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This paper aims to investigate the role of new value creation mechanisms in a company's sales strategy. Using value creation and strategic marketing as theoretical approaches, the study explores the underpinnings of blue ocean strategy (BOS) and categorizes ways in which BOS is reflected in sales management activities. The link to performance and the influence of contextual moderation are also examined.

The article reports on a study on sales management in a 168‐respondent survey of CEOs and sales directors of Finnish companies across industries. The operationalization is quantitative, and principal component analysis with the varimax rotation method is used to examine the companies' approach to executing BOS and the firms are categorized using the cluster analysis method. Furthermore, the linkage to self‐reported business performance is statistically analyzed.

This study identifies four approaches to using BOS: strategic awareness‐building; customer‐specific solution orientation; enforcement‐orientation; and non‐employment of blue ocean thinking. While only the enforcement‐orientation cluster has superior performance to non‐users of BOS across the entire sample, there are surprisingly notable performance differentials within different combinations of contexts.

The study points out that enforcing BOS at the level of action and implementation in sales management pays off. The findings entail that choosing between the identified BOS approaches and implementing them should be context‐specific. Furthermore, the development of skills is emphasized over knowledge management.

For concepts primarily directed at managerial audiences, the theoretical foundations and empirical testability is often not the primary concern. This study presents investigative work geared at revealing the key factors underlying blue ocean strategies in sales management. The paper represents one of the first verifications of the link between blue ocean strategy and business performance.

Reports on a project by the Ocean Group which was analysed by Ashridge Management Research Group. The project covered processes dealing with the definition and measurement of competences required to make an effective senior manager. The competences do not stand alone but are supported by being part of a whole approach that includes appraisal.

This study aims to unify phenomena in academic and grey literature into a theory of marine spatial disappropriation based on geopolitical relationships. It is argued that conflict over marine space arises as a result of top-down sovereign control of marine resources, and that the recognition of marine tenure and greater inclusivity in marine development* decision-making would lessen conflict between users, such as artisanal fishermen and ecotourism businesses.

A preliminary literature review was conducted, followed by a research study at Cabo Pulmo National Park (CPNP) in Baja California Sur, Mexico.

The results demonstrate that though CPNP's tenure structure is unique and inclusivity is an element of its management, the degree to which it is practiced is not sufficient to eliminate the chance of eventual disappropriation and ensuing conflict.

The results of this assessment can be used to strengthen the argument in favour of developing stronger requirements for deliberative democratic decision-making in marine delineation, as well as bolder social performance standards in marine development industries.

Research on socio-environmental revolutions are not new, but the authors contest that they are not alone a sufficient condition for achieving reduced conflict long-term. Instead, the originality of this research lies in its exploration of the importance of customary and formal tenure over marine resources, and its suggestion that this on the whole reduces conflict between exclusive and competing interests. One popular alternative, as demonstrated in numerous cases around the globe, can often be the marginalization of small-scale ocean users through the forceful appropriation of ocean resources.

In a systemic approach, a ship is a system in which people and organizations interact directly and indirectly in all processes from construction, during the route and at the destination, throughout its useful life, until eventual scrapping or disposal process. The purpose of this paper is to take on the UN 2030 Agenda ‒ Goal 14 to propose a management model that meets environmental guidelines for assessing impacts caused by the cruise ships.

To verify the proposed model, a quantitative survey using non-probability purposive sampling was conducted among ports, environmental sustainability experts and ocean cruise companies. The empirical data were analyzed using descriptive statistics and structural equation modeling.

Findings have confirmed five environmental requirements that shipping companies must manage on their cruise ships to meet Goal 14: input management, waste management, air quality, energy management and water management. Adopting and disseminating sustainable development models provides transparent information about actions taken and results of environmental management, and it may change the perception of the organization’s image, which is relevant to win and maintain environment-friendly customers, adding intangible value to the tourism product.

One of the limitations of the study is the research sample, especially ocean cruise companies, which can have biased results, as they are potential sources of environmental impacts. However, this was not the case, since the answers were similar to those of the other two groups surveyed.

The originality of the study is justified by researchers who argue that information provided by shipping companies on sustainability is very limited, as according to previous research, the convergence between strategy formulation model and environmental sustainability as a principle to be incorporated into the management of oceangoing vessels has not been studied.

A current estimate of the cost of reducing the concentration of carbon dioxide in the atmosphere by Ocean Nourishment is provided. A scenario of fertilisation of the ocean in regions of excess phosphorous, carried out using a ship to distribute ammonium hydroxide, is examined.

Ocean fertilisation could be deployed to draw down the carbon dioxide already in the atmosphere and store it for millennia in the deep ocean.

The costs of fertilising the ocean with macronutrient depends mostly on the cost of producing the nutrient and the cost of its delivery. Macronutrient fertilisation has been calculated, for a particular scenario, to cost US$20 per tonne of carbon dioxide emission avoided for 100 years.

There is a collateral benefit of increased fish stocks, which is not considered here. The ocean, plausibly, has the capacity to sequester more than one Gigatonne per year of carbon (∼3.7 Gt CO2/yr) via macronutrient fertilisation.

This modest cost of reducing climate change justifies further research and development of ocean macronutrient fertilisation.

The modest cost allows climate change to be addressed without serious economic disruption.

The study reported is a contribution to mitigation of climate change.

With increasing marine resource development, the rapid development of the marine economy, and the continuous decline of the marine natural resource system, the contradiction between marine resources and economic development is becoming increasingly acute. The study of marine resources and economic development has become a hot and challenging issue in marine resource economics research in recent years. The purpose of this study is to analyze the current situation of marine resources and to realize the sustainable use of marine resources.

This study systematically reviews and analyzes the current status of research on marine resources and economic development issues in four main aspects: marine resource management, marine resources and economic growth, marine resources and economic security, and marine resource accounting in the field of marine resource economics.

It is found that compared to the current status of research on land-based resources and economic development, there is a significant lag in both theoretical construction and methodological innovation in marine resources and economic development.

The purpose of this study is to systematically grasp the current status of marine resources research, promote the coordinated development of marine resources and economic growth, and then realize the safe and sustainable development and utilization of marine resources.

The objective to achieve economic growth and sustainable development (SD) within the maritime industry has ever since been the ultimate goal of the International Maritime Organization and its stakeholders. Coupled with this effect, the United Nations organization has also mandated all its bodies to adopt sustainable working policies and practices towards the achievement of SD in its 2030 Agenda. From the standpoint of an emerging economy, this study aims to examine green maritime practices adopted by maritime authorities towards the achievement of SD in the maritime industry of Ghana. The proposed conceptual model of this study supports the natural resource-based view theory advocated by Hart (1995).

The dataset of this study was gathered using semi-structured questionnaires. A total of 635 valid responses were received as feedback which were tested and analyzed using partial least square structural equation modelling. The rationale for the adoption of this analytical tool is its resilient ability to handle a relatively small quantity of datasets. It is also suitable for empirical studies involving model development and at the early stage of theory development.

The findings of the study are as follows; firstly, quality maritime education and training directly and significantly influence green maritime transport (GMT), clean ocean and maritime resource conservation (COMRC), green port operations and services (GPOS), SD and waste management and treatment systems (WMTS). Secondly, GMT, COMRC, GPOS and WMTS have a direct significant influence on SD. Lastly, GMT, COMRC, GPOS and WMTS partially mediate the relationship between quality maritime education and training and SD.

This study proposes a conceptual model that attempts to explain to maritime authorities and stakeholders that although the adoption of green maritime practices significantly influences SD, yet, it may be insufficient without quality maritime education and training provided to maritime professionals. Hence, emphasizing that all maritime personnel receive quality maritime education and training to enhance the long-term achievement of SD in the maritime industry. It also attempts to prove and suggest to maritime authorities how they can collectively integrate both onshore and offshore green maritime practices to achieve SD.

The originality of this study shows in testing a conceptual model that affirms that, achieving SD in the maritime industry is dependent on quality maritime education and training received by maritime personnel, hence, demonstrating the significant role of maritime training institutions towards the maritime industry and the achievement of SD.

This study aims to examine the influence of the blue economy factors on the economic growth of the South Asian Association for Regional Cooperation (SAARC) countries.

Secondary data from 1995 to 2018 have been used for the analysis of eight countries. The contributing factors that measure the fishing production are total aquaculture production, total fisheries production and agriculture, forestry and fishing. Trade and the rate of inflation are used as control variables. Using the feasible generalized least square technique.

It was found that the blue economy factors play a statistically significant role in the economic growth of SAARC countries and contribute to the achievement of Goal 14 of the United Nations’ sustainable development goals: to conserve and sustainably use the oceans, seas and marine resources for sustainable development.

This study highlights the fact that proper management and utilization of water resources may assist the stimulation of economic growth and meet the challenges of food insecurity by improving the supply of seafood in developing South Asian countries. The study proposes that the sustainable management of water resources requires an alliance across nation states. The alliance will be useful in understanding the concept of the blue economy and the role it plays in ensuring economic growth in developing nations throughout the world.

This study aims to build a global environmental quality protection convention to jointly address the problems of environmental pollution governance worldwide.

From the perspective of environmental pollution of the air, ocean, forest, water and solid waste, the authors summarize the main important measures and mechanisms of environmental pollution governance in various countries.

The results indicate that management research on biodiversity and natural resources must be strengthened, the relationship between economic development and environmental quality management needs to be balanced, the comparative study of domestic and international environmental governance theories and practices should be strengthened, empirical and applied research on environmental governance needs to be focused on, and complete system research on environmental governance and management should be explored. In the future, further strengthening environmental awareness, addressing environmental pollution and managing environmental quality are necessary.

The environment is the foundation of human survival and development. With the development of economy, contradictions between human and natural environment (e.g. air, ocean, forest and water) have become prominent. Environmental pollution governance cannot only help address existing environmental problems but also solve economic problems of various countries. The prerequisite for sustainable development is to lay a solid foundation for the coordinated development of economic growth and pollution management.

Through a comprehensive examination of the significance of conserving and sustainably using oceans, seas, and marine resources, this chapter sheds light on how such endeavors contribute to sustainable development across social, economic, and environmental realms. Drawing on a plethora of case studies and analyses, the chapter also underscores the central role of marine ecosystems in supporting livelihoods, cultural identities, and economic growth. It showcases how tailored conservation strategies, rooted in the unique territorial identities of places, can yield better outcomes. By recognizing the intrinsic value of marine ecosystems and their interconnectedness with human well-being, the chapter underscores the urgency of collaborative efforts to achieve SDG 14, which seeks to establish a harmonious coexistence between humanity and the oceans for present and future generations.