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Destination management organizations deliver travel-related information through visitor guides to build destination awareness and attract potential tourists. Therefore, this research aims to investigate how people read such a guide, understand their attitudes and to provide recommendations on enhancing its design.

This research used eye-tracking technology in tandem with surveys and in-depth interviews. Eye-tracking technology uncovered the elements of a visitor guide that attracted particular attention, whereas surveys and interviews provided deeper insights into people’s attitudes toward them.

People do not spend attention equally on each page of a visitor guide. Instead, they look at the reference points (i.e. photo credits, photos, headings and bolded words) and then read the adjacent areas if the information triggers their interest. The characteristics of the attractive components of a visitor guide were discussed and suggestions on designing a more appealing guide were provided.

The triangulated approach not only generated objective and insightful results but also enhanced research validity. This exploratory sequential mixed method can usefully be applied to test other stimuli and assess attention.

To be deemed appealing, a visitor guide should avoid ads unrelated to the destination, include more photos, use the list format and bolded words, add stories or selected comments from social media and provide well-designed maps.

This research fills a gap in the literature by using a triangulated approach including eye-tracking, survey and interviews to examine a 68-page visitor guide. The concept of reference-point reading behavior is proposed. Practical implications are discussed to improve the design of a visitor guide.

December 5, 1967 Master and servant — Safe system of work — Injury by criminals — Whether duty of reasonable care not to expose servant to unnecessary risk of injury by criminals — Club stewardess — Injury in attempted robbery of takings — Stewardess accompanied by escort — Whether precautions reasonable.

Not since the Great Depression of the 1930s have the activities of individual corporations come under as much scrutiny as they have over the past decade. With daily headlines about the savings and loan crisis, insider trading, layoffs and plant closures, green marketing, ingredient labeling practices, and influence‐peddling political contributions, the new watchwords in the business world are ethics, accountability, and social responsibility.

Food—national dietary standards—is a sensitive index of socio‐economic conditions generally; there are others, reflecting different aspects, but none more sensitive. A country that eats well has healthy, robust people; the housewife who cooks hearty, nourishing meals has a lusty, virile family. It is not surprising, therefore, that all governments of the world have a food policy, ranking high in its priorities and are usually prepared to sacrifice other national policies to preserve it. Before the last war, when food was much less of an instrument of government policy than now—there were not the shortages or the price vagaries—in France, any government, whatever its colour, which could not keep down the price of food so that the poor man ate his fill, never survived long; it was—to make use of the call sign of those untidy, shambling columns from our streets which seem to monopolize the television news screens—“out!” Lovers of the Old France would say that the country had been without stable government since 1870, but the explanation for the many changes in power in France in those pre‐war days could be expressed in one word—food!

Milk, the universally perfect food, its compositional quality and bacteriological purity causing few qualms nowadays in this country and outbreaks of milk‐borne disease relatively rare, it may come as a surprise that there is another aspect of milk consumption causing discussion and not a little controversy in medical circles. There is an increasing awareness of milk allergy in infancy and in certain adult disorders, evidenced less by serological tests than by the relief afforded by milk‐free diets and the return of symptoms on the re‐institution of a milk diet. Skin tests also are not particularly reliable but the serological tests have at least demonstrated anti‐bodies to milk proteins in most artificially fed babies after the age of seven weeks (Gunther, M. et al, 1960).

The purpose of this article is to explore how the strategic change following a corporate takeover impacted the nature and extent of use of the firm's management control systems (MCS), in particular its performance measurement system (PMS).

This paper uses Michael Porter's theory of competitive advantage and Robert Simons' levers of control framework to illustrate and interpret changes in the PMS within an Australian multinational subsidiary following its takeover by an overseas corporation. To provide empirical evidence on this issue, face‐to‐face interviews and archival data are used.

The findings reveal that the takeover resulted in changes in the firm's competitive forces (threat of potential entrants, bargaining power of buyers, threat of substitute products or services, bargaining power of suppliers, and rivalry among existing firms), and therefore the firm altered its strategy to change the rules of competition in its favor. Corresponding to the strategic change, the PMS was affected, with specific implications on Simons' four levers of control: interactive, diagnostic, beliefs, and boundary systems.

The findings suggest that a corporate takeover is an important phase for any organization, as it involves a change in the competitive environment and strategy, and needs to be facilitated by a change in the MCS to create and sustain superior performance.

This case study demonstrates how interactive and beliefs systems work together with diagnostic and boundary systems in the context of change in an organization. Past research devoted to strategic change and MCS has not documented this phenomenon.

The purpose of this paper is to examine the impact of managerial risk exposure on capital structure selection (net debt, or debt minus cash) as well as return on assets, capital expenditures, research and development expenditures and stock price performance.

The paper compares a sample of 123 all‐equity firms to a set of matching levered firms selected on the basis of industry, market cap and market‐to‐book assets. Managerial incentives are measured using the delta and vega of the manager's stock and option holdings.

Net debt levels decline as CEO wealth sensitivity to stock price changes (delta) increases. However, the paper finds no differences between the all‐equity firms and their levered matching firms in terms of return on assets, capital expenditures, R&D expense, or long run stock price performance.

Findings are consistent with the idea that managerial incentives drive net debt decisions even among all‐equity firms. However, given that there are no differences between the sample firms and their matched firms in terms of investment or stock price performance, the effect of managerial risk aversion appears to be confined to financial policy.

The paper uses modern methods for measuring managerial risk exposure to revisit the literature on all‐equity firms, and show that managerial risk exposure affects the net debt decision in these firms.

In interviews, Jamie Lee Curtis positions Halloween (2018) as a #MeToo film. As merely self-serving publicity, this reading is far too simplistic. In Halloween (1978) Laurie Strode is victimised; she then assumes the role of quintessential Final Girl as described by Carol J. Clover, providing the template for the entire sub-genre of horror slasher films birthed in its wake. However, in the similarly titled 2018 film, Laurie is no longer a victim. Instead of following the role of the stereotypical Final Girl of slasher films, she falls more in line with one of Yvonne Tasker's Warrior Women.

This chapter investigates Laurie Strode's transformation throughout the Halloween franchise. Once passive and victimised, Laurie has evolved: No longer the Final Girl – or victim – her position and behaviour in this film is much more in line with the neoliberal Warrior Woman of action films. Thus, the film assigns her the role of action heroine as a vehicle for responding to the concerns of the #MeToo era – and in this era, women are no longer victims. Women can and will fight back.

In reflective writing, students are encouraged to examine their own setbacks and progress. With a shortage of guidance in how to provide feedback to students on this type of writing, teachers are often left to figure it out on the job. The central hypothesis in this paper is that the lens of reflective practice can help focus teacher efforts and ultimately improve both feedback and instruction. The purpose of this paper is not to produce a universal prescription for assessing reflective writing but rather a protocol for teacher reflective practice that can apply to challenging grading and feedback-giving situations.

Student assessment is a chance for teachers to learn about their students’ abilities and challenges and to provide feedback for improvement. Assessment and grading sessions can also become opportunities for teachers to examine their own instructional and assessment practices. This self-examination process, a cornerstone of reflective practice (Schön, 1984), is challenging, but it may be especially valuable when guidelines for feedback and assessment are hard to come by. Such may be said to be the case in student-centered learning environments such as school Fablabs and makerspaces, where stated goals commonly include cultivating learner self-regulation and resilience. These hard-to-measure constructs are typically assessed through analysis of student reflective journals. This in-depth case study uses mixed-methods to examine how a semester-long intervention affected the grading, feedback and instructional practices of a teacher in a hands-on design classroom. The intervention involved 10 grade-aloud sessions using a computer-based rubric tool (Gradescope) and a culminating card-sorting task. The lens of reflective practice was applied to understanding the teacher’s development of their own reflective capabilities.

During the intervention, the participating teacher grappled with grading and feedback-giving dilemmas which led to clarifications of assessment objectives; changes to instruction; and improved feedback-giving practices, many of which persisted after the intervention. The teacher perceived the intervention as adding both rigor and productive “soul-searching” to their professional practice. Lasting changes in feedback behaviors included a comprehensive rubric and an increase in the frequency, specificity and depth of feedback given to student written work.

Significant prior efforts have been directed separately at the use of reflective practice for teachers, in general, and on the feedback and grading of student process journals. This work combines these lines of inquiry in the reflective classroom assessment protocol, a novel on-the-job professional development opportunity that fosters reflective practice in times of assessment to improve instructional and feedback practices.

Mr. Michael Dowdall, formerly chairman of Lever, France, has been appointed chairman of BOCM Silcock Ltd. He succeeds Mr. Christopher Jemmett, now appointed a member of Unilever's Overseas Committee.