Search results

This paper aims to develop the concept of internal search of ideas to show the contrast between search strategies adopted by firms that introduce new products into local and international markets.

Based on data from 2,652 innovative firms, the paper uses factor analysis to explore and confirm appropriate groups of sources of innovative ideas. The analysis differentiates between internal and two types of external sources. Logistic and bivariate regressions reveal different search strategies for innovation in local and international markets.

Firms reporting products new to international markets exhibit search strategies combining ideas from internal sources with ideas from other firms. Firms reporting products new to local market reveal a search strategy centered on ideas from other firms.

Managers and policymakers wishing to promote innovations for international markets should concentrate their resources on developing the organizations’ capacity to generate ideas internally while monitoring other firms’ ideas. Managers targeting local markets may focus their efforts on intelligence over ideas coming from other firms.

Clarifying the relationship between knowledge and ideas, the paper finds that search strategies of firms are more effective for innovation depending on the target market. Firms searching for ideas among other firms generate ideas that might trigger innovation in products new to local markets. Firms searching both for internal and external ideas generate ideas leading to products new to international markets.

Consumers are assumed to engage in external information search only after exhausting their internal information sources. Guided by the accessibility/diagnosticity and ease-of-retrieval frameworks, and the elaboration likelihood model, the current study investigates this phenomenon.

To test the relationships between internal information accessibility/diagnosticity and the importance of external search, and the moderating role of involvement in these relationships, 308 responses were collected on Amazon MTurk. Then, structural equation modeling was employed to analyze the data.

The analyses showed that while accessibility and diagnosticity of internal information have an impact on external information search, involvement with the product class has a consequential moderating effect on these relationships. In particular, in the low-involvement group, only the diagnosticity of internal information had a negative effect on external information search. On the contrary, in the high-involvement group, only accessibility of internal information had a negative effect.

These findings highlight the possibility of drawing erroneous conclusions resulting from not incorporating involvement, in conjunction with information accessibility and diagnosticity, in the study of the consumer external information search behavior.

The findings also imply that if practitioners aim to prime consumers to engage in external information search, they need to take into account that the effects of internal information's accessibility and diagnosticity on consumers' external search behavior may be different depending on their levels of involvement.

This study's results showed that without considering the moderating effect of involvement, spurious conclusions may be made about the relationships between accessibility and diagnosticity of internal and external information importance. This finding may explain the discrepancy between the accessibility/diagnosticity and ease-of-retrieval frameworks, thus enriching the literature.

This study focuses on resolving empirical inconsistencies in the relationship between external search breadth and innovation performance. Based on research on the knowledge-based view and innovation barriers, three internal barriers that weaken the effectiveness of external search breadth are discerned: information, rigidity and financial barriers.

For empirical analysis, the Korean Innovation Survey 2016 of manufacturing firms was utilized. This study defines innovation performance as the number of patent applications and new product introduction that are analyzed through zero-inflated negative binomial and logistic regressions, respectively.

The empirical analysis showed three findings. First, external search breadth has a positive relationship with the number of patent applications but not with new product introduction. Second, financial barrier weakens the positive association of external search breadth with the number of patent applications. Third, the interactions of external search breadth with the three internal barriers are negatively related to new product introduction.

This study makes two theoretical contributions. First, by examining barriers to external knowledge search, this research helps identify potential bottlenecks in this search. Second, the study reveals that the effectiveness of external search breadth may have a boundary in firm innovation by showing that this search affects patent application and new product introduction differently.

Strategic management research has shown growing interest in understanding the dynamic resource reconfiguration processes through which firms grow, evolve, and sustain profitability. The goal of our study is to understand how dynamic resource reconfigurations enable firms to pursue growth opportunities. We use the methods of inductive theory building from case studies to elaborate current theoretical understanding about how firms draw on both internal and external resources in the pursuit of growth. We examine the patterns of resource reconfigurations through which Yahoo and Google powered their early growth strategies in their first 10 years of existence. We analyze a total of 192 new product launches in 43 markets by the two firms to capture how they reconfigured resources dynamically. Our analysis reveals that both firms developed highly dynamic strategies exhibiting both surprising similarities and differences. These similarities and differences provided the basis for our theoretical insights about the development of what we term “dynamic resource platforms,” comprising of (a) dynamic resource shifts; (b) targeted resource orchestration; and (c) complementary processes balancing dynamism and capability development. These ideas contribute novel theoretical insights to current strategic management research on dynamic capabilities and on resource reconfiguration and redeployment.

The pursuit and attainment of alternative job opportunities within labor markets can have a significant impact on work relations in organizations. This search and turnover syndrome is explored here by reexamining the impact that internal and external labor market opportunities have on this process. The individual, organizational and market characteristics of a sample of over 700 employees from medical centers in Israel were used to show that job search modes have no direct effect on turnover behavior. The type and intensity of a job search did, however, depend on employees' perception of various labor market opportunities. Search modes themselves are affected by individual and organizational level characteristics and the employees' intention to leave. This suggests that while negative perceptions of opportunities in the internal labor market matched by positive perceptions of external market opportunities directly affect the turnover decision‐making process, job search behaviors do not necessarily affect the turnover decision.

Since 1983. CITI (Centro de Informação Técnica para a Indústria/Centre for Technical Information for Industry) at LNETI (Laboratório Nacional de Engenharia e Tecnologia Industrial) has been providing online information searching to researchers, academia, industry and business in Portugal, to support R&D activities, innovation and transfer of technology and to contribute to the competitiveness of Portuguese industry in world markets. This paper presents an analysis of the use of this service from 1986 to 1990 and highlights the most often searched databases, as well as the subjects most searched, by type of user. Information is also presented on the online costs and trends in costs over the period. Despite the increased use of this service throughout the period analysed, there is considerable scope for improvement in the way it is marketed as an effective and efficient way to retrieve relevant information and, consequently, in how it can enhance the productivity of scientists, engineers and business personnel.

The purpose of this paper is to examine the influence on search behavior of gender, purchase confidence, and internal knowledge in different purchase situations. It is expected that there will be gender differences on search behavior, particularly given different purchase situations.

Multivariate analysis of variance was used to analyze the main and interaction effects of the independent categorical variables on multiple dependent interval variables. An online survey was distributed to employees in different geographic locations in the USA.

The results of situational use indicate that sources of information are perceived differently by males and females depending on their levels of purchase confidence and internal knowledge, suggesting that, when consumers consider sources of information, such as retail clerk, family/friends or themselves, the purchase situation influences that decision.

The measure of the situational influence through brief descriptions of hypothetical consumption situations was required. Such descriptions could not include every possible feature of a natural setting, resulting in subjective interpretation by respondents of what are socially acceptable, possibly confounding results.

Consumers bring to the buying decision different types of experiences and expectations. Understanding how males and females seek varied sources of external information is relevant to the service industry in designing promotional plans, whether the product of choice is a restaurant, vacation resort, and hotel or tourism destination such as a winery.

The contribution of the research is to broaden the understanding of search behavior and the role gender plays, particularly in different purchase situations.

This chapter attempts to reinvigorate scholarly interest in executive scanning by outlining a model to guide future research on executive search within the context of international strategy. Executive scanning has received considerable empirical attention but only limited theoretical attention. Most of this research has studied scanning as the receipt rather than the search for information. Based on the application of learning theory, we outline a model advancing two broad categories of executive search exploitative and explorative, consisting of six specific search behaviors. We advance search as integral to managerial decisions relating to the various aspects of internationalization, notably choice of location, corporate strategy, and mode of entry. The implications for future research are presented.

The purpose of this paper is to examine gender, need for affect and tolerance for risk-taking as influences on consumers’ use of information sources.

A survey was conducted using a convenience sample of 171 male and 180 female US college students. Data were analyzed using PASW Statistics 18 and Analysis of Moment Structure (AMOS) 18.

Results showed that consumers may be characterized by their use of information sources. First, consumers who use internal information sources are women. Second, consumers who use personal external information sources are women and individuals who enjoy processing feelings. Third, consumers who use impersonal external information sources are women, feeling processors, and risk-takers. Consumers in the third group may find the market-dominant information more useful than the personal opinions of reference groups, indicating that they may tend to be pro-active in exploring and getting what they want rather than allowing their reference groups to suggest ideas to them.

Results of the current study cannot be generalized to the larger population of other consumer groups. This research affirms and extends the Consumer Decision Process Model (Blackwell et al., 2005) regarding individual difference variables (e.g. gender, need for affect, tolerance for risk-taking) related to consumers’ use of information sources in apparel shopping.

Results of the study suggest that apparel marketers who provide information through impersonal sources pay special attention to women and risk-takers because they are more likely to be the group of consumers on the other side of the communication link. Marketers may want to focus on promotional strategies that stimulate consumers’ emotions and valence toward products, brands, and/or stores thereby responding to customers’ need for affect. It is also recommended that marketers consider which categories of impersonal sources best fit their target customers.

This study is the first to investigate the effects of consumers’ gender, need for affect, and tolerance for risk-taking on their preference of using information sources in clothing shopping.

The objective of this study was to investigate the effect of involvement on consumers’ external search activities across several service settings. Two of the services were credence services (life insurance and furnace overhaul) and two services were experiential services (exercise club and Caribbean vacation). Involvement was measured with a two‐dimensional nine‐item scale, the dimensions being importance and involvement. External search was assessed using a seven‐item two‐dimensional scale, source and effort in search. Self‐administered surveys were completed by 331 residents of a major Midwestern US city. The results indicate that, across all four services, involvement does indeed influence consumers’ propensity to search externally. Finally, the implications of the findings for marketing managers are discussed.