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Article
Publication date: 16 September 2024

Ganghua Chen, Jingmei Xu and Songshan (Sam) Huang

This study emphasizes the growing significance of destination attributes in shaping the experiences and behaviours of gastronomy and culinary tourists. Understanding both core and…

Abstract

Purpose

This study emphasizes the growing significance of destination attributes in shaping the experiences and behaviours of gastronomy and culinary tourists. Understanding both core and complementary attributes of a gastronomy tourism destination is crucial for its sustainable development. However, there is a lack of a reliable measurement for tourists’ perceived attributes of gastronomy tourism destinations (PAGTD). Therefore, the purpose of this study is to develop a scale to measure tourists’ PAGTD.

Design/methodology/approach

The study systematically followed the scale development and validation process, using three samples (Sample 1, n = 200; Sample 2, n = 204; and Sample 3, n = 204) to establish the psychometric properties of the proposed PAGTD scale.

Findings

The validated scale comprises five dimensions, namely, food culture, food sensations, food cooking, service environment, and food price & quality, encompassing a total of 22 measurement items.

Originality/value

This research significantly contributes to the gastronomy tourism literature by elucidating the dimensionality of PAGTD and validating the PAGTD scale.

目标

目的地属性对美食游客的体验和行为的影响日渐凸显。理解美食旅游目的地的核心属性和补充属性对目的地可持续发展至关重要。然而, 目前还缺乏一份测量游客感知的美食旅游目的地属性(PAGTD)的量表。因此, 本文旨在开发并验证游客感知的美食旅游目的地属性量表(PAGTD量表)。

设计/方法

本文严格遵循量表开发与验证的程序, 利用三份样本(样本1, n=200; 样本2, n=204; 样本3, n=204)建立了PAGTD量表的信度和效度。

研究结果

经过验证, PAGTD量表包括5个维度:美食文化、美食感官因素、美食烹饪、服务环境、美食价格与质量, 共计22个测项。

原创性/价值

本文不仅阐明了游客感知的美食旅游目的地属性的多维结构, 还开发并验证了一份具有良好信效度的PAGTD量表。

Objetivo

Este estudio hace hincapié en la creciente importancia de los atributos de los destinos a la hora de configurar las experiencias y los comportamientos de los turistas gastronómicos y culinarios. Comprender tanto los atributos principales como los complementarios de un destino turístico gastronómico es crucial para su desarrollo sostenible. Sin embargo, se carece de una medición fiable de los atributos percibidos por los turistas de los destinos de turismo gastronómico (PAGTD). Por lo tanto, el objetivo de este estudio es desarrollar una escala para medir los PAGTD de los turistas.

Diseño/metodología/enfoque

El estudio siguió sistemáticamente el proceso de desarrollo y validación de la escala, utilizando tres muestras (Muestra 1, n=200; Muestra 2, n=204; y Muestra 3, n=204) para establecer las propiedades psicométricas de la escala PAGTD propuesta.

Resultados

La escala validada comprende cinco dimensiones: saber, cultura alimentaria, sensaciones alimentarias, cocina de los alimentos, entorno del servicio y precio y calidad de los alimentos, que abarcan un total de 22 ítems de medición.

Originalidad/valor

Esta investigación contribuye significativamente a la literatura sobre turismo gastronómico al dilucidar la dimensionalidad del PAGTD y validar la escala PAGTD.

Article
Publication date: 12 September 2023

Rashed Al Karim, Md Karim Rabiul and Sayed Mohammed Arfat

This study aims to identify factors affecting travellers' behavioural intentions regarding beach destinations in Bangladesh. The study also examines how destination experience and…

Abstract

Purpose

This study aims to identify factors affecting travellers' behavioural intentions regarding beach destinations in Bangladesh. The study also examines how destination experience and satisfaction mediate the nexus between destination service factors and travellers' behavioural intentions.

Design/methodology/approach

A self-administered survey was carried out to gather data from 375 people who had visited the beaches in Cox's Bazar. Data were examined using partial least squares structural equation modelling (PLS-SEM) to evaluate the hypotheses.

Findings

The destination experience mediates the relationship between destination service factors and complaint intention but does not mediate the relationship between destination service factors and word of mouth (WOM). Moreover, destination satisfaction mediated the relationship between destination service factors and WOM, along with complaint intention.

Practical implications

This study's findings can be utilised by the Bangladeshi destination management to increase the number of tourists by instituting and maintaining improved destination service features in popular tourist destinations.

Originality/value

This is one of few studies on beach tourism destinations in Bangladesh that comprehensively overviews destination service factors and their influence on tourists' behavioural intentions, with a special emphasis on the mediating roles of destination experience and destination satisfaction.

Details

Journal of Hospitality and Tourism Insights, vol. 7 no. 4
Type: Research Article
ISSN: 2514-9792

Keywords

Article
Publication date: 17 July 2024

Pancy and Sujood

The study aims to examine consumers' intentions to visit wine tourism destinations (WTDs) in Canada post-COVID-19 by combining destination-related constructs with the theory of…

Abstract

Purpose

The study aims to examine consumers' intentions to visit wine tourism destinations (WTDs) in Canada post-COVID-19 by combining destination-related constructs with the theory of planned behavior (TPB).

Design/methodology/approach

Convenience sampling was employed in the online survey method to gather data. Using AMOS and SPSS software, structural equation modeling (SEM) was used to analyze the data.

Findings

The outcomes of the SEM show that a powerful model for predicting consumers’ intention to visit WTDs was developed by combining the TPB with additional variables. More precisely, the study identified that consumers' attitudes, perceived behavioral control, wine product involvement and motivation exhibit positive influences on their intention to visit WTDs. Conversely, subjective norms and the destination wine image did not influence the intention.

Research limitations/implications

The findings have important ramifications for various parties involved, including the government, travel agencies, tourism associations and wine producers. This research's emphasis on consumer behavior enables practitioners to adjust to the changing needs of consumers in the post-pandemic environment.

Originality/value

The drawn-out model gives an improvised view of consumers’ behavioral intentions to visit WTDs post-COVID-19 by testing an integrated structural model comprising TPB and destination-related constructs. As far as the authors are aware, this research represents the first-ever effort to predict consumer's intentions to visit WTDs post-COVID-19.

Article
Publication date: 13 September 2024

Teresa Palrão, Arlindo Madeira, Joice Lavandoski, Rosa Rodrigues and Sofia Lopes

Explore the role of traditional cafés in Lisbon and botequins in Rio de Janeiro in the history and culture of their respective cities, based on an analysis of the comments…

Abstract

Purpose

Explore the role of traditional cafés in Lisbon and botequins in Rio de Janeiro in the history and culture of their respective cities, based on an analysis of the comments published on TripAdvisor.

Design/methodology/approach

Using a mixed methodology, 7,430 evaluations were analyzed, of which 5,473 were for Portuguese cafés and 1,957 for Brazilian botequins. A content analysis and statistical treatment were carried out. A line-by-line analysis was also conducted to code the emotions reported in the customer reviews.

Findings

The analysis categorized the comments into Gastronomy, Nostalgia, History and Heritage, and Quality of Service. Nostalgia garnered the highest percentage of positive comments for both Portuguese cafés and Brazilian botequins. These results emphasize the importance attached to sentimental connections and historical narratives, particularly those associated with notable individuals who frequented these places. Furthermore, no statistically significant differences were identified according to the type of establishment, which suggests a consistent pattern between cafés and traditional botequins.

Practical implications

Draws attention to the importance of a collaborative partnership between restaurant owners and tourism authorities. This strategic alliance not only serves to raise the cultural profile of cities, but also generates substantial economic benefits. It also ensures the lasting legacy of these historic establishments, celebrating the past, enriching the present and safeguarding the future.

Originality/value

Studying the cafés of Lisbon and the botequins of Brazil is important not only for understanding the history and culture of these countries but also for analyzing issues related to socialization, identity, artistic expression and urban transformations.

Details

Journal of Cultural Heritage Management and Sustainable Development, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 2044-1266

Keywords

Open Access
Article
Publication date: 30 January 2024

Diego Monferrer Tirado, Miguel Angel Moliner Tena and Marta Estrada

This study aims to examine the co-creation of customer experiences at different levels in service ecosystems, analyzing the case of a tourist destination.

2107

Abstract

Purpose

This study aims to examine the co-creation of customer experiences at different levels in service ecosystems, analyzing the case of a tourist destination.

Design/methodology/approach

A questionnaire was designed based on previously validated scales. The questionnaire was distributed through the social media platforms Facebook and Instagram. The survey yielded 1,476 valid responses for three types of destinations. Structural equation modeling and multigroup analysis were performed to test the hypotheses.

Findings

Aggregate service experience and memorable customer experience (MCE) in service ecosystems are determined by customer experiences at a dyadic level. Service experience at the ecosystem level is formed from ordinary experiences at the actor level, while MCE is formed from extraordinary experiences at the dyadic level. The type of ecosystem moderates the relationships between the variables but does not alter the importance of each of them.

Originality/value

The relationship between the co-creation of customer experiences at different levels of service ecosystems (dyadic vs aggregate) is addressed. A relationship is established between the ordinary and extraordinary character of experiences and their memorability at the ecosystem level.

Details

Journal of Services Marketing, vol. 38 no. 10
Type: Research Article
ISSN: 0887-6045

Keywords

Article
Publication date: 14 November 2023

Asli D.A. Tasci, Wei Wei and Robin M. Back

This study aimed to identify both visitors’ and residents’ general wine consumer typology as well as their typology specific to a wine destination, Florida, and investigated the…

Abstract

Purpose

This study aimed to identify both visitors’ and residents’ general wine consumer typology as well as their typology specific to a wine destination, Florida, and investigated the influences of these typologies on consumer motivation to visit a winery in Florida and their motivations’ influences on their satisfaction with the winery visit and loyalty in the way of likelihood to revisit.

Design/methodology/approach

Two studies were conducted to identify the wine consumer typology and its influences, one with residents of a wine destination and one with its visitors. In both studies, the same cross-sectional survey design was conducted. The survey was designed using the survey design tools of Qualtrics.

Findings

Study results showed similar general wine consumer typology for both visitors and residents but slight differences in the destination-specific wine consumer typology. Results also revealed differences in the influences of these typologies on motivation, with different influences on satisfaction and loyalty for the two segments.

Originality/value

Even though consumer typologies have been discussed in tourism destination decision-making and choice, consumer typology in wine destination consumption has been lacking in the literature. To the best of the authors’ knowledge, this is the first study to identify both visitors’ and residents’ general wine consumer typology as well as their typology specific to a wine destination, Florida, and to investigate the influences of these typologies on consumer motivation to visit a winery in Florida and their motivations’ influences on their satisfaction with the winery visit and likelihood to revisit.

摘要

设计/方法论/途径

此文章通过两项研究来探讨葡萄酒消费者类型及其影响, 一项针对葡萄酒目的地的居民, 另一项针对其游客。这两项研究采用了设计相同的调查问卷, 该调查问卷的设计使用了 Qualtrics 的调查设计工具。

目的

该研究旨在归纳游客和居民的葡萄酒消费者类型以及他们在佛罗里达州葡萄酒目的地的特定类型, 并调查了这些类型对消费者参观佛罗里达州酒庄的动机的影响以及他们的动机对其满意度和再次参观酒庄意愿的影响。

结果

研究结果显示, 游客和居民的葡萄酒消费者类型相似, 但特定目的地的葡萄酒消费者类型略有不同。 结果还揭示了这些类型对动机的影响存在差异, 对游客和居民的满意度和忠诚度的影响也不同。

原创性/价值

尽管文献已经讨论了旅游目的地决策和选择背景下的消费者类型, 有关葡萄酒目的地消费的消费者类型的研究却相对缺乏。此文章旨在发掘游客和居民的葡萄酒消费者类型以及佛罗里达州葡萄酒目的地特有的消费者类型, 并调查这些类型对消费者参观佛罗里达州酒庄动机的影响以及此动机对酒庄参观的满意度和再次参观的可能性的影响。

Diseño/metodología/enfoque (límite 100 palabras)

Se realizaron dos estudios para identificar la Tipología del Consumidor de Vino y sus influencias, uno con residentes de un destino enoturístico y otro con sus visitantes. En ambos estudios se llevó a cabo el mismo diseño de encuesta transversal. La encuesta se diseñó utilizando las herramientas de diseño de encuestas de Qualtrics.

Objetivo (límite 100 palabras)

El estudio identificó la tipología general del consumidor de vino tanto de los visitantes, como de los residentes, así como su tipología específica para un destino vinícola, como el de Florida, e investigó las influencias de estas tipologías en la motivación del consumidor para visitar una bodega en Florida y las influencias de sus motivaciones en su satisfacción con la visita a la bodega y la probabilidad de volver a visitarla

Resultados (límite 100 palabras)

Los resultados del estudio mostraron una tipología general del consumidor de vino similar tanto para los visitantes, como para los residentes, pero ligeras diferencias en la tipología del consumidor de vino específica del destino. Los resultados también revelaron diferencias en las influencias de estas tipologías sobre la motivación, con distintas influencias sobre la satisfacción y la fidelidad para los dos segmentos.

Originalidad/valor (límite 100 palabras)

Aunque se ha hablado de tipologías de consumidores en la toma de decisiones y la elección de destinos turísticos, la tipología de consumidores en el consumo de destinos vinícolas ha estado ausente en la literatura. Éste es el primer estudio que identifica tanto la tipología general del consumidor de vino de los visitantes y residentes como su tipología específica para un destino vinícola como el de Florida, e investiga las influencias de estas tipologías en la motivación del consumidor para visitar una bodega en Florida y las influencias de sus motivaciones en su satisfacción con la visita a la bodega y la probabilidad de volver a visitarla.

Article
Publication date: 10 September 2024

Bendegul Okumus

This study aims to discuss the possible consequences of food crises caused by unsustainable food production and distribution, as well as how the rapid depletion of food resources…

Abstract

Purpose

This study aims to discuss the possible consequences of food crises caused by unsustainable food production and distribution, as well as how the rapid depletion of food resources may affect human life, destinations and the food tourism industry.

Design/methodology/approach

To address the lack of research examining the impact of sustainability issues and food crises on food tourism, this study conducted a critical review of the literature and reports related to agriculture, food production and sustainability.

Findings

Global conflicts, climate change and supply disruptions result in the reduction of food availability and quality. The high price of food and energy in such circumstances will further exacerbate poverty and delay destination development, which will negatively impact food tourism's economic sustainability. Furthermore, local businesses will be limited in their ability to offer a variety of culinary experiences, which will negatively impact the overall experience of food tourism. In this context, there is a pressing need to investigate the experiential aspects of food tourism as well as today's challenges relating to food crises at multiple levels, sustainable approaches, food quality and food services.

Research limitations/implications

The United Nations, FAO, WHO, UNICEF and other regional and international organizations refer to unsustainable practices and food crises on a variety of levels. Several sectors, including the food tourism industry, are predicted to be negatively affected by the current situation. However, governments have not adopted an emergency code to address this issue, except in some regions experiencing extreme inflation and food shortages. Besides promoting sustainable practices, responding to global crises and enhancing culinary and cultural tourism experiences, food crisis management and sustainability efforts can have a significant impact on future research, practical applications and societal outcomes.

Originality/value

As one of the first studies conducted in this field, this study examines the effects of declines in food production and issues in the supply chain on the food tourism industry.

目的

本文讨论了不可持续的粮食生产和分配造成的粮食危机的可能后果, 以及粮食资源的快速枯竭如何影响人类生活、目的地和食品旅游业。

设计/方法/途径

为了解决缺乏研究可持续性问题和粮食危机对食品旅游的影响问题, 本研究对与农业、粮食生产和可持续性相关的文献和报告进行了批判性回顾。

调查结果

全球冲突、气候变化和供应中断导致粮食供应和质量下降。在这种情况下, 粮食和能源的高昂价格将进一步加剧贫困, 阻碍目的地的发展, 这将对食品旅游的经济可持续性产生负面影响。此外, 当地企业提供各种烹饪体验的能力将受到限制, 这将对美食旅游的整体体验产生负面影响。在此背景下, 迫切需要了解食品旅游的体验, 以及当今在多个层面上与粮食危机、可持续方法、食品质量和食品服务相关的挑战。

研究限制/影响

联合国、粮农组织、世界卫生组织、儿童基金会和其他区域和国际组织在各种层面上提到了不可持续的做法和粮食危机。包括食品旅游业在内的几个部门预计将受到当前形势的负面影响。然而, 除了一些经历极端通货膨胀和粮食短缺的地区外, 各国政府还没有通过紧急代码来解决这个问题。除了推广可持续实践、应对全球危机、增强烹饪和文化旅游体验外, 粮食危机管理和可持续发展工作还可以对未来的研究、实际应用和社会成果产生重大影响。

原创性/价值

作为该领域最早进行的研究之一, 本研究考察了食品产量下降和供应链问题对食品旅游业的影响。

Objetivo

Este artículo analiza las posibles consecuencias de las crisis alimentarias provocadas por la producción y distribución insostenibles de alimentos, así como el modo en que el rápido agotamiento de los recursos alimentarios puede afectar a la vida humana, a los destinos y a la industria del turismo gastronómico.

Diseño/metodología/enfoque

Para abordar la falta de investigaciones que examinen el impacto de las cuestiones de sostenibilidad y las crisis alimentarias en el turismo gastronómico, este estudio realizó una revisión crítica de la literatura y los informes relacionados con la agricultura, la producción de alimentos y la sostenibilidad.

Resultados

Los conflictos mundiales, el cambio climático y las interrupciones en el suministro provocan la reducción de la disponibilidad y la calidad de los alimentos. El elevado precio de los alimentos y la energía en tales circunstancias agravará aún más la pobreza y retrasará el desarrollo de los destinos, lo que repercutirá negativamente en la sostenibilidad económica del turismo gastronómico. Además, los negocios locales verán limitada su capacidad de ofrecer una variedad de experiencias culinarias, lo que repercutirá negativamente en la experiencia global del turismo gastronómico. En este contexto, existe una necesidad acuciante de investigar los aspectos experienciales del turismo gastronómico, así como los retos actuales relacionados con las crisis alimentarias a múltiples niveles, los enfoques sostenibles, la calidad de los alimentos y los servicios alimentarios.

Limitaciones/implicaciones de la investigación

Las Naciones Unidas, la FAO, la OMS, UNICEF y otras organizaciones regionales e internacionales se refieren a las prácticas insostenibles y a las crisis alimentarias en diversos niveles. Se prevé que varios sectores, entre ellos la industria del turismo alimentario, se verán afectados negativamente por la situación actual. Sin embargo, los gobiernos no han adoptado un código de emergencia para abordar esta cuestión, excepto en algunas regiones que experimentan una inflación extrema y escasez de alimentos. Además de promover prácticas sostenibles, responder a las crisis mundiales y mejorar las experiencias turísticas culinarias y culturales, la gestión de las crisis alimentarias y los esfuerzos de sostenibilidad pueden tener un impacto significativo en la investigación futura, las aplicaciones prácticas y los resultados sociales.

Originalidad/valor

Como uno de los primeros estudios realizados en este campo, este estudio examina los efectos de la disminución de la producción de alimentos y los problemas de la cadena de suministro en la industria del turismo gastronómico.

Article
Publication date: 13 February 2024

Cynthia Mejia and Katherine Wilson

The purpose of this study was to examine the global perceptions of social equity in the fine dining business model as a result of the surprise announcement for the 2024 planned…

Abstract

Purpose

The purpose of this study was to examine the global perceptions of social equity in the fine dining business model as a result of the surprise announcement for the 2024 planned closure of the Michelin three-star restaurant, Noma.

Design/methodology/approach

This study used critical discourse analysis to inductively analyze 91 source documents retrieved through a lexical database search. The analysis yielded five overarching themes and six subthemes.

Findings

Findings from this study serve as a benchmark in retrospect for capturing a rapidly accelerating global conversation from January to March 2023 around the long-term viability and social sustainability of the fine dining business model.

Research limitations/implications

Against the backdrop of labor challenges in the restaurant industry due to the Covid-19 pandemic and its aftermath, the announced closure of Noma precipitated criticism of the stage (unpaid intern) system and the intense pressures of attaining and maintaining Michelin star status.

Practical implications

Results from the discourse analysis suggest certification for fine dining restaurants, perhaps through the Michelin Guide, for demonstrating a commitment to social sustainability as a qualifier to achieve a Michelin star.

Social implications

Findings from this research reveal a palpable change in societal tolerance for a more socially sustainable fine dining restaurant business model that advances equitable solutions for its workers while assuring the economic sustainability of restaurants.

Originality/value

This study drew upon a foodscape lens to reveal a juxtaposition between well-executed environmentally sustainable initiatives in the fine dining business model and the threats to the social sustainability among its workers.

Details

International Journal of Contemporary Hospitality Management, vol. 36 no. 10
Type: Research Article
ISSN: 0959-6119

Keywords

Article
Publication date: 19 July 2024

Pallavi Dogra and Arun Kaushal

The study attempts to investigate the role of social media in spreading awareness regarding ayurvedic immunity boosters (AIB) and changes in diet. Further, the study examines the…

Abstract

Purpose

The study attempts to investigate the role of social media in spreading awareness regarding ayurvedic immunity boosters (AIB) and changes in diet. Further, the study examines the factors affecting the willingness to pay for ayurvedic immunity boosters (WPIB) during the pandemic and new normal situation with the moderating effect of the “fear of COVID-19 infection.”

Design/methodology/approach

The data were collected from millennials in two phases, i.e. the first phase (1 July–August 2021) with 300 respondents and a second phase with (June–August 2022) 257 respondents. An online questionnaire was shared with millennials using the snowball sampling technique. Descriptive statistics with SPSS and SmartPLS 4.0 software were applied to analyze the data.

Findings

The results found a variation in AIB content sharing on social media during 2021 and 2022. Results found that respondents reported significant changes in their lifestyle and diet, like consuming honey, khada, tulsi tea, etc. In 2021, health consciousness and trust significantly affected WPIB, whereas in 2022, only health consciousness was substantially affected. Fear of COVID-19 infection moderates the relationship between health consciousness, perceived fear and willingness to pay for ayurvedic products, whereas the effect on consumer preference and trust remains insignificant.

Research limitations/implications

Results could help ayurvedic product manufacturing companies understand the consumers' mindset and the factors that stimulate consumers to buy these immunity boosters. Ayurvedic advertisers should design unambiguous messages that focus on health consciousness and have trustable components to encourage consumers to adopt a healthy lifestyle.

Originality/value

This is one of its kinds of studies that presents the contrasts of how the COVID-19 crisis has significantly changed individuals' dietary intake and affected lifestyle patterns.

Details

British Food Journal, vol. 126 no. 9
Type: Research Article
ISSN: 0007-070X

Keywords

Article
Publication date: 20 September 2024

Antonios Tiganis and Polymeros Chrysochou

Local food impacts tourist satisfaction and drives the choice of a tourist destination. However, it is not clear which attributes of local food products drive tourists’…

Abstract

Purpose

Local food impacts tourist satisfaction and drives the choice of a tourist destination. However, it is not clear which attributes of local food products drive tourists’ preferences. More specifically, little is known about potential segments in the tourist market. Acknowledging consumers’ divergent inclinations, we explore tourist preferences toward local food attributes through a market segmentation approach.

Design/methodology/approach

This study uses the Best-Worst Scaling method to examine the preferences of 311 tourists for attributes of local food products that are known to affect their choices. We employ a Latent Class Analysis to identify market segments with distinct preferences.

Findings

Results indicate that tourists prioritize taste, quality, authenticity, healthiness, connection to local culture and tradition and environmental friendliness over price, appearance, enhancement of local economy, availability and packaging. We further identify three segments: Sensory Seekers, Cultural Experiencers, and Price Conscious. The largest segment, Sensory Seekers, is driven by taste and quality attributes, while Cultural Experiencers prioritize connection to local culture and authenticity. The Price Conscious segment places a greater emphasis on price than the other segments. Cultural Experiencers demonstrate the highest willingness to pay for local food products.

Practical implications

The positioning of local products should target Cultural Experiencers. Agri-firms and state agencies promoting a tourist destination internationally can also use the connection to local culture and authenticity in their marketing campaigns.

Originality/value

Our research contributes to food marketing literature by showing which local food attributes drive tourist preferences. Moreover, we uncover unobservable heterogeneous preferences among tourists.

Details

British Food Journal, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 0007-070X

Keywords

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