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1 – 10 of 27Parul Manchanda, Nupur Arora and Aanchal Aggarwal
Purpose: This study analyses the mediating effect of parasocial interaction (PSI) in the link between hedonic motivation and impulsive buying intention (IBI) in fashion vlogging…
Abstract
Purpose: This study analyses the mediating effect of parasocial interaction (PSI) in the link between hedonic motivation and impulsive buying intention (IBI) in fashion vlogging about sustainable cosmetics.
Need for the Study: Due to the mass popularity of YouTube, vlogging has led to an augmented level of PSI of vloggers with consumers, which strongly impacts a consumer’s behavioural consequences and persuades consumers to indulge in impulsive buying. Thus, marketers need to comprehend the changing behavioural patterns, including sustainable products, as this new communication medium serves the future of promotion and advertising.
Methodology: Online questionnaires were administered to 349 Gen Z female fashion vlog followers. Structural equation modelling and Hayes Process macros were employed to test the model relationships.
Findings: Results indicate that PI with the fashion vlogger partially mediates between hedonic motivation and impulse buying intention for sustainable cosmetic products. Fashion consciousness (FC) was also established as a significant moderator between all the model relationships.
Practical Implications: The findings of the study would be helpful for fashion brands in the content development of visual marketing communications, which would tap the female Gen Z consumer. Improving the PSI between the follower and the fashion vlogger can be easily enhanced by delivering the right content through the vlogger’s videos.
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This chapter critically reviews the literature on authentic leadership (AL) that emerged in response to scandals in private- and public-sector organisations, drawing on theories…
Abstract
This chapter critically reviews the literature on authentic leadership (AL) that emerged in response to scandals in private- and public-sector organisations, drawing on theories, concepts and methods from other disciplines. The author finds that AL lacks a consensus definition, and that quantitative research has largely been at the level of employees rather than executives or board members. The review reveals 12 categories of criticisms. Schaefler advocates inductive qualitative research on the major concerns of executive leaders and means of addressing them via group dynamics, maintaining that exploring processes of AL in real-world settings would complement existing quantitative research and contribute to the development and extension of AL theory.
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Alison J. Bianchi, Yujia Lyu and Inga Popovaite
The purpose of this chapter is to provide a comprehensive analysis of how sentiments may be a part of, or adjacent to, status generalization. We demonstrate why this problem is so…
Abstract
Purpose
The purpose of this chapter is to provide a comprehensive analysis of how sentiments may be a part of, or adjacent to, status generalization. We demonstrate why this problem is so difficult to solve definitively, as many resolutions may exist. Sentiments may present the properties of graded status characteristics but may also be disrupted by processes of the self. Sentiments may have status properties enacted within dyadic interactions. However, sentiments may also be status elements during triadic constellations of actors. Finally, we discuss current research that is underway to provide more empirical evidence to offer confirmation or disconfirmation for some of our proposed models.
Methodology/Approach
We provide a synthesis of literatures, including pieces from group processes, neuroscience, psychology, and network scholarship, to address the relation between sentiment and status processes. Accordingly, this is a conceptual chapter.
Research Limitations/Implications
We attempt to motivate future research by exploring the many complications of examining these issues.
Social Implications
Understanding how social inequalities may emerge during group interaction allows researchers to address their deleterious effects. Positive sentiments (in other words, “liking”) should bring actors closer together to complete tasks successfully. Ironically, when paired with negative sentiments within task groups, inequalities in group opportunities may result. To address these social inequalities, a thorough understanding of how they develop is necessary, so that efficacious interventions can be adopted.
Originality/Value
This deep dive into the relation between sentiment and status processes joins the 25-year quest to understand the issues surrounding this relationship.
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The focus of this chapter is drawn from the author’s lived experience and background as a third generation stateless Palestinian refugee who lived in one of the Palestinian camps…
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The focus of this chapter is drawn from the author’s lived experience and background as a third generation stateless Palestinian refugee who lived in one of the Palestinian camps in Lebanon and inherited the refugeeship from her parents and grandparents. Even though the author agrees with Hannah Arendt (1943) that ‘We don’t like to be called refugees’ (p. 264), the process of this research and thoughts behind it are attributed to the author’s personal experiences, as Arendt (1964) confirms in her statement that the process of thought can seldom be possible without being attributed to a personal experience.
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John E. Reilly and Romeo V. Turcan
This chapter analyses common, contradictory, paradoxical patterns in the evolution and development of authentic leadership that emerged throughout this handbook. The authentic…
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This chapter analyses common, contradictory, paradoxical patterns in the evolution and development of authentic leadership that emerged throughout this handbook. The authentic leadership literature has been valuable in focusing on and reawakening a wider discourse on leadership and in particular the need for a reappraisal of leadership values. The adamant, one might say absolutist, claims for the theory have begun to restrict understanding. The chapters in this book reveal dimensions and insights that broaden and diversify potential approaches to contextual understanding and exercising leadership. Reilly and Turcan conclude that authentic leadership is still in its embryonic stage and whether it will fully emerge and become a mature discipline remains to be seen.
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Thalia Anthony and Vicki Chartrand
Over the past decade, criminology in Australia, Canada and other settler colonies has increasingly engaged with activist challenges to the penal system. These anti-carceral…
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Over the past decade, criminology in Australia, Canada and other settler colonies has increasingly engaged with activist challenges to the penal system. These anti-carceral engagements have been levelled at its laws, institutions and agents. Following a long history of criminology explicating and buttressing penal institutions, the criminological gaze slowly transitioned in the 1970s to a more critical lens, shifting focus from the people who are criminalised to the harms of the apparatus that criminalises. However, the focus remained steadfastly on institutions and dominant players – until much more recently. The COVID-19 pandemic has revealed the strength of activist organisations and grassroots movements in affecting change and shaping debates in relation to the penal system. This chapter will explore the role of activism in informing criminological scholarship during the pandemic period and how criminologists, in turn, have increasingly recognised the need to build alliances and collaborations with grassroots activists and engage in their own activism. The chapter focuses primarily on Australian and Canadian criminology and its growing imbrication with the prison abolition movement, especially in the shadow of ongoing colonial violence. It considers how activist scholars, including ourselves, attempt to build movements for structural change in the criminal system and beyond.
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Thalia Anthony, Juanita Sherwood, Harry Blagg and Kieran Tranter