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1 – 3 of 3Anna Salonen, Onur Saglam and Fredrik Hacklin
The purpose of this paper is to explain why product-centric manufacturers utilize advanced services not as vehicles of transformation, but of reinforcement, to strengthen their…
Abstract
Purpose
The purpose of this paper is to explain why product-centric manufacturers utilize advanced services not as vehicles of transformation, but of reinforcement, to strengthen their established business model logic based on selling products and basic product-related services.
Design/methodology/approach
The empirical basis of this study relies on an in-depth case study of a globally operating manufacturer of industrial pumps and related services. The data includes 31 interviews conducted over several years of in-depth collaboration with the studied firm.
Findings
Product-centric manufacturers utilize advanced services as engagement platforms to facilitate the external and internal engagement of the actors and the resources controlled by them. Externally, advanced services facilitate access to customer decision makers and insights into their latent needs. Internally, advanced services help the manufacturer to more effectively leverage resources that reside within its different organizational units. Ultimately, in leveraging advanced services as engagement platforms, the manufacturer seeks to boost activities with the greatest immediate impact on its market performance: the sale of products and basic product-related services.
Practical implications
The study explains why managers should invest into development of advanced services even if such services contribute only marginally to the manufacturer’s direct revenues and profits.
Originality/value
This study contributes to development of an alternative explanation of servitization that departs from the current paradigmatic assumptions in the field.
Details
Keywords
The child is humanity's future; childhood experiences shape future social life and culture. Happier children, and thus happier societies, are the result of a proper definition and…
Abstract
The child is humanity's future; childhood experiences shape future social life and culture. Happier children, and thus happier societies, are the result of a proper definition and comprehension of the child and his/her childhood period and the elimination of harmful behaviours and attitudes towards children during their formative years. Childhood is a distinct period in various communities and historical periods.
When dealing with childhood and the history of childhood around the world, all types of information, documents and items that are assumed to be directly or indirectly related to the child will contribute to understanding the place of childhood in the historical process. The importance of the child's role in history was recognised, and childhood was encouraged in historical research. Understanding the historical changes in the concept of childhood will influence children's positive development and perceptions of childhood. As a result, we wanted to examine childhood through the lens of history.
A healthy society consists of physically, mentally and psychologically healthy individuals. In this respect, it is crucial to raise children as healthy individuals in every sense…
Abstract
A healthy society consists of physically, mentally and psychologically healthy individuals. In this respect, it is crucial to raise children as healthy individuals in every sense. Children's rights can be defined as the rights stipulating to protect our children from harm and abuse; give them a chance to be raised as emotionally healthy individuals and provide their basic needs such as nutrition and shelter. The child should have the right to adequate nutrition and a safe haven. In this context, it should be a primary goal for everyone to enable children, who are the future of society, to benefit from their physical environments as equally as possible.