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1 – 10 of 17Marion Brivot, Yves Gendron and Henri Guénin
The purpose of this paper is to provide insight into how a constellation of actors seek to define, shape, and reinvent the notion of organizational control at the confluence of…
Abstract
Purpose
The purpose of this paper is to provide insight into how a constellation of actors seek to define, shape, and reinvent the notion of organizational control at the confluence of social media (SM) and corporate reputational risk.
Design/methodology/approach
Following the approach suggested by Janesick (1998) and Denzin and Lincoln (1998), the authors undertook an in-depth qualitative analysis of a large number of data sources including interviews, best-selling books by renowned SM specialists, relevant press articles drawn from a Factiva search, and documents published by the Big Four firms and professional accounting institutes in Canada on how organizations should use SM to protect their reputational capital.
Findings
Four competing SM reputational risk control perspectives inductively emerged from the analysis: the Beyond Control frame, the Subveillance frame, the De-territorialization frame, and the Re-territorialization frame, with large accounting firms and professional accounting institutes especially promoting the latter.
Originality/value
The control literature has been criticized by many scholars as being in urgent need of updating. By inductively theorizing four original control frames in the SM arena, the research aims to move management control research in new directions.
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Henri Guénin-Paracini, Yves Gendron and Jérémy Morales
– This paper aims to better understand why neoliberal governance is so resilient to the crises that frequently affect all or part of the economy.
Abstract
Purpose
This paper aims to better understand why neoliberal governance is so resilient to the crises that frequently affect all or part of the economy.
Design/methodology/approach
The argument of this paper relies on a macroanalysis of discourses surrounding the Global Financial Crisis.
Findings
Drawing on Girard and Foucault’s work, this paper argues that the resilience of neoliberalism partly ensues from the proclivity of this mode of governing to foster, for reasons that this paper seeks to highlight, spontaneous and widespread processes of scapegoating in times of turmoil. As a consequence of these processes, crises often are collectively construed as resulting from frauds: the blame is focused on specific actors whose lack of morality is denounced, and this individualizing line of interpretation protects the regime from systemic questioning.
Practical, social and political implications
Particular actors, rather than the system itself, are made accountable when things go wrong. Consequences are paramount. Today’s political economy is characterized with a proclivity toward social reproduction. While substantive change is possible in theory, considerable challenges are involved in practice in overcoming the dominance of neoliberalism in society.
Originality/value
Although Girard’s work has exerted significant influence over a number of disciplines in the social sciences, his ideas have not yet been widely used in governance and accountability-related research. Anthropological theorizations – such as those proposed by Girard – are valuable in providing us with a sense of how power develops in the economy.
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The purpose of this Special Issue of Qualitative Research in Accounting & Management is to focus on qualitative research in accounting from a North American perspective. The goal…
Abstract
Purpose
The purpose of this Special Issue of Qualitative Research in Accounting & Management is to focus on qualitative research in accounting from a North American perspective. The goal is to highlight the possibility of greater contributions to qualitative research in accounting from researchers based in North America and to highlight some significant contributions produced by authors in North American universities in the qualitative domain.
Design/methodology/approach
The paper is conceptual in nature.
Findings
This sample of North American qualitative research in accounting provides an example of some of the different types of qualitative work being done. In most respects the articles are similar to qualitative research being done in other parts of the world. Perhaps the key difference is that the research has been undertaken for the most part by senior researchers who have been able to take some risks with a research paradigm that may not be widely accepted at their universities or they may be fortunate to be located at universities which value such research.
Originality/value
The paper broadens the view of qualitative research to North America where it appears that qualitative research has been relatively undervalued in recent years.
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Marie-Soleil Tremblay, Yves Gendron and Bertrand Malsch
Drawing on Bourdieu’s (2001) concept of symbolic violence in his work on Masculine Domination, the purpose of this paper is to examine how perceptions of legitimacy surrounding…
Abstract
Purpose
Drawing on Bourdieu’s (2001) concept of symbolic violence in his work on Masculine Domination, the purpose of this paper is to examine how perceptions of legitimacy surrounding the presence of female directors are constructed in the boardroom, and the role of symbolic violence in the process.
Design/methodology/approach
The authors carried out the investigation through a series of 32 interviews, mostly with board members in government-owned, commercially focussed companies in Québec. The study was conducted in the aftermath of the adoption of a legislative measure aiming to institute parity in the boardroom of government-owned companies.
Findings
The analysis suggests that perceptions of legitimacy are predicated on two main discourses, as conveyed through board members when interpreting the presence of female directors. In the first discursive representation, feminine gender is naturalized and mobilized by participants to support (quite oftentimes in a rather apparent positive way) the distinctive contributions that femininity can make, or cannot make, to the functioning of boards. In the second discourse (degenderizing), the question of gender disappears from the sense-making process. Women’s presence is then justified and normalized, not because of their feminine qualities, but rather and uniquely for their competencies.
Research limitations/implications
While, from a first level of analysis, the main discourses the authors unveiled may be considered as potentially enhancing women’s role and legitimacy within boards, from a deeper perspective such discourses may also be viewed as channels for symbolic violence to operate discreetly, promoting certain forms of misrecognition that continue to marginalize certain individuals or groups of people. For example, the degenderizing discourse misrecognizes that a focus on individual competency contests overlooks the social conditions under which the contesters developed their competencies.
Practical implications
Provides awareness and a basis for directors to understand and how symbolic power covertly operates in apparently rationalized structures of corporate governance and challenge assumptions.
Social implications
Implications in terms of policy making to promote board diversity are discussed. This is particularly relevant since many countries around the world are considering affirmative-action-type regulation to accelerate an otherwise dawdling trend in the nomination of women on boards.
Originality/value
The research is the first to empirically address the notion of gendering in the boardroom, focussing on the construction of meanings surrounding the “legitimate” female director. The study is also one of few giving access to a field where a critical mass is attained, allowing the authors to investigate perceptions regarding the extent to which the order of things is altered in the boardroom once formal parity is established. Finally, the study sensitizes the authors further to the pertinence of investigating how symbolic power covertly operates in today’s society, including within apparently rationalized structures of corporate governance.
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This paper aims to bring to the fore some conditions of possibility surrounding the audit society thesis that might have contributed to construct a sense of distinctiveness around…
Abstract
Purpose
This paper aims to bring to the fore some conditions of possibility surrounding the audit society thesis that might have contributed to construct a sense of distinctiveness around it, thereby facilitating its spread and travel in the accounting research community (and beyond) as a meaningful epistemological agenda.
Design/methodology/approach
My argument is that the aura of distinctiveness surrounding the audit society thesis as a noteworthy epistemological agenda relates to outsider influences, concept plasticity, and in-depth persuasiveness. I discuss these three features of distinctiveness through excerpts from the book and my own interpretations, the whole analytic process being circumscribed by a disciplined imagination exercise (Weick, 1989).
Findings
While the webs of unpredictability surrounding social life necessarily influenced the travel of the audit society thesis in academia, it seems to me that the thesis’ journey may have been helped by the author’s outsider status, the malleability of the thesis’ key concepts, and the medium (as a book) through which the thesis was articulated (which provided a persuasive platform to underline and demonstrate the depth of the argument).
Originality/value
In an age where journal rankings abound, the audit society thesis constitutes a telling demonstration that one can have a meaningful impact in setting an epistemological agenda and consolidate her/his scholarly reputation through the publication of a scholarly book.
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Claire-France Picard, Sylvain Durocher and Yves Gendron
The purpose of this paper is to examine the relative cultural shift from professionalism to commercialism in the accounting profession, based on an analysis of the promotional…
Abstract
Purpose
The purpose of this paper is to examine the relative cultural shift from professionalism to commercialism in the accounting profession, based on an analysis of the promotional brochures used by the Ordre des comptables agréés du Québec (Institute of Chartered Accountants of Québec), over the last 40 years, to attract new members.
Design/methodology/approach
The study's specific objectives are: to examine accountancy's cultural representations depicted in promotional brochures; to evaluate the extent to which these representations are indicative of the commercialist shift as documented in the literature; and to establish whether the representations under study provide further insight into the nature of the cultural shift. Drawing on the semiotic approach developed by Roland Barthes, the authors' analysis is predicated on the idea that promotional brochures and advertisements, though often simple in appearance, constitute complex representations that convey meaningful information about influential values and cultural change.
Findings
The authors found that commercial values are increasingly apparent through the celebration of multidisciplinary services and the emphasis on generous compensation and high dynamism.
Originality/value
Barthes' framework was especially useful to analyze the interplay between images and text to gain insight into the historical emergence of what has become the accountant's representation of today. As such, this study points to promotional representations participating to the inculcation of a cosmopolitan culture, where the internationalization of business is supposedly natural, inevitable, and beneficial to everyone. The authors' research also highlights the increasingly significant role played by marketing experts in designing professional institutes' brochures, consistent with the broader view of marketization as a key trend within the accounting industry.
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This paper is intended as an overview and think piece, contributing to literature identifying accounting’s impact in making things knowable. Critical accounting research has…
Abstract
This paper is intended as an overview and think piece, contributing to literature identifying accounting’s impact in making things knowable. Critical accounting research has always sought alternative ways of understanding the discipline and the legacy is extended here by considering pathways forward. Accounting continually impacts public policy in what it privileges for selecting and in what it silences and neglects. Given that humans are meaning-making we have choices, and this essay interrogates accounting techniques operating as façades while disguising social impacts. Promoting qualitative accounting research that reimagines these complexities and considers moral contexts is the substance of this essay, for advancing the public interest in accounting.
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Barbara d.L. Voss, David B. Carter and Rebecca Warren
The study draws upon three accounts to examine post-truth politics and its link to accounting. In studying Petrobras, a Brazilian petrochemical company embroiled in a corruption…
Abstract
Purpose
The study draws upon three accounts to examine post-truth politics and its link to accounting. In studying Petrobras, a Brazilian petrochemical company embroiled in a corruption scandal, the authors draw upon a politics of falsity to understand how different depictions of similar events can emerge. The authors depict Petrobras' corporate social responsibility (CSR) disclosures during the period of corruption juxtaposed against the Brazilian Federal Police investigation (the Lava Jato/Car Wash Operation) and Petrobras' response to the allegations of institutional corruption.
Design/methodology/approach
The data set consisted of 56 Petrobras reports including Annual Reports, Financial Statements, Sustainability Reports and Form 20-Fs from 2004 to 2017, information disclosed by the Brazilian Federal Police concerning the Lava Jato Operation and media reports concerning Petrobras and the corruption scandal. The paper employs a discourse analysis approach to depict and interpret the accounts.
Findings
Through examining the connection between ontic accounts and ontological presuppositions, the authors illustrate a post-truth logic underpinning accounting, due to the interpretive, contestable and contingent nature of accounting information. Consequently, the authors turn to the “ethics of the real” as a response, as citizen subjects must be cautious in how they approach accounting and CSR disclosures.
Originality/value
Rather than relying on simplistic true/false dualities, the authors argue that the “ethics of the real” provides a courageous position for citizen subjects to interrogate the organisation by recognising the role of discourse and disclosure expectations on organisations in a post-truth environment. The study also illustrates how competing, contingent accounts of the same timeframe and events can emerge.
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