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In this paper the authors seek to compare lay (consumer) and professional (physician) discourse structures in answers to diabetes‐related questions in a public consumer health information website.

Ten consumer and ten physician question threads were aligned. They generated 26 consumer and ten physician answers, constituting a total dataset of 717 discourse units (in sentences or sentence fragments). The authors depart from previous LIS health information behaviour research by utilizing a computational linguistics‐based theoretical framework of rhetorical structure theory, which enables research at the pragmatics level of linguistics in terms of the goals and effects of human communication.

The authors reveal differences in discourse organization by identifying prevalent rhetorical relations in each type of discourse. Consumer answers included predominately (66 per cent) presentational rhetorical structure relations, those intended to motivate or otherwise help a user do something (e.g. motivation, concession, and enablement). Physician answers included mainly subject matter relations (64 per cent), intended to inform, or simply transfer information to a user (e.g. elaboration, condition, and interpretation).

The findings suggest different communicative goals expressed in lay and professional health information sharing. Consumers appear to be more motivating, or activating, and more polite (linguistically) than physicians in how they share information with consumers online in similar topics in diabetes management. The authors consider whether one source of information encourages adherence to healthy behaviour more effectively than another.

Analysing discourse structure – using rhetorical structure theory – is a novel and promising approach in information behaviour research, and one that traverses the lexico‐semantic level of linguistic analysis towards pragmatics of language use.

This paper analyses what is seen as a crisis of authority in financial reporting. It considers the view that an element of authority may be restored to accounting through communicative reason. The paper argues that the justice‐oriented rationality of traditional, Habermasian, communicative ethics is incapable of providing a solid foundation for the re‐authorisation of financial reporting. The paper argues that a more adequate foundation might be found in an enlarged communicative ethics that allows space to the other of justice‐oriented reason. The inspiration for the enlargement is found in Ricoeur's analysis of narrative, his exploration of its role in the figuration of identity, and in his biblical hermeneutics which reveals the necessity of an active dialectic of love and justice.

The purpose of this research is to investigate the pragmatic failure and other language-related risks between pilots and air traffic controllers in intercultural aviation communication. The paper attempts to provide recommendations for the minimization of these risks, thereby improving aviation safety by reducing the rate of aviation incidents and accidents. Pragmatic failure refers to the miscomprehension of intended pragmatic meaning. As opposed to semantic meaning, it depends on the context and is highly influenced by culture.

The risk of pragmatic failure in aviation is presented hypothetically, and examples of language-related communication failure in air-to-ground communication between pilots and air traffic controllers (ATCOs) involving language are examined, including an example involving pragmatic failure. A questionnaire has been developed to survey pilots and ATCOs who communicate over radiotelephony. Results from 212 respondents are presented and conclusions are drawn.

The authors propose, based on linguistic theory and the results of this survey, that native English-speaking aviation operators gain more familiarity with the inner workings of the English language, in particular regarding the difference between semantic and pragmatic meaning. They benefit from this awareness whenever communicating with people of other cultures to develop the valuable skill of focusing on semantic meaning while avoiding adding pragmatic meaning. This minimizes the potential of misunderstanding when an emergency arises that cannot be dealt with through the International Civil Aviation Organization standard phraseology and when the listener of this message is someone from a different culture.

Language and communication are the main tools that play a vital role in reducing the rate of aircraft incidents and accidents. In aviation, pilots and ATCOs are neither in face-to-face contact nor have a video speech interface between them while communicating with each other. Their communications are conducted entirely through radio messages using a specialized language designed to make communication as accurate and efficient as possible. This study, therefore, is important in terms of investigating the risks of pragmatic failure and of language errors in general between pilots and air traffic controllers. This research will be a useful guide for designing training for operators (pilots and ATCOs) as well.

The main focus of the study is to investigate reasons for pragmatic failure and other language-related causes of misunderstanding between pilots and air traffic controllers over air-to-ground communication. To illustrate these roles, a questionnaire has been developed for pilots and ATCOs who communicate over aeronautical radiotelephony and examples of aircraft accidents were given.

This article is a contribution to the development of a comprehensive interdisciplinary theory of LIS in the hope of giving a more precise evaluation of its current problems. The article describes an interdisciplinary framework for lis, especially information retrieval (IR), in a way that goes beyond the cognitivist ‘information processing paradigm’. The main problem of this paradigm is that its concept of information and language does not deal in a systematic way with how social and cultural dynamics set the contexts that determine the meaning of those signs and words that are the basic tools for the organisation and retrieving of documents in LIS. The paradigm does not distinguish clearly enough between how the computer manipulates signs and how librarians work with meaning in practice when they design and run document mediating systems. The ‘cognitive viewpoint’ of Ingwersen and Belkin makes clear that information is not objective, but rather only potential, until it is interpreted by an individual mind with its own internal mental world view and purposes. It facilitates further study of the social pragmatic conditions for the interpretation of concepts. This approach is not yet fully developed. The domain analytic paradigm of Hjørland and Albrechtsen is a conceptual realisation of an important aspect of this area. In the present paper we make a further development of a non‐reductionistic and interdisciplinary view of information and human social communication by texts in the light of second‐order cybernetics, where information is seen as ‘a difference which makes a difference’ for a living autopoietic (self‐organised, self‐creating) system. Other key ideas are from the semiotics of Peirce and also Warner. This is the understanding of signs as a triadic relation between an object, a representation and an interpretant. Information is the interpretation of signs by living, feeling, self‐organising, biological, psychological and social systems. Signification is created and con‐trolled in a cybernetic way within social systems and is communicated through what Luhmann calls generalised media, such as science and art. The modern socio‐linguistic concept ‘discourse communities’ and Wittgenstein's ‘language game’ concept give a further pragmatic description of the self‐organising system's dynamic that determines the meaning of words in a social context. As Blair and Liebenau and Backhouse point out in their work it is these semantic fields of signification that are the true pragmatic tools of knowledge organ‐isation and document retrieval. Methodologically they are the first systems to be analysed when designing document mediating systems as they set the context for the meaning of concepts. Several practical and analytical methods from linguistics and the sociology of knowledge can be used in combination with standard methodology to reveal the significant language games behind document mediation.

English instructors' pragmatic competence (PC) is an aspect of the overall communicative competence forming the basis of language instructors' knowledge. Their knowledge of pragmatics should not be overlooked when seeking to understand foreign language learners' communicative ability. This study aims to investigate the pragmatic awareness and teaching practices of non-native EFL instructors with different qualifications and from various cultural backgrounds in Saudi Arabia.

To obtain a broader perspective, this study adopted a quantitative research design. An online questionnaire, developed from Ivanova (2018) and Tulgar (2016), was accessed by 320 instructors at one English teaching institute in Saudi Arabia. The questionnaire consisted of demographic information about participants and 12 closed Likert-type questions.

The data analysis showed that most of the language instructors were aware of PC. However, some variations were evident in their views of the importance of pragmatics in teaching and learning and in their actual pragmatic teaching practices.

This study emphasizes the importance of pragmatic awareness for EFL instructors. It indicates that while non-native English instructors' academic levels and cumulative experience in teaching English play a major role in teaching, instructors have several challenges in teaching pragmatics and promoting students' awareness of pragmatics in this context. For effective second language teaching of pragmatics, instructors, managers and policymakers need to recognize the importance of pragmatics and competencies that students need to develop in EFL contexts.

This paper aims to address a dilemma raised in the accounting literature on how managers of creative practices can produce and use accounting measurements that support employees’ self-determination to create whilst also building trust in them to work for the interests of the organisation.

Using pragmatic constructivism as a paradigmatic setting, the paper develops a learning method of trust building as a way for organisations to produce and use accounting measurements. Empirical analysis of the European Capital of Culture Aarhus 2017 demonstrates the method in action.

The study displays a learning method of trust building as an effective way for organisations to account for their creative practices without intruding on the creative process of the people involved. The method involves proactive judgement and pragmatic observation of the trustworthiness of the actors’ language games, construction of quality in the conceptual structures of management narratives and measurement models, and learning that narrows the gap between the actors’ proactive judgement and the pragmatic observation of trustworthiness. Through such processes, including principles of truth, dialogical interactions, ongoing reflections and co-authorship, trust can be built in self-determining, creative actors to drive intentional results.

The learning method of trust building extends the literature on trust building and on knowledge processes of performance measurement of actors in creative practices.

This is the first attempt in the accounting literature to develop a learning method of trust building.