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Florian Becker‐Ritterspach, Ayse Saka‐Helmhout and Jasper J. Hotho
With a few exceptions, the mainstream literature on learning in multinational enterprises (MNEs) has shown little concern for the transformational nature and the social…
Abstract
Purpose
With a few exceptions, the mainstream literature on learning in multinational enterprises (MNEs) has shown little concern for the transformational nature and the social constitution of learning. This paper aims to address this gap by drawing on Scandinavian institutionalism, social learning perspectives, and comparative institutionalism.
Design/methodology/approach
A comparative case study of two subsidiaries of the same MNE was conducted. The subsidiaries received similar practices from headquarters (HQ) but displayed contrasting learning outcomes.
Findings
It is shown that learning outcomes differed based on the varying extent to which practices were translated, which depends on the participation of local actors. The difference in participation pattern, in turn, is rooted in differences in the institutional context of the two subsidiaries.
Research limitations/implications
It is recognized that apart from institutional influences, organizational idiosyncrasies may be at work. In addition, the paper briefly considers the extent to which the notion of contrasting forms of capitalism is still useful when comparing the German and British institutional contexts.
Practical implications
The findings highlight the importance of involving employees in the translation of new practices. A challenge for MNEs is that learning of new practices can differ by institutional context. Where enabling institutional conditions are absent, conscious effort may be needed to ensure employee participation.
Originality/value
This paper highlights that MNE practice transfer rests on the translation of the practice content to the local context, and that subsidiary‐level learning processes may be institutionally embedded, thus establishing a link between subsidiary learning and the macro‐level context. As such, this paper both illustrates the value of social learning perspectives and the relevance of the work of institutionalists for understanding MNE learning processes.
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Nicolas Berland and Marie‐Claire Loison
The purpose of this study is to focus on the policy of corporate social responsibility (CSR) launched in the chemical industry in the 1980s and known as “Responsible Care” (RC)…
Abstract
Purpose
The purpose of this study is to focus on the policy of corporate social responsibility (CSR) launched in the chemical industry in the 1980s and known as “Responsible Care” (RC). The debate surrounding this issue prompts us to question the ever‐changing nature of this policy and the way to measure the performance achieved.
Design/methodology/approach
The findings are drawn from analysis of a double set of data including a longitudinal survey and a current case study. Blending these two data sets allows a better understanding of the ongoing building process of “RC” and, more broadly, of CSR.
Findings
This paper asserts that, contrary to the common wisdom developed in research, companies do not simply react to stakeholder pressure. Companies autonomously develop ways to protect their environment and so contribute to changing society's expectations. Thus, performance cannot be read without a dynamic perspective in mind.
Research limitations/implications
The authors' findings lead them to reconsider the assessment of companies' sustainable performances by taking into account the fabricating process of sustainable activities. The main limitation of this research stems from the single unit of analysis considered. Broader studies will be necessary to enrich our understanding of corporate policies.
Originality/value
The paper stands apart from the traditional view of organizations as cynical actors and attempts to provide a more complex picture of the behaviours observed.
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Jérôme De Boysère and Adrian Beard
To give an overview about market trends and driving forces of halogen‐free materials for PCB applications. The paper also includes an overview about new halogen‐free raw materials…
Abstract
Purpose
To give an overview about market trends and driving forces of halogen‐free materials for PCB applications. The paper also includes an overview about new halogen‐free raw materials developed to meet the market demand.
Design/methodology/approach
The paper does not intend to deal with scientific aspects, i.e. whether halogenated flame retardants (FR) are bad or not. The goal of this paper is to explain why there is a discussion about FR and what is driving the market to environmentally friendly products.
Findings
Halogen‐free technology has been evolving for more than 15 years, but it has only gained significance in the past three to four years. It developed from a marketing concept to a real market (although still considered as niche), where the products offered can now meet demand. The paper explains the background to halogen‐free and the motivation for OEM's to switch to halogen‐free, as well as giving an overview of the current status.
Originality/value
Provides a market and technology review about state‐of‐the‐art technology and new products being developed.
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Endang Sylvia and Yos Sunitiyoso
This paper aims to identify all variables and parameters related to business and emission within the petrochemical industry. The variables and parameters specified will be modeled…
Abstract
Purpose
This paper aims to identify all variables and parameters related to business and emission within the petrochemical industry. The variables and parameters specified will be modeled into a system dynamic model that will be a baseline for the proposed best scenario(s) to address the business issue related to emission reduction in the petrochemical industry.
Design/methodology/approach
Literature review and stakeholder interviews were conducted to define the key factors contributing to the emission reduction of the petrochemical industry. The key factors are then developed into a system dynamic model to measure the quantitative impact of changes in those variables on emission and industry profitability.
Findings
This paper provides an analysis of system dynamic model. It suggests that process optimization can lead to a slight amount reduction in emissions. In contrast, a significant reduction shows in the simulation result of bio-based feedstock utilization and implementation of advanced technology. To sustain the emission reduction, strong commitment from stakeholders and support from the government will play an important role.
Research limitations/implications
This research is limited to problem analysis of the primary product (high-value chemical) of the petrochemical industry by only considering the changes in the key factors of emission reduction.
Practical implications
This paper includes implications for interventions that can be imposed to reduce emission while retaining the business profitability.
Originality/value
The contribution of this study is to find the best scenario that can boost emission reduction within Indonesia’s petrochemical industry.
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