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This paper aims to describe the principles underlying the successful implementation of a lecture recording service in higher education.

The paper qualitatively reviews the practices and experiences of several years of automated lecture recording at a medium-sized university in Germany.

The paper concludes that there are several principles that should be followed to successfully implement lecture recordings in higher education.

The principles described in this paper can serve as recommendations for other universities that would like to establish or optimize their own lecture recording service.

The value of the paper lies mainly in the great amount of experience in successfully running a lecture recording service on which the principles and recommendations are based.

The purpose of this paper is to adopt and contribute to the further development of the relational view by examining the drivers of retailer-supplier collaboration and its effect on the performance of both the retailer and the supplier.

The paper draws its conclusions from a structural analysis of dyadic survey data collected from consumer packaged goods suppliers and retailers in Brazil. In addition, objective retailer performance measures (retailer in-stock performance) are included in the data set.

The results indicate that a supplier's customer orientation is an important determinant of supplier relationship-specific investments and, ultimately, supply chain collaboration. The empirical results also indicate that retailers stand to benefit the most from a supplier's collaborative efforts. In addition, there is evidence that a supplier's customer orientation is positively related to its own performance.

The limited sample size – a result of the dyadic nature of the data – constitutes a limitation and, at the same time, presents opportunities for future, larger-scale studies. Nonetheless, this study highlights the value of customer orientation and collaboration in terms of driving performance outcomes for both suppliers and buyers, while invoking the notion that the benefits of supply chain collaboration accrue differentially over time from the retailers’ and suppliers’ perspectives.

While many of the relationships set forth in this research have been implicitly assumed by proponents of the relational view, this study furthers the development of the relational view by explicitly modeling supplier relationship-specific investments and customer orientation as antecedents of collaboration. Moreover, the study contributes to the literature on buyer-supplier collaboration by simultaneously exploring to what extent both suppliers and retailers derive benefits from such collaboration.