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1 – 10 of 39Marina Lourenção, Janaina de Moura Engracia Giraldi and Keith Dinnie
Sectoral brands are umbrella brands created to represent all companies’ products belonging to a country’s economic industry abroad to enhance their export performance. This study…
Abstract
Purpose
Sectoral brands are umbrella brands created to represent all companies’ products belonging to a country’s economic industry abroad to enhance their export performance. This study aims to explore the development of a sectoral brand model through the optic of the social constructionist perspective. Besides, this study also proposes to apply the model to a sectoral brand case in the business-to-business market.
Design/methodology/approach
The authors have developed a systematic qualitative literature review to provide a theoretical basis for the attributes chosen to compose the social constructionist sectoral brand management (SCSBM) model. To apply the model, the authors have conducted a series of 17 in-depth semi-structured interviews with the association’s managers that constitute the sectoral brand development, the director of the branding consultancy firm and specialists on place branding.
Findings
The authors present the SCSBM model, highlighting that sectoral branding should be seen as a dynamic and continuous process with the integrated participation of all industry stakeholders. Moreover, the authors have applied the model to the Brazil Fashion System brand.
Research limitations/implications
The main contribution to theory is the link between sectoral brand management and the social constructionist approach, being the first study, to the best of the authors’ knowledge, to propose this connection. SCSBM model extends previous work on sectoral brands by adopting a social constructionist view.
Practical implications
The SCSBM model might contribute to marketing professionals willing to develop sectoral brands across multiple economic sectors and geographies.
Originality/value
The study’s originality lies in developing the first model, which adopts a social constructionist approach to sectoral brands.
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In recent years, investing with robo-advisors has gained momentum and is seen as a simplifying approach for individual investors to participate in financial markets. This chapter…
Abstract
In recent years, investing with robo-advisors has gained momentum and is seen as a simplifying approach for individual investors to participate in financial markets. This chapter contributes to a better understanding of the concept of a robo-advisory and its implications for private investors by discussing its past, present, and future. It explores key issues, like cost-efficiency, historical performance, and automation levels, based on research and industry insights. Moreover, this chapter examines a robo-advisor's benefits, limitations, and challenges, like behavioral biases, regulation, and risk profiling. Finally, the importance of the ongoing megatrends of AI and green investing is examined concerning a robo-advisory.
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Benjamin Kutsyuruba and Keith D. Walker
In this introduction chapter, the authors first offer a brief overview of the theoretical underpinnings of the notion of wellbeing and flourishing from the positive organizational…
Abstract
In this introduction chapter, the authors first offer a brief overview of the theoretical underpinnings of the notion of wellbeing and flourishing from the positive organizational scholarship literature. The authors, then, provide an overview of the chapters in this handbook, guiding the readers through key aspects that each chapter contributes to the handbook’s collective perspective of efforts, initiatives, and programs that promote wellbeing in the higher education settings.
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Keith D. Walker and Benjamin Kutsyuruba
In this concluding chapter of the handbook, the authors first revisit the conceptual focus of this handbook with a brief overview of research literature on wellbeing, using a…
Abstract
In this concluding chapter of the handbook, the authors first revisit the conceptual focus of this handbook with a brief overview of research literature on wellbeing, using a common conceptual approach that identifies the dimensions of wellbeing and then provide an overview of literature that both addresses and imagines the wellbeing with students, faculty, staff, leadership, and institutional levels in mind. Finally, the authors will proffer that there is a need for agentic moral imagination to sustain and progress the cause of wellbeing in higher education.
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Wilfred Beckford, Keith D. Walker and Kameka Spence
Leadership as hosting is a leadership practice that shows promise of positively impacting the wellbeing of stakeholders in higher education organizations. This chapter examines…
Abstract
Leadership as hosting is a leadership practice that shows promise of positively impacting the wellbeing of stakeholders in higher education organizations. This chapter examines this leadership practice and its effect on the wellbeing of stakeholders of higher education. Using the methodological design of grounded theory and an appreciative inquiry (AI) lens, this study involved 54 educators, who occupied a wide array of roles in post-secondary educational organizations, participating in two iterations of an electronic Delphi, a set of semi-structured interviews, and expert interviews. Findings revealed that those educators who hosted well-created, inviting educational environments that improve stakeholders’ wellbeing were competent at building positive relationships, managing vulnerabilities, creating a culture of support and care for constituents, and displaying high levels of emotional, social, and cultural intelligence (CQ) which enhanced the wellbeing of stakeholders.
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Dimitrios Salampasis and Georgios Samakovitis
This chapter discusses the contributions and challenges involving regulatory technology (regtech) in financial services. It explores the salient areas where regtech can and should…
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This chapter discusses the contributions and challenges involving regulatory technology (regtech) in financial services. It explores the salient areas where regtech can and should focus, observing existing and forthcoming industry, technology, and legal developments. This chapter outlines regtech use cases to clarify the shaping of that industry sector. It draws on developments in industry and academia, where significant research sets the tone and direction of technological solutions and regulatory drivers. A brief critical account of the benefits and challenges in regtech is offered. This chapter presents potential future directions, focusing on the salient areas of environmental, social, and governance (ESG), cryptocurrency, and decentralized compliance.
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This chapter explores the role of artificial intelligence (AI), particularly its subfield of machine learning (ML) methods, as a core technology of the fintech revolution in the…
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This chapter explores the role of artificial intelligence (AI), particularly its subfield of machine learning (ML) methods, as a core technology of the fintech revolution in the financial services industry. It simplifies some of the complex concepts related to AI by introducing the main ML paradigms and related techno-methodic aspects. This chapter uses real-world examples to illustrate how next-generation AI powered by ML is transforming the financial services industry. Next, in illustrating the risks associated with AI adoption, this chapter discusses the need for regulation to address the essential facets of AI governance, including transparency, accountability, ethics, and responsible use. Lastly, it looks at emerging regulatory approaches across leading global jurisdictions. The primary goal is to give readers an initial understanding of AI's profound impact on the financial sector.
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