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The purpose of this paper is to provide small business and entrepreneurship researchers with insights to help them undertake life story interviewing, in order that this can subsequently advance understanding within the field.

The authors describe, and reflect upon, the use of a life story interview approach that formed part of the data collection process for a research study into dynamic capabilities in micro-organisations.

The life story interview approach the authors utilised can generate benefits for both the purposes of the research study and the interviewee. Nevertheless, “unexpected lack of time” and “owner-managerial control”, two common contextual factors within micro-organisations, are factors that may raise challenges for successfully undertaking life story interviewing in such organisations. Ultimately the interviewer needs to respond to such challenges by making “stick or twist” decisions with regard to the interview format being used.

The authors provide an example of an interview approach that researchers can use for future research within the field of small business and entrepreneurship. The authors also prepare interviewers for challenges they may experience within the field and the potential need for them to make “stick or twist” decisions.

The authors explicate a specific life story interview approach which is new to the field of small business and entrepreneurship. Furthermore, the authors highlight potential complexities in undertaking this interview approach within micro-organisations. Prior work within the field has tended to give little consideration to challenges of undertaking life story interviews.

This paper aims to present an original conceptual model that captures the orientations of new business founders in the fashion design sector as they navigate the tension between creative endeavour and business practice.

The start‐up experiences of 38 fashion designers from the four main fashion centres in New Zealand were examined using an interpretive narrative approach. The designers' enterprise development narratives were analysed using in‐depth literary and conceptual analyses to reveal the nature and context of their start‐up behaviour and the conceptual frameworks they employed to make sense of their start‐up behaviour.

The designers were, to varying degrees, preoccupied with a perceived tension between creative processes and business practices. This tension was typically experienced as a disjunction between self‐identity and the identities supported by the business models designers worked within. Successfully navigating this tension could require significant conceptual shifts or fundamental adjustments in business approaches which challenged designers' original rationales for start‐up. The analysis of designers' responses to the creativity‐business tension and how they made sense of this produced a conceptual framework, a space delineated by three basic enterprise orientations: creative enterprise orientation (CEO), creative business orientation (CBO), and fashion industry orientation (FIO).

This conceptual framework has major implications for policy makers and providers of design education and business support as it offers a means of differentiating between the lived‐in experiences of designers. In so doing it could be used as a tool for tailoring support more appropriately to designers' needs. The narrative approach produced rich, contextualised insights and a template for the further studies that will be required to establish the wider applicability of the framework.

The original conceptual framework presented here provides much needed insight into creative business start‐ups that will allow better targeting of education, support and policy development. The approach used to create this framework is an innovative example of how narrative and sensemaking approaches can be combined to provide rich insights into enterprise creation from the entrepreneur's perspective.

Narratives are useful to educate novices to learn from the past in a safe environment. For some high-risk industries, narratives for lessons learnt are costly and limited, as they are constructed from the occurrence of accidents. This paper aims to propose a new approach to facilitate narrative generation from existing narrative sources to support training and learning.

A computational narrative semi-fiction generation (CNSG) approach is proposed, and a case study was conducted in a statutory body in the construction industry in Hong Kong. Apart from measuring the learning outcomes gained by participants through the new narratives, domain experts were invited to evaluate the performance of the CNSG approach.

The performance of the CNSG approach is found to be effective in facilitating new narrative generation from existing narrative sources and to generate synthetic semi-fiction narratives to support and educate individuals to learn from past lessons. The new narratives generated by the CNSG approach help students learn and remember important things and learning points from the narratives. Domain experts agree that the validated narratives are useful for training and learning purposes.

This study presents a new narrative generation process for a high-risk industry, e.g. the construction industry. The CNSG approach incorporates the technologies of natural language processing and artificial intelligence to computationally identify narrative gaps in existing narrative sources and proposes narrative fragments to generate new semi-fiction narratives. Encouraging results were gained through the case study.

Libraries are increasingly trying to communicate the library's contributions and telling the library stories. Stories can be a component of impact assessment and thus add nuance to an assessment. Evaluations of libraries can include collecting and presenting stories of change, which can serve as evidence in impact assessments. The narrative field allows for many different approaches to a narrative perspective in the study of libraries, but the existing literature provides little overview of these studies. The purpose of this study is to introduce the narrative field and present a systematic review of the existing studies of libraries that use narrative approaches.

The methods in this study comprise of a systematic review of publications reporting narrative approaches to studying libraries. To retrieve the relevant studies, Library and Information Science Abstracts, Scopus, Web of Science and Proquest Dissertation were searched. Furthermore, the authors examined reference lists and performed citation searches. Study selection was performed by two reviewers independently. Using designed templates, data from the included studies were extracted by one author and confirmed by another.

The database searches retrieved 2,096 records across the four databases which were screened in two steps, resulting in 35 included studies. The authors identify studies that introduce narrative enquiries in library studies as well as studies using narrative approaches to the study of libraries.

Exploring narratives and stories for understanding and evaluating the library's worth is a promising field. More work is needed, though, to develop theoretical and methodological frameworks. Several of the included studies can serve as examples of the potential of a narrative perspective in the study of libraries.

The purpose of this paper is to promote narrative inquiry as a legitimate and rich research approach for academics undertaking postgraduate studies in higher education learning and teaching.

This paper is framed within a personal narrative – one that draws upon the author's personal experience as an academic developer. It draws heavily on narrative theory to support its claims.

It is argued that when narrative inquiry is presented as a complement to, rather than a replacement for, other research approaches, uptake amongst diverse groups of academics is strong. Furthermore, it is suggested that when accompanied by personal engagement with narrative inquiry and presented within a theoretical framework that honours its history, its robust literature and highlights its fundamental purpose and unique qualities, the possibilities offered by narrative are more likely to be understood and embraced.

This paper is based upon the experience of one academic working within one university.

This paper highlights the possibilities offered by narrative inquiry as a research approach for diverse groups of teaching academics.

This paper aims to develop a methodology of business knowledge creation based on a synthesis between the perspective of reality informed by pragmatic constructionism (PC) and critical approaches to narrative analysis informed by antenarrative concepts.

The paper identifies commonalities and contrasts between narrative and PC. Interpreting an original case study of a hotel by deploying both methodologies, the paper shows how a synthesis of the two approaches can help to construct management control knowledge.

PC and narrative have many overlaps and complementarities. Practitioners like stories both to make sense of their own roles and to develop personal strategic agendas. Antenarrative concepts demonstrate the potentially generative properties of organizational storytelling. The PC approach also constructs corporate narratives but, additionally, provides a set of criteria against which we can evaluate the stories of practitioners on the basis of “does it work?”.

More interpretive field study processes are called for as a way of testing the robustness of the research design developed in the paper.

A successful management control topos has to be business-specific and co-authored with contributions from participants both inside and outside the organization. Narrative and PC research methodologies both encourage reflexivity, in which the researchers explicitly explore not just the positions of their interviewees, but also their own position and reactions. The creation of business knowledge is seen as a co-production between the researchers and the researched, as they share concepts and reflections during the fieldwork process.

The paper compares and contrasts two interpretive research methodologies, narrative and a pragmatic constructivist perspective. Especially when the concept of antenarrative is deployed, the two methodologies offer fruitful possibilities for dialogical conversation, as they espouse slightly different views on the nature of actor reality.

Purpose – This chapter explores the complexity and tensions inherent in the question of how story becomes research with particular attention to the use of narrative research in studying teacher education.

Approach – To do this, we begin each section with a narrative fragment from earlier published research in which we collaborated (Hamilton, 1995). Then, we use narrative research analysis tools to explore the meaning of each fragment, lay that understanding alongside research accounts and wonderings about research in and by teacher educators, and consider the fragment in terms of specific understandings of narrative inquiry as research methodology for studying teacher education.

Findings – This chapter examines when story moves to research while probing the tensions between knowledge and living as teachers, teacher educators, and teacher educator researchers. Using the first fragment, we explore fulfilling roles as a teacher educator by using a narrative analysis tool that teases apart the author's role of narrator, actor, and character. In the second fragment, we consider the contexts that influence a teacher educator researcher by examining the fragment to determine the levels of narrative. In the third fragment, we utilize the tools of plotlines and tensions to unpack the competing plotlines of epistemology (modernist vs. narrative) ending with an examination of the importance of ontology in narrative work. In our fourth fragment, we unpack nine approaches to narrative by examining the essential role of story for each element of the research process.

Research implications – As teacher educator researchers, we always stand in the midst – in the midst of the story where we may be simultaneously narrator, character, and actor, in the midst of living the research we are most interested in studying. Within a single moment, we can act as teacher, teacher educator, and teacher educator researcher when our research focuses on our own practice. Our experience as we live it represents the tension between arrival and arriving.

Value – The value of this chapter is the way in which it demonstrates narrative analysis and distinguishes among various approaches to narrative research.

The assessment and management of risk is central to contemporary mental health practice. The emergence of recovery has contributed to demands for more service user centred approaches to risk. The purpose of this paper is to examine the potential of narrative as a framework for understanding risk and safety in mental health care.

Narrative theory is adopted to structure a debate examining the potential role of a narrative approach to risk assessment and inform future practice.

There is a danger that even within services, people with mental health problems are understood in terms of their riskiness perpetuating an image of service users as “dangerous others”. This is confounded by a disconnection with individual context in the risk assessment process. Narrative centralizes the persons’ subjective experience and provides a contemporaneous self-account of their identity. This situates risk within a context and creates possibility for greater understanding of coping, strengths and resilience.

There has been a call for new ways of working with risk in mental health which facilitate safety and recovery. There is limited examination of what this might actually look like. This paper presents narrative as an approach that may achieve these aims.

The purpose of this paper is to craft a new perspective on how we can view public relations that reflects important trends emerging in the field including digital media, storytelling, engagement and co-creation of meaning. Transmedia storytelling (an idea with some ties to public relations) and narrative transportation theory are synthesized to form the transmedia narrative transportation (TNT) approach to public relations. The paper details the development of the TNT approach and how it can be applied to public relations initiatives.

The approach is a literature review to inform the creation of the TNT approach. A case study is used to illustrate the TNT approach.

An innovative approach to conceptualizing and creating public relations initiatives is developed, explained and illustrated.

The paper examines only one case to illustrate the TNT approach.

The TNT approach develops a new perspective for public relations for developing and executing public relations initiatives. Transmedia storytelling has already been connected to the practice and TNT builds a more comprehensive approach for understanding its value to public relations.

There has been a limited application of transmedia storytelling to public relations. This paper synthesizes transmedia storytelling with narrative transportation theory to develop a theory-driven, new approach for public relations thinking. The TNT approach is a unique fusion of ideas that can bring an innovative approach to the practice of public relations that captures four emerging trends that are shaping the practice.

This chapter makes a case for a decolonial, intersectional approach to narrative criminology. It argues that in growing contexts of deepening inequalities, research approaches that humanise people on the margins and that explicitly centre questions of social justice are ever more urgent. This chapter explicates a decolonial, intersectional narrative analysis, working with the data generated in interviews with women sex workers on their experiences of violence outlining how a decolonial, intersectional, narrative analysis may be accomplished to analyse the intersections of power at material, representational and structural levels. The chapter illustrates the importance of an intersectional feminist lens for amplifying the complexity of women sex workers' experiences of gendered violence and for understanding the multiple forms of material, symbolic and institutionalised subordination they experience in increasingly unequal and oppressive contexts. It ends by considering the contributions decolonial, intersectional feminist work can offer narrative criminology, especially the emerging field of narrative victimology.