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This study aims to investigate the role of green strategic alliances (GSAs) in fostering a green shared vision (GSVis) and green shared value (GSV) and their impact on green organizational identity (GOI) and sustainability.

The authors employed structural equation modeling to analyze data collected through a 60-item questionnaire administered in Portugal and China, allowing the authors to test their theoretical model.

The findings of the authors' study indicate that green strategic alliances have a positive influence on the development of a GSVis and GSV in both countries. This, in turn, contributes to improved sustainability and the establishment of a GOI. Furthermore, the authors' results demonstrate that these alliances enhance GSV, resulting in enhanced sustainability performance and a stronger green identity, with a notable increase in awareness of environmental and social practices.

This article is innovative as it applies organizational learning and value creation theories to gain a deeper understanding of how alliances can shape the green identity of companies and contribute to their overall sustainability.

There is a growing need to promote and practice sustainable HRM to foster greener organizations with trained employees who have an attitude and behavior to preserve depleting resources. The purpose of this study is to highlight the importance of sustainable green human resource management (Green HRM) practices along with organizational identification (OI) as a mediating factor and perceived organizational support (POS) as a moderating factor.

Quantitative methodology was used, and the data were collected from 311 employees working in telecommunication organizations located in the twin cities of Rawalpindi and Islamabad, Pakistan. Results of the study are based on the structural equation modeling technique using Smart-PLS.

Findings revealed that OI proved to be a significant positive mediator between Green HRM and organizational citizenship behaviors for the environment. POS also proved to be a significant moderator on the relationship between Green HRM and OI.

The study is limited to the two cities of Pakistan; future studies can focus on more cities so that the results can be more generalized.

This study will especially be useful for HR practitioners to develop mechanisms to initiate and encourage sustainable HR practices.

Organizations’ positive position is established through the inculcation of green activities among their employees. Thus, a sense of responsibility and attachment among employees toward green behavior makes them good citizens. It also works well for their organization as well as for the environment. Moreover, it preserves environmental resources and helps ensure sustainability.

The research paper was aimed at exploring the importance of sustainable Green HRM practices in a developing country like Pakistan.

The purpose of this study is to enrich the literature on employee relations with a new model focusing on the effect of institutional structure and that of employees’ organizational identification on the relationship between institutional structure in an organization and employees’ pro-environmental behaviors, which represents an alternative approach for understanding employees’ pro-environmental performance.

We collect multi-level and multi-source data from 52 four- or five-star hotels in China (N = 963). For data analysis, we adopt the approach of multilevel structural equation modeling.

The results suggest that organizations’ green institutional structure (G-structure) can significantly influence employees’ organizational identification, which in turn can increase their pro-environmental performance.

We propose a new multi-level theoretical perspective to explain employees’ pro-environmental behaviors. While prior studies on the issue mainly consider only the effects of such micro-level variables as ability, motivation and personality, we focus on the effect of organizational institution and its interaction with micro-level variables so that we can evaluate the effect a commonly-studied contextual variable, i.e. green institutions, on the behaviors. Moreover, in this new theoretical model, we also take into account the effect of another insufficiently-tested micro-level variable, i.e. employees’ identification, which has not been considered as frequently as other micro-level variables in studying employees’ pro-environmental performance. Our results highlight the importance of all these variables and suggest a valuable alternative model for more comprehensive research of employees’ green performance.

Toward sustainable development, radical green innovation (RGI) is necessary. Despite extensive research on the factors influencing green innovation, few studies have been conducted on the precursors. Based on upper echelons (UE) theory, dynamic capability (DC) theory, “stimulus-organism-response” (SOR) theory, social information processing (SIP) theory and cognitive appraisal (CA) theory of emotion, the study explores how digital leadership (DL) affects RGI and investigates the mediating effects of green organizational identity (GOI) and the moderating effects of digital threat (DT) and technology for social good (TSG), as well as the multiple concurrent causalities that trigger high RGI.

The method of combining structural equation model (SEM) and fuzzy-set qualitative comparative analysis (fs QCA) is adopted in the study. Data from 233 questionnaires were collected at two different time points.

This study's findings indicate that the four dimensions of DL can positively influence RGI and GOI partially mediates between the four dimensions of DL and RGI. DT has a negative moderating effect between DL and GOI, while TSG is positively regulated between them, DT and TSG linkage moderates the partial mediating effect of GOI in DL and RGI. Further, fs QCA is used to analyze the causal complexity of DL dimensions and GOI to RGI and nine effective configuration paths are identified. It is found that the synergy of digital thinking ability (DTA), digital detection ability (DDA), digital social ability (DSA), digital reserve ability (DRA) and GOI is crucial to high RGI. Among them, GOI core appears the most times, indicating that GOI plays a vital role in improving enterprise RGI.

This study expands the literature on leadership and innovation by constructing a framework of “DL-GOI-RGI” and exploring the transmission of GOI and the boundary effect of DT and TSG. The study used fs QCA and SEM to better understand the statistical associations and the set relations between the conjunctions and conditions.

The impact of environmental regulations on ecological innovation is a contested issue in current research. However, there is no uniform consensus on existing conclusions. It is commonly accepted among scholars that external environment and organizational characteristics are key factors affecting ecological innovation. However, these are often analyzed in isolation, without consideration of the interaction between leadership and external environment. So this study aims to explore the impact of environmental regulation on ecological innovation by combining internal and external factors.

Based on institutional theory and leadership theory, this paper takes environmental regulation as the independent variable, environmental leadership as the intermediary variable and intellectual property protection level as the regulating variable to explore the impact mechanism of environmental regulation on ecological innovation.

The findings indicate an inverted U-shaped relationship between environmental regulation and ecological innovation. Additionally, there is a positive correlation between environmental leadership and intellectual property protection level with ecological innovation. Furthermore, environmental leadership partially mediates the relationship between environmental regulation and ecological innovation. However, the level of intellectual property protection does not have a significant moderating effect on the relationship between environmental leadership and ecological innovation.

This paper proposes suggestions for regional ecological innovation based on the current policy and research situation to promote its development.

This paper aims to examine the antecedents of green entrepreneurship intention (GEI) amongst tourism and hospitality higher education students and further explores the effect of green entrepreneurship intention on sustainable development (SD). It also investigates the mediating role of GEI in the relationship between the antecedents of GEI and SD in students' future tasks in tourism and hospitality.

Partial least squares structural equation modeling was used to analyze data collected via an online questionnaire from 970 tourism and hospitality universities' students in Egypt, either undergraduate or postgraduate.

The results show that green entrepreneurship intention is positively affected by attitude, subjective norms, environmental education, risk aversion, self-efficacy and environmental values. The results also revealed that green entrepreneurship intention is a significant driver for sustainable development. Moreover, the findings revealed that GEI mediates the link between the antecedents of GEI and SD.

The results offer highly persuasive insights that may be used to promote GEI and SD among tourism and hospitality students. The effectiveness of GEI in achieving SD will motivate government and educational institutions to develop GEI for university students. This study will assist policymakers in developing a novel strategy, providing a contribution to the green behavior literature in an emerging context.

The field of the green entrepreneur is uncharted and still in its infancy. As a result, further research is needed in the literature to better understand green entrepreneurship intention. Enhancing tourism and hospitality students' green entrepreneurial intentions will help the economy expand sustainably in the future because they are the entrepreneurs of tomorrow. The findings hold important implications for both the research community and tourism education and business management.

As a result, the current study attempted to investigate the impact of green human resource (GHR) practices on long-term performance, and the path has been explained through organizational identification, which is supported by social identity theory.

To achieve the present study's primary goal, data were obtained from manufacturing businesses and analyzed using partial least square (Smart PLS) on the data of 284 Pakistani small and medium-sized enterprises (SMEs) registered with the small and medium-sized enterprises development authority (SMEDA).

As a result, the findings show that organizational identification explains the indirect relationship between sustainable performance and green human resource management (GHRM).

To limit the limited negative effect on the environment and society, the findings provide several suggestions for the government authorities and policymakers to adopt green practices and policies.

Green practices are essential for a company to limit its negative environmental effect. Environmental critical problems among shareholders put pressure on the firm to implement GHR practices and organizational identification with long-term success.

Drawing on the “Resource- Capability – Competitive advantage” framework within Natural Resource-Based View, this study is purposed to address problems of manufacturing companies “turning into the green” issues, providing references for manufacturing companies to achieve green competitive advantage via internal motivation and identity perspectives.

This study collected survey data from 112 Chinese manufacturing listed enterprises from the Shanghai Stock Exchange, and obtained 418 questionnaires. Following an empirical design, hierarchical regression analysis and Bootstrapping analysis were applied to examine these hypotheses.

Results show that green innovation behaviors positively mediate the positive relationship between organizational environmental identity and green competitive advantage. Furthermore, slack resource not only positively moderates the interaction effect between organizational environmental identity and green product innovation behaviors, but also moderates the mediation role of green product innovation behavior in the main effect.

The study is limited to the data samples and dynamic evolution between variables. More longitudinal designs and diverse enterprise fields will be considered in future.

The findings provide guidance for manufacturing enterprises to gain green competitive advantage in green manufacturing era from identity value origins. Moreover, the results provide practical suggestions for manufacturing enterprises to enhance green innovation behaviors and integrate useful but slack resources.

The findings provide implications for manufacturing industry to increase both the awareness of organizational environmental identity and green innovation behaviors, all of which helps promote the corporate environmental responsibility.

The study breaks the limitation of the existing literature which focuses on the influence of external push factors (e.g. environmental regulation), and bring new visions in constructing green competitive advantage in green manufacturing era, not only extending the identity theory and upper echelon theory, but also enriching the current studies on green management. Also, these findings provide deeper and new insights into risks and uncertain features of green manufacturing era, analyzing how polluted manufacturing enterprises obtain green competitive advantages through the mediating role of green innovation behaviors and the moderating role of slack resource.

Whilst organisations' responses to implementing sustainability principles have been influenced significantly by external pressures (e.g. competitor action, regulator influences), researchers are turning attention to the influence of internal stakeholders (staff members) and external stakeholders (e.g. prospective applicants) on an organisation's sustainability motivations. This study aimed to assess the relationship between green recruitment practices and job pursuit intention and the role of organisational attractiveness and prestige among prospective employees.

The study uses the cross-sectional survey; a sample of 215 students are used to validate the five (5) hypotheses developed from the literature review. To achieve a more plausible regression parameter estimates, the structural equation modelling is the main analytical technique used to analyse the hypotheses.

The results show that there is a positive effect of green recruitment on organisational attractiveness, organisational prestige, and job pursuit intention. Similarly, organisational attractiveness and organisational prestige serially mediated the relationship between green recruitment and job pursuit intentions.

This study is an addition to the literature on the soft green human resource management practices, specifically green recruitment from the perspective of potential job applicants. In addition, the study uses data from a new and under-researched geographical context, Ghana to contribute and shed light on the topic. Critically, research on sustainable human resource management has been shown to be very limited from the Africa's context. Consequently, the present evidence from the Ghana's perspective responds to the call.

The fundamental mission of every green city is to harmonize urban living with environmental preservation. However, a critical challenge arises when the residents of such cities do not share the same level of environmental consciousness, potentially eroding the integrity of the green city’s brand identity. Hence, this study aims to explore the factors influencing residents’ identification with green city branding and assesses how this identification subsequently affects their green citizenship behaviors.

A survey of 1,217 residents from 15 green cities across six countries was conducted and analyzed using SPSS 28.0 for descriptive statistics and PLS-SEM for measurement and structural model analysis.

The results indicate that green city-self connection, green city distinctiveness and environmental benefits significantly impact GCRI, which, in turn, significantly influences green city protection, loyalty and advocacy behaviors. However, green city social and economic benefits did not affect resident identification.

The results of this study provide valuable managerial insights for city brand managers, green city developers and governmental representatives. The study underscores the importance of considering residents as crucial internal stakeholders in the creation of a green city identity that effectively promotes sustainable urban living and an eco-friendly culture.

This study provides theoretical insights into the relationship between green identification and residents’ willingness and commitment to act as ambassadors and promote their city’s green values.