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Book part
Publication date: 27 November 2006

Tho D. Nguyen and Nigel J. Barrett

Realizing that the Internet is a source of information and the possibility to transform it into knowledge, this study develops an IBK-Internalization process in which…

Abstract

Realizing that the Internet is a source of information and the possibility to transform it into knowledge, this study develops an IBK-Internalization process in which internationalizing firms in transition markets utilize the Internet to search for information about foreign markets, to assess its relevance, and then, to internalize it for their internationalization. It is found that IBK-Internalization underlies international orientation and foreign sales intensity, which in turn, has a reciprocal effect on IBK-Internalization. Further, learning orientation facilitates the IBK-Internalization process. These findings suggest that internationalizing firms should promote and value the IBK-Internalization process in order to mitigate their lack of foreign market knowledge.

Details

International Marketing Research
Type: Book
ISBN: 978-0-76231-369-3

Book part
Publication date: 10 December 2018

Jonas Eduardsen

This chapter contributes to the ongoing debate about how digitalisation affects the internationalisation of small- and medium-sized firms (SMEs). By applying the Uppsala…

Abstract

This chapter contributes to the ongoing debate about how digitalisation affects the internationalisation of small- and medium-sized firms (SMEs). By applying the Uppsala Internationalisation Process model, this chapter examines the impact of e-commerce on the internationalisation of SMEs. The study uses a unique dataset, which includes 14,513 SMEs across several sectors in 34 countries. The results show that firms using the Internet as a means to provide information about the firm exhibit a higher degree of internationalisation, while using the Internet to facilitate transactions was found to have a positive impact on the ratio of foreign sales to the total sales; however, these foreign sales are likely to be concentrated in less regions/markets. Furthermore, perceived export barriers were found to be a significant moderator of the effects of e-commerce usage on international intensity and international diversification. This suggests that e-commerce does not automatically facilitate the internationalisation of SMEs.

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International Business in the Information and Digital Age
Type: Book
ISBN: 978-1-78756-326-1

Keywords

Book part
Publication date: 27 November 2006

Stephen Chen

This study examines to what extent Internet firms have globalized and the key factors that have enabled some firms to globalize more than others. Contrary to arguments that…

Abstract

This study examines to what extent Internet firms have globalized and the key factors that have enabled some firms to globalize more than others. Contrary to arguments that Internet-based firms automatically benefit from a global market, this study shows that most Internet firms serve regional markets, consistent with Rugman's (2000) findings for firms in the FT500. However, there are a few notable exceptions. In these cases a combination of early mover advantages, unique product, technology standards and complementary products and services have created a ‘winner-takes-all’ market in which a few firms dominate markets worldwide. Implications for globalization theories are discussed.

Details

International Marketing Research
Type: Book
ISBN: 978-0-76231-369-3

Book part
Publication date: 23 September 2005

Jifeng Yu, Alice de Koning and Benjamin M. Oviatt

Accelerated internationalization occurs when a firm engages in international business early in its life cycle or when it builds international business experience with great speed…

Abstract

Accelerated internationalization occurs when a firm engages in international business early in its life cycle or when it builds international business experience with great speed, perhaps incorporating international activities in more parts of the firm's value chain than has occurred historically. Such acceleration seems to have been occurring since the late 1980s, and evidence indicates that it is not a temporary or abnormal phenomenon (Organisation for Economic co-operation and development (OECD), 1997). Many firms around the world experienced an era of accelerated internationalization in the 1990s (OECD, 1997) and many are continuing to do so.

Details

International Entrepreneurship
Type: Book
ISBN: 978-0-76231-227-6

Book part
Publication date: 4 August 2014

John Sanders, Laura Galloway and Jo Bensemann

This chapter reports a study that investigates the link between rural small firms’ social networks and their market diversification strategies in the context of the Internet.

Abstract

Purpose

This chapter reports a study that investigates the link between rural small firms’ social networks and their market diversification strategies in the context of the Internet.

Methodology/approach

Telephone interviews were conducted with a random sample of 142 Scottish small rural and urban firm owners in May 2012. The purpose of the telephone interviews was to understand how Internet usage impacted on the social networks and market diversification experiences of small rural firms. Analysis of the categorical data was performed using a variety of established methods.

Findings

Internet usage for many small Scottish rural firms was facilitating both their market reach and social networks. In addition, small rural firms’ most important social network contacts are highly correlated to their origin of sales, and this can be either locally or extra-locally based.

Practical implications

A positive relationship between Internet usage, social networks and market reach expansion offers support for further developing and improving the Internet infrastructure of rural communities.

Originality/value

Internet usage emerges as a critical tool for augmenting the social networks of Scottish rural small firms, which in turn helps to extend their market reach activities.

Details

Exploring Rural Enterprise: New Perspectives On Research, Policy & Practice
Type: Book
ISBN: 978-1-78441-109-1

Keywords

Book part
Publication date: 24 November 2010

Eric T. Anderson, Duncan Simester and Florian Zettelmeyer

This chapter reports the findings of a large-scale study investigating the issues that arise when firms introduce a new Internet channel. Our analysis offers three key…

Abstract

This chapter reports the findings of a large-scale study investigating the issues that arise when firms introduce a new Internet channel. Our analysis offers three key contributions. First, we provide a framework to guide firms in anticipating and understanding the unique challenges of introducing an Internet channel. Second, we present a menu of alternatives to address these challenges. Finally, we pose a series of questions which identify which solutions are most appropriate given the particular market and firm context.

Details

Review of Marketing Research
Type: Book
ISBN: 978-0-85724-475-8

Book part
Publication date: 27 November 2006

Per Servais, Tage Koed Madsen and Erik S. Rasmussen

E-business is an important business tool, and the increasing presence on the internet reflects this fact. For small- and medium-sized firms (SMEs) interested in…

Abstract

E-business is an important business tool, and the increasing presence on the internet reflects this fact. For small- and medium-sized firms (SMEs) interested in internationalizing, their internet offers some advantages, because, with e-business, borders between countries are becoming less relevant, and more direct interaction between business entities is made possible. In this article, we unravel the use of internet usage of different types of firms. First, we present a categorization of different local and international firms, and, second, we focus on the internet usage by born global firms compared to the other types of firms. We conclude that born global firms use the internet to convey their market presence, but only to a limited extent do they sell their products via the internet. Instead, they use the internet to support the already existing relationships by describing their products on web pages, offering services related to their products via the internet, facilitating product development via the internet, and building and maintaining relations to foreign customers. We also stress the importance of further research on how born global firms adapt to the internet in practice.

Details

International Marketing Research
Type: Book
ISBN: 978-0-76231-369-3

Book part
Publication date: 4 January 2012

Viveca Sasi and Pia Arenius

The purpose of this chapter is to explore how Born Global (BG) firms seek to solve the resource scarcity problem typical for them. We discuss how these firms can increase their…

Abstract

The purpose of this chapter is to explore how Born Global (BG) firms seek to solve the resource scarcity problem typical for them. We discuss how these firms can increase their internationalization progress through the selection of appropriate resource strategies. Our underlying assumption is that with the selection of a suitable strategy, the BG firm can reduce the effects of the liability of foreignness and resource scarcity, and experience faster internationalization. We identified from the literature three categories of resource strategies: (1) externalization strategies, (2) entry strategies requiring minimal resources, and (3) strategies around the Internet and Internet technology. We use case material to explore how these are used by a sample of 10 BG firms.

Details

New Technology-Based Firms in the New Millennium
Type: Book
ISBN: 978-1-78052-118-3

Book part
Publication date: 10 November 2004

Michiel Botman, Peter Roosenboom and Tjalling van der Goot

This chapter investigates the relevance of accounting and other information to valuing Internet IPOs during the years 1998–2000 in Europe and the United States. We show that…

Abstract

This chapter investigates the relevance of accounting and other information to valuing Internet IPOs during the years 1998–2000 in Europe and the United States. We show that market value is negatively related to net income in the Internet bubble period before April 1, 2000 in both European and U.S. IPO markets. This is consistent with an Internet firm’s start-up expenditures being considered as assets, not as costs. Furthermore, for the U.S. IPO market, we find that free float is value relevant during the Internet bubble. Underwriters and issuers restricted the supply of shares at the IPO. This drove up market prices as investors were keen to buy Internet IPO shares.

Details

The Rise and Fall of Europe's New Stock Markets
Type: Book
ISBN: 978-0-76231-137-8

Book part
Publication date: 3 May 2016

Dominik Breitinger and Jean-Philippe Bonardi

Private politics refers to situations in which activists or NGOs try to push firms to conform to social standards (regarding, for instance, human rights and environmental…

Abstract

Private politics refers to situations in which activists or NGOs try to push firms to conform to social standards (regarding, for instance, human rights and environmental protection) without public policy intervention. The existing literature on private politics has focused on large campaigns such as consumer boycotts, and looked at the impact of those boycotts on firms’ financial performance and on the likelihood that firms comply with activist demands. Even though these large campaigns are important, focusing on them leads to neglecting the fact that a large portion of the time and resources that activists consecrate to private politics is used to monitor firms and criticize them through Internet posting and media statements, rather than to launch high profile campaigns. Little is known, however, about what drives these activists when they criticize companies, why they target certain companies and not others, and whether this criticism should be considered as a primary step in the production of full-fledged campaigns. In this paper, we fill this gap by exploring a unique international database of CSR-based criticisms against Fortune 500 companies for the 2006–2009 period. This database allows us to look at the impact of a broad range of factors including industry differences, country/institutional differences and firm-specific dimensions, on the likelihood that a certain firm will be targeted by activist critique. Results indicate that criticism is driven by strategic intents. Similar to previous literature, large and visible firms in certain industries are more targeted than others. In addition, these firms also tend to come from countries with strong institutions and high standards of living.

Details

Strategy Beyond Markets
Type: Book
ISBN: 978-1-78635-019-0

Keywords

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