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21 – 30 of over 5000
Article
Publication date: 9 December 2019

Yuan Shi, Luying Zhou, Ting Qu and Qian Qi

The purpose of this paper is to help online retailers who have an existing reselling channel to figure out the risk of introducing an additional marketplace channel and identify…

Abstract

Purpose

The purpose of this paper is to help online retailers who have an existing reselling channel to figure out the risk of introducing an additional marketplace channel and identify the introduction threshold with an overall consideration to the fulfilment cost and services.

Design/methodology/approach

In order to evaluate the risk of the marketplace channel strategy, this paper develops a Retailer–Stackelberg pricing model. Products are divided into two categories according to different fulfilment cost–value ratio to get a more targeted strategy.

Findings

The results show that the strategy of introducing the marketplace is not always satisfying. Retailers prefer this strategy when they are the prevailing parties in service output. The overall trend is that retailers have to encourage their marketplace partners to improve services for the product with a big fulfilment cost–value ratio. Otherwise, retailers should block the marketplace from entering.

Research limitations/implications

For an intuitive conclusion, this paper assumes that the operating costs (except fulfilment cost) are equal in two channels. This suggests a need to further investigate the impact of other costs. Meanwhile, it would be interesting to examine the competition among suppliers and retailers.

Practical implications

This research provides the suggestions for online retailers who want to introduce and well manage the marketplace channel.

Social implications

This research also helps both academia and industry become more intelligent about the significant influences of category management on channel strategy.

Originality/value

Most prior research is unaware of the risk of introducing a new channel, which also rarely considers how to manage it. This research points out that the effectiveness of this channel strategy differs in different categories. Moreover, retailers can benefit from managing the marketplace’s service output.

Details

Industrial Management & Data Systems, vol. 120 no. 2
Type: Research Article
ISSN: 0263-5577

Keywords

Article
Publication date: 8 August 2022

Liying Zhou, Fei Jin, Banggang Wu, Xiaodong Wang, Valerie Lynette Wang and Zhi Chen

This study aims to examine if the participation of live-stream influencers (LSIs) affects tipping frequency on live streaming platforms, and further investigate the mediating and…

3094

Abstract

Purpose

This study aims to examine if the participation of live-stream influencers (LSIs) affects tipping frequency on live streaming platforms, and further investigate the mediating and moderating mechanisms.

Design/methodology/approach

Quasi-experiment and difference-in-differences models are used for data analysis. Propensity score matching is used to address potential unobservable endogeneity.

Findings

Real-time live streaming data reveal that LSIs’ participation significantly improves tipping frequency in live streaming rooms. Also, more users are attracted to the live streaming rooms and more users become active in participation. Additionally, the positive impact of LSIs’ participation is enhanced in the live streaming rooms with a greater number of relationship links between users.

Research limitations/implications

The findings clarify the new role of influencers and reveal the mechanisms on how LSIs benefit the platforms.

Practical implications

The findings offer novel insights into implementing influencer marketing to interactive social media platforms, by encouraging influencer participation, user relationship building and influencer network growth.

Originality/value

This study highlights the value of LSIs for interactive social media platforms in terms of organic growth, revenue generation and cost reduction.

Details

European Journal of Marketing, vol. 56 no. 10
Type: Research Article
ISSN: 0309-0566

Keywords

Article
Publication date: 23 April 2024

Yingxia Li, Norazlyn Kamal Basha, Siew Imm Ng and Qiaoling Lin

Cultivating loyal customers is a pressing concern for streamers. The present study investigates how to build interpersonal relationships with streamers and whether different…

Abstract

Purpose

Cultivating loyal customers is a pressing concern for streamers. The present study investigates how to build interpersonal relationships with streamers and whether different interpersonal relationship factors lead to repurchase intention and WOM intention in live streaming commerce. The moderating effect of gender is also examined.

Design/methodology/approach

A self-administered questionnaire was completed by 429 live streaming commerce users in mainland China. Partial least squares structural equation modeling was used to test the research hypotheses.

Findings

The results indicate that all four streamer attributes (expertise, authenticity, attractiveness, and homophily) have a positive influence on swift guanxi, and swift guanxi is effective in predicting both calculative commitment and affective commitment. In addition, all interpersonal relationship factors (swift guanxi, calculative commitment, and affective commitment) significantly affect repurchase intentions, with only affective commitment being linked to WOM intention. Also, the moderating role of gender was confirmed in expertise – swift guanxi, attractiveness – swift guanxi, cognitive commitment – repurchase intention and affective commitment – repurchase intention linkages.

Originality/value

This paper contributes to the live streaming commerce literature by integrating swift guanxi, calculative commitment, and affective commitment to understand the repurchase intention and WOM intention from the relationship-building process perspective. In addition, this paper enriches the source credibility and source attractiveness models by identifying gender boundaries on the effectiveness of these models in predicting swift guanxi.

Details

Asia Pacific Journal of Marketing and Logistics, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 1355-5855

Keywords

Article
Publication date: 29 April 2024

Nana Wan and Jianchang Fan

This paper forms an e-commerce supply chain that include a manufacturer providing products and an online platform providing service. The reselling platform mode and the agent…

Abstract

Purpose

This paper forms an e-commerce supply chain that include a manufacturer providing products and an online platform providing service. The reselling platform mode and the agent platform mode are considered through an exploration of the manufacturer Stackelberg (MS), vertical Nash (VN), platform Stackelberg (PS) power structures. The purpose of this paper is to explore the pricing and platform service decisions under different platform selling modes and channel power structures.

Design/methodology/approach

Based on the game theory models, this paper investigates the interaction between the manufacturer and the online platform under four different scenarios. The optimal solutions of four models are provided. Through comparison analyses, this paper evaluates the impacts of platform selling mode and channel power structure on the pricing and platform service decisions and the members’ profits.

Findings

The manufacturer prefers the MS power structure in any platform mode. The online platform prefers the PS (MS) power structure under a low (high) service cost efficiency in the reselling platform mode, while prefers the PS and VN power structures in the agent platform mode. Moreover, the manufacturer prefers the agent (reselling) platform mode under a low (high) service cost efficiency in any power structure. The online platform prefers the reselling platform mode in the MS and PS power structures, while prefers the reselling (agent) platform mode under a low (high) service cost efficiency in the VN power structures.

Originality/value

The analysis result provides important managerial implications that help the supply chain members develop a better understanding of the selection of the platform selling mode and the effect of the channel power structure in the presence of platform service.

Details

Industrial Management & Data Systems, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 0263-5577

Keywords

Article
Publication date: 23 May 2008

H.R. Zhou, X.G. Liu, D.M. Zhao, F. Lin and Y. Fan

The purpose of this paper is to synthesise and characterise nano‐alumina hybrid polyimide (PI) films.

Abstract

Purpose

The purpose of this paper is to synthesise and characterise nano‐alumina hybrid polyimide (PI) films.

Design/methodology/approach

PI nano‐composite films containing definitive contents of Al2O3 were prepared by the sol‐gel process of aluminum isopropoxide in the N, N′‐dimethylacetamide solution of polyamide acid. The films were characterised by Fourier transform infrared spectroscope, atomic forced microscope, and X‐ray fluorescent spectroscope (XRF). The thermal stability of the composite films was tested by TG.

Findings

PI nano‐Al2O3 films were prepared by the sol‐gel method. The XRF is an effective way to detect the inorganic phase of the composite films and measure the content of nano‐Al2O3.

Research limitations/implications

There are seldom reports about the PI composites containing Al2O3 through sol‐gel process.

Practical implications

PI has been widely used in the fields of aviation micro‐electron and less costly dyes.

Originality/value

Improved electricity insulation property of the PI films. Al2O3 particles were distributed homogeneously in the PI in nano‐scale by means of sol‐gel process.

Details

Pigment & Resin Technology, vol. 37 no. 3
Type: Research Article
ISSN: 0369-9420

Keywords

Abstract

Details

Applying Partial Least Squares in Tourism and Hospitality Research
Type: Book
ISBN: 978-1-78756-700-9

Article
Publication date: 2 January 2020

Lei Qi, Bing Liu and Kaixian Mao

In the background of the post-financial crisis era and the transition of China’s economic development, the frequent occurrence of workplace deviant behavior in the economic field…

Abstract

Purpose

In the background of the post-financial crisis era and the transition of China’s economic development, the frequent occurrence of workplace deviant behavior in the economic field, such as stealing and bribery, caused a huge impact on the enterprise. In recent years, the deviant behavior of employees has been increased noticeably. The purpose of this study is to explore the influence of paternalistic leadership on employee deviant behavior in workplace. To have a deep understanding of the relationship between paternalistic leadership and employee deviant behavior, the author’s design rule-oriented ethical climate and self-interest-oriented ethical climate as two mediators in this research model.

Design/methodology/approach

Based on social learning theory and stressor-emotion model, this study conducts an investigation of influence mechanism between paternalistic leadership and workplace deviant behavior. Time-lagged data was collected from 226 employees from six cities in China. To test the hypothesis that the authors developed in this paper, the authors use empirical models from the existing literature about paternalistic leadership on employee deviant behavior. They establish multiple linear regressions to test the hypotheses.

Findings

This study reveals the direct effect of authoritarian leadership on employee deviant behavior and the moderated roles of benevolent leadership and moral leadership, also analysis the mediated mechanism of self-interest-oriented ethical climate and rule-oriented ethical climate. The results show that the higher the degree of authority leaders show in the organization, the easier to stimulate workplace deviance of employee, self-interest-oriented ethical climate and rule-oriented ethical climate play mediated role between authoritarian leadership and workplace deviant behavior. The interaction of benevolent leadership and moral leadership with authoritarian leadership can weaken the self-interest-oriented ethical climate but has nothing to do with rule-oriented ethical climate.

Originality/value

This study has three main contributions to the previous literature. First, this study explores the relationship between authoritarian leadership and employee workplace deviance, which could enrich the research on these negative behaviors in the Chinese context. Second, this study unpacks the “black box” in which authoritarian leadership influences employee workplace deviant behavior. Third, this study further examines the impacts of different combinations of the three factors of paternalistic leadership.

Details

Nankai Business Review International, vol. 11 no. 1
Type: Research Article
ISSN: 2040-8749

Keywords

Article
Publication date: 11 December 2023

Xiayu Chen, Shaobo Wei, Ruolin Ding and Yanrui Li

Based on uncertainty reduction theory, this study explores how perceived information transparency mitigates users' perceived uncertainty, which in turn influences their actual…

Abstract

Purpose

Based on uncertainty reduction theory, this study explores how perceived information transparency mitigates users' perceived uncertainty, which in turn influences their actual purchase behavior. In addition, the moderating effects of cultural tightness on the relationship between perceived information transparency and perceived uncertainty are also considered.

Design/methodology/approach

Users with the shopping experience on Xiaohongshu are invited to participate in the survey. Finally, 355 valid longitudinal data are collected.

Findings

The results indicate that the three dimensions of perceived information transparency (i.e. perceived product transparency, perceived seller transparency and perceived transaction transparency) can reduce users' perceived uncertainty significantly. Besides, the negative impacts of perceived product and seller transparency on users' perceived uncertainty are stronger when cultural tightness is higher. However, cultural tightness does not moderate the relationship between perceived transaction transparency and users' perceived uncertainty.

Originality/value

First, the authors' research extends the uncertainty reduction theory to the context of social commerce. Second, the authors' research explores the boundary condition under which perceived information transparency varies by identifying cultural tightness as the moderator of the relationship between perceived information transparency and uncertainty. Third, the authors' research enriches the understanding of the cultural tightness of China.

Details

Industrial Management & Data Systems, vol. 124 no. 2
Type: Research Article
ISSN: 0263-5577

Keywords

Article
Publication date: 9 May 2022

Zhaoming Yin and Zhimin Fan

The purpose of this paper is to study the lubrication characteristics of double involute gear (DIG), compare its lubrication differences under quasi-static and tribo-dynamic…

78

Abstract

Purpose

The purpose of this paper is to study the lubrication characteristics of double involute gear (DIG), compare its lubrication differences under quasi-static and tribo-dynamic conditions and study the influence of different factors on its lubrication characteristics under the tribo-dynamic condition.

Design/methodology/approach

According to the meshing characteristics of DIG and elastohydrodynamic lubrication (EHL) theory, a tribo-dynamic model of DIG is established based on the “subsection method.” The Runge-Kutta method and the multigrid method are integrated to solve the model, and the dynamic analytical model of lubricating oil is established in the iterative solution.

Findings

The load and the transmission error fluctuate obviously under the tribo-dynamic condition, which is not conducive to the lubrication of DIG. The influence of rotational speeds and torque on the lubrication properties of DIG has obvious differences under tribo-dynamic and quasi-static conditions.

Originality/value

This research can provide a theoretical basis for improving the lubrication performance, reducing the loss of mechanical efficiency and improving the bearing capacity and service life of DIG.

Details

Industrial Lubrication and Tribology, vol. 74 no. 6
Type: Research Article
ISSN: 0036-8792

Keywords

Article
Publication date: 26 April 2011

Lin Lu, Fan Zhou and Kwok Leung

Although the negative consequences of conflict in work settings have long been recognized, it is only in recent years that researchers have examined its positive effects, and the…

8487

Abstract

Purpose

Although the negative consequences of conflict in work settings have long been recognized, it is only in recent years that researchers have examined its positive effects, and the majority of this research has been conducted at the group level. This paper aims to examine the positive effects of conflict on individual work behaviors by differentiating between task and relationship conflicts, as well as the moderating influence of two contextual variables.

Design/methodology/approach

A survey was conducted with 166 pairs of supervisors and subordinates in China.

Findings

Results supported the hypotheses that task conflict is positively related to both innovative behaviors and knowledge sharing behaviors while relationship conflict is negatively related to both individual‐directed organizational citizenship and knowledge sharing behaviors. Support for innovation and reward system for relationship‐building functioned as contextual factors to moderate the relationships between task and relationship conflicts and the workplace behaviors studied.

Originality/value

The hypotheses proposed and most of the findings are original.

Details

International Journal of Conflict Management, vol. 22 no. 2
Type: Research Article
ISSN: 1044-4068

Keywords

21 – 30 of over 5000