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Open Access
Article
Publication date: 3 January 2024

Paul Christopher Strickland and Vanessa Ratten

The main purpose of this article is to understand the motivations for Bhutanese students to study hospitality and tourism courses. The second objective is to analyse what…

Abstract

Purpose

The main purpose of this article is to understand the motivations for Bhutanese students to study hospitality and tourism courses. The second objective is to analyse what countries are the preferred destinations for study abroad and visitation for students. This includes focussing on new course topic areas such as sustainability for business in hospitality and tourism courses.

Design/methodology/approach

A quantitative methodology approach was undertaken with two surveys administered to the first and second student intakes into the Bhutan Middle Management Hotel Program. Motivational and reasoned action theory form the basis of the theoretical framework to understand behavioural intentions regarding educational choices in hospitality and tourism courses.

Findings

The results of the surveys indicate that the main motivations to study hospitality and tourism are for attraction, career opportunities, status, broader benefits and aptitude. In addition, it was found that students studying hospitality and tourism in Bhutan are likely to stay in the sector for a long period of time thereby contributing to the economic and social development of Bhutan. Moreover, it was found that the United Nations Sustainable Development goals are increasingly being integrated into the tourism and hospitality sector, which is influencing students to study these topic areas.

Research limitations/implications

The results of this study will help government and hospitality providers support educational training programs by focussing on new education topic areas. This study is limited to Bhutan.

Practical implications

The results of this study will help government and hospitality providers support educational training programs by focussing on new education topic areas such as sustainability for business management. This will enable hospitality and tourism providers in Bhutan to update their curriculum and to focus on emerging industry needs.

Originality/value

This is amongst the first studies on Bhutanese students motivations for studying hospitality and tourism. It will provide practical and policy advise about how to train workers in order to become less reliant on foreign training providers and the importance of integrating sustainability topics in course design.

Details

Journal of Trade Science, vol. 12 no. 1
Type: Research Article
ISSN: 2815-5793

Keywords

Article
Publication date: 6 March 2024

Asadu Glory Chinasa and Hale Ozgit

Prior to the COVID-19 pandemic, African students studying tourism and hospitality internationally had diverse experiences in their professional endeavours. This study seeks to…

Abstract

Purpose

Prior to the COVID-19 pandemic, African students studying tourism and hospitality internationally had diverse experiences in their professional endeavours. This study seeks to examine the effects of the COVID-19 pandemic on the career progression and perspectives of African undergraduate students specialising in higher education in the fields of tourism and hospitality.

Design/methodology/approach

The study utilised qualitative content analysis, which involves subjectively interpreting text data by systematically categorising and coding it to identify themes or patterns.

Findings

The findings deviate from how the COVID-19 pandemic has affected the career advancement of African international students studying tourism and hospitality in North Cyprus. Consequently, most developing nations face an increased need for security measures. Tourists will pay higher prices to visit highly secure areas rather than risking their lives. This is one of the reasons why many students from developing nations choose to pursue their careers in developed countries.

Practical implications

It is imperative for the governments of developing nations to make substantial financial contributions to the development of their respective tourism sectors. Augmented investment has the potential to allure international tourists, thereby generating employment prospects for the host economies. The lack of investment forces young individuals to pursue their education overseas. Furthermore, it is imperative for developing nations to enhance their security infrastructure.

Social implications

Our findings suggest that policymakers should establish a diverse management team that includes student employees to develop suitable strategies for industry management. Insufficient student inclusivity can result in a lack of dedication, whereas involving them in management strategies can contribute to the industry’s prosperity.

Originality/value

The findings obtained from this research can stimulate the formulation of strategies within the tourism industry to tackle the intersection of career obstacles.

Details

Worldwide Hospitality and Tourism Themes, vol. 16 no. 1
Type: Research Article
ISSN: 1755-4217

Keywords

Article
Publication date: 18 March 2024

Nafiya Guden and Farzad Safaeimanesh

This theme issue sought to find answers to the question: What should be the role of tourism education social structures to create and support collaborative learning environments…

Abstract

Purpose

This theme issue sought to find answers to the question: What should be the role of tourism education social structures to create and support collaborative learning environments and the tourism sector?

Design/methodology/approach

A thematic analysis of the articles in this collection draws together the key outcomes related to the strategic question, with particular reference to the contribution to knowledge, important to generate ideas and conceptual researches that will support institutions teaching tourism and hospitality. Archive research results and recommendations to encourage the collaboration of different stakeholders involved in sustainable tourism development. Most importantly to raise awareness of the question of what educators are doing in tourism education for social, organizational structures in learning environments and the actual tourism sector.

Findings

Two key players, the educator and sector has been challenged to consider their roles in education as well as depicting the role of social and organizational structures that support the students, institutions and the tourism sector. The main findings have proven the important role education plays for a truly sustainable tourism model, suggesting that it is not possible to create awareness of the sustainable development goals without incorporating them in the tourism education system with the support of information computer technology.

Originality/value

This paper reflects on the strategic question discussed in this theme issue, and it contains valid reviews, research studies by practitioners who are experienced in the field of tourism education with an opportunity to research, reflect and develop new possibilities in learning, mitigate negative points and increase positive tourism education roles for sustainable tourism development, in the destination and industry.

Details

Worldwide Hospitality and Tourism Themes, vol. 16 no. 1
Type: Research Article
ISSN: 1755-4217

Keywords

Article
Publication date: 26 February 2024

Ozlem Altun, Mehmet Bahri Saydam, Tuna Karatepe and Ştefana Maria Dima

Following the remarkable debut of ChatGPT and its rapid adoption by a global audience since its launch in November 2022, this study delves into educators' perceptions of ChatGPT…

Abstract

Purpose

Following the remarkable debut of ChatGPT and its rapid adoption by a global audience since its launch in November 2022, this study delves into educators' perceptions of ChatGPT within the specialized domains of tourism and hospitality education. While acknowledging ChatGPT’s swift rise and advanced capabilities, this research aims to comprehensively explore educators' perspectives, advantages and concerns regarding its integration into academic settings.

Design/methodology/approach

A qualitative approach was utilized to reveal dominant themes from in-depth, semi-structured face-to-face interviews with twenty lecturers in tourism faculties in North Cyprus. Collected responses from respondents were subjected to analysis using Leximancer software.

Findings

Our analysis unearthed seven significant themes encapsulating educators' perceptions of ChatGPT: 1 – “reliability and accuracy concerns”; 2 – “dependency”; 3 – “student engagement”; 4 – “ethical considerations”; 5 – “time efficiency and productivity”; 6 – “teacher-student interaction” and 7 – “learning flexibility”. Noteworthy positive perceptions emerged regarding “student engagement,” “time efficiency and productivity,” and “learning flexibility.”

Originality/value

This study contributes to the originality of research by addressing the underexplored aspect of educators' perceptions of ChatGPT within the domains of tourism and hospitality education, shedding light on its potential implications, advantages and drawbacks in a specialized educational context. Furthermore, it aims to offer insights into educators' recommendations for the effective incorporation of ChatGPT technologies into this specific educational setting, filling a crucial gap in understanding the integration of artificial intelligence (AI) in specialized fields of study.

Details

Worldwide Hospitality and Tourism Themes, vol. 16 no. 1
Type: Research Article
ISSN: 1755-4217

Keywords

Article
Publication date: 9 April 2024

Nafiya Guden and Farzad Safaeimanesh

The aim of this empirical research is to define blended learning (BL) in the context of tourism education and discuss its effectiveness in learning and, upon completion, the…

Abstract

Purpose

The aim of this empirical research is to define blended learning (BL) in the context of tourism education and discuss its effectiveness in learning and, upon completion, the employability of graduates in due cause.

Design/methodology/approach

The qualitative research consists of 22 in-depth interviews with experts from the tourism industry and graduates. The sampling method was purposive (judgmental), and open-ended questions were asked in order to encourage the interviewee to be expressive and to share their views and opinions on what the impact of the BL program has been.

Findings

The study found that the most significant obstacles were a lack of funding, a lack of cooperation from the local and various levels of government and a lack of knowledge about sustainable tourism product development among local residents.

Originality/value

During the COVID-19 pandemic, the majority of the tourism schools and university departments have developed a combination of mixed learning to include online, classroom and sector experience, which can be summarized as BL. This research suggests that BL has provided for a blend of skills and, as a result, employable graduates.

Details

Worldwide Hospitality and Tourism Themes, vol. 16 no. 1
Type: Research Article
ISSN: 1755-4217

Keywords

Article
Publication date: 9 February 2024

Murude Ertac Cankan

This study explores the various obstacles that female instructors and students confront in tourism education.

Abstract

Purpose

This study explores the various obstacles that female instructors and students confront in tourism education.

Design/methodology/approach

Utilizing qualitative research approaches and a thorough literature assessment, this study investigates women’s complex challenges in the academic and educational domains. The study examines the particular difficulties faced by female professors, such as work-life balance concerns, gender bias and limited opportunities for career advancement. Furthermore, the study also analyses the challenges that female students confront, including the threat of stereotypes, sexual harassment during internships and restricted access to networking and mentorship possibilities.

Findings

Findings illustrate that both female tourism academics and students face gender discrimination in academia and in the sector.

Practical implications

The findings may contribute valuable insights for policymakers, educators and stakeholders, emphasizing the need for targeted interventions and inclusive policies to create supportive environments for female lecturers and students in these departments.

Originality/value

This is the first study done in North Cyprus, which specifically analyzes gender inequality in tourism education. It is valuable as it emphasizes the significance of advancing gender equality in tourism and hospitality education.

Details

Worldwide Hospitality and Tourism Themes, vol. 16 no. 1
Type: Research Article
ISSN: 1755-4217

Keywords

Open Access
Article
Publication date: 22 July 2022

Alexander Preko and Hod Anyigba

The aim of this study was to conduct a comprehensive investigation into declining and emerging occupations and job titles and to develop a national career progression pathway for…

5960

Abstract

Purpose

The aim of this study was to conduct a comprehensive investigation into declining and emerging occupations and job titles and to develop a national career progression pathway for the tourism and hospitality (T&H) sector.

Design/methodology/approach

Anchored on the Social Cognitive Career Theory, this study used face to face in-depth interviews of 33 industry stakeholders: policymakers, trade association, training providers and beneficiaries (T&H).

Findings

The finding reveals that only the “watchman” occupation was identified as the declining job while majority of the emerging jobs were more related to information technology and environmental occupations (website designers, digital marketers, data analysts, hygienists, and safety and hazard experts).

Practical implications

The findings provide a valuable signal for the growing number of jobs in security services, hygiene and information technology-oriented occupations, which the Ministry of Tourism, Arts and Culture including practitioners including HR directors and general managers should respond timely to and to these growing needs in order to remain competitive in the sector.

Originality/value

This is the first study in context that responded to a call by industry players to fill in a practical knowledge gap in examining declining and emerging jobs and job titles in the T&H sector. The study provides vocational insights into mapping the entry level requirements for the jobs allied with occupations in the national technical and vocational educational training qualifications framework of Ghana at the national level.

Details

International Hospitality Review, vol. 38 no. 1
Type: Research Article
ISSN: 2516-8142

Keywords

Article
Publication date: 8 February 2024

Mete Unal Gi̇rgen and Ayman Kole

The aim of this study is to explain the educational practices that emerged with the concept of “new normal” in an overview. In line with this goal, the experiences of academics…

Abstract

Purpose

The aim of this study is to explain the educational practices that emerged with the concept of “new normal” in an overview. In line with this goal, the experiences of academics who are experts in their fields have been utilized.

Design/methodology/approach

This paper draws on both academic and trade literature. Interviews with representatives from schools providing tourism education in North Cyprus were conducted online and in-person. The qualitative research method in the form of the interview method was employed in the research. The research participants consist of 15 academics working in the field of tourism education. Additionally, concerning the selection of these participants, sector experience and applied lecture status were taken into consideration. As the second dimension of the research, an extensive literature review was conducted and the subject was expanded by explaining it with examples from around the world.

Findings

It has been revealed in the research that educational institutions and tourist businesses have to constantly renew themselves technologically. The findings obtained from academics include the innovations they use in the “new normal” tourism education in applications such as Hybrid/BL – Blended Learning, VR – Virtual Reality, Artificial intelligence, LMS & In-class response systems, API-based software systems in the courses they teach. The common opinion of academics who want to provide a better education is that educational institutions should always be infrastructurally prepared for such emergencies.

Originality/value

The global COVID-19 pandemic created economic destruction in many countries and brought life to a halt. In the tourism sector, one of the sectors most affected by the COVID-19 problem, various restrictions were imposed on touristic activities. While this situation caused a decrease in demand in the tourism sector, it paved the way for great technological changes and resulted in the adoption of new educational practices in institutions providing tourism education. This paper traces these new development in the face of the pandemic crisis.

Details

Worldwide Hospitality and Tourism Themes, vol. 16 no. 1
Type: Research Article
ISSN: 1755-4217

Keywords

Article
Publication date: 7 April 2023

Erhan Boğan, Caner Çalışkan, Osman M. Karatepe and Hamed Rezapouraghdam

The purpose of this paper is to explore the selected antecedents (i.e. supervisor support and organizational justice) and outcomes (i.e. voice behavior and career satisfaction) of…

Abstract

Purpose

The purpose of this paper is to explore the selected antecedents (i.e. supervisor support and organizational justice) and outcomes (i.e. voice behavior and career satisfaction) of work engagement (WENG).

Design/methodology/approach

To gauge the aforesaid effects via structural equation modeling, the current study used data collected from hospitality and tourism academicians at public universities in Turkey.

Findings

The proposed model is viable. Specifically, WENG mediates the impacts of supervisor support and organizational justice on voice behavior and career satisfaction.

Research limitations/implications

Using longitudinal data in future research would make it possible to draw causal inferences. Testing research productivity as a criterion variable in future papers would enable the researchers to ferret about whether WENG would mediate the effects of supervisor support and organizational justice on research productivity.

Originality/value

Evidence about the factors affecting employees' WENG is still meager. Especially, there is a need for research about the factors that may affect academicians' WENG at universities. Research findings present valuable implications for tourism and hospitality educational institutions.

Details

Journal of Hospitality and Tourism Insights, vol. 7 no. 1
Type: Research Article
ISSN: 2514-9792

Keywords

Article
Publication date: 5 March 2024

Pınar Yağmur Karalım

This study examines two crucial aspects of employability in the tourism industry, with a particular emphasis on contemporary advancements. The first aspect pertains to the…

Abstract

Purpose

This study examines two crucial aspects of employability in the tourism industry, with a particular emphasis on contemporary advancements. The first aspect pertains to the emerging demands in the employability sector of the tourism industry, driven by technological advancements. Given the evident nature of this emerging trend, it is imperative to possess a robust infrastructure and comprehensive knowledge. The second aspect is to evaluate the level of education that industry employees receive in relation to the tourism sector in order to ensure sustainable development.

Design/methodology/approach

The study employed a thematic literature review to evaluate the significance of tourism education on employability and the necessity of adopting technology.

Findings

The findings deviate from the extensive literature search showed that Higher Education Institutions should prioritise ensuring that the new generation’s technological capabilities align with the traditional curricula in their respective fields, given the widespread use of personal computers and smartphones. Ultimately, students are increasingly expecting that technology will significantly impact their educational experiences and modes of communication for their future careers.

Practical implications

It is widely acknowledged that the most efficient approach to fostering learning is to exert authority over the learning setting, and educators should generate learning prospects for students rather than merely transmitting information and facts.

Originality/value

This review assesses two key aspects of employability in the tourism industry, focussing on recent technological advancements and the necessary skills for students' future careers.

Details

Worldwide Hospitality and Tourism Themes, vol. 16 no. 1
Type: Research Article
ISSN: 1755-4217

Keywords

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