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Article
Publication date: 1 September 1999

Chris Wood

Reviews EC funded “Woodcare” project conference held in London in September 1998. The research project studied the behaviour of the death‐ watch beetle and investigated why…

Abstract

Reviews EC funded “Woodcare” project conference held in London in September 1998. The research project studied the behaviour of the death‐ watch beetle and investigated why treatments had failed to eradicate the insect. An integrated pest management approach is advocated.

Details

Structural Survey, vol. 17 no. 3
Type: Research Article
ISSN: 0263-080X

Keywords

Case study
Publication date: 10 September 2019

Roland J. Kushner

The case includes theoretical references to family business, organizational culture, resource-based value and leadership.

Abstract

Theoretical basis

The case includes theoretical references to family business, organizational culture, resource-based value and leadership.

Research methodology

The case combines primary and secondary data. There is ample public information about Martin Guitar including histories of the company and its instruments. These were used for background. Primary data were provided by the company in the form of customized data and interviews.. The case writer has served Martin Guitar as a consultant and also plays Martin instruments. The case writer had numerous opportunities to interview Chris and his key lieutenants.

Case overview/synopsis

In 2019, C.F. Martin IV (Chris) was in his fourth decade leading one of the America’s oldest family-owned companies, C.F. Martin & Co., Inc. Martin Guitar is a globally known maker of fine guitars that are prized by collectors, working musicians and amateur musicians. Chris was raised in the family business and took on the CEO’s position at the age of 30. The case describes the company’s management practices and the culture that has emerged from them. In 2019, at age 64, Chris confronted issues faced by his predecessors over multiple generations: how to prepare the company for succession, and maintain its strong performance as a family-owned company in a dynamic industry environment.

Complexity academic level

The case is designed for a management course for upper-level undergraduates.

Details

The CASE Journal, vol. 15 no. 4
Type: Case Study
ISSN: 1544-9106

Keywords

Article
Publication date: 1 February 1997

Margaret Collins

Describes a small investigation into cycle safety with Key Stage 1 pupils. The investigation used the draw and write technique to find out what children in years 1 and 2 knew…

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Abstract

Describes a small investigation into cycle safety with Key Stage 1 pupils. The investigation used the draw and write technique to find out what children in years 1 and 2 knew about safety in relation to riding bicycles. Finds that many children were aware of the need to wear a cycle helmet, and that some wrote about the need to wear knee pads, arm bands or special clothes. Suggests that a session such as that described could provide a useful way to work about keeping safe outdoors, road safety, protective clothing or safe behaviour, or as a useful one‐off session before a school holiday.

Details

Health Education, vol. 97 no. 1
Type: Research Article
ISSN: 0965-4283

Keywords

Article
Publication date: 1 January 2000

Chris Wood

Interactive Web sites are only the beginning. Formulating a potent and holistic integration strategy with vital back‐end systems is the key to true long‐term e‐commerce viability.

Abstract

Interactive Web sites are only the beginning. Formulating a potent and holistic integration strategy with vital back‐end systems is the key to true long‐term e‐commerce viability.

Details

Handbook of Business Strategy, vol. 1 no. 1
Type: Research Article
ISSN: 1077-5730

Article
Publication date: 1 March 2000

Chris Wood

Before you can protect critical information, you have to know what you've got and where it's at.

Abstract

Before you can protect critical information, you have to know what you've got and where it's at.

Details

Journal of Business Strategy, vol. 21 no. 3
Type: Research Article
ISSN: 0275-6668

Book part
Publication date: 11 July 2014

Matthew Wood, Chris Welter, Kendall Artz and Steven W. Bradley

Entrepreneurship research has paid little attention to variance in entrepreneurial opportunities, instead choosing to treat them as homogenous. Thus, the field has failed to…

Abstract

Entrepreneurship research has paid little attention to variance in entrepreneurial opportunities, instead choosing to treat them as homogenous. Thus, the field has failed to acknowledge that there are significant variations in means–ends conceptualizations giving rise to different types of opportunities. Further, researchers and educators have not fully considered that the type of opportunity being pursued has implications for which entrepreneurial actions are required to realize a successful outcome. We address these issues in this chapter by distinguishing means–ends combinations such that four types of opportunities – replication, reinterpretation, revelation, and revolution – are introduced. This matrix leads to propositions regarding differing actions that would be emphasized as a function of the type opportunity under consideration (e.g., legitimacy building, knowledge assimilation, market demand, and resource acquisition). The net effect is an improved understanding of how variations in means–ends conceptualizations influence how entrepreneurs interpret their particular opportunity, which in turn drives the actions they take as they attempt to turn their vision into reality. This improved understanding has important implications for entrepreneurship education and we suggests a number of possible changes to pedagogy that flow from our framework. We believe that these changes will bring added richness and value to the classroom.

Details

Innovative Pathways for University Entrepreneurship in the 21st Century
Type: Book
ISBN: 978-1-78350-497-8

Keywords

Content available
Article
Publication date: 1 June 1999

Chris Wood

Abstract

Details

International Journal of Sports Marketing and Sponsorship, vol. 1 no. 2
Type: Research Article
ISSN: 1464-6668

Keywords

Article
Publication date: 1 February 1993

David Jennings and Chris Wood

The article considers trends in the Czechoslovakian wine industry, the industry's home market faces a decline in per capita consumption and increasing price sensitivity. Through a…

Abstract

The article considers trends in the Czechoslovakian wine industry, the industry's home market faces a decline in per capita consumption and increasing price sensitivity. Through a case study the development of a particular producer of quality wine is examined together with the emergence of a coordinated approach to marketing decisions. The UK is a potential export market for such a producer. The growth and development of the UK wine market is considered and opportunities identified. Developing a producer to serve those requirements is found to be difficult requiring the producer to readdress the issue of quality. Bottles and labels may also need to be changed. The development process requires investment and the risks of political change need to be considered.

Details

International Journal of Wine Marketing, vol. 5 no. 2/3
Type: Research Article
ISSN: 0954-7541

Keywords

Article
Publication date: 1 March 1992

David Jennings and Chris Wood

Examines through a case study and commentary the strategic situation facing a large Czechoslovakian drinks producer, Vino Mikulov. The case material illustrates the extreme…

Abstract

Examines through a case study and commentary the strategic situation facing a large Czechoslovakian drinks producer, Vino Mikulov. The case material illustrates the extreme uncertainties and difficulties faced by wine producers in newly liberalized economies. Government continues to regulate the supply of grapes and bottles remain a state monopoly, with resulting difficulties for the wine producer. The Czechoslovakian wine market is found to be regional and price‐sensitive with consumers demonstrating a low level of brand loyalty. Also considers factors underlying import and export. The directors of the newly privatized enterprise have developed a set of strategies that provide a coherent response to the uncertainties of the market. A process for the rapid development of new products is in place together with product labelling, although pricing and promotion remain relatively neglected decisions. The overall strategy is one of flexibility, limiting vertical integration and a rapid development of the product range.

Details

International Journal of Wine Marketing, vol. 4 no. 3
Type: Research Article
ISSN: 0954-7541

Keywords

Article
Publication date: 1 January 1994

David Jennings and Chris Wood

Considers the role of design as a marketing tool for the wine industry. The meaning of design and its relationship to marketing is defined then explored from a number of…

1310

Abstract

Considers the role of design as a marketing tool for the wine industry. The meaning of design and its relationship to marketing is defined then explored from a number of perspectives to demonstrate its relevance to modern wine making techniques. Examines the possibilities for a design led approach to wine making using case material from an English Winery. Concludes that design offers real opportunities in wine making as a means for developing effective marketing strategies.

Details

International Journal of Wine Marketing, vol. 6 no. 1
Type: Research Article
ISSN: 0954-7541

Keywords

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