicit sex appeals elicited an overall favourable response across markets. British consumers respond to both adverts similarly. Yet, Pakistani consumers filter advert themes through salient cultural values and respond negatively to explicit sex appeals whilst, interestingly, accepting sexuality in associations of a celebrity endorser.

Practical implications

International celebrities can have cross-cultural appeal, and commonalities exist between the markets. A global or domestic marketing strategy can be utilised across the cultures based upon the environmental conditions and the themes and appeals incorporated within advert design.

Originality/value

The conceptual model is developed by consolidating existing models within celebrity endorsement and considering the mediating influence of both the advert and brand. The model is validated across theoretically different cultures. The comparative approach and selection of an underrepresented market provide novel insight into international branding strategies and global consumer culture.

Details

International Marketing Review, vol. 40 no. 1
Type: Research Article
ISSN: 0265-1335

Keywords

Book part
Publication date: 15 July 2021

Neriman Açıkalın

Sexual politics, in other terms, affecting sexuality to a political attribution can be traced back to the rise of class society. Politics may be defined as the methods, tactics…

Abstract

Sexual politics, in other terms, affecting sexuality to a political attribution can be traced back to the rise of class society. Politics may be defined as the methods, tactics, and strategies applied to maintain the continuity of a system. When sexual politics are handled in the context of the subject of this work, the relationship between the sexes manifests itself as the domination of one gender (masculine) on the other (feminine). The patriarchal ideology, which determines the relationship between women and men, has also a deeply rooted sexual culture on how the sexual relationship between two people (hetero or homosexual) should be interpreted. In this work, the sociological meaning of offering sexuality against money or any other benefit will be questioned. In this study, a total of 44 women have been interviewed in depth, 31 of whom work in brothels, and 13 on the street. In this perspective, the working conditions of the women in the prostitution market have been considered on the bases of pimp-woman, lover (dost)-woman, and client-woman relations. Based on the study findings, the assumption that the exploiting of women will be eliminated by improving the working conditions in the prostitution market means not only normalising the public thought which will expose the women to all kinds of use, but also disregarding the mechanisms that force women to practice prostitution and remain helpless, and creating gender inequality.

Details

A New Social Street Economy: An Effect of The COVID-19 Pandemic
Type: Book
ISBN: 978-1-80117-124-3

Keywords

Article
Publication date: 1 April 2003

Alan Marlow

Once established, street sex markets tend to be very resilient. This article describes the factors that generated an initiative to tackle street prostitution in an inner city…

Abstract

Once established, street sex markets tend to be very resilient. This article describes the factors that generated an initiative to tackle street prostitution in an inner city area, and the tactics employed. Some of the measures were successful to a degree and improved public perceptions of the area but the overall model needs further development to be sustained.

Details

Safer Communities, vol. 2 no. 2
Type: Research Article
ISSN: 1757-8043

Keywords

Article
Publication date: 8 December 2020

Nick Cowen and Rachela Colosi

The purpose is to assess the impact of online platforms on the sex industry, focusing specifically on direct sex work, and evaluate what approaches to platform regulation is…

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Abstract

Purpose

The purpose is to assess the impact of online platforms on the sex industry, focusing specifically on direct sex work, and evaluate what approaches to platform regulation is likely to align with the interests of sex workers.

Design/methodology/approach

The paper presents a review of interdisciplinary conceptual and empirical literature on sex work combined with analysis of key issues using a transaction cost framework.

Findings

Online platforms generally make sex work safer. Regulation aimed at preventing platforms from serving sex workers is likely to harm their welfare.

Research limitations/implications

Regulation of online platforms should take great care to differentiate coercive sex from consensual sex work, and allow sex workers to experiment with governance mechanisms provided by entrepreneurs.

Originality/value

The paper demonstrates how a transactions costs approach to market behaviour as applied to personal services like ridesharing can also shed light on the challenges that sex workers face, partly as a result of criminalisation, and the dangers of over-regulation.

Details

Journal of Entrepreneurship and Public Policy, vol. 10 no. 2
Type: Research Article
ISSN: 2045-2101

Keywords

Book part
Publication date: 20 October 2016

Teela Sanders

Radical feminists position any forms of sex work as gender violence against individuals and more broadly for all women in society. I argue against the ideological stance that sex…

Abstract

Radical feminists position any forms of sex work as gender violence against individuals and more broadly for all women in society. I argue against the ideological stance that sex work is inherently violent and as a result should be outlawed, setting out how this ideology and dogma has allowed structural factors to persist. In this paper, I argue that despite the unacceptable high levels of violence against sex workers across the globe, violence in sex work is not inevitable. Through a review of the literature as well as drawing on research from the United Kingdom, I deconstruct the myth of inevitable violence. In turn I argue that violence is dependent on three dynamics. First, environment: spaces in which sex work happens has an intrinsic bearing on the safety of those who work there. Second, the relationship to the state: how prostitution is governed in any one jurisdiction and the treatment of violence against sex workers by the police and judicial system dictates the very organization of the sex industry and the regulation, health and safety of the sex work communities. Third, I argue that social status and stigma have significant effects on societal attitudes toward sex workers and how they are treated. It is because of these interlocking structural, cultural, legal, and social dynamics that violence exists and therefore it is these exact dynamics that hold the solutions to preventing violence against sex workers. Toward the end of the paper, I examine the UK’s “Merseyside model” whereby police treat violence against sex workers as a hate crime. It is in these examples of innovative practice despite a national and international criminalization agenda against sex workers, that human rights against a sexual minority group can be upheld.

Details

Special Issue: Problematizing Prostitution: Critical Research and Scholarship
Type: Book
ISBN: 978-1-78635-040-4

Keywords

Article
Publication date: 26 March 2010

Gregor Gall

The purpose of this paper is to examine contemporary sex worker labour unionism in a number of major western economies because it now faces an acute historical dilemma of being…

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Abstract

Purpose

The purpose of this paper is to examine contemporary sex worker labour unionism in a number of major western economies because it now faces an acute historical dilemma of being forced into acting as the antithesis of what it professes and aims to be, namely, elite pressure groups.

Design/methodology/approach

Interviews and structured e‐mail dialogues with sex worker union activists were supplemented with an array of secondary sources and documentation, the authors of which are sex workers union activists themselves.

Findings

This loss of initial momentum for sex worker unionization projects concerned paucity of human resources, the limited spread of a “sex work” consciousness among sex workers, and ambivalence from potential allies. Consequently, sex worker unions concentrated on engaging in political lobbying on public policy, projects of legal reform of sex work, and helping provide individualized assistance to sex workers inside and outside their worksites on health issues, criminal offences and business matters. Thus, nascent or weakened labour unions in the sex industry acted as pressure groups concerned with work issues in a way in which other pressure groups operate on non‐work issues, thereby forsaking a key characteristic of labour unionism, namely, the focus of collective self‐activity in and on the workplace and from a basis on having a tangible presence in the workplace through membership among workers.

Practical implications

This research is of value to researchers, practitioners and policy makers, for it shows how workers seek collective interest representation through collective means in an environment of “atypical” work and employment.

Originality/value

This paper contributes to a growing body of work studying sex work and sex workers from what can be termed conventional, sociological and organizational behavioural approaches. The result of this is to be able to understand the processes and outcomes of their activities and exchanges as economic and social transactions rather than deviancy.

Details

Equality, Diversity and Inclusion: An International Journal, vol. 29 no. 3
Type: Research Article
ISSN: 2040-7149

Keywords

Book part
Publication date: 20 October 2016

Katie Hail-Jares

Routine activity theory suggests the crime will happen when a willing offender encounters a vulnerable victim in the absence of a guardian (Cohen & Felson, 1979). Such guardians…

Abstract

Routine activity theory suggests the crime will happen when a willing offender encounters a vulnerable victim in the absence of a guardian (Cohen & Felson, 1979). Such guardians can be actual individuals, but are more often the internal or external static factors associated with the environment. Sex work research has focused considerably on the role of such ecological factors in mitigating client-initiated violence among types of indoor sex work. Yet distinctions between outdoor sex markets, or “strolls,” have been underdeveloped. This paper is divided into two parts. In Part I, I identify three types of street-based prostitution strolls: identity-associated, drug-associated, and high track, using a combination of previous literature and observational data. In Part II, I examine how these stroll-level factors impact the demographics and acts committed by violent clients against Washington, DC street-based sex workers. Stroll-level factors do not impact client demographics, but are correlated with differences in types of violence and client action.

Details

Special Issue: Problematizing Prostitution: Critical Research and Scholarship
Type: Book
ISBN: 978-1-78635-040-4

Keywords

Article
Publication date: 1 February 2007

Margaret Melrose

This article considers the recommendations to the government's public consultation exercise for drug‐using sex workers (Home Office, 2004). It argues that the ‘problem’ of drug…

Abstract

This article considers the recommendations to the government's public consultation exercise for drug‐using sex workers (Home Office, 2004). It argues that the ‘problem’ of drug use by sex workers cannot be separated from wider social problems experienced by this group, especially the problem of poverty. It suggests that the new prostitution strategy conflates drug use and sex work, reducing involvement in the latter to a problem of the former. Thus, other social problems experienced by these women, particularly the problems of poverty and social exclusion, are side‐stepped. By so doing, the government absolves itself of responsibility to tackle the underlying conditions that drive women and young people into prostitution and problematic drug use, leading me to argue that the new strategy offers a ‘cheap fix’ for drug‐using sex workers.

Details

Safer Communities, vol. 6 no. 1
Type: Research Article
ISSN: 1757-8043

Keywords

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