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Given the lack of understanding of social marketing success in theory and practice, this study aims to investigate how social marketing experts conceptualize success.

In this qualitative study, the authors conducted an open-ended online questionnaire with 48 worldwide social marketing experts, most with more than 20 years of experience in the field. The authors analyzed data using topic modeling, a machine-learning method that groups responses/terms into cluster topics based on similarities. Keywords in each topic served to generate themes for discussion.

While behavior change is mentioned as paramount to conceptualizing success, participants prefer to use more tangible and less complex forms to define/measure success, such as campaign recall uptick. In addition, lack of funding was considered an important factor in measuring success. This study provides a two-stage taxonomy to better understand success in social marketing.

To the best of the authors’ knowledge, this study is one of the first to conceptualize success in social marketing practice.

The study aims to explore the possibility of redefining success in tourism and measuring such a phenomenon by considering alternatives to economic factors, and to identify the ways such measurement could be implemented.

The study reviews and explains current approaches to defining and measuring success in tourism in the literature, followed by identification of alternative factors which could be measured and the implications of such a change in approach.

There has been a long-standing emphasis and priority placed on measuring tourism at the national level with a focus on economic criteria, and this has been followed at regional and local levels. The result has been that success has become equated with volume, supporting the aim of continued growth in tourism. Such an approach and attitude mitigate against achieving or moving towards sustainability, and other measures are needed to avoid problems such as overtourism.

There has been little discussion of moving to a wider range of indicators of success in tourism, and the previous focus has been on economic criteria and competitiveness as shown by tourist numbers. This paper presents a discussion of an alternative approach, showing that tourism stakeholders from national to local levels need to redefine success as including factors such as community and environmental well-being and focus on a wider concept of success. Using existing data and organisations would enable measuring such concepts to be done without major change or greatly increased costs to agencies.

The construction industry is dynamic in nature. The concept of project success has remained ambiguously defined in the construction industry. Project success is almost the ultimate goal for every project. However, it means different things to different people. While some writers consider time, cost and quality as predominant criteria, others suggest that success is something more complex. The aim of this paper is to develop a framework for measuring success of construction projects. In this paper, a set of key performance indicators (KPIs), measured both objectively and subjectively are developed through a comprehensive literature review. The validity of the proposed KPIs is also tested by three case studies. Then, the limitations of the suggested KPIs are discussed. With the development of KPIs, a benchmark for measuring the performance of a construction project can be set. It also provides significant insights into developing a general and comprehensive base for further research.

The aim of this paper is to increase the understanding of clients' attitudes to project success and to measuring performance. Four questions are discussed: what are the success factors, what are the success criteria, how to achieve success and what are the characteristics of systems for measuring project performance? The findings will support the development of systems for measuring performance in construction projects.

The paper focuses on professional clients and their organizations within the field of Swedish construction. It is based on semi‐structured interviews with 23 experienced individuals within professional client organisations.

The most important success factors have been identified as the user's participation, commitment to the project, high standard of quality consideration among the construction workforce and team working. The most important characteristics for systems for measuring performance are simplicity and credible results.

Construction clients are often viewed in the literature as having similar views on project success. However, their views differ depending on their businesses, i.e. if they build to accommodate its own organisation, build to own and let or build to sell for maximised profit. This must be considered when developing systems for measuring performance.

The paper presents Swedish professional clients' views on project success. The findings are useful when designing and developing systems for measuring performance in construction projects.

The essential investments in new product development (NPD) made by industrial companies entail effective management of NPD activities. In this context, performance measurement is one of the means that can be employed in the pursuit of effectiveness.

The purpose of the research reported here was to discover what marketing approaches small wineries employ and to what degree they could be attributed to their success. The article describes how the particular issue of measuring ‘success’ and what constituted ‘marketing’ was tackled and reports on the use of this in the subsequent empirical work. Five exploratory hypotheses were derived relating to the way in which ‘success’ could be measured and the contributory factors leading to the use of marketing. For small businesses that are classified at one of three levels of success the article reports what marketing activities were conducted. Data was gathered by personal interview from small wineries in the three main wine producing states and five main regions within these. The study found that: small winery operators are able to very consistently rate themselves and each other on success. Broadly, there were three factors that were used by them to gauge success: (i) wine quality and respect for this by peers, (ii) lifestyle, and (iii) business performance. Wineries at a particular level of success tend to use similar marketing activities and these differ somewhat from level to level. Those at higher levels of success are able to more comprehensively define ‘marketing’ and their customers and engage in marketing activities in a more discriminating way.

Based on a research project looking at user‐supplier interactions in the context of AMT, attempts to discuss an alternative to the measurement of success, based on a close scrutiny of user‐supplier interaction processes. Closely examines a variety of factors which are both internal and external in nature. Presents some key factors which have been identified as facilitators or inhibitors for the implementation of AMT and also draws some comparisons with key findings from other studies and in similar areas of research.

Prefabricated prefinished volumetric construction (PPVC) is a game-changing construction method that transforms the fragmented site-based construction of buildings into an integrated production, integration and assembly of value-added volumetric building components. Where circumstances merit, the effective implementation of PPVC leverages significant gains in time, cost, quality, productivity and sustainability performance of construction projects. As PPVC is increasingly becoming mainstream, it is imperative to identify the critical success criteria (CSC) for measuring PPVC project success. The purpose of this study is to identify, rank and benchmark the CSC for measuring PPVC project success.

This study adopted a quantitative research design where the potential CSC for PPVC projects were evaluated. A comprehensive literature and pilot expert review identified 18 CSC for measuring PPVC project success. Based on a questionnaire survey of international PPVC experts, the 18 CSC were analyzed and prioritized using mean score analysis and weighting function.

Based on mean index assessment, the top five CSC for PPVC projects were identified as adherence to project schedules, meeting project quality specification, meeting safety requirements, client and owner satisfaction and cost savings and profitability. Further analysis grouped the 18 CSC into six principal success criteria (PSC), comprising time performance, cost performance, quality performance, environmental and safety performance, stakeholder satisfaction and supply chain performance. Based on weighted analysis of the six PSCs, quality performance, time performance and environmental and safety performance obtained the highest weights.

The research results are limited by the following limitations. First, although adequate, the sample size was relatively smaller. Second, the generalized analysis overlooked the geospatial sensitivities of the CSC.

The results constitute the first exclusive quantitative ranking and prioritization of the CSC for PPVC projects. The outputs of this study will enable practitioners to reliably and accurately evaluate the performance levels of PPVC projects. A framework of the CSC for measuring the success of PPVC projects was developed.

This study aims to identify and assess the use of mergers and acquisitions (M&A) performance metrics for small- and medium-sized German pharmaceutical and biotechnology companies.

In depth qualitative interviews with senior key informant executives involved with recent M&A were conducted. Unlike previous studies, the role of the interviews was to identify and uncover the use of a broad set of success metrics to add to a fuller understanding of post-M&A behaviour, leading to a more accurate evaluation of post-M&A performance.

Results from interviews suggest that important M&A success metrics include having a successful organisation, integrated cultures, a high employee retention rate, gaining new technology knowledge, overall economic enhancement, increases in patent-protected products, increases in clinical success rates (perished rate assessment) and increases in the share price. In general, expert interviewees stated that they would use a combination of the success metrics and monetary tools to assess post-M&A success.

This study identifies and uncovers a series of different M&A performance success metrics being in prominent use. The use of a combination of metrics is highlighted as being a relatively unique research finding.

The purpose of this paper is to identify important elements of the evaluation and definition of success in social entrepreneurship. It considers previous approaches and the lessons that can be learned from other fields of organizational studies.

The method used is based upon an objective and subjective, social constructionist view of organizational success. The paper reviews the fields of strategy, organization theory, entrepreneurship and innovation to identify relevant frameworks, measures, definitions of success, and the implications of the choice of success measures on our understanding of various phenomena.

From this perspective, it becomes apparent that how success and failure are defined is based on assumptions about the value of social enterprise and the nature of social change. In order to develop a deeper understanding of the drivers of social enterprise, there must be experimentation with a rich complement of success measures that are not limited to the triple bottom line.

The paper is of use to social enterprise researchers, practitioners and consultants who are defining what it means for a social enterprise to be successful. The insights should allow for a more conscious evaluation of a range of potential success measures and the impacts they have on our social outcomes.

Although measuring social enterprise success is recognized to be an important topic, most work in the field implicitly or explicitly identifies success based on a goal‐centred evaluation of the triple bottom line. The paper challenges this thinking to include subjectivity, causation, contestation, organizational form and the multiple polar dimensions that must be balanced by every organization. It draws on research from related fields that have already struggled with these issues and can offer valuable lessons for social enterprise.